Sustainable Profitable Growth in DAP
Sustainable Profitable Growth in DAP
Sustainable Profitable Growth in DAP
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
<strong>DAP</strong>’s new products contribute 34% of the overall<br />
sales and are more profitable<br />
66%<br />
Sales<br />
New vs. Established<br />
34%<br />
New products<br />
Established<br />
products<br />
0%<br />
Note: A new product is def<strong>in</strong>ed as one <strong>in</strong>troduced with<strong>in</strong> the last 12 months <strong>in</strong> a specific country.<br />
Gross Marg<strong>in</strong> %<br />
New vs. Established<br />
2007<br />
New<br />
products<br />
Established<br />
products<br />
24
Change language