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M A R K<br />

C A L E N D A R S<br />

April 26 – 28, 2011<br />

(Tuesday – Thursday)<br />

Y O U R<br />

InterContinental Dallas<br />

www.bbpmag.com<br />

email: 2011@broadbandproperties.com<br />

twitter.com/bbpmag<br />

TO SPONSOR OR EXHIBIT:<br />

email Irene@broadbandproperties.com or call<br />

<strong>505</strong>-<strong>867</strong>-<strong>2668</strong>


Get ConneCted at the Summit<br />

a Can’t-miSS event<br />

for the fiber Community<br />

“<strong>Broadband</strong> <strong>Properties</strong> Magazine’s annual summit has<br />

become a can’t-miss event for the fiber community.<br />

It’s packed with good speakers, good information, and<br />

good opportunities for networking.”<br />

– Jim Baller, President<br />

Baller Herbst Law Group<br />

Executives from<br />

mutifamily technology<br />

leader Mac-Gray display<br />

Cornerstone Award<br />

for helping owners<br />

increase profits.<br />

LeaderShip roLe in the<br />

broadband poLiCy arena<br />

“I’m very appreciative of the leadership role that <strong>Broadband</strong><br />

<strong>Properties</strong> is playing in the broadband policy arena, particularly<br />

as it relates to the production of the annual <strong>Broadband</strong><br />

<strong>Properties</strong> Summit—which is one of the largest gatherings<br />

of broadband leaders from across the country each year. The<br />

summit provides a rare opportunity to hear a wide range of<br />

perspectives concerning the deployment and adoption of<br />

broadband services—and a unique opportunity for participants<br />

to discuss and collaborate, as well as establish synergies and<br />

partnerships that might not otherwise be formed.”<br />

Hilda Legg, <strong>Broadband</strong> <strong>Properties</strong> vice chair, with<br />

Jonathan Adelstein, RUS administrator, and Galen<br />

Updike, Arizona’s telecom development manager.<br />

– Brent Legg, VP<br />

State Development Connected Nation<br />

Dynamic keynoter<br />

Lev Gonick, CIO, Case<br />

Western Reserve,<br />

expands on bringing 1<br />

Gbps fiber connections<br />

to the inner city.<br />

Cheryl Barraco,<br />

Director of<br />

Telecommunications,<br />

Avalon Bay<br />

Communities Inc.<br />

Monroe Keedo, Navajo<br />

Tribal Utility Authority,<br />

tells how tribes are overcoming<br />

challenges<br />

to obtaining<br />

broadband.<br />

Kevin Meagher, CEO,<br />

Intamac and Daniel Chui,<br />

director of emerging<br />

technology and media,<br />

Alcatel-Lucent, discuss<br />

how the market for smart<br />

home apps over fiber<br />

will explode in the<br />

coming years.<br />

powerfuL<br />

KeynoteS . . .<br />

“The keynotes were<br />

powerful, timely and<br />

informative.”<br />

– Jon Onley,<br />

Community Network Manager<br />

Pend Oreille PUD<br />

Jane Patterson, executive director<br />

of the e-NC Authority, highlights the<br />

fundamentals of organizing to deliver<br />

high bandwidth to rural areas.<br />

Federal Perspectives on<br />

<strong>Broadband</strong> Infrastructure:<br />

David Villano, RUS. Anne<br />

Neville, National <strong>Broadband</strong><br />

Mapping Program. Mark<br />

DeFalco, Appalachian<br />

Regional Commission.<br />

ContaCtS and ideaS that<br />

wiLL enhanCe my effortS<br />

“The world of high speed broadband has opened a whole new door<br />

for libraries to serve their communities. Having the opportunity to<br />

listen to speakers and network with service providers, project<br />

managers, government officials, and the like at the Summit was<br />

incredibly stimulating and gave me contacts and ideas that will<br />

greatly enhance my efforts to help libraries make progress in<br />

deploying advanced telecommunications services. This librarian<br />

felt right at home among the techies! I commend Summit staff for<br />

making success look so easy!”<br />

– Peggy D. Rudd, Director and Librarian<br />

Texas State Library and Archives Commission<br />

here’s what attendees are saying about the 2010 Summit! make plans to attend the 2011 Summit now.<br />

april 26 – 28, 2011 • interContinental dallas • www.bbpmag.com • To sponsor or exhibit: email Irene@broadbandproperties.com or call <strong>505</strong>-<strong>867</strong>-<strong>2668</strong>


