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CYP AIR AN REPORT ENG final - Cyprus Airways

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CONTENTS<br />

1<br />

ñ OFFICERS&PROFESSIONAL<br />

ADVISERS 2<br />

ñ FIN<strong>AN</strong>CIALREVIEW 4<br />

ñ OPERATINGENVIRONMENT 11<br />

ñ TRAFFIC&CAPACITY 12<br />

ñ COMMERCIALOPERATIONS 14<br />

ñ FLEET 17<br />

ñ PERSONNEL 18<br />

ñ INFORMATIONTECHNOLOGY 20<br />

ñ PRESS&PUBLICAFF<strong>AIR</strong>S 22<br />

ñ <strong>AIR</strong>PORTOPERATIONS 23<br />

ñ<br />

SUBSIDIARY&ASSOCIATED<br />

COMP<strong>AN</strong>IES 25<br />

CONTENTS<br />

ñ<br />

ñ<br />

NOTICEOF<strong>AN</strong>NUALGENERAL<br />

MEETING 28<br />

NOTICEOFGENERALMEETINGOF<br />

THEPRIVATESHAREHOLDERS 28<br />

ñ FIN<strong>AN</strong>CIALSTATEMENTS 29<br />

ñ GLOSSARYOFTERMS 60


2<br />

OFFICERS&PROFESSIONAL<br />

ADVISERS<br />

<strong>CYP</strong>RUS <strong>AIR</strong>WAYS LTD<br />

BOARD OF DIRECTORS<br />

Constantinos<br />

Loizides<br />

CH<strong>AIR</strong>M<strong>AN</strong><br />

Achilleas<br />

Kyprianou<br />

VICE-CH<strong>AIR</strong>M<strong>AN</strong><br />

Charalambos<br />

Alexandrou<br />

GENERAL<br />

M<strong>AN</strong>AGER<br />

Christos Kyriakides<br />

Michalis<br />

Antoniou<br />

Georghios<br />

Georghiou<br />

ASSIST<strong>AN</strong>T<br />

GENERAL<br />

M<strong>AN</strong>AGERS<br />

Olga Eliades<br />

ASSIST<strong>AN</strong>T GENERAL<br />

M<strong>AN</strong>AGER (COMMERCIAL)<br />

George<br />

Christodoulides<br />

ASSIST<strong>AN</strong>T GENERAL<br />

M<strong>AN</strong>AGER (OPERATIONS)<br />

George<br />

Kallis<br />

Kikis<br />

Lefkaritis<br />

Christos<br />

Papaellinas<br />

Andreas<br />

Philippou<br />

Pavlos<br />

Photiades<br />

Christos<br />

Taliadoros<br />

SENIOR<br />

M<strong>AN</strong>AGEMENT<br />

George Spyrou<br />

CORPORATE<br />

SECRETARY/HEAD OF LEGAL<br />

SERVICES<br />

Eleni Kaloyirou<br />

CHIEF FIN<strong>AN</strong>CIAL OFFICER<br />

John Kythreotis<br />

FLIGHT OPERATIONS<br />

DIRECTOR<br />

Christoforos<br />

Michaelides<br />

<strong>ENG</strong>INEERING &<br />

MAINTEN<strong>AN</strong>CE M<strong>AN</strong>AGER<br />

Charalambos<br />

Charalambous<br />

HEAD OF HUM<strong>AN</strong><br />

RESOURCES &<br />

ADMINISTRATION<br />

Marios Pefkaros<br />

HEAD OF SALES<br />

Gregoris<br />

Gregoriades<br />

HEAD OF MARKETING<br />

LEGAL<br />

ADVISERS<br />

Chryssafinis &<br />

Polyviou<br />

AUDITORS<br />

KPMG<br />

EURO<strong>CYP</strong>RIA<br />

<strong>AIR</strong>LINES<br />

LTD<br />

BOARD OF<br />

DIRECTORS<br />

Constantinos Loizides<br />

CH<strong>AIR</strong>M<strong>AN</strong><br />

Charis Charalambous<br />

VICE CH<strong>AIR</strong>M<strong>AN</strong><br />

Christis Christoforou<br />

Georghios Georghiou<br />

George Kallis<br />

Yiannis Petrides<br />

Iphigenia Stylianidou<br />

Michalis Zavos<br />

GENERAL M<strong>AN</strong>AGER<br />

George Souroullas<br />

<strong>CYP</strong>RUS<br />

<strong>AIR</strong>WAYS<br />

(DUTY-FREE<br />

SHOPS) LTD<br />

BOARD OF<br />

DIRECTORS<br />

Constantinos Loizides<br />

CH<strong>AIR</strong>M<strong>AN</strong><br />

Christos Patsalides<br />

VICE CH<strong>AIR</strong>M<strong>AN</strong><br />

Panayiotis Loizides<br />

Stavros Michael<br />

Andreas Philippou<br />

Antonis Shiarlis<br />

Paris Spanos<br />

GENERAL M<strong>AN</strong>AGER<br />

Costas Koukkoullis


3<br />

OFFICERS&PROFESSIONALADVISERS<br />

<strong>CYP</strong>R<strong>AIR</strong><br />

TOURS LTD<br />

∑∂¡√¡<br />

¡.D.C. LTD<br />

HELLAS JET<br />

S.A.<br />

BOARD OF<br />

DIRECTORS<br />

Constantinos Loizides<br />

CH<strong>AIR</strong>M<strong>AN</strong><br />

Doros Jeropoulos<br />

VICE CH<strong>AIR</strong>M<strong>AN</strong><br />

Antonakis Andronicou<br />

Savvas Chrysanthou<br />

Christos Kyriakides<br />

Christos Papaellinas<br />

Pavlos Photiades<br />

GENERAL M<strong>AN</strong>AGER<br />

Andrew Russell<br />

BOARD OF<br />

DIRECTORS<br />

Constantinos Loizides<br />

CH<strong>AIR</strong>M<strong>AN</strong><br />

Achilleas Kyprianou<br />

VICE CH<strong>AIR</strong>M<strong>AN</strong><br />

Eric Boutros<br />

Pavlos Iacovides<br />

George Kourris<br />

GENERAL M<strong>AN</strong>AGER<br />

Phanos Constantinides<br />

BOARD OF<br />

DIRECTORS<br />

George Politakis<br />

CH<strong>AIR</strong>M<strong>AN</strong> <strong>AN</strong>D FIRST EXECUTIVE<br />

OFFICER<br />

Achilleas Kyprianou<br />

VICE CH<strong>AIR</strong>M<strong>AN</strong><br />

Dionyssios Dendrinos<br />

Antonios Doumanoglou<br />

Steve Froustis<br />

Eleni Hatzidaki<br />

George Kallis<br />

Dimitrios Katsoulis<br />

Panteleimon Vernikos<br />

ACTING GENERAL<br />

M<strong>AN</strong>AGER<br />

Stavros Agathangelou<br />

REGISTERED OFFICE<br />

OF THE COMP<strong>AN</strong>IES<br />

OF <strong>CYP</strong>RUS <strong>AIR</strong>WAYS<br />

GROUP<br />

21 Alkeou Street, Engomi<br />

P.O.Box 21903<br />

1514 Nicosia, <strong>Cyprus</strong>.<br />

Telephone: 22663054,<br />

∆elex: 2225 <strong>AIR</strong>WAY CY,<br />

Telefax: 22663167<br />

(<strong>Cyprus</strong> <strong>Airways</strong> Ltd<br />

Reg. No. 314)


