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Designing a persistent online strategy game - Department of ...

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36 Chapter 4. Models & methods for evaluating <strong>game</strong>s<br />

or skiing. The more experienced you are the more choices you have to engage in greater<br />

challenges.<br />

4.6 Immersion<br />

Both players and researchers agree that immersion is an important quality when playing<br />

a <strong>game</strong>. Immersion is <strong>of</strong>ten used to refer to the degree <strong>of</strong> involvement or engagement one<br />

experiences with a <strong>game</strong> [25], but the exact definition varies between researchers and<br />

disciplines. Many players also have their own definition <strong>of</strong> immersion, so Brown & Cairns<br />

interviewed seven <strong>game</strong>rs in an attempt to define immersion [5]. They identified the<br />

three levels <strong>of</strong> immersion; engagement, engrossment and total immersion. Each<br />

level has a number <strong>of</strong> barriers associated with it. A player can not reach a particular<br />

level until all barriers for that level has been breached. Removing these barriers does<br />

not, however, guarantee that the player becomes immersed at that level; they are only<br />

preconditions for the experience. Below follow a description <strong>of</strong> the three levels and the<br />

barriers associated:<br />

Engagement. This is the first stage <strong>of</strong> immersion and must occur before any other<br />

stage. The barriers here are access and investment <strong>of</strong> time, effort and attention. Access<br />

relates to that the player must feel that she can control the <strong>game</strong> and know the actions<br />

and consequences. For a player to invest in a <strong>game</strong> she must first <strong>of</strong> all like the type <strong>of</strong><br />

<strong>game</strong>, if not she would not even try to engage in it. When these two barriers are down<br />

the player can feel engagement in a <strong>game</strong>, she is interested and wants to keep playing,<br />

but she is not yet emotionally involved in the <strong>game</strong>.<br />

Engrossment. Engagement can evolve into engrossment. The barrier here is <strong>game</strong><br />

construction. A good constructed <strong>game</strong> combines (among other) visuals, interesting<br />

tasks and plot in a way that the player’s emotions are directly affected by the <strong>game</strong>.<br />

The emotional involvement can make the player feel “emotionally drained” when they<br />

stop playing.<br />

Total immersion. In this level the player devotes all attention to the <strong>game</strong> and it<br />

feels as if she “is there”. What happens in the <strong>game</strong> is the only thing that occupies<br />

the player’s thoughts. The only problem is that this is only a fleeting experience. The<br />

barriers for total immersion are empathy and atmosphere. The player must be attached<br />

o the main character or team and must empathise with their situation. Atmosphere is<br />

created by the sound, plot and graphics <strong>of</strong> the <strong>game</strong>. These parts require attention, and<br />

the more attention a player invests, the more immersed she can feel. In the case <strong>of</strong> total<br />

immersion, these aspects also have to feel relevant to the player.<br />

One problem with this classification is that it excludes certain types <strong>of</strong> <strong>game</strong>s. To be<br />

totally immersed the <strong>game</strong> needs to have a story and characters that the player can<br />

sympathize with. Many <strong>game</strong>s do not have either a story or characters, or <strong>of</strong>fer them<br />

only as a background that do not affect <strong>game</strong>play, but the player can still feel totally<br />

immersed in the <strong>game</strong> [1]. Ermi & Mäyrä suggests that immersion is a multidimensional<br />

phenomena [17]. They have identified three different types <strong>of</strong> immersion; sensory,<br />

challenge-based and imaginative immersion.<br />

Sensory immersion relates to the audiovisual experience <strong>of</strong> a <strong>game</strong>. Good graphics<br />

and sound and a big screen easily overtakes impressions from the real world and the

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