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download in PDF format - ISO 26000, an estimation

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6.4 Modify the all-encompass<strong>in</strong>g claim<br />

At several <strong>in</strong>st<strong>an</strong>ces with<strong>in</strong> the guid<strong>an</strong>ce st<strong>an</strong>dard, one c<strong>an</strong> read the claim that all core subjects are<br />

relev<strong>an</strong>t to all org<strong>an</strong>izations; that’s simply not true nor even realistic. “All org<strong>an</strong>izations” <strong>in</strong>clude for<br />

example hospitals <strong>an</strong>d schools. A friend of m<strong>in</strong>e presented the <strong>ISO</strong> <strong>26000</strong> to a school <strong>in</strong> the United<br />

K<strong>in</strong>gdom <strong>an</strong>d quickly got the <strong>an</strong>swer: “That’s not really me<strong>an</strong>t for us…!” If one reads for example the<br />

recommendations on the core subjects fair operat<strong>in</strong>g practices <strong>an</strong>d consumer issues one c<strong>an</strong><br />

underst<strong>an</strong>d this reluct<strong>an</strong>ce.<br />

“All org<strong>an</strong>izations” also <strong>in</strong>cludes st<strong>an</strong>dards bodies (<strong>in</strong>clud<strong>in</strong>g <strong>ISO</strong> <strong>an</strong>d its national member bodies),<br />

NGOs, certification <strong>an</strong>d assessment <strong>in</strong>stitutes, as mentioned. So far, the use of <strong>ISO</strong> <strong>26000</strong> by these<br />

org<strong>an</strong>izations is not evident.<br />

As regards the 37 issues, one c<strong>an</strong> read at various <strong>in</strong>st<strong>an</strong>ces that “not all issues are necessarily<br />

relev<strong>an</strong>t to <strong>an</strong> org<strong>an</strong>ization.” From there, this is logical: if all issues listed under a core subject are<br />

considered not relev<strong>an</strong>t, then the core subject <strong>in</strong> its entirety c<strong>an</strong>not be claimed to be relev<strong>an</strong>t. For<br />

example: a m<strong>an</strong>ufacturer of components for high-voltage grids c<strong>an</strong> determ<strong>in</strong>e categorically without<br />

hesitation that the whole core subject “consumer issues” is not relev<strong>an</strong>t.<br />

Rationale: An <strong>ISO</strong> guid<strong>an</strong>ce st<strong>an</strong>dard on social responsibility would <strong>in</strong>crease its credibility if it<br />

conta<strong>in</strong>ed only realistic claims; this would also help <strong>in</strong>crease the number of users, particularly small<br />

<strong>an</strong>d medium-sized org<strong>an</strong>izations.<br />

6.5 Neutralize <strong>in</strong>dustry bias<br />

Study<strong>in</strong>g the document carefully, one may discover that the overwhelm<strong>in</strong>g majority of quoted<br />

examples are taken from <strong>in</strong>dustry, <strong>an</strong>d primarily from mult<strong>in</strong>ational enterprises. That is <strong>an</strong> <strong>in</strong>dustry<br />

bias, conflat<strong>in</strong>g with the claim of be<strong>in</strong>g applicable to all types of org<strong>an</strong>izations. If the guid<strong>an</strong>ce<br />

st<strong>an</strong>dard should be open for revision, the practical examples should be selected <strong>in</strong> such a way that<br />

they fairly represent all types of org<strong>an</strong>izations <strong>in</strong>clud<strong>in</strong>g governmental adm<strong>in</strong>istrations <strong>an</strong>d agencies,<br />

education related org<strong>an</strong>izations like schools <strong>an</strong>d universities, health care related org<strong>an</strong>izations like<br />

hospitals <strong>an</strong>d other service providers, NGOs, non-profit org<strong>an</strong>izations, adm<strong>in</strong>istrative org<strong>an</strong>izations<br />

like st<strong>an</strong>dardization bodies, certification <strong>in</strong>stitutes, etc.<br />

As regards the size of org<strong>an</strong>izations, a revised <strong>ISO</strong> <strong>26000</strong> should much better take <strong>in</strong>to account that,<br />

as mentioned, only some 2% are larger org<strong>an</strong>izations <strong>an</strong>d 98% are small <strong>an</strong>d medium-sized ones;<br />

alternatively the claim that <strong>ISO</strong> <strong>26000</strong> is applicable to all sizes of org<strong>an</strong>izations should be dropped.<br />

Rationale: This would help <strong>in</strong>crease the accept<strong>an</strong>ce of <strong>ISO</strong> <strong>26000</strong>.<br />

6.6 Overcome l<strong>an</strong>guage <strong>an</strong>d def<strong>in</strong>ition problems<br />

St<strong>an</strong>dardization is characterized by the correct use of terms. St<strong>an</strong>dardization had been created as a<br />

technical discipl<strong>in</strong>e <strong>an</strong>d technici<strong>an</strong>s would not underst<strong>an</strong>d each other if they would use terms with<br />

different me<strong>an</strong><strong>in</strong>gs: they couldn’t arr<strong>an</strong>ge <strong>an</strong>y cooperation <strong>in</strong> design<strong>in</strong>g <strong>an</strong>d develop<strong>in</strong>g products, <strong>in</strong><br />

perform<strong>in</strong>g dislocated test activities etc.<br />

The keyword for <strong>ISO</strong> <strong>26000</strong> is guid<strong>an</strong>ce, not guidel<strong>in</strong>e. The English l<strong>an</strong>guage wouldn’t provide these<br />

two terms if they had the same me<strong>an</strong><strong>in</strong>g. Digg<strong>in</strong>g a bit <strong>in</strong>to the details one c<strong>an</strong> say that<br />

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