PDF: 21st Annual Corporate Survey Complete Results - Area ...
PDF: 21st Annual Corporate Survey Complete Results - Area ...
PDF: 21st Annual Corporate Survey Complete Results - Area ...
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
gained 7.6 percentage points and was rated 64.1 percent<br />
in importance, moving it up two spots in the rankings<br />
to 18th place this year.<br />
When it comes to quality-of-life factors, low crime<br />
rate is the top-rated factor, as it has been over the 21-<br />
year course of our survey. After dipping to fifth place<br />
in the rankings in 2005, ratings of public schools<br />
gained the number-two spot this year, followed by<br />
housing costs, health facilities, and housing availability,<br />
which were also top-rated quality-of-life factors in<br />
2005. Obviously, these five quality-of-life factors are<br />
more important than climate or cultural and recreational<br />
opportunities.<br />
There are a few other considerations that companies<br />
have when site selecting. First, are they looking to be in<br />
proximity to businesses performing similar activities to<br />
their own? More than half of the <strong>Corporate</strong> <strong>Survey</strong><br />
respondents (53 percent) said this was not a factor (Figure<br />
27). However, 28 percent claim to meet with representatives<br />
of area businesses similar to theirs when making<br />
site visits — less than half the percentage that meet<br />
with community representatives (Figure 28).<br />
Meanwhile, more than three-quarters of the respondents<br />
do consider whether there are available buildings<br />
at the locations under scrutiny (Figure 29). Of these, 68<br />
percent say this factor is more or equally important to<br />
other site selection factors (Figure 30).<br />
site selection information (used by 59 percent of the<br />
respondents). However, this is closely rivaled by site<br />
magazines: 57 percent of the respondents say they rely<br />
FIGURE 27<br />
Does firm consider whether there are businesses<br />
performing similar activities in the area of search?<br />
FIGURE 28<br />
FIGURE 29<br />
Yes — 47%<br />
No — 53%<br />
Individuals with whom you meet when making site visits:<br />
Community representatives — 60%<br />
Representatives of area businesses similar to yours — 28%<br />
Educational representatives — 12%<br />
Others (e.g., real estate professionals) — 30%<br />
0 10 20 30 40 50 60<br />
Are available buildings at locations under consideration<br />
a factor in the location decision?<br />
Yes — 78%<br />
No — 22%<br />
Where Do They Get Their Information?<br />
The Internet is still our survey-takers’ prime source of