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Future Society in 2024: 21st Century 'Good Life' - Rural Economy ...

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The chart below shows the outcome for the amount of land accounted for by the Deep <strong>Rural</strong> typology<br />

<strong>in</strong> <strong>2024</strong>. In 2001 the LADs described as Deep <strong>Rural</strong> accounted for 25.1% of all rural land. Our model<br />

suggests that by <strong>2024</strong> anywhere between 8% and 34% of the land area might be made up of this<br />

typology, but that the mean level from all the simulations would be 19.4%. Us<strong>in</strong>g the distribution<br />

function shown below we are also able to make statements such as ‘on the basis of the distribution<br />

functions for each of the drivers <strong>in</strong> the model we are 87% certa<strong>in</strong> that the Deep <strong>Rural</strong> typology will<br />

account for less land <strong>in</strong> <strong>2024</strong> than it did <strong>in</strong> 2001’.<br />

Distribution for the amount of rural land accounted for<br />

by the Deep <strong>Rural</strong> typology <strong>in</strong> <strong>2024</strong><br />

Probability<br />

14%<br />

12%<br />

10%<br />

8%<br />

6%<br />

4%<br />

Mean value for<br />

proportion of land<br />

accounted for by<br />

Deep <strong>Rural</strong> <strong>in</strong> 2004<br />

P<br />

r<br />

o<br />

p<br />

o<br />

r<br />

t<br />

i<br />

o<br />

n<br />

2%<br />

0%<br />

5%<br />

8%<br />

11%<br />

14%<br />

17%<br />

20%<br />

23%<br />

26%<br />

29%<br />

Deep <strong>Rural</strong>'s share of rural land mass<br />

32%<br />

3.3 Summary of 20 year workshop process<br />

In order to arrive at the 20 year scenarios, the outputs from the typology creation process and the<br />

modell<strong>in</strong>g exercise were used <strong>in</strong> two carefully constructed syndicate exercises as follows:<br />

• Firstly, teams were allocated to review two of the typologies today and develop, with<br />

reference to the <strong>Rural</strong> <strong>Future</strong>s Knowledge Base summary, a view of how life with<strong>in</strong> this<br />

typology will have developed <strong>in</strong> 20 years time. Teams were given an holistic schematic to<br />

work with to ensure that they thought about the future lives of people <strong>in</strong> the round and<br />

were asked to make a presentation to the plenary group us<strong>in</strong>g prepared visual materials and<br />

‘mood boards’ to express the key aspects of how life would be. These outputs are<br />

summarised <strong>in</strong> the appendix <strong>in</strong> the 20 year typology descriptions (see appendix 2).<br />

• Tak<strong>in</strong>g these as a start<strong>in</strong>g po<strong>in</strong>t, follow<strong>in</strong>g a presentation of the modell<strong>in</strong>g process, three<br />

teams were assigned to work one of the three scenario outputs each. The task for the<br />

exercise was to review the relative weight of the typologies with<strong>in</strong> the scenario, discuss<br />

what this would mean for rural society as a whole and to f<strong>in</strong>d ways of characteris<strong>in</strong>g and<br />

describ<strong>in</strong>g the result<strong>in</strong>g mix <strong>in</strong> a short hand and compell<strong>in</strong>g way. These aga<strong>in</strong> were<br />

presented back to the plenary group and form the basis of the 20 year scenario descriptions<br />

below.<br />

12

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