GeT connecTed<br />

summIT wAs excellenT . . . conFerence And<br />

mAGAzIne GeT beTTer All The TIme<br />

I thought the conference was excellent and appreciated the opportunity<br />

to be there. The conference and the BBP magazine continue to get better<br />

all the time and that is saying something in this day and age. Reading the<br />

BBP magazine cover to cover is S.O.P., standard operating procedure!”<br />

– Terry Johnson, President<br />

Utility Communications Network<br />

Contributing editor<br />

Joe Bousquin<br />

moderates a<br />

general session<br />

event featuring<br />

fiber deployers<br />

from the<br />

magazine’s<br />

Property of<br />

the Month<br />

department.<br />

UTOPIA’s Chris Hogan,<br />

VP marketing and<br />

operations, explains<br />

the turnaround that<br />

won the organization<br />

a Cornerstone Award.<br />

Tanya Oberle and<br />

Gurpaul Singh, CEO,<br />

Asset Essentials, enjoy<br />

the Summit’s excellent<br />

food and ambience.<br />

leArn From ImPorTAnT GovernmenT oFFIcIAls<br />

And emPloyees<br />

“The Summit was a great place to hear from key people in the government.”<br />

– Sam Coleman, Senior Data Engineer<br />

Vermont Telephone Company


AT The summIT<br />

reAlly enjoyed IT . . . GreAT<br />

For new TechnoloGy And<br />

neTworkInG<br />

“I really enjoyed the 2010 Summit. I found the<br />

Exhibit Hall to be a great place to get up to<br />

speed on new technology and network with<br />

many other fiber professionals. Overall the<br />

Summit was very well done. Count me and<br />

my team in again next year!”<br />

– William Shreffler, President and CEO<br />

Pulse <strong>Broadband</strong> LLC<br />

Keynoter Jim Baller and<br />

Summit Master of Ceremonies<br />

Diane Kruse compare notes<br />

during a session.<br />

Vice Chairman Legg<br />

interviews the FCC’s<br />

Rob Curtis, director of<br />

deployment for the<br />

National <strong>Broadband</strong><br />

Plan.<br />

Solomon Ketema, telecommunications<br />

manager, Southern<br />

Management Corp., holds<br />

the Cornerstone Award SMC<br />

received for transforming a<br />

200-year-old textile mill into a<br />

fiber-connected community.<br />

The AbsoluTe besT<br />

PlAce To leArn<br />

AbouT The FuTure<br />

oF broAdbAnd<br />

“The National <strong>Broadband</strong> Plan<br />

is going to turn our country<br />

and our industry upside<br />

down. <strong>Broadband</strong> <strong>Properties</strong><br />

has the best, most authoritative<br />

and comprehensive<br />

coverage of broadband of<br />

any trade publication in the<br />

industry. I’ve attended the<br />

Summit for several years, and<br />

it’s the absolute best place to<br />

hear about the issues and see<br />

the products that will shape<br />

the future of broadband. If<br />

you can only go to one conference,<br />

make it the <strong>Broadband</strong><br />

<strong>Properties</strong> Summit.”<br />

– Kermit L. Ross, Principal<br />

Millennium Marketing


co-hosT & sPonsors<br />

co-hosT<br />

GeT connecTed<br />

oFFIcIAl corPorATe hosT<br />

dIAmond sPonsor<br />

PlATInum sPonsor<br />

Gold sPonsor<br />

sIlver sPonsor<br />

FeATured sPonsors<br />

Wednesday Night<br />

Cocktail Reception<br />

WiFi Café Sponsor<br />

Tote Bag and Tuesday and<br />

Wednesday Networking Breaks<br />

secure your seat today by calling 877-588-1649,<br />

or visit our website at www.bbpmag.com


AT The summIT<br />

exhIbITors<br />

R<br />

To exhibit or sponsor, contact: Irene Prescott at<br />

irene@broadbandproperties.com, or call <strong>505</strong>-<strong>867</strong>-<strong>2668</strong>


Expanded Multi-Housing Program<br />

An Agenda developed by Industry leaders<br />

mdu co-chairmen:<br />

GeT connecTed<br />

chris Acker<br />

Director, Velocity Advisory Services<br />

RealPage, Inc.<br />

henry Pye<br />

Vice President, Resident Technology Solutions,<br />

RealPage, Inc.<br />

steve sadler<br />

Vice President, Ancillary Services,<br />

Post Apartment Homes, L.P.<br />

The 2011 Advisory Panel of Property owners Includes:<br />

brian mcIntire<br />

Director of Information Technology – Buckingham Companies<br />

cheryl barraco<br />

Director of Telecommunications – Avalon Bay Communities, Inc<br />

michael halbrook<br />

Ancillary Business Manager – Mid-America Apartment Communities<br />

jeffrey bond<br />

Vice President, Ancillary Services – Related<br />

jorge de cardenas<br />

Sr. Vice President Information Technology – American Campus Communities<br />

karen seemann<br />

Director Ancillary Income – Essex Property Trust<br />

kent mcdonald<br />

Director of Communications Services – AIMCO<br />

mark bershenyi<br />

Director of Contracts – Archstone Smith<br />

michael burnette<br />

Vice President, IT – Place <strong>Properties</strong><br />

robert bishop<br />

Vice President – Riverstone Residential Group<br />

steve merchant<br />

Vice President of Revenue Strategy – Equity Residential<br />

Terry Fulbright<br />

Vice President, Director of Ancillary Services – UDR, Inc.<br />

woodrow stone<br />

Sr. Director, PMO – Pinnacle<br />

secure your seat today by calling 877-588-1649,<br />

or visit our website at www.bbpmag.com


AT The summIT<br />

The summIT Is The leAdInG evenT For neTwork buIlders And dePloyers.<br />

The <strong>Broadband</strong> <strong>Properties</strong> Summit is the leading venue for information on digital and broadband technologies<br />

for buildings and communities. With a focus on residential properties, developments and municipalities,<br />

the Summit has become a must-attend event for network builders and large-scale<br />

and wholesale buyers and users of broadband technologies, equipment, and services.<br />

A reGulAr venue For IndusTry leAders<br />

Developers and property owners are strongly represented,<br />

including recently from the property field alone organizations such as:<br />

• Essex Property Trust • Fairfield Residential • Holiday Retirement • Choice Property Resources • Tonti <strong>Properties</strong><br />

• American Campus Communities • The Trump Organization • Inland American Communities • Archstone-Smith<br />

• Trimarchi Property Management • Related Companies • Forest City • Avalon Bay Communities • Equity Residential<br />

• Camden Property Trust • Post <strong>Properties</strong> • United Dominion Realty Trust • AIMCO • AMLI Residential<br />

• Capstone Real Estate Management • Colonial <strong>Properties</strong> Trust • Waterton Residential • Michelson Realty<br />