4<br />

FIN<strong>AN</strong>CIALREVIEW<br />

The Group made a consolidated loss after<br />

taxation and after the interest of other shareholders of<br />

Hellas Jet of í20,9 million in 2003 compared to a<br />

consolidated profit of í10,5 million in 2002. The Group<br />

loss before tax and interest of other shareholders of<br />

Hellas Jet was í29,0 million in 2003 in comparison to a<br />

profit of í4,7 million in 2002. The loss of 2003<br />

consolidates for the first time the results of Hellas Jet S.A.<br />

The profit after tax of 2002 includes the release of í7,8<br />

million from the deferred tax provision which was no<br />

longer required following the tax legislation changes<br />

enacted in 2002.<br />

<strong>CYP</strong>RUS <strong>AIR</strong>WAYS LIMITED<br />

<strong>Cyprus</strong> <strong>Airways</strong> recorded a loss before tax of í25,6<br />

million in 2003 compared to a loss before tax of í1,2<br />

million in 2002.<br />

The war in Iraq, the economic recession affecting<br />

Europe and the continuing decrease of tourist traffic to<br />

<strong>Cyprus</strong> as well as the weakening of Sterling against the<br />

<strong>Cyprus</strong> Pound played a key role in reducing the<br />

Company’s revenues and increasing this year’s loss.<br />

Revenue<br />

Total revenue fell by 10,5% to í143,1 million in 2003 from<br />

í159,9 million in 2002.<br />

Net revenue from the carriage of passengers on<br />

scheduled and charter services decreased to í115,3<br />

million in 2003 from í121,8 million in 2002. The 5,3%<br />

decrease can be mainly attributed to the drop of 6,5% in


5<br />

the net yield per revenue passenger kilometre and<br />

resulted despite the increase of passengers carried by<br />

2,4% (40.181 more passengers in 2003). The drop in the<br />

net yield per revenue passenger kilometre is attributed to<br />

the lower fares offered due to prevailing market<br />

conditions, as explained above, as well as to the<br />

weakening of Sterling and the US Dollar against the<br />

<strong>Cyprus</strong> Pound.<br />

Net freight and mail revenue decreased by 5,7%<br />

to í9,9 million in 2003 from í10,5 million in 2002.<br />

Other revenue decreased by 35,1% to í17,9<br />

million in 2003 from í27,6 million in 2002. This reduction<br />

can be mainly attributed to the decrease in the leasing<br />

income from Eurocypria resulting from the redelivery of<br />

the two A320 aircraft to <strong>Cyprus</strong> <strong>Airways</strong>.<br />

Operating Expenditure<br />

Operating expenditure increased by 4,6% to í168,9<br />

million in 2003 from í161,4 million in 2002. In particular<br />

cost of sales increased by 4,7% to í160,1 million in 2003<br />

from í152,9 million in 2002. Administration expenses<br />

increased by 3,5% to í8,8 million in 2003 from í8,5<br />

million in 2002. The overall increase in costs is mainly<br />

attributed to the following:<br />

ñ Staff Costs, representing 34,2% of total operating<br />

costs, remained the highest single expense for the<br />

Company, reaching the level of í57,8 million in 2003<br />

from í52,6 million in 2002. This increase of 9,9% is<br />

attributed to the increase in the cost of living allowance,<br />

the normal annual increments granted to employees<br />

during the year, the pay rises of 2% granted to<br />

employees as part of the renewal of the Collective<br />

Agreement and the average increase in manpower of<br />

1,3%. In addition, staff costs in 2003 were higher than<br />

2002 by í1,5 million due to the compensation paid to<br />

employees who took early retirement and due to the<br />

provision made in respect of the payment of the pilots’<br />

accumulated annual leave.<br />

ñ Aircraft Maintenance costs decreased by 19,4%<br />

to í22,9 million in 2003 from í28,4 million in 2002. This<br />

decrease can be mainly attributed to the removal of the<br />

four A310 aircraft from the Company’s fleet and the<br />

introduction of the new A319 and A330 aircraft which<br />

enjoy lower maintenance costs.<br />

ñ Operating lease charges increased to í5,1<br />

million in 2003 from í0,2 million in 2002 due to the first<br />

A330 being used for a full year in 2003 (delivered in<br />

December 2002) and the introduction of the second<br />

A330 in April 2003.<br />

ñ Ad hoc hire of aircraft costs decreased by 77,8%<br />

to í0,2 million in 2003 from í0,9 million in 2002 due to<br />

the reduced need for ad hoc hiring of aircraft as a result<br />

of the renewal of the Company’s fleet.<br />

ñ Fuel costs decreased by 2,1% to í18,6 million in<br />

2003 from í19,0 million in 2002 despite the increase in<br />

jet fuel prices as this was mitigated by the weakening of<br />

the US dollar against the <strong>Cyprus</strong> pound.<br />

ñ En route charges, landing and handling fees,<br />

recorded an increase of 6,8% to í25,3 million in 2003<br />

from í23,7 million in 2002. This increase can mainly be<br />

FIN<strong>AN</strong>CIALREVIEW


6<br />

FIN<strong>AN</strong>CIALREVIEW<br />

attributed to the increase in the number of flights<br />

operated by 5%.<br />

ñ Aircraft catering and duty free sales costs<br />

increased by 1,8%, to í5,8 million in 2003 from í5,7<br />

million in 2002. The increase was the result of the higher<br />

number of passengers carried.<br />

ñ Depreciation charges increased by 7,9% to í15,0<br />

million in 2003 from í13,9 million in 2002. The increase is<br />

due to the full year depreciation charge of the two A319<br />

aircraft delivered in April and July 2002 respectively and<br />

the depreciation charge of the A330 spare engine.<br />

ñ Insurance costs decreased by 24,4% to í3,1<br />

million in 2003 from í4,1 million in 2002. The decrease is<br />

attributed to the drop in passenger insurance and in the<br />

third party liability insurance.<br />

ñ Selling and Promotional costs increased by<br />

15,6% to í5,2 million in 2003 from í4,5 million in 2002.<br />

The increase is attributed to the advertising campaign<br />

which was related to the new corporate identity.<br />

ñ Other expenses which include accommodation<br />

and communication costs, legal and professional fees,<br />

general and administration expenses and exchange<br />

gains or losses from operating transactions increased by<br />

15,1% to í9,9 million in 2003 from í8,6 million in 2002.<br />

This increase is mainly attributed to the fact that the 2003<br />

costs were reduced by a profit on exchange on normal<br />

transactions of í0,3 million, whereas the comparative<br />

figure for 2002 was í2,1 million.<br />

Operating Loss<br />

The operating loss for the year increased significantly to<br />

í25,8 million in 2003 from í1,5 million in 2002.<br />

Net Financing Income - Interest Charges and<br />

Exchange Gains/Losses<br />

Net financing income for 2003 amounted to í0,2 million<br />

