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Press Info 2011-English

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PRESS <strong>2011</strong><br />

II. CROATIAN TREASURES<br />

Croatia is a country of rich cultural and historical heritage and<br />

natural beauty, whose national and natural treasures are not only<br />

shown through numerous museums, galleries, churches, national<br />

and nature parks, which are monuments of the highest category<br />

and examples of exceptional beauty that make an important<br />

chapter in the UNESCO list of world heritage, but our historical<br />

and natural goods are visible almost every step of the way. If you<br />

follow the entangled white stone streets and ‘kaletas’ (tiny, narrow<br />

streets), sail through the exceptional sea archipelago and lively<br />

ports of the coastal towns of Istria, Kvarner and Dalmatia or climb<br />

the green hairpin-bends of Central Croatia to the fairytail forts and<br />

castles, every step of the way is guaranteed to bring another new<br />

experience.<br />

The uniqueness of our country is the fact that its teritory is a gracious<br />

intersection of as many as four cultural circles which complement each<br />

other – the spirit of Eastern and Western Europe, Central Europe and<br />

the Mediterranean. Croatia is a country of urban culture that counts<br />

more towns than any other part of the Mediterranean. Speaking of<br />

the centuries old history are hundreds of medieval churches with<br />

characteristic frescos and fascinating wattle reliefs. With nine of its<br />

cultural phenomena Croatia has become the country with the most<br />

protected non-material herritage in Europe, while in the world, the only<br />

countires with a longer list are China, Japan and Korea. Listed on the<br />

UNESCO list of non-material heritage are: lace making in Croatia; the<br />

two-part narrow interval singing of Istria and the Croatian coastal area;<br />

Festa of St. Vlaho, the patron saint of Dubrovnik; the annual spring<br />

procession of the queen Ljelja from Gorjani; the annual procession of<br />

the bell ringers from the area of Kastavština; the procession of the cross<br />

on the island of Hvar; the skill of making traditional wooden children’s<br />

toys from the area of Croatian Zagorje; Sinjska Alka – the knight’s<br />

tournament in Sinj; the skill of making licitars (decorative souvenirs)<br />

form the area of northern Croatia.<br />

New Tendencies and the Preserved<br />

Cultural Tradition<br />

Besides nurturing and preserving its traditional culture, Croatia<br />

keeps pace with new trends in music, film, theater and other arts<br />

through many events and festivals. Year after year, hundreds of festivals<br />

throughout the Croatian coast and inland attract more and<br />

more fans from home and abroad with their extensive and imaginative<br />

programs which take place in beautiful natural surroundings<br />

or in the centuries-old, historical palaces. Reviewers of reputable<br />

global media and tourist guides have in recent years printed much<br />

praise of the ‘open-air culture’ in Croatia, starting with the Dubrovnik<br />

Summer Festival within the walls of the Old Town and Split<br />

Summer Festival in Diocletian’s Palace which have both been taking<br />

place for the last fifty years, through to the Motovun Film Festival<br />

set on the hill of this Medieval town and the Pula Film Festival<br />

in the beautiful Arena, as well as the critically acclaimed festivals of<br />

electronic and pop-rock music. Numerous other cultural events that<br />

take place before or after the summer season have also recieved<br />

praise and international recognition.<br />

Because of its high cultural potential and in order to succeed in its<br />

quest to become one of the top 5 cultural destinations in Europe,<br />

Croatia has compiled an Ordinance granting quality labels in cultural<br />

tourism called ‘Doživi Hrvatsku - Experience Croatia’. The mentioned<br />

grade will be awarded in four categories: cultural destinations,<br />

cultural facilities, cultural events and cultural itineraries.<br />

The offer of cultural tourism is enriched and highly contributed<br />

to our valuable gastronomic and ethnological offer. The Croatian<br />

village, as a keeper of tradition, plays an important role here.<br />

Croatian rural areas have noted visible development in special forms<br />

of tourism – the production of indigenous and traditional products,<br />

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