• BRE <strong>Properties</strong> • Edward Rose Companies • Mastec, Inc. • Riverstone Residential Group • Verde Apartment Communities<br />

• Atticus Real Estate • BH Management • Buckingham Companies • E & S Ring Management Corporation<br />

• Flournoy <strong>Properties</strong> • JMG Realty • Pulte Homes • The Michelson Organization<br />

• The Roberts Companies • Westdale Asset Management and many others.<br />

The numerous providers included private cable operators and independent telcos plus all the<br />

major incumbents. Municipal officials and economic development professionals<br />

make up an important segment of participants that grows with each event.<br />

sTArT PlAnnInG now For summIT 2011<br />

This year’s event will once again be hosted<br />

at the InterContinental Hotel –<br />

an excellent hotel in a vibrant neighborhood<br />

full of superb dining and other attractions.<br />

The InterContinental is convenient to the two main<br />

airports in Dallas – DFW and Love Field – and adjacent to<br />

Addison Airport, ideal for private aircraft.<br />

It’s the leading event for<br />

network builders and deployers.<br />

The Summit is widely recognized as the number one<br />

venue for information on digital and broadband<br />

technologies for buildings and communities.<br />

Activities and Sessions Include:<br />

• Newest Case Studies on How <strong>Broadband</strong><br />

Spurs Economic Development • Applications to Generate<br />

Profits for Network Operators • Awards for Today’s Leading<br />

<strong>Broadband</strong> Communities • World-Class Keynoters<br />

• Evening Receptions and Networking Events<br />

Programs now being planned involve:<br />

• The latest broadband strategies of cities and<br />

communities • Lessons learned from others –<br />

what to emulate and what to avoid • Sessions on<br />

getting your customers and constituents on board<br />

with your plans. • Panels on increasing the ROI<br />

of your buildings. • Roundtables on improving<br />

the appeal of your properties.<br />

Who Should Attend:<br />

Attendees include all those involved in the design<br />

and development of communities, including:<br />

• Real Estate Developers • Property Owners • Independent<br />

Telcos • Municipal Officials • Private Cable Operators<br />

• Town Planners • Economic Development Professionals<br />

• Architects and Builders • System Operators • Investors<br />

• Utility Organizations • System Integrators<br />

Register Early to Receive Major Discounts<br />

Special Reduced Rates Now in Effect<br />

April 26 – 28, 2011 - dallas<br />

online registration starts nov. 1 * Prior to nov. 1 call 877-588-1649<br />

To exhibit or sponsor, contact: Irene Prescott at<br />

irene@broadbandproperties.com, or call <strong>505</strong>-<strong>867</strong>-<strong>2668</strong>


EDITORIAL DIRECTOR<br />

Scott DeGarmo<br />

PUBLISHER<br />

Nancy McCain<br />

nancym@broadbandproperties.com<br />

Corporate Editor, BBP LLC<br />

Steven S. Ross<br />

steve@broadbandproperties.com<br />

Editor<br />

Masha Zager<br />

masha@broadbandproperties.com<br />

ADVERTISING SALES<br />

Irene G. Prescott<br />

irene@broadbandproperties.com<br />

Marketing Specialist<br />

Meredith Terrall<br />

meredith@broadbandproperties.com<br />

DESIGN & PRODUCTION<br />

Karry Thomas<br />

Contributors<br />

Joe Bousquin<br />

David Daugherty, Korcett Holdings Inc.<br />

Richard Holtz, InfiniSys<br />

W. James MacNaughton, Esq.<br />

Henry Pye, RealPage<br />

Bryan Rader, Bandwidth Consulting LLC<br />

Robert L. Vogelsang, <strong>Broadband</strong> <strong>Properties</strong> Magazine<br />

<strong>Broadband</strong> <strong>Properties</strong> LLC<br />

PRESIDENT & CEO<br />

Scott DeGarmo<br />

SENIOR VICE PRESIDENT<br />

CHIEF FINANCIAL OFFICER<br />

Himi Kittner<br />

VICE PRESIDENT,<br />

BUSINESS & OPERATIONS<br />

Nancy McCain<br />

Audience Development/Digital Strategies<br />

Norman E. Dolph<br />

CHAIRMAN OF THE BOARD<br />

Robert L. Vogelsang<br />

VICE CHAIRMAN<br />

The Hon. Hilda Gay Legg<br />

BUSINESS & EDITORIAL OFFICE<br />

<strong>Broadband</strong> <strong>Properties</strong> LLC<br />

1909 Avenue G<br />

Rosenberg, Tx 77471<br />

281.342.9655, Fax 281.342.1158<br />

WWW.BROADBANDPROPERTIES.COM<br />

<strong>Broadband</strong> <strong>Properties</strong> (ISSN 0745-8711) (USPS 679-050)<br />

(Publication Mail Agreement #1271091) is published 8 times<br />

a year at a rate of $24 per year by <strong>Broadband</strong> <strong>Properties</strong> LLC,<br />

