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DFJ Vinhos: Wines in China, A promising but difficult market

DFJ Vinhos: Wines in China, A promising but difficult market

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Exhibit 2 – Ch<strong>in</strong>ese Demographics<br />

Ch<strong>in</strong>ese Population: 1,344,130,000 (2012 census)<br />

Growth rate Life expectancy Fertility Rate<br />

0,47%(156 th ) 73.18 years 1.54 children<br />

born/women<br />

Age structure<br />

0-14 years 15-64 years 65-over<br />

17,2% 73,4% 9,4%<br />

Source: http://en.wikipedia.org/wiki/Demographics_of_Ch<strong>in</strong>a<br />

Exhibit 3– Ch<strong>in</strong>ese GDP Growth and trends<br />

22

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