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Annual Review - The TaxPayers' Alliance

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BROADCAST<br />

Radio and TV<br />

Television is a highly trusted and impartial medium and<br />

over the years we have carefully built up a range of close<br />

contacts inside the industry. We’re close to 4 Millbank, the<br />

base for Westminster's political broadcasters, so we have<br />

great relationships with the BBC, ITV and Sky News.<br />

Matthew Sinclair is interviewed<br />

for <strong>The</strong> One Show<br />

It’s not just news; we also work with producers and<br />

researchers on longer programmes and documentaries.<br />

For example, Inside Out South West covered our non-jobs<br />

report.<br />

We work with national and local radio stations too.<br />

According to the latest RAJAR (Radio Joint Audience<br />

Research) industry report, 91.6 per cent of the UK<br />

population now tune in to radio every week, making it a<br />

powerful medium for communicating our ideas.<br />

Over the last twelve months we’ve set our sights on new<br />

programmes in radio and television. We've also reached<br />

new audiences by targeting more chatty, lifestyle<br />

programmes such as Daybreak, Vanessa and <strong>The</strong> Alan<br />

Titchmarsh Show.<br />

Emma Boon in a live TV debate with<br />

Transport Secretary, Philip Hammond

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