T h e I n f o r m a T I o n S o u r c e f o r T r u c k I n g - Fleet Owner
T h e I n f o r m a T I o n S o u r c e f o r T r u c k I n g - Fleet Owner
T h e I n f o r m a T I o n S o u r c e f o r T r u c k I n g - Fleet Owner
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Quality Readers<br />
<strong>Fleet</strong> <strong>Owner</strong> is read by over 280,000<br />
industry professionals every month.<br />
<strong>Fleet</strong> <strong>Owner</strong> Subscriber Job Titles:<br />
<strong>Owner</strong> 23%<br />
President 14%<br />
<strong>Fleet</strong> Manager 9%<br />
CEO 8%<br />
Operations Manager 8%<br />
General Manager 7%<br />
Vice President 7%<br />
Maintenance 6%<br />
Equipment Manager 4%<br />
Director of Transportation 3%<br />
Logistics Manager 1%<br />
CFO 1%<br />
Other titles 9%<br />
Subscribers look to <strong>Fleet</strong> <strong>Owner</strong> for...<br />
New product reports 65.8%<br />
Equipment information 62.1%<br />
Technology information 48.8%<br />
<strong>Fleet</strong> news 44.2%<br />
Regulatory news 43.3%<br />
Breaking industry developments 31.8%<br />
Analysis of industry issues 29.7%<br />
Buyer's Guide 20.9%<br />
International industry information 11.8%<br />
Readers also go to <strong>Fleet</strong><strong>Owner</strong>.com for...<br />
Industry news 56%<br />
Product information 44%<br />
Industry and supplier links 18%<br />
Buyer's guide 18%<br />
Archived articles 16%<br />
n <strong>Fleet</strong> <strong>Owner</strong> subscribers spend an average of 44 minutes with each issue.<br />
Source: <strong>Fleet</strong> <strong>Owner</strong> Reader Profile Study
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