Chocolate Report PDF - Fair Trade Barrie

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5 Join our campaign The Co-op is proud to be associated with Kuapa Kokoo and pleased to be able to contribute to the growth of the co-operative and the lives of its growers by switching all our Co-op block chocolate to Fairtrade. PHOTOGRAPHY: Brian Moody We have selected the best of the best, because we want people to buy it again and again. But even with the Co-op contribution, in 2002/2003 the Fairtrade element of cocoa exported from Kuapa Kokoo will account for only a small proportion of the total volume they produce. What can we do to increase it? Ultimately it is UK consumers who will make the real difference - every time they purchase - by choosing Fairtrade chocolate instead of their normal brand. Consumers can also put pressure on the major chocolate manufacturers - curiously, none of whom has a Fairtrade product - to switch all or part of their cocoa supply to Fairtrade. Sophi Tranchell, managing director of The Day Chocolate Company, the UK arm of Kuapa Kokoo, works within the chocolate industry. She is sometimes disappointed by the reactions she gets from management when she proposes a switch to Fairtrade: I’m often told by the industry that they don’t think consumers care about the exploitation of growers and the pitiful conditions in which they live and work. The growth in popularity of our own products proves they are wrong - the challenge is persuading manufacturers of it. If enough people wrote to these companies and said they cared, then I think they’d sit up and take notice. The Co-op is calling on chocolate manufacturers to make at least one product in their range carry the FAIRTRADE Mark. And we are calling on retailers to follow our lead with their own-label block chocolate. If you like chocolate, why not join our campaign by writing to the BCCCA (the Biscuit, Cake, Chocolate and Confectionery Alliance), the industry body for chocolate manufacturers, to request that it asks its members to produce Fairtrade? The address is on our website (www.co-op.co.uk/chocolate) where you will also find a template letter that can be personalised, printed and posted (or downloaded and e-mailed) to the BCCCA. Or write to the manufacturer of your favourite chocolate bar - the address will be on the wrapper. The more Fairtrade chocolate we eat, the more cocoa growers will benefit. Pa pa paa! 15
6 About the Co-op The Co-op’s responsible retailing campaign has been running for the past seven years, after the biggest ever survey of consumer views in 1995. More than 30,000 people responded and the message was clear: shoppers want to make informed purchasing decisions based on concerns about the environment, human rights and animal welfare. In response, we pledged to give consumers the full facts on products, including details of who makes Co-op brand products. A Right to Know policy was implemented to provide consumers with the facts they need to make informed purchasing decisions. The Co-op has a democratic base of individual members. Each member has an individual vote, no matter how much money they have invested in the Co-op. They belong to the Co-operative Movement because they believe in a wide range of consumer and social issues. As a unique consumer-owned business, the Co-op has a duty to serve consumers, not industry or the city. The Co-op has always been at the forefront of retailing issues, leading industry and interpreting the law in the best interests of the consumer. Among our campaigns are: 2002 LIE OF THE LABEL II Re-visiting food labelling since the Co-op’s call for more honest labelling in 1997, the report found an alarming lack of progress, specifically on nutrition labelling 2001 GREEN AND PLEASANT LAND A strategy for sustainable food production, including a reduction in pesticide use and more support for home-grown organics 2000 BLACKMAIL A report on parental concerns about the advertising of salty, fatty and sugary food products to children 2000 FOOD CRIMES Launching a series of inquiries into the ethics of modern food production 1999 BREAKING THE BARRIERS Co-operating for social inclusion 1998 JURY’S VERDICT Reporting on complaints and adjudications under the Co-op’s code of labelling practice 1997 LIE OF THE LABEL A report calling for honest labelling 1996 ENDING THE PAIN Finding a solution to stop animal testing 1995 THE PLATE OF THE NATION A report on the national diet 1995 RESPONSIBLE RETAILING A report based on the UK’s largest ever survey of ethical concerns 16
Page 2 and 3: Just about everyone loves chocolate
Page 4 and 5: Contents 1 Globalisation: a dirty w
Page 6 and 7: Conditions vary depending on countr
Page 8 and 9: Co-op track record on Fairtrade The
Page 10 and 11: But the Fairtrade banana currently
Page 12 and 13: Any serious initiative against chil
Page 14 and 15: ack into the community, into projec
Page 18: Acknowledgements The Co-op would li

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