What is Business Intelligence? - Pikom

Analytics and Decision Support Key Elements
KPIs, Metrics, Measures - measures are standard unit
of performance utilized to guide the tactical business
decisions, these summarize into metrics which are
relied upon for the operational business decisions and
finally consolidated into the KPI which is relied upon to
manage the strategic performance of an organization.
Predictive Analytics – make insights more
understandable and actionable via scenario analysis,
data exploration, regression analysis, discrete choice
modeling, etc.
Performanc
e & Risk
Analytics &
Decision
Support
Information
Management
Dashboards and Reporting – provide a real-time
insight into operational and financial performance in
order to facilitate timely, well-informed business
decision-making
Data Visualization – provides a mechanism to
communicate organizational information in a clear and
an effective manner through graphical means
© 2012 KPMG Business Advisory Sdn. Bhd., a company incorporated under the Malaysian Companies Act 1965 and a member firm of the KPMG network of independent member firms affiliated with KPMG
International Cooperative (“KPMG International”), a Swiss entity. All rights reserved. Printed in Malaysia.
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