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Research Questions and Hypotheses

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150 Designing <strong>Research</strong> Quantitative Methods 151<br />

<strong>and</strong> test—retest correlations (are scores stable over time when the instrument<br />

is administered a second time?). Also determine whether there was consistency<br />

in test administration <strong>and</strong> scoring (were errors caused by carelessness<br />

in administration or scoring?; Borg, Gall, & Gall, 1993).<br />

When one modifies an instrument or combines instruments in a<br />

study, the original validity <strong>and</strong> reliability may not hold for the new instrument,<br />

<strong>and</strong> it becomes important to reestablish validity <strong>and</strong> reliability during<br />

data analysis.<br />

Include sample items from the instrument so that readers can see the<br />

actual items used. In an appendix to the proposal, attach sample items or<br />

the entire instrument.<br />

Indicate the major content sections in the instrument, such as the<br />

cover letter (Dillman, 1978, provides a useful list of items to include in<br />

cover letters), the items (e.g., demographics, attitudinal items, behavioral<br />

items, factual items), .<strong>and</strong> the closing instructions. Also mention the type<br />

of scales used to measure the items on the instrument, such as continuous<br />

scales (e.g., strongly agree to strongly disagree) <strong>and</strong> categorical scales (e.g.,<br />

yes/no, rank from highest to lowest importance).<br />

Discuss plans for pilot testing or field testing the survey <strong>and</strong> provide<br />

a rationale for these plans. This testing is important to establish the content<br />

validity of an instrument <strong>and</strong> to improve questions, format, <strong>and</strong><br />

scales. Indicate the number of people who will test the instrument <strong>and</strong> the<br />

plans to incorporate their comments into final instrument revisions.<br />

For a mailed survey, identify steps for administering the survey <strong>and</strong><br />

for following up to ensure a high response rate. Salant <strong>and</strong> Dillman (1994)<br />

suggest a four-phase administration process. The first mail-out is a short<br />

advance-notice letter to all members, of the sample, <strong>and</strong> the second mailout<br />

is the actual mail survey, distributed about 1 week after the advancenotice<br />

letter. The third mail-out consists of a postcard follow-up sent to all<br />

members of the sample 4 to 8 days after the initial questionnaire. The<br />

fourth mail-out, sent to all nonrespondents, consists of a personalized cover<br />

letter with a h<strong>and</strong>written signature, the questionnaire, <strong>and</strong> a preaddressed<br />

return envelope with postage. <strong>Research</strong>ers send this fourth mail-out 3 weeks<br />

after the second mail-out. Thus, in total, the researcher concludes the administration<br />

period 4 weeks after its start, providing the returns meet project<br />

objectives.<br />

Variables in the Study<br />

Although readers of a proposal learn about the variables in purpose statements<br />

<strong>and</strong> research questions/hypotheses sections, it is useful in the method<br />

section to relate the variables to the specific questions or hypotheses on the<br />

instrument. One technique is to relate the variables, the research questions<br />

or hypotheses, <strong>and</strong> items on the survey instrument so that a reader can easily<br />

determine how the researcher will use the questionnaire items. Plan to<br />

include a table <strong>and</strong> a discussion that cross-reference the variables, the questions<br />

or hypotheses, <strong>and</strong> specific survey items. This procedure is especially<br />

helpful in dissertations in which investigators test large-scale models. Table<br />

8.2 illustrates such a table using hypothetical data.<br />

Table 8.2 Variables, <strong>Research</strong> <strong>Questions</strong>, <strong>and</strong> Ilems on a Survey<br />

Variable Name<br />

Independent Variable :<br />

Prior publications<br />

Dependent Variable :<br />

Grants funded<br />

Control Variable 1: Tenure<br />

status<br />

<strong>Research</strong> Question<br />

Descriptive research<br />

Question 1: How many<br />

publiccrtions did the<br />

faculty member produce<br />

prior to receipt of the<br />

doctorate?<br />

Descriptive research<br />

Question 3: How many<br />

grants has the faculty<br />

member received in the<br />

past 3 years?<br />

Descriptive research<br />

Question 5: Is the faculty<br />

member tenured?<br />

Data Analysis <strong>and</strong> Interpretation<br />

!tem on Survey<br />

See <strong>Questions</strong> 11, 12, 13,<br />

14, <strong>and</strong> 15: publication<br />

counts for journal adietes,<br />

books, conference<br />

papers, book chapters<br />

published before<br />

receiving the doctorate<br />

See <strong>Questions</strong> 16, 17,<br />

<strong>and</strong> 18: grants from<br />

foundations, federal<br />

grants, state grants<br />

See Question 19: tenured<br />

(yes/no)<br />

In the proposal, present information about the steps involved in analyzing<br />

the data. I recommend the following research tips, presenting them<br />

as a series of steps so that a reader can see how one step leads to another<br />

for a complete discussion of the data analysis procedures.<br />

Step 1. Report information about the number of members of the sample<br />

who did <strong>and</strong> did not return the survey. A table with numbers <strong>and</strong> percentages<br />

describing respondents <strong>and</strong> nonrespondents is a useful tool to present<br />

this information.<br />

Step 2. Discuss the method by which response bias will be determined.<br />

Response bias is the effect of nonresponses on survey estimates<br />

(Fowler, 2002). Bias means that if nonrespondents had responded, their<br />

responses would have substantially changed the overall results. Mention<br />

the procedures used to check for response bias, such as wave analysis or

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