Behind the Veneer - Tasmanian Greens MPs

TA ANN: BEHIND THE VENEER
APPENDIX V: Panasonic
Electric Works Co. Ltd.
Another manufacturer of Ta Ann’s
flooring is Panasonic Electric Works
Co. Ltd. (PEW). 146 Panasonic Group’s
wood consumption totalled 440 000 m 3
in 2009. 147 PEW’s brand name for the
Tasmanian Eucalytpus flooring product is
‘Almighty Floor’. 148
‘In 2010 Panasonic Electric Works Co.
Ltd. and Daiken Corporation entered into
a business alliance agreement in the interior
furnishing materials business, promoting
joint procurement of materials and mutual
cooperation in production.’ 149 ‘ DAIKEN and
PEW will promote to create eco-friendly
building products with a view to the industrywide
standardization so as to lead the industry
environmentally. To switch to eco-friendly
wood flooring materials completely by March
31, 2012 and promote the expansion of
eco-friendly materials to other product.’ 150
Panasonic ‘Almighty Floor’ promotional material
translation 1 (top right):
Beauty of the flooring stays long lasting
without waxing due to its naturally high
coated surface with high cohesion.
PWE procures Eucalyptus-based composite
plywood that is managed by the cycle of
growth, harvest and regrowth (planting).
The flooring is made of a material on to which
marks do not adhere and difficult to smash.
The floor can withstand dents
and marks from wheelchairs.
Panasonic ‘Almighty Floor’ promotional material
translation 2 (bottom right):
Thinking about the Environment,
Always Become Beautiful
Compassion towards People and Homes
Flooring resistant to marks and scratches.
Flooring whose beautify is long
lasting without waxing.
The surface of ‘Almighty Floor E’ is covered
with naturally high coated paint. The product,
made of a material on to which marks do
not adhere, stays long without waxing.
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