1909 Avenue G, Rosenberg, TX 77471. Periodical postage<br />

paid at Rosenberg, TX, and additional mailing offices.<br />

POSTMASTER: Please send address changes to <strong>Broadband</strong><br />

<strong>Properties</strong>, PO Box 303, Congers, NY 10920-9852.<br />

CANADA POST: Publications Mail Agreement #40612608.<br />

Canada Returns to be sent to Bleuchip International, PO Box<br />

25542, London, ON N6C 6B2.<br />

Copyright © 2010 <strong>Broadband</strong> <strong>Properties</strong> LLC. All rights<br />

reserved.<br />

Editor’s Note<br />

Covering All<br />

The Bases<br />

The future of pay TV may be murky, but any new<br />

services will require solid infrastructure.<br />

About the future of video services,<br />

confusion reigns supreme. In this<br />

issue of <strong>Broadband</strong> <strong>Properties</strong>, we<br />

do our level best to add to the confusion.<br />

Will over-the-top video erode pay-TV<br />

profits In Making the Third Way for<br />

<strong>Broadband</strong> Work, James Salter of Atlantic<br />

Engineering Group says yes: “Sell<br />

your CATV stock now! If video remains<br />

the cornerstone of their business, they are<br />

in trouble.”<br />

Kurt Scherf of Parks Associates disagrees;<br />

in Searching for Success, he says<br />

pay-TV services such as FiOS TV outperform<br />

over-the-top services today and will<br />

maintain their edge: “That huge scale is<br />

an advantage for the pay-TV operators.<br />

What are the online services going to offer<br />

that’s any better”<br />

Bryan Rader, in the Provider Perspective<br />

column, has a different take altogether<br />

on OTT video. He says, “Yes, it’s<br />

the next challenge in our business. But it<br />

is also our next big opportunity.”<br />

Analyst Clifford Holliday, in FiOS<br />

vs. U-verse, describes the massive efforts<br />

Verizon and AT&T have made to enter<br />

and succeed in the pay-TV market; the<br />

Leading <strong>Broadband</strong> Application Providers<br />

feature profiles many companies that<br />

have placed large bets on OTT video.<br />

In this issue, you will also find divergent<br />

opinions about whether IPTV is the<br />

video technology of the future, whether<br />

Google TV will succeed in making deals<br />

with service providers (or succeed at all),<br />

whether consumers really want “apps” on<br />

their TV sets and other questions.<br />

Forthcoming issues of BBP will offer<br />

still more conflicting opinions, all (we<br />

hope) well informed and persuasively argued.<br />

When technology and consumer<br />

behavior are shifting rapidly, no one can<br />

be too certain about the future. All we<br />

can do is present the evidence and a variety<br />

of thoughtful opinions.<br />

For service providers, property developers,<br />

municipalities and other network<br />

owners, these are confusing times. However,<br />

one issue is perfectly clear: As programming<br />

goes to higher-definition and<br />

3-D formats and as more video streams<br />

are added for each household, more robust<br />

network infrastructure is required.<br />

That’s true whether the programming<br />

originates on the Web or with a managed<br />

video service; whether customers watch<br />

programs on their televisions, PCs, iPads<br />

or smart phones (or all of them); whether<br />

they use interactive widgets; and whether<br />

they pay by the movie or by the month.<br />

In any plausible scenario, bandwidth<br />

needs will keep rising, and network stability<br />

and reliability will become increasingly<br />

critical. As Henry Pye and Chris<br />

Acker point out in the Owners Corner<br />

column, “Where the infrastructure is antiquated<br />

or installed poorly, owners will<br />

find themselves falling even further behind<br />

the communities across the street.”<br />

Network owners will have to make<br />

educated guesses about the services and<br />

features that will appeal to their customers.<br />

But they won’t have to guess about the<br />

need for reliable, future-proof networks.<br />

Whether network owners offer double-play,<br />

triple-play or home-run services<br />

(see page 33), they can cover all their bases<br />

by keeping their networks up to date.<br />

Masha@broadbandproperties.com<br />

8 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Walker and Associates<br />

