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MINNESOTA COMMERCE - Unhappy Franchisee

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The purchase of initial inventory fromMateo constitutes a range of approximately 26% to 63% of the cost of<br />

the establishing the Distributorship. Purchases of the Products throughout the term of the Distributorship will<br />

constitute approximately 61 % of the annual cost of operating the Distributorship.<br />

Mateo will derive income from the sale of the Products by charging you wholesale prices that exceed Mateo's<br />

costs of supplying the Products. In the fiscal year ended December 31,20402011, Mateo's total revenue from<br />

the sale of Products to its franchise distributors was $3-3^v90S256,223,000; or 82.21% of Mateo's total revenue<br />

of $2^0.^312,082,000^ as reflected in Mateo's audited financialstatements.<br />

Our District Managers. who..work.,with distributors in,.their „areas,,,districts or region, may receive a portion of<br />

their compensation based on the net sales of produ_cts sold bv Mateo to th.e_Diat.ributors in the District<br />

Manager's district.<br />

You are required to license, install, and utilize the MDBS Software (as described in Items 5 and 6 of this<br />

Disclosure Document) in your business. The software license fee amount is income to Mateo, and constitutes<br />

less than 1% of the cost of establishing the Distributorship, and less than 1% of the ongoing cost of operating<br />

the Distributorship. In the fiscal year ended December 31, 2O4-O2011, Mateo's total revenue from software<br />

license fees and software maintenance charges received from its distributors was $778,212792.700, or<br />

approximately 0.3% (three-tenths of one percent) of Mateo's total revenue.<br />

As discussed in Item 5, when you sign the Distributorship Agreement, you must also sign the Mateo Web Page<br />

Agreement, which permits you to establish a subpage on Mateo's website. You must pay Mateo a one-time<br />

web page set-up fee of $ 195. If you continue to utilize a subpage, and neither we nor you cancel the Web Page<br />

Agreement, you must pay Mateo an annual $195 maintenance fee. In fiscal year 204-02011, Mateo received<br />

$213,^30220 in web page fees (initial and maintenance fees) from franchisees.This amount was less than onetenth<br />

of one percent (0.1%) of Mateo's total revenue.<br />

Mateo also requires during the term of your franchisethat you subscribe, at your expense, to a reliable highspeed<br />

Intemet service provider (cable, DSL or high-speed cellular) or other electronic commimications<br />

provider or service and maintain an active e-mail account. In addition, you are required to subscribe to a<br />

cellular Intemet service provider in order to connect to the Intemet while on your route. Both the service and<br />

provider may be designated by Mateo. Mateo makes or plans to make information available to you on the<br />

Intemet at Mateo's expense. Also, Mateo may require that any and all communications between you and<br />

Mateo be made through the Intemet or such other electronic medium as Mateo may designate. You will be<br />

required to access the Intemet or other electronic information on a regular basis to obtain full benefit of the<br />

System. Many documents, such as weekly statements, will be delivered via e-mail. You must immediately<br />

notify Mateo's customer service department of any change to your e-mail address. Mateo is not liable for any<br />

damage to you including lost profits, delayed orders or the like which are the result of any outage or delay<br />

related to electronic transmission of information, whether by the Intemet or otherwise.<br />

You must purchase or lease certain equipment and supplies (including, for example, business cards and<br />

stationery) that meet Mateo's specifications. You must purchase or lease a vehicle Preferred to as the "Mobile<br />

Store'l and computer hardware which meet Mateo's specifications and you must carry minimum insurance<br />

coverages on these and other items (as described in Item 7). Mateo's specifications for the vehicle, computer<br />

hardware and other equipment and supplies are based on Mateo's prior experience, requirements relating to the<br />

operation of the Distributorship, the supplier's ability to deliver, service, and support the items, and quality and<br />

uniformity considerations. Catalogs, promotional literature, and other sales materials used in the operation of<br />

your Distributorship must comply with Mateo's standards, and may either be purchased from Mateo or from<br />

other sources who meet Mateo's standards. Upon request, you can receive fromMateo a written listing of its<br />

specifications and standards for equipment and supplies after you sign the Distributorship Agreement, to the<br />

extent the specifications and standards have been developed. Mateo will update the specifications and<br />

standards from time to time in writing as may be required to respond to requirements for operating the<br />

Distributorships. While Mateo does not have a formal process for evaluating suppliers, and does not generally<br />

19<br />

Mateo 2012.FDD/PK 44^3444^44^49051.8 03/09/4412

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