T h e I n f o r m a T I o n S o u r c e f o r T r u c k I n g - Fleet Owner

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Welcome to FLEET OWNER Fleet Owner is the leading information source for trucking. We produce in print and online the highest-quality editorial package for executives of fleets of five or more commercial vehicles. And we deliver the highest-quality circulation available to cost-effectively reach the individuals who purchase and recommend the products and services sought by truck fleets. We know this market and its needs because Fleet Owner has lived and breathed commercial trucking alone for over 80 years. Our hallmark is a full-time editorial staff known not only for winning journalism awards, but better still for discerning and meeting the information needs of our professionally diverse readership, which includes managers of for-hire and private truck fleets operating throughout the United States and beyond. To be sure, trucking is a large and diverse business that hauls roughly 80% of America’s commercial freight and serves virtually every vocational segment of U.S. business. Truck fleets in the U.S. operate over 12-million trucks and 3.5-million trailers. Truckers fall into two basic categories: for-hire carriers and private fleets. For-hire carriers haul freight and provide transportation services for others. Trucking is their primary business. Private fleets, on the other hand, are the proprietary transport, distribution, or service arms of companies that are not in the trucking business. A private fleet's primary function is to haul its own company's goods or perform a vocational service in support of its company's main business. Private fleets make up over two-thirds of the commercial vehicle market. Fleets are defined as trucking operations of five or more commercial vehicles. The “5+” truck-fleet segment is the heart of the trucking market, accounting for more than 80% of the total commercial vehicle population. Fleet Owner is focused on this market. If you want to reach the big wheels driving the truck-fleet marketplace, Fleet Owner has the numbers. Thank you for the opportunity to serve you. We promise to continue to work with you to help meet your marketing goals and objectives for 2012 and beyond. American Business Media: Jesse H. Neal Award for Outstanding Journalism In Fleet Owner’s long history of market leadership, it has been recognized by 15 separate and independent studies as #1 in readership in the truck-fleet market—MORE THAN ANY OTHER TRUCKING PUBLICATION. Erdos & Morgan, J.D. Power and Associates, Alfred Politz Research, Hagan Communications, International Communications Research, and Frontline Research are among the independent re search firms to have recognized Fleet Owner as #1 in its field. Thomas W. Duncan Publisher 203-358-4201 tom.duncan@penton.com
THE MARKET American Society of Business Press Editors:Award for Editorial Excellence, Award for Design Excellence Folio Magazine: Award for Editorial Excellence Trade Assn. Business Publications International: Tabbie International Award for Design The Stephen Barr Award for Feature Writing CIRCULATION EDITORIAL FLEETOWNER.COM INTEGRATED MEDIA PRODUCT FAMILY
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T h e I n f o r m a T I o n S o u r c e f o r T r u c k I n g - Fleet Owner

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