is uniquely positioned<br />

to assist you in your<br />

broadband projects.<br />

Capabilities range<br />

from RUS/RDUP<br />

approved products to<br />

national certifications.<br />

Walker has the products,<br />

solutions, experience and<br />

expertise that can provide<br />

you the greatest opportunities<br />

as you extend your customer<br />

reach.<br />

Contact us today to learn about our<br />

<strong>Broadband</strong> Stimulus Ready Programs!<br />

Booth 534


Table of Contents<br />

DEPARTMENTS<br />

Editor’s Note . . . . . . . . . . . . . . . . . . . . . . . . . . . 8<br />

The Bandwidth Hawk . . . . . . . . . . . . . . . . . . . . .12<br />

BBP Marketplace . . . . . . . . . . . . . . . . . . . . . . .119<br />

Advertiser Index . . . . . . . . . . . . . . . . . . . . . . .120<br />

Calendar . . . . . . . . . . . . . . . . . . . . . . . . . . . .120<br />

Cover Story<br />

The 2010 FTTH Conference in Las Vegas<br />

It’s All About the Bandwidth: Welcome From<br />

FTTH Council President Joe Savage | 62<br />

Q&A With the FTTH Council’s<br />

Incoming President, Daniel O’Connell | 64<br />

Guide to the Exhibit Floor | 66<br />

Agenda at a Glance | 67<br />

Featured Exhibitors | 70<br />

News Releases | 73<br />

TECHNOLOGY<br />

A New Fiber Deployment Technique<br />

for Brown field Conversions | 53<br />

By Michael K. Hebbard ■ Kabel-X USA<br />

Old cable never dies … it just becomes conduit for new fiber cable.<br />

Find out how Buckeye CableSystem converted a neighborhood<br />

from HFC to FTTH quickly and inexpensively.<br />

– Digital edition bonus section: additional photos –<br />

<strong>Broadband</strong> Apps<br />

Leading <strong>Broadband</strong> Application Providers | 78<br />

A BBP Staff Report<br />

Profiles of companies whose products and services are driving the<br />

buildout of fiber to the home and other ultra-broadband networks.<br />

Google TV: The Greatest or Just the Latest<br />

What Google TV Means for<br />

Service Providers | 108<br />

Should video service providers work with Google TV, compete<br />

with it, discourage its use or just hope it goes away<br />

Why Google TV Can Succeed In Spite<br />

of the Cable Companies | 110<br />

By Bill Niemeyer ■ The Diffusion Group<br />

Google TV apps may be enticing enough to draw consumers – and<br />

possibly cable TV companies as well.<br />

Searching for Success | 112<br />

By Kurt Scherf ■ Parks Associates<br />

Pay-TV providers don’t need Google’s help to offer easy search,<br />

diverse content or interactive services.<br />

New and Noteworthy<br />

Application News in Brief | 115<br />

A roundup of recent news stories about broadband applications.<br />

IN THIS ISSUE<br />

Provider Perspective<br />

Let’s Get on Top of Over-the-Top Video | 14<br />

By Bryan J. Rader ■ Bandwidth Consulting LLC<br />

Residents in communities served by private cable operators are<br />

early adopters of over-the-top video. PCOs should be early to offer<br />

customized online packages.<br />

Owners Corner<br />

The Future of Cable TV: Part 2 | 16<br />

By Chris Acker and Henry Pye ■ RealPage<br />

IPTV solves many of the problems of delivering video in multifamily<br />

communities. However, it requires up-to-date and well-maintained<br />

infrastructure.<br />

Metrics<br />

Proposal and Bill of Materials | 18<br />

By David Lippke ■ Korcett Holdings<br />

What to expect from a proposal and bill of materials for a data<br />

access network.<br />

Why We Need More Fiber<br />

Why Do People Care About Bandwidth | 20<br />

By Peter Cochrane ■ Cochrane Associates<br />

An international telecom consultant shares his wish list for highbandwidth<br />

applications.<br />

Fiber Deployment Roundup<br />

Fiber to the Home at an In flection Point | 22<br />

By Masha Zager ■ <strong>Broadband</strong> <strong>Properties</strong><br />

RUS funds a new batch of FTTH projects, Canadian incumbent<br />

telcos accelerate their fiber deployments and much, much more.<br />

– Digital edition bonus section: International Deployments –<br />

Property of the Month<br />

Alexan Midtown, Sacramento | 40<br />

By Joe Bousquin ■ Contributing Editor, <strong>Broadband</strong> <strong>Properties</strong><br />

Developers of a new apartment community in Sacramento were<br />

pleasantly surprised to find that SureWest’s fiber ran right past the<br />

front door. Bringing fiber to the unit helped the new development<br />

command high rents in a depressed market.<br />

Community <strong>Broadband</strong><br />

Making the Third Way for <strong>Broadband</strong> Work | 45<br />

By James Salter ■ Atlantic Engineering Group<br />

Open-access networks can bring broadband services to underserved<br />

areas. Here are three ways to make the “third way” work.<br />

Industry Analysis<br />

FiOS vs. U-verse | 48<br />

By Clifford R. Holliday ■ B & C Consulting Services<br />

The battle of the giants: Verizon and AT&T took different approaches<br />

to building their next-generation networks. Which of<br />

them was right, and why<br />

BUT WAIT…THERE’S MORE!<br />

The Digital Edition of <strong>Broadband</strong> <strong>Properties</strong> now includes free onlineonly<br />

bonus material. International news, extra photographs and<br />

other features are now available to supplement the print edition. Visit<br />

www.bbpmag.com/bbponline.php to see this month’s Digital Issue.<br />

10 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


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1101010010_THE_BANDWIDTH_HAWK_0101101011<br />

