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DESIGN DESIGN OF THE TIMES Homeowners seek more personal, daring motifs in 2011 D uring the subprime real estate boom, while investors were fixing up and flipping houses, design choices tended toward the predictable and staid: elegant yet safe options with massmarket appeal, such as granite countertops and stainless steel appliances. Robert Wright, a past national president of the American Society of Interior Designers, says homeowners these days are making bolder, more personal choices that reflect a desire to stay in their homes for the long haul. “I think people are really looking at their homes more as a home and not an investment,” says Wright, a principal and co-founder of San Diego-based Bast/Wright Interiors. “People are kind of reclaiming their homes, so now the interior design solutions are a little bit more customized and personalized.” Counters and flat surfaces made of composite stone are replacing natural stones, such as granite. “It’s a more of a clean, contemporary feel—more straightforward,” Wright says. Though stainless steel is holding steady in the market, Wright says homeowners are leaning toward tinted and painted stainless in kitchen appliances, window frames and furniture trim. “We’re beginning to see a big redirection towards gray, mauve and purple— everywhere in the house, in upholstery and paint colors,” Wright says. “Stain colors tend to be leaning more toward the grays. I’ve seen it before; it’s coming back.” Like fashion, interior design is cyclical. However, a home is more of an investment than a new suit, so the cycle moves slower. The colors and prints used in today’s fashion typically appear in home furnishings four years down the road, Wright says. “Basically, whatever you see on the cover of a fashion magazine, you’ll see it in your home three or four years later—the fabrics, prints, designs, colors,” he says. “Typically, more fashion-forward colors end up in accents or easy elements to replace, such as upholsteries and paint.” While Oriental rugs would seem to have run their course, Wright says people are more emboldened to match design schemes these days. That ostentatious Oriental number might still work when contrasted with a woven, contemporary rug in an adjacent room. “They bounce and play off each other,” Wright says. “Some of the wonderful, classic furniture looks beautiful on Oriental rugs.” Less is more, again Though San Diegans aren’t ready to jump on Japan’s capsule hotel trend (in which people rent coffin-sized, stackable lodging for the night), they’re definitely downsizing, preferring aesthetics over cavernous square footage, Wright says. “People want to live smaller and better,” he says. “Proportionally, contemporary interiors are working better, because these homes are smaller and contemporary furnishings tend to be lighter in scale. They’re open and more airy. They’re not big and heavy and cumbersome, so they fit better in these smaller, clean-line, contemporary spaces.” Chic and Sustainable As the demand for organic and eco-conscious building materials increases, the supply and variety of fabrics, cabinetry and countertops made from these materials have increased and become more tasteful. There’s no excuse not to build or design green, Wright says. “I think, within the next 10 years, it’s going to be expected and just woven into every one of our design solutions.” bastwright.com “The million-dollar market in La Jolla, Bird Rock, Windansea and Del Mar still moves, (but) people are not going to be buying the vanity homes that they used to—the $850,000 one-bedroom, two-bath with a massive floor plan.” —Seth O’Byrne, Realtor, Troop Real Estate 50 pacificsandiego.com { March 2011} FROM LEFT: Rotating dining room (see Page 41); La Jolla home, interior design by Kellie McCormick and Robert Wright; La Jolla ranch remodel by Robert Wright.
Dress, BCBGMAXAZRIA $378, Bloomingdale’s, bloomingdales.com; shoes, Jimmy Choo, jimmychoo.com The colorful “Comic-Condo” on the 19th floor of the Meridian building, downtown (see Page 43). Design trends for 2011 Pantone color: honeysuckle (last year’s color, turquoise) Other trending colors: Muted hues and neutrals such as white, chocolate browns and icy grays; bright reds, sapphire blues, fuchsia purples Vintage: Reused and restored furniture Ruralist/eco-chic: Cabinets, countertops and fabrics made from recycled, organic or sustainable materials Indoor-outdoor blending: Bringing elements of the outside indoors, and vice versa; use of rattan deep chairs, bamboo coffee tables and large plants indoors Scandinavian chill: Minimalism is still going strong with white furniture, romantic lines and white walls; colorful accessories are used as accents Belgian: Gray-washed, distressed oak tables and linen-upholstered sofas pacificsandiego.com 51
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Page 11: Craft Every Moment ® ©2011 BLUE M
Page 15 and 16: DYNAMIC VIEWS 20TH FLOOR ROOFTOP TE
Page 18: 03.11 pacificsd features Page ADDRE
Page 23 and 24: currents coolture chainsaw body pro
Page 26 and 27: currents first things chainsaw body
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Page 33 and 34: See more photos at pacificsandiego.
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Page 37 and 38: 1: Ashley W., 20, and Ralph A, 24,
Page 39 and 40: PhotographY by Brevin Blach (unless
Page 41 and 42: Taking Turns Rotating home a labor
Page 43 and 44: Plucky 19 R visiting real estate br
Page 45 and 46: Interior designer Tracy Lynn gave t
Page 47 and 48: GROWING TREND The benefits of organ
Page 49: Herons’ House Solar panels: 35 Av
Page 53 and 54: D I N I N G O U T what’s cooking
Page 55 and 56: D I N I N G O U T what’s cooking
Page 58 and 59: taste (Continued from Page 56) D I
Page 60: taste D I N I N G O U T Reprinted f
Page 64 and 65: taste Old’s Cool cocktail D I N I
Page 67 and 68: groove Hedi Slimane b a r t e n d e
Page 69 and 70: The Beat of a Different Drummer JEF
Page 71 and 72: BREAKFAST AND LUNCH PACIFIC BEACH:
Page 74: love (Continued from page 72) DATE
Page 78 and 79: calendar 03.11 Submit events to cal
Page 80: calendar 03.11 3/17: ShamROCK Venue
Page 83 and 84: FOOTWEAR AT THE HEART OF FASHION 10

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