From WIC to Table Using a Journey Map to Identify Innovations to ...
From WIC to Table Using a Journey Map to Identify Innovations to ...
From WIC to Table Using a Journey Map to Identify Innovations to ...
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The <strong>WIC</strong> Client <strong>Journey</strong>: Touch<br />
Points<br />
• Pre-clinic<br />
• Transportation <strong>to</strong> clinic<br />
• Enter clinic<br />
• Nutrition education<br />
session<br />
• Receive checks<br />
• Leave clinic<br />
• Post-clinic<br />
• Pre-retail outlet<br />
• Enter retail outlet<br />
• Produce section<br />
• Other shopping sections<br />
of retail outlet<br />
• Checkout counter<br />
• Leave retail outlet<br />
• Post-retail outlet<br />
• “Pre”- preparing meals<br />
• Preparing meals<br />
• Serving meals <strong>to</strong> family<br />
• Post-serving meals <strong>to</strong> family
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