India: Where US Vendors<br />

Can Find New Business<br />

FTTH is becoming part of the Indian broadband mix<br />

by piggybacking on mobile services.<br />

By Steven S. Ross ■ <strong>Broadband</strong> <strong>Properties</strong><br />

India may be the only place on the<br />

planet where the information highway<br />

has spawned an actual highway:<br />

Chennai’s IT Expressway, an eightlane<br />

toll road built so that workers can<br />

easily commute to the city’s booming<br />

software and call-center district. An<br />

elevated commuter railway runs alongside<br />

it. Trains go by, bulging with passengers<br />

– easy to see because they speed<br />

by with their doors open. The Chennai<br />

campus of the famed Indian Institute of<br />

Technology is at the northern end of the<br />

road, along with two dozen other colleges<br />

and universities.<br />

The country has just auctioned off<br />

3G and 4G spectrum and expects to have<br />

75 million subscribers by 2015. Most<br />

families now have at least one 2.5G cell<br />

phone; there are about 400 million cellular<br />

subscribers, with 10 million added<br />

each month.<br />

“The India telecom market will<br />

transform from a voice-centric industry<br />

to a data economy,” says Adlane Fellah,<br />

research director at Canadian research<br />

firm Maravedis.<br />

This cellular strategy is key to fiber<br />

to the home. With twice as many cellular<br />

customers as the United States has in<br />

one-thirteenth the land area, the country<br />

is densely packed with cell sites. Between<br />

the fiber-fed cell sites and the fiber-fed<br />

nodes of Bharat Sanchar Nigam Limited’s<br />

(BSNL’s) nearly completed, 700-city<br />

ADSL2+ build, fiber trunk is just about<br />

everywhere. BSNL intends to become India’s<br />

first major FTTH provider by turning<br />

cell sites into local POPs and configuring<br />

hookups as self-healing loops from<br />

site to site. But although BSNL (which is<br />

government-owned but no longer a state<br />

monopoly) is the nation’s largest landline<br />

operator, with 50 million households, it<br />

lags in cellular. Eventually, it will have to<br />

lease access to many of those sites from<br />

other operators.<br />

On a recent visit to the United States,<br />

Kuldeep Goyal, chairman and managing<br />

director of BSNL, said that by 2011,<br />

up to 5 percent of all Indian households<br />

would be passed by FTTH. That would<br />

be more than 20 million homes and is<br />

plainly ridiculous. But even the actuality<br />

is amazing.<br />

BSNL is offering FTTH on a takeor-pay<br />

basis to greenfield and fairly new<br />

apartment blocks and gated communities<br />

with at least 50 dwelling units. Developers<br />

and homeowner associations<br />

are scrambling to get onto the build list.<br />

One such community in Chennai has<br />

6,000 dwelling units. The first builds<br />

were announced in Hyderabad (85 sites)<br />

in February, Jaipur in March and Chennai<br />

in August. BSNL plans to build<br />

FTTH networks in 25 cities across India<br />

by 2012, with 2 million subscribers.<br />

Subscribers will get GPON services up<br />

to 100 Mbps (maybe more; the official<br />

tariff offers up to 2 Gbps). BSNL sees<br />

IPTV as the revenue driver but expects<br />

to implement other consumer services as<br />

well, such as smart-grid energy conservation<br />

schemes.<br />

Rajeev Agrawal, general manager<br />

of BSNL’s Hyderabad telecom operation,<br />

says, “Instead of installing copper<br />

lines for new apartments, we can install<br />

FTTH wherever it is feasible. If there<br />

is a demand for FTTH in the existing<br />

buildings, we will definitely replace<br />

the existing copper wire network with<br />

FTTH.” BSNL will also serve businesses<br />

– Agrawal says BSNL has demonstrated<br />

fiber to scores of large enterprises<br />

in Hyderabad alone and has received an<br />

enthusiastic response.<br />

Contracts for the first phase of the<br />

25-city build, to 500,000 subscribers,<br />

are already being awarded. Sterlite<br />

Technologies snagged the first big one,<br />

for $77 million. For security reasons,<br />

BSNL wants to avoid Chinese equipment<br />

providers. BBP<br />

About the Author<br />

Contact the Hawk at steve@broadbandproperties.com. See his latest post, on math<br />

errors in the National <strong>Broadband</strong> Plan, at the Editor’s Blog, www.bbpmag.com<br />

12 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


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Provider Perspective<br />

Let’s Get on Top of<br />

Over-the-Top Video<br />

Repeat after me: It’s an opportunity, not a threat. Our customers want OTT<br />

video, and some of them even want to pay for it.<br />

By Bryan Rader ■ Bandwidth Consulting LLC<br />

There’s a lot of over-the-top hype<br />

about over-the-top video. This<br />

new market category threatens to<br />

have a seismic impact on all multichannel<br />

providers’ businesses, according to<br />

many cable TV experts.<br />

As with any new, hyped-up trend –<br />

Facebook, Frappucinos, anything new<br />

from Apple – we must slow down and<br />

understand its impact on our market<br />

before we assume the worst. New trends<br />

often present initial challenges, but they<br />

can lead to great opportunities.<br />

The online video market has developed<br />

quickly. According to comScore,<br />

Hulu had 40 million unique viewers in<br />

February. The Pew Research Center says<br />

more than half the adults in the United<br />

States have watched or downloaded online<br />

video, and 10 percent of viewers actually<br />

pay for premium content. And the<br />

percentage of adults who stream movies<br />

has doubled since 2007, to 32 percent.<br />

Wow.<br />

This is not a fad or a recession-driven<br />

way to save money by watching free content<br />

online. This is a major change in the<br />

way our audience wants content: accessible<br />

anytime, on any device.<br />

Don’t be Left Behind<br />

A college professor of mine once said,<br />

“When consumer behavior shifts dramatically,<br />

you’d better shift, too, or<br />

you’ll be left behind.”<br />

Even if you’re not seeing big changes<br />

in cable subscriber counts, consider this:<br />

Our customer base in the MDU market<br />

skews toward younger, more valuefocused<br />

subscribers and includes many<br />

early adopters of new technologies. This<br />

is exactly who is watching the most<br />

online video.<br />

According to media research company<br />

Nielsen, 25-year-old males are the<br />

cohort most likely to watch video over<br />

broadband. Twenty-somethings who are<br />

establishing their careers and who grew<br />

up on broadband are the heaviest users<br />

of over-the-top video. This means that<br />

as this trend goes mainstream – and I<br />

think it already has – our customer is<br />

leading the charge. Yikes!<br />

Many fear that this shift in viewing<br />

habits, by transforming couch-potato<br />

remote-control clickers into watchers<br />

on iPads in Starbucks, will lead to cordcutting.<br />

This is cable operators’ biggest<br />

fear – that the average subscriber will<br />

drop his or her basic cable service to save<br />

$60 a month.<br />

Look at the way our competition<br />

is responding. Comcast created On<br />

Demand Online, which makes cable<br />

programming accessible online only<br />

to paying subscribers, and is heavily<br />

marketing this new feature under the<br />

Xfinity brand. Time Warner Cable is<br />

pushing its TV Everywhere initiative in<br />

much the same way. Other large MSOs<br />

are following this same game plan.<br />

Should private cable operators (PCOs)<br />

do the same thing<br />

It’s easy to see this trend as an oncoming<br />

freight train that requires us to<br />

think differently about our business. Yes,<br />

it’s the next challenge in our business.<br />

But it is also our next big opportunity.<br />

For years, PCOs have been effective<br />

at identifying the types of consumers<br />

living in the apartment communities<br />

they serve – young professionals; active<br />

retirees; families; speakers of Spanish,<br />

Russian or Indian languages; and<br />

so forth. We have customized channel<br />

lineups – particularly for bulk properties<br />

– to meet the needs of each MDU’s resident<br />

profile. Why not do it again, this<br />

time customizing our online offerings<br />

Imagine a customer in a predominantly<br />

Spanish community going to a PCO’s<br />

Web portal to watch a telenovela, see the<br />

local news from Mexico or view a soccer<br />

match – wouldn’t that be the best way<br />

to join this consumer behavioral shift<br />

rather than be crushed by it<br />

We can customize content for all<br />

kinds of customer profiles. Much of this<br />

content is becoming available to us now;<br />

in fact, middleware companies are popping<br />

up everywhere to help cable operators<br />

meet this growing need. And if the<br />

Pew Research Center is right, roughly<br />

10 percent of these viewers will actually<br />

pay more for this content.<br />

Let’s embrace this trend and prepare<br />

for it. Our customer might be<br />

early to use online video; let’s be early to<br />

offer it. BBP<br />

About the Author<br />

Bryan Rader is CEO of Bandwidth Consulting LLC, which he founded in 2007 to<br />

assist providers with their performance in the multifamily market. Prior to starting<br />

