The Guardian - Mulier Instituut
The Guardian - Mulier Instituut
The Guardian - Mulier Instituut
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<strong>The</strong> perpetual Olympic media story – an<br />
unpredictable event in a predictable<br />
time frame is the ideal news story<br />
Pre-bid, Bid, Decision, Build-up, Games<br />
Time, Post-Mortem, Legacy<br />
Elements of newsworthiness shift at<br />
different stages before, during and after<br />
‘games time’
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