24.11.2014 Views

Mike Coker and son Troy work on golf courses ... - Backed By Bayer

Mike Coker and son Troy work on golf courses ... - Backed By Bayer

Mike Coker and son Troy work on golf courses ... - Backed By Bayer

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

Alec resp<strong>on</strong>ded well to the school’s program.<br />

“The school unlocked him,” Nicoll<br />

says.<br />

Although close to 90 percent of TCI’s<br />

tuiti<strong>on</strong> is provided by local school districts,<br />

more than 10 percent of its budget —<br />

$600,000 — must be raised through<br />

fundraising efforts.<br />

Nicoll approached TCI with an idea:<br />

The TCI Golf <str<strong>on</strong>g>and</str<strong>on</strong>g> Tennis Invitati<strong>on</strong>al, a<br />

full-day <strong>golf</strong> <str<strong>on</strong>g>and</str<strong>on</strong>g> tennis tournament at<br />

some of New Jersey’s finest private clubs,<br />

to support TCI’s programs. The idea<br />

was politely accepted at first, with a<br />

“that’s nice” attitude.<br />

“People d<strong>on</strong>’t realize that <strong>golf</strong> is<br />

the No. 1 sport that gives to charity,”<br />

Nicoll points out.<br />

A slow start<br />

The event’s first year was the big<br />

test. Informati<strong>on</strong> about the event<br />

was mailed to parents, <str<strong>on</strong>g>and</str<strong>on</strong>g> Nicoll<br />

also spread the word to local<br />

vendors. There was little initial<br />

resp<strong>on</strong>se, <str<strong>on</strong>g>and</str<strong>on</strong>g> school officials<br />

worried that they would lose<br />

m<strong>on</strong>ey <strong>on</strong> the event.<br />

Nicoll went a bit further<br />

out <strong>on</strong> the limb. “I assured<br />

them it would be a success. I<br />

told them that outings always<br />

seem to come together in the<br />

end,”he says. But, he admits,<br />

“I was a bit nervous.”<br />

He has some close friends<br />

who are superintendents.They became part of<br />

<strong>on</strong>e another’s daily lives with ph<strong>on</strong>e calls regarding<br />

course c<strong>on</strong>diti<strong>on</strong>ing <str<strong>on</strong>g>and</str<strong>on</strong>g> the weather.<br />

“I menti<strong>on</strong>ed to a few of them about the<br />

event. They all knew Alec <str<strong>on</strong>g>and</str<strong>on</strong>g> about his c<strong>on</strong>diti<strong>on</strong>.<br />

Then the word just spread like wildfire,”<br />

he says.<br />

“I had guys calling me about the event.We<br />

had tremendous support from our local vendors.<br />

The first year, over half of the field was<br />

involved in the <strong>golf</strong> industry.”<br />

Greg attributes a large part of the credit<br />

for the event’s initial success to the support<br />

of Maplewood’s members. “It is because of<br />

them the outing began,”he says.“They knew<br />

how much the school meant to Dee <str<strong>on</strong>g>and</str<strong>on</strong>g> me,<br />

<str<strong>on</strong>g>and</str<strong>on</strong>g> they made it <str<strong>on</strong>g>work</str<strong>on</strong>g> financially so the<br />

D<strong>on</strong>ald Trump writes in to<br />

<strong>Bayer</strong> Golf Advantage to<br />

express his appreciati<strong>on</strong><br />

of Greg Nicoll’s fundraising<br />

efforts.<br />

The PURPLE COW<br />

<strong>Bayer</strong> is proud to present the Purple Cow Award to superintendents<br />

who find innovative <str<strong>on</strong>g>and</str<strong>on</strong>g> successful ways to communicate the importance<br />

of their practices <str<strong>on</strong>g>and</str<strong>on</strong>g> their<br />

professi<strong>on</strong> to <strong>golf</strong>ers <str<strong>on</strong>g>and</str<strong>on</strong>g> the<br />

public. In each issue of <strong>Bayer</strong><br />

Golf Advantage,<br />

we will pay tribute to <strong>on</strong>e of these leaders<br />

by featuring them in an article <str<strong>on</strong>g>and</str<strong>on</strong>g><br />

awarding them 50,000 Accolade points.<br />

DO YOU KNOW A PURPLE COW?<br />

TO NOMINATE DISTINGUISHED LEADERS<br />

CONTACT US at bayer<strong>golf</strong>advantage.com or at 800/450-0022.<br />

www.bayer<strong>golf</strong>advantage.com Golf Advantage 29

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!