Fundamentals of Private Equity and Venture Capital - PEI Media
Fundamentals of Private Equity and Venture Capital - PEI Media
Fundamentals of Private Equity and Venture Capital - PEI Media
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GETTING THE MOST OUT OF THIS MODULE<br />
Welcome to Module 4 in the <strong>Fundamentals</strong> <strong>of</strong> private equity series. This module<br />
focuses on venture <strong>and</strong> early stage investing. It is designed to work both as a<br />
st<strong>and</strong> alone section <strong>and</strong> as part <strong>of</strong> the whole series. It necessarily draws upon topics<br />
reviewed in earlier modules, <strong>and</strong> seeks to avoid repetition <strong>of</strong> their content.<br />
However, for the benefit <strong>of</strong> the st<strong>and</strong> alone reader, a comprehensive glossary has<br />
been incorporated, which explains the background <strong>and</strong> use <strong>of</strong> private equity terminology.<br />
All terms which may require explanation or expansion are printed in<br />
bold, to indicate that there is a glossary entry for them.<br />
Introduction<br />
We define early stage investing as the provision<br />
<strong>of</strong> equity capital to companies that have not<br />
yet achieved stable, pr<strong>of</strong>itable trading. Exhibit 1<br />
quickly recaps (from Module 1) the definitions <strong>of</strong><br />
specific types <strong>of</strong> investment within this<br />
broad category.<br />
The factor which unites all investments <strong>of</strong> this<br />
type is the significantly higher level <strong>of</strong> risk<br />
attached to unproven companies, markets, products,<br />
technologies <strong>and</strong> management teams.<br />
Uncertainty about future outcomes is endemic in<br />
all forms <strong>of</strong> investment, but applies to nascent or<br />
very young companies not only in every possible<br />
Exhibit 1: Classifications <strong>of</strong> investment types<br />
Investment<br />
type<br />
Purpose <strong>of</strong><br />
funding<br />
Investee company<br />
Characteristics<br />
Key<br />
objectives<br />
Typical exit<br />
horizon<br />
Seed corn<br />
To develop, refine <strong>and</strong><br />
market test intellectual<br />
property, prototypes<br />
or concepts<br />
Non trading, usually no firm<br />
business plan or commitment<br />
to a specific route to<br />
commercial exploitation at<br />
this stage<br />
To test <strong>and</strong> verify the<br />
practical <strong>and</strong> commercial<br />
viability <strong>of</strong> the product<br />
or concept<br />
To establish routes to<br />
market <strong>and</strong> a viable<br />
business model<br />
To build a commercial<br />
management team<br />
5 years<br />
or more<br />
Spin-out<br />
To establish a business<br />
based on the transfer <strong>of</strong><br />
intellectual property<br />
from a corporate or<br />
academic research<br />
environment<br />
Similar to seed corn,<br />
although conceptual or<br />
intellectual property<br />
development may be<br />
more advanced<br />
As with seed corn.<br />
Replacing academic or<br />
scientific priorities with<br />
commercially driven<br />
management objectives is<br />
<strong>of</strong>ten the major objective<br />
with spin-outs<br />
5 years<br />
or more<br />
start-up<br />
To establish a viable<br />
trading concern with<br />
customers, revenues<br />
<strong>and</strong> a clear route<br />
to pr<strong>of</strong>it<br />
A commercially focused,<br />
backable <strong>and</strong> (mostly)<br />
complete management team<br />
will be in place<br />
To establish a sustainable<br />
market presence<br />
To make clear progress<br />
towards pr<strong>of</strong>itability<br />
To prove the<br />
management team<br />
Up to<br />
5 years<br />
Early stage<br />
To accelerate the<br />
progress <strong>of</strong> a<br />
young company<br />
Typically will not yet be<br />
pr<strong>of</strong>itable, but will be able<br />
to demonstrate the viability<br />
<strong>of</strong> its product or service<br />
<strong>and</strong> markets<br />
Management team will<br />
have, to some extent,<br />
demonstrated their<br />
competence <strong>and</strong><br />
effectiveness<br />
To achieve pr<strong>of</strong>itable<br />
trading <strong>and</strong> a solid<br />
platform for growth<br />
3–5 years<br />
COPYING WITHOUT PERMISSION IS UNLAWFUL<br />
THE FUNDAMENTALS OF PRIVATE EQUITY 5