Annual Review - The TaxPayers' Alliance
Annual Review - The TaxPayers' Alliance
Annual Review - The TaxPayers' Alliance
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Broadsheet newspapers<br />
Comment articles<br />
Measuring Success<br />
12/13<br />
We measure our success in column inches and the<br />
numbers speak for themselves. In the last twelve<br />
months we set our sights on a tough target,<br />
achieving 600 quality mentions a month in the<br />
printed media. We’ve exceeded that on many<br />
occasions, with many reports hitting the front pages.<br />
Press<br />
Total number of Media Hits Jul ‘10 to Jul ‘11<br />
<strong>The</strong> Daily Telegraph was with us at the forefront<br />
of our campaign against wasteful spending on<br />
government credit cards and charge cards<br />
When you look at our performance alongside other<br />
well-established think tanks and pressure groups<br />
we outperform all of them and our media coverage<br />
is more comparable to a brand like Friends of<br />
the Earth.<br />
Comparative Print Media Statistics Jul ‘10 to Jul ‘11