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Dear Angus Friends and Fellow Cattlemen:<br />
Welcome to the Eleventh Annual “Denim and Diamonds” Sale and our fourth consecutive year “On the Hill” in<br />
Denver. This unique event is the result of the collective efforts of forward thinking Angus seedstock producers.<br />
Members of the Denim and Diamonds Group have again worked together toward the common goal of assembling<br />
an offering of elite Angus genetics that combine performance with excellent phenotype to become competitors at<br />
any level in our industry. The genetics and EPDs represented on both sides of these pedigrees are second to none,<br />
as is the visual quality of the live offering.<br />
Phenotypically, the 2013 sale offering is especially strong, and quality is present throughout. As the name<br />
suggests, “Denim and Diamonds” is a unique blend of two segments of the Angus industry. The 2013 Denim and<br />
Diamonds Sale combines the influence of the breed’s most valuable and proven performance families with the<br />
deepest and most elite show prospects and herd sires in the country. The embryo matings and heifer pregnancy<br />
feature cutting-edge genetics that are sibs to some of the most popular champions and herd sires in the industry.<br />
These herd sire candidates, show and donor prospects and bred heifers are second to none in the breed. The<br />
focus of the sale is on quality, and you will find that, like a diamond, each lot is distinctive in its own way.<br />
I encourage each of you to evaluate your own situation and your breeding goals, and on Thursday, January 17,<br />
please join us at 2:00 p.m. following the Junior Angus Show in Expo Hall 1 to view the cattle and enjoy food and<br />
refreshments, and then at 5:00 p.m. in the National Western Beef Palace <strong>Auction</strong> Arena to take advantage of the<br />
knowledge and cutting-edge efforts of these breeders and their programs. Whether you are seeking your next<br />
herd sire, donor dam or your next show ring champion, you will find it among this exceptional offering.<br />
If I can be of any assistance, please let me know.<br />
Sincerely,<br />
Sale Manager<br />
(405) 641-6081 Matt Sims<br />
1019 Waterwood Pkwy, Unit D<br />
Edmond, OK 73034<br />
E-mail: matt@mcsauction.com<br />
www.mcsauction.com<br />
Matt C. Sims<br />
<strong>MCS</strong> <strong>Auction</strong>, <strong>LLC</strong><br />
National Western Stock Show Angus Schedule for January 17, 2013<br />
8:00 a.m. Junior Angus Heifer Show Stadium Arena<br />
2:00 p.m. Denim and Diamonds Sale Cattle Display Expo Hall (Level 1)<br />
5:00 p.m. Denim and Diamonds Sale Beef Palace Arena<br />
SALE CATALOG & ADVERTISING PREPARED BY <strong>MCS</strong> AUCTION, <strong>LLC</strong> • (405) 641-6081<br />
PRODUCED BY SOUTHWEST TYPESTYLES • (405) 381-3591