in comparison to a net income of í0,3 million in 2002.<br />

Net interest payable amounted to í0,6 million in<br />

2003 in comparison to net interest payable of í0,2 million<br />

in 2002 mainly as a result of the new loans raised for the<br />

financing of the A319 aircraft and the decrease in interest<br />

receivable due to the drop in interest rates as well as to<br />

the lower available balances.<br />

During 2003 the Company recorded an exchange<br />

gain of í0,8 million in comparison to an exchange gain<br />

of í0,5 million in 2002.<br />

EURO<strong>CYP</strong>RIA <strong>AIR</strong>LINES<br />

LIMITED<br />

Eurocypria recorded a profit, before taxation, of í0,5<br />

million in 2003 compared to a loss, before taxation, of<br />

í1,2 million in 2002.<br />

Revenue<br />

Total revenue decreased by 5,8% to í35,5 million in 2003<br />

from í37,7 million in 2002.<br />

Net revenue from the carriage of passengers<br />

decreased by 4,2% to í33,9 million in 2003 from í35,4<br />

million in 2002. Total flights operated decreased by 45 or<br />

2,6% to 1.655 flights in 2003 from 1.700 flights in 2002<br />

whereas the total number of passengers carried<br />

increased by 2.449 or 0,5% to 500.178 passengers<br />

carried in 2003 from 497.729 passengers carried in 2002.<br />

The decrease in revenue from carriage of<br />

passengers is mainly attributed to the weakening of<br />

Sterling against the <strong>Cyprus</strong> Pound and the reduction in<br />

yields as a result of the Iraq war.<br />

Other revenue decreased by 30,4% to í1,6 million<br />

in 2003 from í2,3 million in 2002 mainly as a result of the<br />

decrease in aircraft sublease income.


7<br />

FIN<strong>AN</strong>CIALREVIEW<br />

Operating Expenditure<br />

Operating expenditure decreased by í4,3 million to<br />

í34,9 million in 2003 from í39,2 million in 2002. In<br />

particular cost of sales decreased by 12,6% to í32,5<br />

million in 2003 from í37,2 million in 2002. Administration<br />

expenses increased by 20,0% to í2,4 million in 2003<br />

from í2,0 million in 2002. The major cost categories of<br />

the company with brief explanations for each one are set<br />

out below:<br />

ñ Staff costs increased by 17,4% to í5,4 million in<br />

2003 from í4,6 million in 2002. This increase is mainly<br />

attributed to the pay rises given to employees during the<br />

renewal of the Collective Agreement as well as to the<br />

pilot conversion costs associated with the introduction of<br />

the Boeing 737-800 in 2003.<br />

ñ Aircraft maintenance costs decreased by 44,6%<br />

to í4,6 million in 2003 from í8,3 million in 2002 as a<br />

result of the introduction of the four new aircraft which<br />

have lower maintenance costs.<br />

ñ En-route charges, landing and handling fees<br />

remained unchanged as in 2002 at í7,2 million.<br />

ñ Fuel costs decreased by 10,9% to í5,7 million in<br />

2003 from í6,4 million in 2002 due to the weakening of<br />

the US dollar against the <strong>Cyprus</strong> pound and the reduced<br />

consumption.<br />

ñ Aircraft leasing costs decreased by 4,9% to í7,8<br />

million in 2003 from í8,2 million in 2002 as a result of the<br />

weakening of the US dollar against the <strong>Cyprus</strong> pound.


8<br />

FIN<strong>AN</strong>CIALREVIEW<br />

ñ Aircraft catering and duty free sales costs<br />

decreased by 9,5% to í1,9 million in 2003 from í2,1<br />

million in 2002 mainly as a result of a reduction in<br />

catering expenses.<br />

ñ Selling and promotional expenses decreased by<br />

22,2% to í0,07 million in 2003 from í0,09 million in 2002.<br />

ñ Insurance costs decreased by 42,9% to í0,4<br />

million in 2003 from í0,7 million in 2002 as a result of the<br />

decrease in insurance premiums.<br />

ñ Other expenses which include administration and<br />

communication costs, depreciation and exchange gains<br />

or losses from operating transactions increased to í1,8<br />

million in 2003 from í1,7 million in 2002 due to the<br />

increase in depreciation and professional fees.<br />

Operating Profit<br />

The increase in operating profit to í0,6 million in 2003<br />

compared to an operating loss of í1,5 million in 2002<br />

can be attributed to the lower operating costs associated<br />

with the introduction of the new Boeing 737-800 aircraft.<br />

Net Financing Expense<br />

Net financing expense amounted to í0,02 million in<br />

2003 in comparison to Net Financing Income í0,3 million<br />

in 2002.<br />

<strong>CYP</strong>R<strong>AIR</strong> TOURS LIMITED<br />

Cyprair Tours, a wholly owned subsidiary of <strong>Cyprus</strong><br />

<strong>Airways</strong> Ltd, continued its operation as a specialist tour<br />

operator, organising inclusive holidays to <strong>Cyprus</strong> from<br />

major cities in the United Kingdom. The turnover of the<br />

Company decreased by 18,9% to í4,3 million in 2003<br />

from í5,3 million in 2002. Despite the fall in turnover the<br />

company recorded a profit before taxation of í19.500 in<br />

2003 compared to a profit of í7.700 in 2002.<br />

<strong>CYP</strong>RUS <strong>AIR</strong>WAYS<br />

(DUTY-FREE SHOPS)<br />

LIMITED<br />

<strong>Cyprus</strong> <strong>Airways</strong> (Duty-Free Shops) Ltd, which is wholly<br />

owned by <strong>Cyprus</strong> <strong>Airways</strong> Ltd, commenced operations<br />

on 1 May 1996 by taking over the operation of the duty<br />

free shops at Larnaca and Paphos airports. This<br />

Company is treated as an associate in the Group<br />

accounts, using the equity method of accounting, as<br />

clearly explained in the Group’s financial statements.<br />

The turnover of the Company increased by 2,7%<br />

to í56,8 million in 2003 from í55,3 million in 2002. This<br />

increase was achieved despite the reduction in<br />

passenger numbers by 2,1% compared to 2002. The<br />

profit before taxation attributable to the <strong>Cyprus</strong> <strong>Airways</strong><br />

Group from the Company came to í7,0 million in 2003 in<br />

comparison to í7,1 million in 2002.<br />

ZENON NDC LIMITED<br />

Zenon NDC is a wholly owned subsidiary of <strong>Cyprus</strong><br />

<strong>Airways</strong> Ltd, which provides and distributes electronic<br />

information for the travel industry through SABRE, a<br />

global distribution system.<br />

The turnover of the Company in 2003 remained at<br />

the same level as 2002 of í0,8 million. The company<br />

recorded a profit before tax of í9.200 in 2003 compared<br />

to a profit before tax of í4.600 in 2002.<br />

HELLAS JET S.A.<br />

Hellas Jet S.A. was incorporated in Athens on 1 July<br />

2002 and performed its first flight on 24 June 2003.<br />

The Company’s main activities are the carriage of<br />

passengers and cargo as well as the provision of other<br />

airline services. <strong>Cyprus</strong> <strong>Airways</strong> owns 49% of the share<br />

