Mobile Network Operators and Cooperation - IMP Group

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6 CHAPTER 1. INTRODUCTION Some technical solutions also include cooperation between actors, e.g. network sharing and roaming. In other cases, actors can be more or less forced to cooperate (or to agree on a common solution), e.g. for provisioning of radio coverage in subways or when aggregating SMS traffic. Hence, cooperation between actors is an important aspect to consider when formulating business scenarios used in a techno-economic evaluation. Mobile operators and cooperation Mobile operators have a large variety of business relations and cooperate with a broad range of actors: customers, suppliers, partners, regulators and even competitors. The outsourcing of network operation to vendors is an example of cooperation with suppliers. National roaming is an example of cooperation between competitors. The actors in the telecom industry also join forces in standardization and pre-competitive research. Another example where telecom companies cooperate and promote a common opinion is the consulting and lobbying for allocation of radio spectrum. Here it usually the telecom industry versus the broadcasters and public service. Companies can form alliances in order to strengthen their market position; one example is the Star Alliance in the airline industry. However, in this thesis the focus will be on cooperation that is required or enabled by a technical solution or integrated in the solution itself. Network sharing and mobile ticketing are typical examples where cooperation between actors is part of the solution. Another delimitation is that the analysis is focused on cooperation for deployment and provisioning of mobile services. This implies that cooperation in the standardization design or manufacturing phases are not addressed in this PhD thesis. When we study existing and proposed technical concepts for reducing network costs and for mobile payments mentioned above we can see that these concepts target markets with a high degree of cooperation between different types of market actors. We can identify a number of technical solutions that are based on cooperation between mobile operators, i.e. competitors. • Network sharing have been used in Sweden for deployment of the 3G networks and some operators have started a joint venture for deployment of 4G networks. • A key feature of the network composition concept proposed by the Ambient Networks project is the so called dynamic roaming between different operators. • Spectrum sharing and aggregation of bands, currently part of the ongoing 3GPP standardization, allow operators to improve network performance. • Distributed antenna systems used to provide indoor coverage in public locations are often deployed jointly by several operators and a facility owner.
1.1. BACKGROUND 7 In other cases the solution concepts are based on cooperation between an operator and a business customer where the end-users are employees or customers of the business customer: • Distributed antenna systems used to provide indoor coverage at offices, i.e. for private access are deployed by operators in cooperation with the customer company. • Telephony services for companies can be complemented with call center and switchboard functions that often result in a close relation between the operator and the company. • Support service for companies with a mobile work force, e.g. health care in the home and for craftsmen, require operator knowledge about the working processes. Finally, there are forms of cooperation where a number of partners form a network of suppliers where each actor contributes with different types of resources, competencies or business relations. Typically one actor provides a non-telecom service e.g. a hotel, a transportation company or a fast food restaurant. The other involved actors support the business of the non-telecom service provider and its relations with the end-users. This support of the non-telecom business can include customer acquisition, customer support, ticketing support, trust provisioning, payment support, end-user billing and different forms of mediation (e.g. clearing) where some kind of a neutral actor is required. Examples are • SMS payments and ticketing used for public transportation and in vending machines. • Public WiFi access services in hotels, airports and railway stations. • Mobile payment and billing services provided by payment providers. • Contactless pay-buy-mobile payment and access services 6 involving merchants and service providers, mobile operators and financial institutions. To summarize, in this PhD thesis different types of cooperation with different types of actors will be studied and analyzed. This includes operator cooperation with customers, partners and competitors. 6 As proposed by organizations like NFCForum, MobeyForum, GSM association
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Page 4 and 5: TRITA-ICT-COS-1101 ISSN 1653-6347 I
Page 7 and 8: Acknowledgements When I today in Ja
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4.1. CHAPTER INTRODUCTION 83 Differ
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4.1. CHAPTER INTRODUCTION 85 The ou
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4.2. RELATED WORK AND ACTIVITIES 87
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4.3. METHODOLOGY 89 4.3 Methodology
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4.3. METHODOLOGY 91 Company Positio
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4.4. THE FEMTOCELL CONCEPT 93 4.4 T
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4.4. THE FEMTOCELL CONCEPT 95 Busin
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4.5. EXISTING INDOOR SOLUTIONS AND
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4.6. COST AND CAPACITY ANALYSIS 101
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4.7. CO-EXISTENCE OF MACROCELLS AND
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4.8. ANALYSIS 119 What is the motiv
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4.8. ANALYSIS 121 Finally, there ar
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4.8. ANALYSIS 123 Figure 4.19: Acto
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4.8. ANALYSIS 125 Comparing macro a
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4.8. ANALYSIS 127 Cost aspects Sinc
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4.8. ANALYSIS 129 Instead the mobil
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4.9. CONCLUSIONS 131 • For busine
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198 CHAPTER 6. CONCLUSIONS AND FUTU
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Bibliography Own publications Analy
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BIBLIOGRAPHY 205 Business Analysis
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BIBLIOGRAPHY 207 [46] J. Espino, J.
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BIBLIOGRAPHY 209 [69] J. Gordijn, a
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