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Annual report 2004 (PDF, 4141 kB) - Unicredit Bank

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formerly planned. In addition, a gap in public budgets, which has a key meaning for the<br />

assessment of fulfilment of the state convergence programme, has also considerable fallen.<br />

However, the improvements were mainly the result of higher taxes and fast economic growth.<br />

Unfortunately, last year the government did not show courage to start up deep structural<br />

reforms which could guarantee long-time stability of public finances.<br />

Economic and Business Results<br />

Financial results of Živnostenská banka in <strong>2004</strong> were influenced by the <strong>Bank</strong>'s expansion in<br />

the retail banking segment and by optimization of its organization structure and selected<br />

activities of support providing divisions which was launched as early as in 2003, following<br />

the entry of UniCredito Italiano into ŽB.<br />

In the period under consideration Živnostenská banka <strong>report</strong>ed a net profit after tax in the<br />

amount of CZK 195 million according the Czech Accounting Standards. Such positive<br />

economic result is due to increase in revenues (year-on-year increased by more than 4 per<br />

cent) and due to management of costs for the <strong>Bank</strong>'s expansion, in particular, in the retail<br />

banking and branch network development.<br />

Although in <strong>2004</strong> the volume of total assets slightly fell to CZK 46.8 billion, the <strong>Bank</strong><br />

managed to fulfil its objectives in the corporate finance sphere and in a segment of services to<br />

citizens and small business clients. The <strong>Bank</strong>'s business has grown mainly in the sphere of<br />

loans to individuals, the volume of which amounted to approx. CZK 3.3 billion (year-on-year<br />

increase by 50 per cent). By acquiring more than 12 000 clients the <strong>Bank</strong> created<br />

preconditions for the future growth of a client basis, mainly in a segment of affluent clients -<br />

individuals and in a segment of medium-size clients. Owing to a traditionally conservative<br />

approach to the risk management, the <strong>Bank</strong> preserved a low risk ratio of granted loans - a<br />

proportion of non-performing loans remained below the level of 2 per cent, which is deep<br />

below a long-time average in a banking sector.<br />

In <strong>2004</strong> the <strong>Bank</strong> continued to optimize its organization structure, launched the<br />

implementation of projects in the sphere of IT and human resources management, focussing<br />

prevailingly on identification of synergy effects within the New Europe Division of the<br />

UniCredit Group. In <strong>2004</strong> Živnostenská banka transferred the facility management activities<br />

to the company Altys from the Sodexho Aliance Group and operations related to payment<br />

cards transactions to the company Transacty Slovakia. In a human resources sphere the <strong>Bank</strong><br />

enlarged the MBO remuneration system (Management By Objective) and TRS system (Team<br />

Reward System) by new criteria of assessment of employees based on the market value of<br />

individual jobs. Human Resources Division organized a number of training projects the aim<br />

of which was to increase sales skills of the <strong>Bank</strong>'s employees on commercial positions in the<br />

<strong>Bank</strong>.<br />

Private and retail banking<br />

Pursuant to a new business strategy adopted by Živnostenská banka, a.s. after the entry of<br />

UniCredito Italiano (UCI) to ŽB, the <strong>Bank</strong> focused all its efforts on the acquisition of new<br />

clients, development of products and services for affluent clients - individuals and small<br />

business clients, as well as on expansion of its branch network.<br />

8

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