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The Guardian - Mulier Instituut

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We don’t know that much about the cumulative effect of<br />

such media imagery<br />

<br />

‘Nobody can deny that the Olympics have inspired millions to<br />

take-up watching daytime TV on a regular basis’ (letter to <strong>The</strong><br />

<strong>Guardian</strong> 8 August, 2012)<br />

<br />

<br />

<br />

Need to find out more about:<br />

the relationship between (mediated) mega events and<br />

people’s lives<br />

how the routinization of the ‘mega-event story’ affects<br />

people’s responses to tales of suffering as well as euphoria

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