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Use of Dummies - Phonak

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Summary<br />

©<strong>Phonak</strong> GP/ENT Referral Kit - Concept & Content © Overview <strong>Phonak</strong> 20/08/2009 Page 93<br />

• Almost every Hearing Care Pr<strong>of</strong>essional uses product dummies.<br />

• Most importantly during consultations with end-consumers and for<br />

‘decoration purposes’.<br />

• Direct marketing with dummies is not well known and is rather critically<br />

received.<br />

• Requirements for dummies differ between usage situations.

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