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2012 Media Kit - Roast Magazine

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oast is<br />

transfer of knowledge<br />

Award-winning technical editorial<br />

that captures readers’ quest for<br />

knowledge and draws them back,<br />

issue after issue.<br />

editorial calendar <strong>2012</strong><br />

January | February<br />

• Emerging consuming<br />

countries: China, Russia, India<br />

• Using blending to manage<br />

fluctuations in price<br />

• <strong>Roast</strong>ing schematics: How do<br />

you plan a roasting plant floor<br />

efficiently?<br />

march | april trade shows<br />

• March 9–11 | Coffee Fest, New<br />

York, NY<br />

• March 22–24 | National Coffee<br />

Association Convention,<br />

Charleston, SC<br />

May | June<br />

July | August<br />

• Sample roaster comparison<br />

• Exploring methods to<br />

eliminate roasting smoke<br />

• Pest management in the<br />

warehouse<br />

• Firestarters—<strong>Roast</strong>er Q & A<br />

• Flamekeeper—A publication<br />

of the Specialty Coffee<br />

Association of America’s<br />

<strong>Roast</strong>ers Guild<br />

sept|oct trade shows<br />

•September 21–23 | Coffee Fest,<br />

Seattle, WA<br />

• Firestarters—<strong>Roast</strong>er Q & A<br />

• First Crack—New Products<br />

Section<br />

• Flamekeeper—A publication<br />

of the Specialty Coffee<br />

Association of America’s<br />

<strong>Roast</strong>ers Guild<br />

jan|feb trade shows<br />

• January 15–17 | Fancy Food<br />

Show, San Francisco, CA<br />

March | April<br />

• Brewing science: A refresher<br />

on extraction<br />

• How to compensate<br />

salespeople and keep them<br />

hungry<br />

• Waste management<br />

• Firestarters—<strong>Roast</strong>er Q & A<br />

• First Crack—New Products<br />

Section<br />

• Flamekeeper—A publication<br />

of the Specialty Coffee<br />

Association of America’s<br />

<strong>Roast</strong>ers Guild<br />

• <strong>Roast</strong> science: Exploring<br />

different roasting methods<br />

and curves, and how they<br />

affect cup quality<br />

• How do environmental<br />

conditions affect roast?<br />

• How to teach your customers<br />

to cup, and why it’s important<br />

• Comparison of cupping forms<br />

• Firestarters—<strong>Roast</strong>er Q & A<br />

• First Crack—New Products<br />

Section<br />

• Flamekeeper—A publication<br />

of the Specialty Coffee<br />

Association of America’s<br />

<strong>Roast</strong>ers Guild<br />

may | june trade shows<br />

• April 19–April 22<br />

Specialty Coffee Association<br />

of America Annual Exposition,<br />

Portland, OR<br />

• June 8–10 | Coffee Fest,<br />

Chicago, IL<br />

Advertise in the May/June issue<br />

for distribution at the SCAA show<br />

• First Crack—New Products<br />

Section<br />

• Flamekeeper—A publication<br />

of the Specialty Coffee<br />

Association of America’s<br />

<strong>Roast</strong>ers Guild<br />

july | aug trade shows<br />

• August TBD | <strong>Roast</strong>ers Guild<br />

Retreat<br />

September | October<br />

• Wood-burning roasters<br />

• Coffee in a food-safety crisis<br />

• Using data systems to<br />

manage quality and inventory<br />

• Back to basics: Customer<br />

service. Exploring national<br />

chains/companies that excel<br />

in customer service<br />

• Firestarters—<strong>Roast</strong>er Q & A<br />

• First Crack—New Products<br />

Section<br />

November | December<br />

• Annual Directory for roasters<br />

and suppliers including a<br />

corporate profile section<br />

• <strong>Roast</strong>er of the Year<br />

announcement<br />

Each issue connects you with<br />

readers who require the very<br />

best industry information.<br />

They look to <strong>Roast</strong> as their<br />

indispensable source.<br />

<strong>Roast</strong> has award-winning technical<br />

editorial that just isn’t available<br />

anywhere else.<br />

6 roast magazine<br />

<strong>2012</strong> media kit 7

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