Bandwidth Consulting, he founded and ran private cable operator MediaWorks for<br />

10 years. You can reach Bryan at bryanjrader@yahoo.com or at 636-536-0011.<br />

Learn more at www.bandwidthconsultingllc.com.<br />

14 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


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Owners Corner<br />

The Future of Cable TV: Part 2<br />

IPTV isn’t just for telcos. It’s the future direction for all video service providers.<br />

By Chris Acker and Henry Pye ■ RealPage<br />

Multifamily service providers<br />

are trying to squeeze more<br />

and more data through finite<br />

pipes as residents demand more highdefinition<br />

TV, Internet access and other<br />

bandwidth-hungry services. Fortunately,<br />

a solution is available. It’s called IPTV.<br />

Internet Protocol television (IPTV)<br />

is the delivery of video programming via<br />

the underlying language of the Internet.<br />

An IPTV solution encompasses every<br />

component of video distribution, from<br />

services to end-connected devices. Essentially,<br />

it means sending the full array<br />

of today’s digital television services, and<br />

more, over a broadband Internet connection<br />

such as cable modem or xDSL. For<br />

the purposes of this article, we exclude<br />

over-the-top video, aka Internet video,<br />

and focus on the managed delivery of<br />

IPTV services.<br />

Almost every provider already delivers<br />

most, if not all, of its service via digital<br />

signals. However, these digital services<br />

are predominantly delivered over<br />

radio frequencies (RF). IPTV promises<br />

to be more efficient, flexible and featurerich,<br />

as well as cheaper in the long run,<br />

than traditional digital RF television.<br />

IPTV is more efficient at all levels.<br />

Traditional transport methods broadcast<br />

every channel to the end user, so<br />

making more channels available requires<br />

more bandwidth. However, IPTV delivers<br />

only those channels the viewer requests.<br />

As a result, six to eight channelbonded<br />

6 MHz channels can reproduce<br />

most cable companies’ current linear<br />

and video-on-demand programming.<br />

In other words, IPTV can reproduce in<br />

36–48 MHz what currently takes nearly<br />

800 MHz.<br />

There is one caveat. IPTV enables<br />

service providers to get far more out of<br />

twisted-copper and coaxial cables only<br />

in buildings with fairly modern wiring<br />

that was installed correctly. Where<br />

the infrastructure is antiquated or was<br />

installed poorly, owners will find themselves<br />

falling even further behind the<br />

communities across the street.<br />

In theory, IP should also be cheaper<br />

for both the provider and the consumer.<br />

In addition to requiring far less bandwidth<br />

than traditional cable TV, it also<br />

uses the same network as high-speed Internet<br />

access. Thus, a provider can use<br />

the same equipment, tools and processes<br />

to provide IPTV instead of supporting<br />

multiple technologies. In the long run,<br />

even set-top boxes should be cheaper,<br />

as many of their components are common<br />

to today’s high-speed Internet<br />

access solutions.<br />

The future of cable is on-demand<br />

services over multiple platforms. Instead<br />

of watching “True Blood” at 9 p.m. EST<br />

on Sunday, consumers want to watch it<br />

whenever it fits their schedules, on their<br />

televisions, personal computers or smart<br />

phones – and naturally, they would prefer<br />

to purchase the programming only<br />

once for all platforms. Content creators<br />

also need to protect their investments<br />

from piracy, which requires TV Anywhere<br />

and authentication solutions.<br />

Many video providers offer some of<br />

this service today by combining digital<br />

cable television, switched digital, video<br />

on demand and online content. However,<br />

the efforts are cumbersome and<br />

difficult to scale. As a result, IP is probably<br />

the only way to cost-effectively allow<br />

a single purchase of content rights across<br />

multiple platforms and also provide protection<br />

for the content creators.<br />

IPTV also promises to deliver, or at<br />

least simplify, interactive television and<br />

other services. For more than a decade,<br />

technologists have hyped the promise<br />

of interactive TV. Consumers have repeatedly<br />

been told that they will be able<br />

to click to purchase the outfits their favorite<br />

television characters are wearing.<br />

Sports fans have been promised the ability<br />

to change camera angles. Although<br />

these promises have not yet been fully<br />

realized, interactive TV is beginning to<br />

take baby steps.<br />

For example, many interactive features<br />

are being rolled out this fall for<br />

National Football League games. The<br />

Verizon FiOS NFL RedZone widget<br />

alerts subscribers when their teams are<br />

inside the 20-yard line so they can tune<br />

in to the RedZone channel. DIRECTV<br />

allows fantasy football fans to select and<br />

track up to 18 players on their television<br />

screens, customize game updates and<br />

participate in interactive trivia contests.<br />

Although IPTV still has further<br />

to go, its flexibility and efficiency will<br />

transform the way we look at cable TV.<br />

Owners should make sure their infrastructure<br />

is installed and maintained<br />

properly so their residents can enjoy the<br />

benefits of IPTV as it evolves to meet its<br />

potential. BBP<br />

About the Authors<br />

Owners Corner is written by Henry Pye and industry peers. Henry is vice president<br />

of Velocity Advisory Services for RealPage (www.realpage.com). He can be reached<br />

at henry.pye@realpage.com. Chris Acker is director of Velocity Advisory Services and<br />

can be reached at Chris.Acker@realpage.com.<br />

16 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


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Proposal and Bill of Materials<br />

