timewise® foundation get primed for our biggest launch ... - Pink Truth
timewise® foundation get primed for our biggest launch ... - Pink Truth
timewise® foundation get primed for our biggest launch ... - Pink Truth
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uilD | beauty buzz<br />
share the mary kay buzz!<br />
Compiled by Heather Watterworth<br />
signed, sealed, delivering results!<br />
you already know mary Kay® product is fantastic – and now<br />
Good Housekeeping magazine agrees!<br />
the mary Kay® timeWise ® miracle set tm recently earned the prestigious Good Housekeeping<br />
seal, which is only granted to outstanding products and services that per<strong>for</strong>m as promised<br />
and whose companies stand behind their product claims.<br />
the Good Housekeeping research institute (ghri), established in 1900, is staffed with<br />
chemists, engineers, chefs and other experts who evaluate and analyze products featured in<br />
Good Housekeeping magazine to determine their eligibility <strong>for</strong> the Good Housekeeping seal.<br />
this prestigious distinction is a great opportunity to reach out to customers who may not<br />
have experienced the incredible benefits of the TimeWise ® miracle settm .<br />
consumers will see the Good Housekeeping seal in the Winter 2010/2011, spring 2011<br />
and summer 2011 issues of The Look – plus on the timeWise ® miracle settm page on y<strong>our</strong><br />
mary Kay ® personal Web site and www.marykay.ca.<br />
We know you’ll also want to share the “good” news with potential and existing customers<br />
– here are just a few ways you can do just that!<br />
® ® • purchase the timewise miracle set promotional flyer – which<br />
features the Good Housekeeping seal – from the fedex Docstore<br />
and display it at skin care classes and parties. there are mounted,<br />
customizable and non-customizable versions so you can choose the<br />
one that works <strong>for</strong> y<strong>our</strong> business.<br />
• the mary kay Youtube channel has two new videos promoting the<br />
benefits of the TimeWise ® miracle set and the Good Housekeeping<br />
seal. share them with customers by e-mail or through social networking<br />
websites.<br />
• spread the news on facebook and other social sites with company-approved posts<br />
about the seal. find them – and others – in the Digital Zone on the mKocsm .<br />
please note, <strong>our</strong> current permission to use the seal ends July 31st , 2011, there<strong>for</strong>e, we ask that<br />
you not refer to the Good Housekeeping seal after this date. should mary Kay apply <strong>for</strong> and<br />
receive the seal again on the timeWise ® miracle settm or any other product after this date,<br />
we’lll be sure to let you know!<br />
the Good Housekeeping seal on the timeWise ® miracle settm supports what you and<br />
customers already know so well: mary Kay is a company you can believe in with products<br />
you can trust. We hope you’re as excited as we are about this special hon<strong>our</strong>!<br />
20 Applause Winter 2010/2011 www.marykay.ca<br />
gro<br />
mad about metro chic,<br />
buzzing <strong>for</strong><br />
beauty that counts tM<br />
the fall/holiday product line-up had canadian<br />
beauty editors excited about mary Kay!<br />
products from the limited-edition metro<br />
chic collection and the Beauty That Counts<br />
mary Kay ® creme lipstick shades appeared in<br />
leading canadian women’s magazines. here are<br />
a few highlights – be sure to check out others in<br />
the Press Room section on www.marykay.ca!<br />
CanaDian livinG<br />
october 2010<br />
FasHiOn<br />
october 2010<br />
Flare<br />
october 2010
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