capital of Hellas Jet S.A., with the remaining shares<br />

owned by Omega Bank S.A. (26%) and AEF European<br />

Capital Investments B.V. (25%).<br />

Hellas Jet prepares financial statements for the


9<br />

FIN<strong>AN</strong>CIALREVIEW<br />

first time, covering a period of eighteen months from its<br />

date of incorporation until 31 December 2003. During<br />

this period the company recorded a loss of €18,6 million<br />

(í10,9 million). The eighteen month period can be split<br />

into two sub-periods, the first being from 1 July 2002 to<br />

23 June 2003 and the second from 24 June 2003, when<br />

commercial flights started, until 31 December 2003.<br />

During the first period, before commencing<br />

flights, the company obtained the relevant licences and<br />

permits from the Hellenic Civil Aviation Authority,<br />

recruited all necessary personnel, took delivery of its<br />

aircraft, set up its distribution network and offices and all<br />

other necessary tasks needed to enable it to start its<br />

airline operations.<br />

Although the results relate to eighteen months, it<br />

should be noted that the company was only generating<br />

revenues during the second period, i.e. the last 6<br />

months, from the date it started its commercial flights.<br />

Therefore the results of this period can not be taken as<br />

an indication of future performance. Due to this being the<br />

first year of operation, there are no comparative figures.<br />

Revenue<br />

Total Net Revenue reached €17,2 million (í10,1 million).


10<br />

FIN<strong>AN</strong>CIALREVIEW<br />

Net revenue from the carriage of passengers<br />

reached €16,3 million (í9,5 million). The company<br />

operated 2,060 flights and carried 137 thousand<br />

passengers. It should be noted that the net revenue from<br />

the carriage of passengers is substantially lower than<br />

what would be expected for a corresponding period of<br />

normal operations for the following reasons:<br />

ñ The company commenced operations in the<br />

middle of the peak season in 2003.<br />

ñ According to the Greek legal framework for air<br />

transportation no advertising is allowed prior to obtaining<br />

all the necessary licenses, therefore the company<br />

resorted to promoting its sales through fare discounting<br />

which affected passenger yields.<br />

ñ Being the first year of operation it was difficult to<br />

attract passengers which resulted in a low number of<br />

passengers being carried.<br />

For the above reasons revenue from the carriage<br />

of passengers for 2004 is expected to be significantly<br />

higher.<br />

Net cargo revenue reached €134 thousand<br />

(í78 thousand). Other revenue reached €813 thousand<br />

(í476 thousand).<br />

Operating Expenditure<br />

Total operating expenditure for the eighteen month<br />

period reached €35,8 million (í21 million). Specifically,<br />

the cost of sales reached €27,0 million (í15,8 million)<br />

whereas administration costs reached €8,8 million<br />

(í5,2 million).


OPERATINGENVIRONMENT<br />

11<br />

INTERNATIONAL<br />

DEVELOPMENTS<br />

2003 was yet another difficult year for the international<br />

air-transport industry.<br />

In addition to the world economic recession and<br />

the negative aftermath of the September 11 2001 events,<br />

the industry had to cope with the war in Iraq and the<br />

SARS epidemic.<br />

According to IATA, international airline traffic<br />

showed a 2,4% decline compared to 2002 and remains<br />

below 2000 levels, something which effectively means<br />

that the air transport sector has lost at least 3 years of<br />

growth. International statistics show a corresponding<br />

downtrend in international tourist arrivals (a reduction of<br />

1,2% in comparison to 2002, according to preliminary<br />

figures of the World Tourism Organisation). In terms of<br />

financial performance, IATA estimates airline losses to be<br />

in the region of $10 billion.<br />

It was unavoidable that the negative global<br />

climate would affect <strong>Cyprus</strong>’ economy and tourism and<br />

consequently, its air transport sector.<br />

It is estimated that during 2003 there was a 4,8%<br />

reduction in tourist arrivals (added to a 10,3% reduction<br />

in 2002) whilst the growth rate of the economy did not<br />

exceed 2%.<br />

With regard to the total air traffic to and from<br />

<strong>Cyprus</strong> it reached 6,06 million passengers, or a<br />

reduction of 2,1% in comparison to 2002.<br />

LIBERALISATION<br />

The Government, continued its policy for gradual<br />

liberalisation of the sector before the accession of<br />

<strong>Cyprus</strong> to the European Union. As a result during the<br />

past year, in addition to wider adverse developments,<br />

<strong>Cyprus</strong> <strong>Airways</strong> had to face further liberalisation of the air<br />

services on its very important United Kingdom routes.<br />

OPERATINGENVIRONMENT


12<br />

TRAFFIC&CAPACITY<br />

In spite of a very unfavourable operating environment,<br />

total revenue passengers on <strong>Cyprus</strong> <strong>Airways</strong> flights<br />

