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Gay and Lesbian Tourism - ITB Berlin Kongress

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17 th Annual LGBT Travel Survey Report for <strong>ITB</strong> <strong>Berlin</strong> 2013<br />

LGBTs mentioned several hotel br<strong>and</strong>s as being especially LGBT-friendly. While no single br<strong>and</strong><br />

was mentioned by more than 18% of respondents, the top five represent 66% of the responses.<br />

Of all the hotel br<strong>and</strong>s or chains in the world, which chain/br<strong>and</strong> does the best job<br />

outreaching to the LGBT community? (open-ended write in responses)<br />

Rank by Total Response<br />

#1 • 18% #2 • 15% #3 • 14% #4 • 12% #5 • 7%<br />

Rank by Response / Number of Hotel Properties<br />

60 hotels 60 hotels 500 hotels 500 hotels 450 hotels<br />

Total USA LGBT n=3,115<br />

27

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