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Overview of the Group’s Activities<br />

6.3. Description of project strategy 6<br />

6.2.3. Geographical areas where the<br />

Group is present<br />

Technip is a global player in the oil and gas industry with significant<br />

revenues in most regions of the world:<br />

the Middle East accounted for 23% of Technip’s revenues in<br />

2009 and 38% of its backlog at the end of the year;<br />

Europe, Russia and Central Asia: 27% and 18% respectively;<br />

Americas: 24% and 17% respectively;<br />

Asia Pacific: 12% and 8% respectively;<br />

Africa: 14% and 19% respectively.<br />

6.3. Description of project strategy<br />

Projects are increasingly more ambitious, more complex and in<br />

many areas, more pioneering.<br />

In this environnement, Technip must focus its management and<br />

financial resources on its specialty sectors, develop teams and<br />

assets adapted to these challenges and prepare for the future by<br />

strengthening its technological assets and expertise.<br />

Within this strategic framework, Technip’s organization has<br />

evolved and now focuses, in particular, on continuing to develop<br />

its geographical presence and optimizing project execution.<br />

Technip’s seven Regions are responsible for marketing and sales<br />

activities, project execution, and financial results.<br />

Technip’s decentralized structure favors the Group’s development<br />

while allowing the Group’s management to make decisions<br />

related to major projects exceeding a certain threshold, below<br />

which decisions are made by the Regions.<br />

6.3.1. Selective approach to projects<br />

Because of the high cost associated with preparing a proposal,<br />

Technip only bids on projects that have been scrutinized through<br />

its selection process. In particular, each project is evaluated on<br />

its own merits with no exceptions, market share and/or asset<br />

utilization considerations included.<br />

To achieve an optimized “Risk/Reward” profile satisfying the<br />

Group’s criteria, all transactions are reviewed at the Group or<br />

Region level to properly assess all risks. The decision to follow-up<br />

on a project, submit an offer and/or accept a letter of intent or<br />

sign a contract is systematically subject to preliminary approval<br />

at the appropriate level. The latter is defined by business segment<br />

and by Region with respect to the Group’s organization note.<br />

6.3.2. Internal process for review<br />

of potential transactions<br />

Before a decision is made to submit a proposal, Technip first<br />

reviews each specific prospect through an Early Tendering (“ET”)<br />

process, at the end of which the Management of the Group or of<br />

a Region decides whether Technip should make a proposal.<br />

After a decision is made to submit a proposal, Technip enters the<br />

proposal formulation stage, during which all terms and conditions<br />

of the transaction are analyzed through an Authorization to Tender<br />

(“ATT”) process. At the end of this process, the Management of<br />

the Group or of a Region, as the case may be, decides the terms<br />

under which the proposal will be submitted or, in very few cases,<br />

a proposal will not be submitted.<br />

Once a proposal is made by Technip and accepted by the client,<br />

the analysis and risk assessment performed during the ATT process<br />

is updated during an Authorization to Commit (“ATC”) process.<br />

Technip cannot accept any letters of intent and cannot enter into<br />

any contracts prior to receiving approval from the Management<br />

of the Group or of a Region during an ATC.<br />

6.3.3. A “de-risking” approach<br />

“De-risking” has been a key element of Technip’s strategy since<br />

2007. It strives to improve the Group’s project management as<br />

early as the proposal stage.<br />

Through this strategy, Technip strives not only to improve the<br />

range of contract types it offers, but also to achieve a better<br />

balance of revenue generation among its Regions and business<br />

segments.<br />

6.3.3.1. Change in contractual forms<br />

Depending on the nature of the risks highlighted during the ET<br />

and ATT processes, Technip will propose “cost plus fee” contracts<br />

rather than contracts on a lump-sum basis and/or will propose to<br />

exclude certain services such as equipement procurement and/or<br />

construction, particularly, where design studies are not developed<br />

enough during the proposal stage, or will propose progressive<br />

turnkey contracts instead of lump-sum turnkey contracts.<br />

In the context of its “de-risking” approach, Technip also strives<br />

to obtain firm commitments from its suppliers prior it submits<br />

proposals to clients on a case-by-case basis.<br />

2009 <strong>Reference</strong> <strong>Document</strong><br />

039

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