during 2003 reached 1,7 million which corresponds to an<br />

increase of 2,4% in relation to 2002.<br />

With traffic on the shorter distance routes showing<br />

the highest growth, total revenue passenger kilometres<br />

showed a relatively smaller growth than the revenue<br />

passengers. The increase was in the region of 1,4%, or<br />

from 3.307 million in 2002 to 3.353 million in 2003.<br />

Available seat kilometres increased by 4,8% and<br />

reached 4.738 million while available tonne kilometres<br />

reached 569.6 million (an increase of 6,3%).<br />

Total freight transported during the year reached<br />

17.090 tonnes, an increase of 4,4% in comparison to the<br />

previous year.<br />

Mail traffic reached 1.186 tonnes in comparison<br />

to 1.162 in 2002.<br />

Evidently, the difficult market conditions prevailing<br />

in 2003 did not allow the company to fully utilize the<br />

increased capacity deployed during the course of the<br />

year and which was to a great extent a result of the<br />

PASS<strong>ENG</strong>ER LOAD FACTOR<br />

%<br />

completion of the fleet renewal process.<br />

69,9<br />

71,5<br />

70,1<br />

73,1<br />

70,8<br />

As a result, the passenger load factor was down<br />

to 70,8% from 73,1% in 2002, whilst the corresponding<br />

overall load factor declined to 61,2% from 63,7% the<br />

previous year.<br />

1999<br />

2000<br />

2001<br />

2002<br />

2003<br />

1999 2000 2001 2002 2003<br />

PASS<strong>ENG</strong>ER TRAFFIC<br />

passengers thousands<br />

AVAILABLE SEAT KILOMETRES & REVENUE<br />

PASS<strong>ENG</strong>ER KILOMETRES<br />

4.065<br />

4.175<br />

4.301<br />

4.522<br />

4.738<br />

millions<br />

1.397<br />

1.476<br />

1.506<br />

1.655<br />

1.695<br />

2.840<br />

2.987<br />

3.017<br />

3.307<br />

3.353<br />

1999<br />

2000 2001 2002 2003<br />

available seat kilometres<br />

revenue passenger kilometres<br />

1999<br />

2000<br />

2001<br />

2002<br />

2003


13<br />

TRAFFIC&CAPACITY<br />

<strong>CYP</strong>RUS <strong>AIR</strong>WAYS SHARE<br />

OF TOTAL TRAFFIC TO <strong>AN</strong>D FROM<br />

<strong>CYP</strong>RUS 2003<br />

FREIGHT CARRIED passenger services tonnes<br />

17.363<br />

16.784<br />

17.090<br />

16.271 16.374<br />

1999<br />

2000<br />

2001<br />

2002<br />

2003<br />

<strong>Cyprus</strong> <strong>Airways</strong> 27,8%<br />

Eurocypria 8,3%<br />

Other Scheduled Operators 27,4%<br />

Other Charter Operators 36,5%


14<br />

COMMERCIALDEVELOPMENTS<br />

Planning and network strategy remained unchanged.<br />

As in the past, our strategy in this area focused on<br />

increasing frequency on key routes and increasing and<br />

improving connectivity along with selective network<br />

expansion.<br />

The transit passengers continued on a growth<br />

path for yet another year. The recorded increase was<br />

in the region of 18,2%. In the context of its network<br />

expansion plan, twice weekly flights to Colombo<br />

(via Dubai) were introduced as of November 2003.<br />

In relation to the overall market conditions, <strong>Cyprus</strong><br />

<strong>Airways</strong>’ comparatively better performance led to an<br />

increase in the company’s market share by 1,2<br />

percentage points, from 26,6% in 2002, to 27,8% in<br />

2003. The Group’s market share reached 36,1% in<br />

comparison 34,8% the previous year. In this context, it is<br />

worth noting the significant reduction in charter traffic as<br />

the market share of charter operators declined from<br />

49,2% in 2002 to 44,5% in 2003.<br />

From a quick review of trends prevailing in<br />

different markets, it is evident that the most significant<br />

problem facing <strong>Cyprus</strong> <strong>Airways</strong> was the weak market<br />

conditions experienced on the Company’s Continental<br />

(European) routes, which in total registered a reduction<br />

in the region of 6,7%.


15<br />

In the two most important geographical markets<br />

on the Company’s network, those of Greece and the<br />

United Kingdom, positive trends were observed, at least<br />

with regard to the number of passengers. There was an<br />

increase of 5,2% on the Greek routes, whilst on routes to<br />

the United Kingdom the increase was 7,4%.<br />

Traffic on the Middle East and Gulf routes, which<br />

makes up almost 14% of the Company’s total passenger<br />

traffic, recorded an increase of 7,8%.<br />

SALES & MARKETING<br />

The unfavourable operating and competitive environment<br />

of 2003, was also reflected in the average achieved yield,<br />

which showed a reduction of 4,2%.<br />

Close market monitoring and price adjustment<br />

initiatives were the norm throughout the year. So were<br />

the special offers, incentives and discounts, which were<br />

no longer confined to traditionally low-season periods<br />

but became part of the mainstream business throughout<br />

the year.<br />

Reflecting the difficult times, business class sales<br />

were down by 9%, which ties in with the wider industry<br />

trend.<br />

In addition, the average yield was affected by<br />

adverse fluctuations in exchange rates particularly those<br />

of the Sterling pound and to a lesser extent the United<br />

States dollar.<br />

As to the wider commercial sector we had,<br />

among other developments, during the year:<br />

ñ The undertaking of a <strong>Cyprus</strong> wide market<br />

research in order to determine the Company’s position in<br />

relation to customer needs.<br />

ñ The continuation of the successful SunMiles<br />

Frequent Flyer Programme, with services now offered to<br />

members through the Website and Call Centre.<br />

ñ A 20% increase of SunMiles Visa cardholders,<br />

which by the end of the year, totalled 22.527 members.<br />

ñ Replacement of the revenue management system<br />

(<strong>AIR</strong>MAX) with the new version of the same system.<br />

COMMERCIALDEVELOPMENTS


16<br />

COMMERCIALDEVELOPMENTS<br />

ñ<br />

Enhanced company presence in Global<br />

Distribution Systems (GDS) allowing for automated<br />

updating of seat availability and schedule changes.<br />

ñ<br />

The sponsoring of various high profile<br />

organisations giving significant benefits to the Company.<br />

Specific reference is made here to the <strong>Cyprus</strong> and British<br />

Olympic Committees for which <strong>Cyprus</strong> <strong>Airways</strong> is the<br />

official carrier for the 2004 Olympic Games in Athens.<br />

CO-OPERATION<br />

AGREEMENTS<br />

There is a two-fold focus in this area: Firstly, to locate<br />

credible strategic partners and secondly, capitalising on<br />

tactical arrangements.<br />

On the strategic front, given the fluid world<br />

alliance framework and the state of the industry, no<br />

major steps were taken.<br />

As far as the tactical side is concerned, the<br />

Company renewed its Code-sharing Agreements with all<br />

its existing partners (KLM, Alitalia, Syrianair, Gulf Air,<br />

LOT, El Al, Aeroflot) and signed a new agreement with<br />

SN Brussels Airlines for services operated by <strong>Cyprus</strong><br />

<strong>Airways</strong> on the Brussels route.<br />

In addition, there was a further strengthening of<br />

the network through a Special Prorate Agreement which<br />

either complements the existing codeshare agreements<br />

or offers access to other airline services and therefore<br />

increases the passengers travelling options.<br />

Finally, the commencement of services by Athens<br />

based Hellas Jet allowed for the introduction of several<br />

mutually beneficial agreements. In parallel, a constant<br />

effort is underway to maximise the mutual benefits<br />

between the two airlines.


FLEET<br />

17<br />

∆he most important development during 2003, was the<br />

completion of the fleet renewal process with the<br />

acquisition of a second A330-200, the delivery of four<br />

Boeing B737-800s to Eurocypria and the withdrawal of all<br />

A310s.<br />

As a result, <strong>Cyprus</strong> <strong>Airways</strong>’ fleet, at the end of<br />

2003 comprised of two A330-200, eight A320-200 and<br />

two A319-100 aircraft. Eurocypria’s fleet now consists of<br />

four B737-800 aircraft. By the end of 2003, the average<br />

age of the fleet of both companies was seven (7) years.<br />

The various fleet performance indicators, in 2003<br />

was as follows:<br />

ñ<br />

A total of 6.900 flights were operated. These<br />

flights produced 569,9 million available tonne kilometres.<br />

ñ<br />

The average daily utilisation for the A330’s was<br />

11,5 hours, the average stage length was 2.638<br />

kilometres and the average flight duration 3,84 hours.<br />

ñ The average daily utilisation for the A320’s was<br />

8,68 hours, the average stage length 1.451 kilometres<br />

FLEET<br />

and the average flight duration 2,41 hours.<br />

ñ The average daily utilisation for the A319’s was<br />

AVAILABLE & REVENUE TONNE<br />

KILOMETRES passenger services<br />

millions<br />

9,06 hours, the average stage length 1.486 kilometres<br />

and the average flight duration 2,46 hours.<br />

481<br />

496<br />

509<br />

536<br />

570<br />

299 314<br />

314<br />

341<br />

348<br />

<strong>AN</strong>NUAL HOURS FLOWN passenger services<br />

41.000<br />

38.757<br />

1999<br />

2000 2001 2002 2003<br />

available tonne kilometres<br />

revenue tonne kilometres<br />

32.985<br />

33.320<br />

35.262<br />

1999<br />

2000<br />

2001<br />

2002<br />

2003


18<br />

PERSONNEL<br />

At the end of 2003 the number of permanent employees<br />

totalled 1.611 compared to 1.629 at the end of 2002. The<br />

decrease is attributed to the retirement of staff through<br />

the Early Retirement Scheme, the normal retirements<br />

and/or normal resignations of staff.<br />

The number of staff employed at the Company’s<br />

outstations, including the subsidiary company Cyprair<br />

Tours Ltd, was 184 compared to 177 at the end of 2002.<br />

The increase is attributed to the need to reinforce certain<br />

outstations which had to offer services to the customers<br />

of the newly formed Company Hellas Jet.<br />

During 2003 the number of pilots increased by<br />

two and totalled 138 pilots compared to 136 at the end<br />

of 2002.<br />

In 2003 there has been industrial peace. The<br />

Company and the Unions signed the renewal of the<br />

Collective Agreement until the 31st of December 2006.<br />

Also the Company and the Unions agreed to start talks<br />

aimed at finding ways and means for improving the<br />

Company’s effectiveness and increasing the productivity<br />

of the staff.


