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Preface Everybody wants to get famous. But very few know how to go about it. The real formula lies with very few who are smart enough to tell the whole world how valuable they are to the world. But are our children aware about these formulae? How important it is to them? By what age do they start realizing that the value of their reputation needs to be told to the world with time to time? Of course, they want to be known in their school, in their community, among their friends. Imagine how the world would be when our children won’t wait for anybody to evaluate them or to judge them and they will take the baton of their life. This is THE BOOK for them!! Let the branding begins from our Teens!
Contents Chapter 16 Branding Yourself BUT Why? ............................................................................................................. 6 What is our learning from this case story? ................................................................................10 What do you get when you brand yourself? .............................................................................11 Did John do Personal Branding? .....................................................................................................12 Chapter 2 14 Communicating about Yourself .......................................................................................................14 What do we learn this time? ............................................................................................................23 It will help to set clear expectations .............................................................................................24 It will help to develop strong relationship .................................................................................25 Let me explain the previous point .................................................................................................26 It will help in Innovation ...................................................................................................................27 Let me explain the previous point .................................................................................................28 And lastly, it will help in strong teamwork ...............................................................................29 Chapter 3 31 Getting Smarter With People ...........................................................................................................31 Monica just did a smart work. Did you see how she was projecting herself? ............35 Chapter 4 37 Online Branding.....................................................................................................................................37 So, what’s the point here? .................................................................................................................42 Your Profile should look rich and interesting ...........................................................................43 Being Professional pays off ...............................................................................................................44 Don’t forget your picture ...................................................................................................................45 Next begins the Interaction ..............................................................................................................46 Here comes the most powerful weapon .....................................................................................47 Promote, Promote and Just Promote ............................................................................................48 Getting connected just can’t be missed! ......................................................................................49 Chapter 5 51 Eight laws of Personal Branding ....................................................................................................51 Law no.1 The law of specialization ..............................................................................................51 Law no.2 The law of Leadership ....................................................................................................52 Law no.3 The law of Personality ...................................................................................................54 Law no.4 The law of Distinctiveness............................................................................................57 Law no.5 The law of Visibility ........................................................................................................63 Law no.6 The law of unity ................................................................................................................65 Law no.7 The law of Persistence ...................................................................................................66 Law no.8 The law of Goodwill ........................................................................................................68
Page 1: Ezee Pezee S kills Getting Famous S
Page 5 and 6: Chapter 1 Branding Yourself BUT Why
Page 7 and 8: They said ‘’we never knew you c
Page 9 and 10: What is our learning from this case

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