GREEN ROOF EFFECT - ProMéxico

54 Negocios i The Lifestyle illustration Ma. elena lópez
Pecha-Kucha
Pecha-Kucha, in Japanese,
would be the sound made
when whispering
It was conceived in 2003 by Astrid Klein
and Mark Dytham (Klein Dytham Architecture)
in Tokyo, as a format for designers
to display their work and as an informal
way to exchange opinions. The fundamental
idea behind Pecha-Kucha is for a person
to communicate a proposition in a brief
and concise manner. For this, the format
“20x20” was created. It is 20 images or slides
projected for 20 seconds each. This gives
the presenter a total of six minutes and 40
seconds to talk about a project or share an
opinion about a certain theme.
This singular format has become popular
and its use has been extended to such
fields as art, architecture, photography
and even business. Currently, more than
100 cities around the world have adopted
the Pecha-Kucha format to create meeting
spaces, mainly for young people.
In Mexico, they are periodically organized
in Guadalajara and Mexico City.
There have been two in Tijuana and occasionally
some are organized in Oaxaca,
generally in bars where spectators can
drink something and whisper while the
presentations take place.
Information about places, dates and presenters
around the world for Pecha-Kucha
can be found on the Web at www.pecha-kucha.org
Information about Pecha-Kucha in
Mexico is available at www.pechakucha-df.
org for Mexico City, and at www.pechakuchagdl.org
for Guadalajara.
If travelers are fortunate, they can coincide
with a date for Pecha-Kucha in the city
they are visiting. n