19<br />

The staff training and development activities of<br />

the Company continued in 2003 in all aspects of work.<br />

A big part of the training activities of the first part<br />

of the year covered the training needs of the new<br />

Company Hellas Jet for which a comprehensive three<br />

month intensive training programme was organised on<br />

reservations, pricing and ticketing and call centre.<br />

During 2003, intensive working relations with the<br />

Human Resources Development Authority of <strong>Cyprus</strong><br />

continued successfully with significant economic benefits<br />

for the Company.<br />

In an effort to upgrade and make more effective<br />

the operation of the Company, external consultants<br />

carried out a project on the various aspects of the<br />

human resources of the Company.<br />

The main objective of the project was to identify<br />

ways and means of better utilization of the human<br />

resources within the framework of the efforts for<br />

continuous improvement of the quality of services to the<br />

customers and the effectiveness of our operations.<br />

The project has been completed and the findings<br />

have been presented to the Management of the<br />

Company.<br />

Appropriate action is being processed on the<br />

basis of the findings.<br />

PERSONNEL


20<br />

INFORMATIONTECHNOLOGY<br />

In the year 2003 the Information Technology Department<br />

successfully continued with its introduction of new I.T.<br />

Systems and the provision of support services for<br />

existing systems, so as to maintain and enable the<br />

smooth operation of the various departments and<br />

companies of the Group.<br />

Some of the noteworthy projects of the year<br />

include:<br />

E-COMMERCE<br />

ñ With functionality, ease of use and security in<br />

online transactions as its key targets, the Company’s<br />

website successfully completed one year of operation.<br />

Establishing itself as an invaluable ‘live’ source of<br />

information and services, it registered more than one<br />

million visits, while online sales exceeded 12.000 tickets,<br />

aligning the Company’s e-services with those of other<br />

european airlines.<br />

ñ Following the implementation of the first phase,<br />

the second phase was also concluded during the<br />

second half of the year, addressing mainly:<br />

ñ Enhancement of the website based on the<br />

feedback and preferences of our customers<br />

ñ Introduction of other related services, such as<br />

online car hire and hotel reservations<br />

ñ Development of websites for the subsidiary<br />

companies, Eurocypria Airlines Ltd., Cyprair Tours Ltd.,<br />

and Hellas Jet S.A.


21<br />

All websites utilise cutting edge technology and<br />

systems for online transactions in real time, which enable<br />

customers to purchase tickets and enjoy the Group’s<br />

services from anywhere in the world, 24 hours a day, 365<br />

days a year.<br />

Regarding the enhancement of electronic services,<br />

relevant studies for the introduction of electronic ticketing<br />

have been initiated.<br />

CALL CENTRE<br />

Aimed at providing timely and quality customer services,<br />

the Call & Web Centre continued its rapid expansion in<br />

2003. The Centre managed over 550.000 customer<br />

contacts, both via phone and e-mail, registering an<br />

impressive increase of 102% over the number of<br />

contacts managed during the previous year.<br />

OTHER PROJECTS<br />

ñ Development and implementation of new systems<br />

for the needs of various departments and companies of<br />

the <strong>Cyprus</strong> <strong>Airways</strong> Group and the upgrading of the<br />

Corporate I.T. Network, including its expansion to other<br />

company stations abroad.<br />

ñ Introduction of a new Revenue Management<br />

System for the Marketing Department and a new In-Flight<br />

Sales System for the In-Flight Services Departments of<br />

<strong>Cyprus</strong> <strong>Airways</strong> Ltd and Eurocypria Airlines Ltd.<br />

Furthermore, the I.T. Department continued the<br />

process towards the introduction of a Human Resource<br />

Management System for all companies of the Group, a<br />

Security Management Project for all companies of the<br />

Group, and a new system for the two loyalty schemes<br />

(Frequent Flyer and Sunjet Executive Club).<br />

Finally, the Department continued with the<br />

introduction of various systems in subsidiary and<br />

associate companies and in particular in the Duty Free<br />

Shops, Eurocypria and Hellas Jet.<br />

INFORMATIONTECHNOLOGY


22<br />

PRESS&PUBLICAFF<strong>AIR</strong>S<br />

The activities of the Press and Public Affairs Department<br />

focus on publicising <strong>Cyprus</strong> <strong>Airways</strong>’ views and services,<br />

dealing with internal communications and continuing to<br />

promote the Company abroad.<br />

This was achieved mainly through press releases,<br />

interviews, statements and press conferences.<br />

<strong>Cyprus</strong> <strong>Airways</strong> was the sponsor of high level<br />

cultural events, thus achieving publicity and contributing<br />

to the cultural life in <strong>Cyprus</strong>.<br />

The public relations activities of the Company<br />

abroad for the year 2003 were expanded, resulting in<br />

considerable publicity. In the field of internal<br />

communications the Department continued the<br />

publication of the staff news bulletin and the organisation<br />

of various events for the employees and their families.<br />

The Department also dealt with passenger<br />

complaints.


<strong>AIR</strong>PORTOPERATIONS<br />

23<br />

TERMINAL SERVICES<br />

During 2003, the Terminal Services Department at both<br />

Larnaca and Paphos Airports serviced a total of 9.322<br />

flights as compared to 9.177 in 2002. Of these 6.909 were<br />

<strong>Cyprus</strong> <strong>Airways</strong> flights and 2.413 were other operator’s<br />

flights.<br />

The Sunjet Executive Lounge at Larnaca Airport is<br />

considered to be one of the best lounges in the Middle<br />

East area. <strong>Cyprus</strong> <strong>Airways</strong> Business Class passengers,<br />

Sunjet Executive Club members, frequent flyers, selected<br />

passengers of other airlines, usually First and Business<br />

Class passengers, make use of the facilities of the<br />

Lounge. During 2003 the number of passengers who<br />

visited the Sunjet Executive Lounge was 83.814.<br />

<strong>ENG</strong>INEERING &<br />

MAINTEN<strong>AN</strong>CE DEPARTMENT<br />

The Department devoted a lot of its attention to the<br />

introduction of the A330 aircraft the first of which was<br />

delivered in December 2002. During the first quarter of<br />

the year all the technical support arrangements for the<br />

fleet were put in place, and the aircraft commenced<br />

operation by gradually taking over the A310 routes.<br />

Simultaneously, the training of all engineers on the A330<br />

aircraft was completed. The second A330 aircraft was<br />

inspected by our engineers and accepted into the fleet<br />

renewal plan. At the same time, the four A310 aircraft were<br />

progressively withdrawn from service. The A310 operation<br />

was completely terminated on the 24th of April 2003.<br />

In November, the Department initiated a major<br />

training programme on the Boeing 737-800 aircraft for all<br />

engineers with a view to undertaking, in the new year, the<br />

maintenance of the Eurocypria new fleet.<br />

New technical handling contracts were signed<br />

with Kuwait <strong>Airways</strong> and GB <strong>Airways</strong> for the servicing<br />

and certification of their aircraft transiting at Larnaca and<br />

Paphos Airports, respectively.<br />

<strong>AIR</strong>PORTOPERATIONS


24<br />

<strong>AIR</strong>PORTOPERATIONS<br />

INFLIGHT SERVICES<br />

The year 2003 was a year of significant changes in the<br />

Inflight Services Department. The smooth and successful<br />

introduction of our two new Airbus A330 aircraft in 2002<br />

and 2003 ensured that all requirements concerning<br />

comfort and facilities were met. The new A330 provides<br />

comfort and luxury, equipped with comfortable seats and<br />

a modern inflight entertainment system.<br />

The increase of <strong>Cyprus</strong> <strong>Airways</strong> flights<br />

necessitated the employment of new cabin crew. The<br />

Inflight Services Department organized an induction<br />

training course in order to introduce to the new recruits<br />

the duties and responsibilities required by the profession.<br />

The training also applied to the rest of the cabin<br />

crew who successfully attended a refresher course on<br />

matters of interpersonal skills and service procedures.<br />

In 2003, a new selection of duty free items was<br />

introduced for sale on all flights. Emphasis has been<br />

given both on Apollo Business Class and Aphrodite<br />

Economy Class menus.<br />

The Catering Service introduced new and lighter<br />

menus on all flights for both Business “Apollo” Class and<br />

Economy “Aphrodite” Class passengers.<br />

CATERING SERVICES<br />

Although 2003 has been a difficult year for the<br />

airtransport industry overall, the Catering Services<br />

Department experienced a 6,5% increase in production,<br />

with a production level over of 2,2 million meals. To<br />

compliment this, the productivity level rose by 6%, while<br />

the number of permanent and seasonal staff was<br />

reduced by 4% and 6% respectively.<br />

Furthermore, the Department fully implemented<br />

the Hazard Analysis Critical Control Points System,<br />

(HACCP), an advanced hygiene system that provides the<br />

most efficient preventative approach and monitors all<br />

stages of production, storage and distribution.


SUBSIDIARY&ASSOCIATED<br />

COMP<strong>AN</strong>IES<br />

25<br />

SUBSIDIARY&ASSOCIATEDCOMP<strong>AN</strong>IES<br />

EURO<strong>CYP</strong>RIA <strong>AIR</strong>LINES LTD<br />

2003 was another successful and profitable year for<br />

Eurocypria, despite a 5% reduction in tourist arrivals over<br />

the previous year.<br />

Regardless of a significant deterioration in the<br />

company’s turnover, due to substantial flight<br />

cancellations from almost all tour operators during the<br />

Iraq war crisis, Eurocypria Airlines remained profitable.<br />

This was due to perseverance and intensive efforts on<br />

the part of the company, especially during the second<br />

half of 2003.<br />

Apart from its main markets of the UK and<br />

Germany, Eurocypria maintained an extensive flight<br />

programme from other European and Scandinavian<br />

airports. In accordance with the policy of the <strong>Cyprus</strong><br />

<strong>Airways</strong> Group, the majority of Eurocypria’s flights served<br />

regional airports, offering direct connections between<br />

<strong>Cyprus</strong> and European provinces and thereby offering a<br />

valuable contribution to the <strong>Cyprus</strong> tourism industry.<br />

During the first four months of 2003 the company<br />

rolled-over it’s fleet and, by April, had introduced into<br />

service four brand new Boeing 737-800W aircraft.<br />

<strong>Cyprus</strong>’ entry into the European Union in May 2004,<br />

combined with the introduction of this young fleet, which<br />

retains operating costs at low levels, means that<br />

Eurocypria is already in the process of its ‘action plan’<br />

for entering new European markets in order to maximise<br />

all possible business opportunities.


26<br />

SUBSIDIARY&ASSOCIATEDCOMP<strong>AN</strong>IES<br />

HELLAS JET S.A.<br />

Hellas Jet S.A. was established in Greece in July 2002.<br />

Athens based Hellas Jet begun operating scheduled<br />

flights in 2003 to accommodate the needs of the greek<br />

market. The company’s shareholders and respective<br />

shareholdings are:<br />

<strong>Cyprus</strong> <strong>Airways</strong> Ltd 49%<br />

Omega Bank S.A. 26%<br />

AEF (European Capital Investments) B.V. 25%<br />

The company’s philosophy is centered around<br />

the concept of providing a high quality service at a<br />

competitive price. To this extent the modern fleet of three<br />

Airbus A320-232 aircraft are equipped with in-flight<br />

entertainment systems, boast comfortable leather seats<br />

both in business and economy class and an in-flight<br />

service that provides a lot more than one would expect<br />

from a quality schedule carrier. At the same time, Hellas<br />

Jet, being fully aware of the needs and demands of<br />

Frequent Flyer Passengers, has created the Hellas Jet<br />

Club Frequent Flyer Programme.<br />

The company is distributed through its own<br />

offices in Greece and abroad, the travel agent<br />

community as well as through its own dynamic website<br />

(www.hellas-jet.com) and dedicated call centre.<br />

Although the first reporting period for Hellas Jet<br />

spans eighteen months from July 2002 to December<br />

2003 the company started flight operations on the 24th<br />

of June 2003 following a period of intense preparation for<br />

all personnel, the successful delivery of all three aircraft<br />

and, of course, the successful licensing by the Hellenic<br />

Civil Aviation Authority.<br />

During its six months of operation the company<br />

performed more than 2000 flights carrying more than<br />

137.000 passengers on its network, which serves<br />

Brussels (10 times weekly), London Heathrow (daily)<br />

London Gatwick (daily) and Paris Charles De Gaulle (12<br />

times weekly).<br />

The company operates in close co-operation with<br />

<strong>Cyprus</strong> <strong>Airways</strong> in order to optimize the use of Group<br />

resources as well as implementing uniform group strategies.<br />

<strong>CYP</strong>R<strong>AIR</strong> TOURS<br />

Cyprair Tours, the tour-operating subsidiary of<br />

<strong>Cyprus</strong> <strong>Airways</strong>, continued to offer package holidays,<br />

accommodation and flights to <strong>Cyprus</strong> to the leisure<br />

market in UK.<br />

Emphasis was given to a number of specialised<br />

holidays including beach holidays, spa breaks, mountain<br />

holidays, village houses and villas with private pools,<br />

golfing trips, special interest tours, cruises, multi-centre,<br />

honeymoons and weddings.<br />

Cyprair Tours organised several conferences and<br />

group visits from the UK to <strong>Cyprus</strong> in 2003 concentrating<br />

on the business and specialist group leisure sectors.<br />

During 2003, which has been one of the most<br />

difficult years ever in the UK holiday industry, Cyprair<br />

carried just under 13.000 passengers to <strong>Cyprus</strong> from<br />

Heathrow, Gatwick, Stansted, Manchester, Birmingham,<br />

Bristol, Humberside, East Midlands, Newcastle and<br />

Glasgow.<br />

In addition to the main Summer and Winter<br />

holiday brochures, Cyprair has produced a dedicated<br />

Weddings brochure as well as a separate Golf brochure,<br />

thereby enhancing the company’s profile in these<br />

lucrative holiday sectors. The company image has been<br />

upgraded in 2003 with a change of logo and a complete<br />

redesign of the brochures, so as to reflect more closely<br />

the quality of the product on offer, which concentrated<br />

on the 4 and 5 star market. Cyprair has also expanded<br />

its operation with a small programme offering holidays to<br />

Greece on Hellas Jet flights from London. On the<br />

technology front, the company has introduced an on-line


27<br />

booking engine and availability search facility on its<br />

website, enabling travel agents or customers to confirm,<br />

in real time, their entire holiday arrangements.<br />

∑ENON NDC LTD<br />

Zenon NDC Ltd is a wholly-owned subsidiary company<br />

of <strong>Cyprus</strong> <strong>Airways</strong> Ltd., which provides quality services to<br />

Cypriot travel agents.<br />

Specifically, Zenon provides and distributes<br />

electronic information regarding airline products, seat<br />

reservations, ticketing, hotels, cars, cruises, etc., through<br />

Sabre, a global electronic reservation system designed<br />

to effectively facilitate the operations of travel agents.<br />

More than 300 travel agencies in <strong>Cyprus</strong> are<br />

subscribers to the Zenon network, which includes more<br />

than 80% of the IATA Agencies.<br />

Zenon provides the Cypriot travel agent with a<br />

complete range of products including the Sabre Global<br />

Distribution System, Bank Office system, special fare<br />

finder, and Internet booking engine. The Internet booking<br />

engine (Sabre.Res) is the latest product in Zenon’s<br />

product line, giving the ability to the travel agent to sell,<br />

and to compete on a global basis 24-hours per day,<br />

seven days per week.<br />

Zenon’s effort is not only to serve the travel<br />

agents. With Sabre Virtually There, Zenon also serves<br />

the traveller and, at the same time, enhances the<br />

service/product provided by the agent. The System<br />

e-mails the itinerary to the traveller automatically in a<br />

graphical form, and includes other useful information<br />

such as the weather, maps, and other destination<br />

information.<br />

The aim of the company is to constantly strive for<br />

innovation, with a vision to maintain its position as the<br />

premier provider of quality products and services to travel<br />

agents, bringing the right IT solutions to the travel market.<br />

<strong>CYP</strong>RUS <strong>AIR</strong>WAYS<br />

(DUTY-FREE SHOPS) LTD<br />

<strong>Cyprus</strong> <strong>Airways</strong> Duty Free Shops is a fully-fledged<br />

dynamic corporation in the duty free sector, offering an<br />

extensive range of duty free items from the world’s most<br />

prestigious brands. Since it’s establishment in 1996, it<br />

has continued to show a steady increase in sales year<br />

after year.<br />

During 2003 five new shops were set up to cater<br />

for the needs of company’s numerous and demanding<br />

clientele. Currently, CADFS include a total of fourteen<br />

different shops in both international airports at Larnaca<br />

and Paphos.<br />

2003 was a difficult, yet challenging year for the<br />

travel retail industry. Despite the decrease in passenger<br />

traffic, the company continued its excellent performance<br />

in 2003. It is also very important to mention that the<br />

spending rate per passenger has risen to the high level<br />

of í18,78, one of the highest in duty free consumption<br />

worldwide!<br />

During specific periods, CADFS, in co-operation<br />

with Laiki Bank and Hellenic Bank, offered their clients a<br />

20% discount on purchases that exceeded í100.<br />

Furthermore, customers who paid for their purchases<br />

with Sun Miles Visa, were given the privilege to earn<br />

20 points per pound spent in the shops.<br />

2003 was a pivotal year for the company.<br />

CADFS’s aim was to upgrade the quality of its work and<br />

services as well as to prepare for the new beginning of<br />

CADFS after the EU accession of <strong>Cyprus</strong>. As a starting<br />

point for this new beginning, it was decided to invest in a<br />

new information technology system - software and<br />

hardware - in order to upgrade the effectiveness and<br />

efficiency of business. Strategic objectives and<br />

requirements were clearly identified and new improved<br />

marketing activities were introduced and human<br />

resources infrastructure developed.<br />

SUBSIDIARY&ASSOCIATEDCOMP<strong>AN</strong>IES


28<br />

NOTICEOF<br />

<strong>AN</strong>NUALGENERAL<br />

MEETING<br />

NOTICEOFGENERAL<br />

MEETINGOFTHE<br />

PRIVATE<br />

SHAREHOLDERS<br />

Notice is hereby given that the FIFTY-SEVENTH<br />

<strong>AN</strong>NUAL GENERAL MEETING of <strong>Cyprus</strong> <strong>Airways</strong> Limited<br />

will be held at the <strong>Cyprus</strong> International Conference Centre<br />

in Nicosia, on Wednesday, the 26th day of May 2004, at<br />

5.30p.m., at which the following business will be<br />

transacted:<br />

ñ to receive and consider the report of the directors<br />

and financial statements for the year 2003 and the<br />

auditors’ report thereon.<br />

ñ To fix the remuneration of the directors.<br />

ñ To fix the remuneration of the auditors.<br />

Directors will be elected at a separate meeting of<br />

the Private Shareholders of the Company in accordance<br />

with the Articles of Association.<br />

A member entitled to attend and vote at the<br />

Annual General Meeting is entitled to appoint a proxy to<br />

attend and vote instead of him and such proxy need not<br />

be a member of the Company. The instrument<br />

appointing a proxy must be deposited at the Head Office<br />

of the Company in Nicosia, at least 48 hours prior to the<br />

time fixed for the meeting.<br />

By Order of the Board<br />

George Spyrou, Secretary<br />

Nicosia, 29 March 2004<br />

Notice is hereby given that a General Meeting of<br />

the Private Shareholders of the Company will be held at<br />

the <strong>Cyprus</strong> International Conference Centre in Nicosia,<br />

on Wednesday, the 26th day of May 2004, at 6.30p.m.,<br />

to elect directors to fill three (3) vacancies in the Board of<br />

the Company.<br />

Messrs George Kallis, Kikis Lefkaritis and Pavlos<br />

Photiades who were elected as Directors at the General<br />

Meeting of the Private Shareholders on 11 June 2003,<br />

retire on 26th May 2004.<br />

A Private Shareholder entitled to attend and vote<br />

at the meeting is entitled to appoint a proxy to attend<br />

and vote instead of him and such proxy need not be a<br />

member of the Company. The instrument appointing a<br />

proxy must be deposited at the Head Office of the<br />

Company at least 48 hours prior to the time fixed for the<br />

meeting.<br />

Eligible to be nominated for election, will be any<br />

person or persons in respect of whom a notice to that<br />

effect shall have been delivered to the Head Office of the<br />

Company in Nicosia, at least three (3) days and not<br />

more than twenty-one (21) days before the date fixed for<br />

the general meeting. (For more information on this<br />

subject, interested parties may contact the Company’s<br />

Secretariat - Telephone No. 22396275.)<br />

By Order of the Board<br />

George Spyrou, Secretary<br />

Nicosia, 29 March 2004

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