Once the review of a network design is complete, project partners submit a<br />

proposal and bill of materials to the property owner. Here’s what to look for.<br />

By David Lippke ■ Korcett Holdings Inc.<br />

After a design review<br />

establishes expectations,<br />

a proposal and<br />

a bill of materials (BOM)<br />

summarize those expectations<br />

in a document for review.<br />

If the proposal is a response<br />

to a specific RFP, the<br />

submission should mirror<br />

the RFP to make it as easy to<br />

understand as possible. Even<br />

if you as a developer did not<br />

issue a formal RFP, proposers<br />

should follow a template<br />

that encompasses all the<br />

necessary points in a typical<br />

RFP response: a description<br />

of the proposed solution, an overview of<br />

the project (property details and pricing),<br />

a general design outline and a brief<br />

description of how the network will operate<br />

after installation.<br />

The proposal should be thorough<br />

enough to address any concerns and to<br />

answer any questions, but brief enough<br />

that the involved parties will take the<br />

time to look through it. You will undoubtedly<br />

have questions, but your<br />

partners should have tried to cover as<br />

much ground as they could during<br />

the proposal phase to make sure that<br />

completion of the project is feasible and<br />

economical. (In a still later phase, the<br />

Master Services Agreement will cover<br />

specific service-level agreements and answer<br />

any outstanding questions before<br />

the final implementation.)<br />

The BOM should reflect the results<br />

of the site survey and network design<br />

phases. Requiring a group site visit may<br />

be beneficial to insure that all potential<br />

partners are on the same page with regard<br />

to expectations for the project. Without<br />

solid information, a solid BOM cannot<br />

be created for any project. Something as<br />

simple as the type of fiber can throw the<br />

BOM off by thousands of dollars. This<br />

could cause a delay in the planning and<br />

rollout of the project, which would delay<br />

the actual turn-up date at the property.<br />

The BOM should be very specific<br />

and should include every piece of equipment<br />

and all the materials needed for the<br />

installation and the property turn-up.<br />

However, even though the BOM should<br />

be as accurate as possible, it does need<br />

to be flexible enough to accommodate<br />

a change in equipment brands. Though<br />

some RFP responses require the submission<br />

of a BOM based on two different<br />

equipment types, usually you already<br />

will have settled on the design standards<br />

that you want to stay with. If you are<br />

comfortable with a specific product line,<br />

the proposers should have taken this into<br />

account when creating the<br />

BOM. Specifying the wrong<br />

equipment will make the<br />

pricing of the materials on the<br />

BOM completely incorrect.<br />

In most cases, the BOM<br />

is submitted as a separate<br />

document so you can pass it<br />

along to the engineering or<br />

IT group for further review<br />

and discussion. When your<br />

engineers or IT specialists<br />

review the BOM and the<br />

proposal, they need to keep<br />

in mind the overall goal of<br />

the project in addition to the<br />

total cost. As we’re all aware,<br />

the least expensive option is not always<br />

the best long-term solution. You may<br />

need to perform a cost analysis based<br />

on the submissions you have received,<br />

just as service providers do. Generally,<br />

a conference call can be scheduled between<br />

your potential partners and your<br />

engineering group to iron out any lastminute<br />

questions that come up after the<br />

material has been reviewed. This allows<br />

you and your potential partners to obtain<br />

additional information before the<br />

review of the proposal.<br />

In the next issue, we will discuss the<br />

proposal review and acceptance, answering<br />

questions about the service levels,<br />

the installation itself, and the materials<br />

that were outlined in the BOM. This<br />

stage can also include project authorization<br />

from the service provider or the<br />

owner. BBP<br />

About the Author<br />

David Lippke is the senior project manager for Korcett Holdings. He can be reached<br />

at david.lippke@korcett.com. Korcett Holdings is dedicated to the development and<br />

deployment of next-generation service solutions.<br />

18 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


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Why Do People Care<br />

About Bandwidth<br />

An international broadband consultant lists his top 10 reasons why this is a<br />

stupid question – and throws in a few more reasons for good measure.<br />

By Peter Cochrane ■ Cochrane Associates<br />

Yesterday, someone asked me a<br />

variation on that same old question<br />

I have heard with increasing<br />

incredulity these past 40-plus years:<br />

“Why do people want 9.6, 56, 256 Kbps<br />

or 2, 10, 100 or 1,000 Mbps”<br />

Soon it will be 10 Gbps, and these<br />

people still won’t get it! My reply has been<br />

fairly consistent but has progressively expanded<br />

with the advance of technology.<br />

I always start from recollections of<br />

having to wait for days for the output<br />

from early mainframe machines, with<br />

hours wasted waiting for batch processing<br />

and print runs, uploads and downloads.<br />

Life was soo very slooow, and productivity<br />

was low in those early days!<br />

Then there was the online world<br />

lurching forward with dial-up modems<br />

at 2.4 Kbps, 9.6 Kbps and so on, with<br />

the cost of international connectivity often<br />

overtaking the cost of a hotel room.<br />

So here is my personal short list of<br />

the benefits of bandwidth, in an attempt<br />

to head off at least some of the folks<br />

who keep asking me that same dumb<br />

question:<br />

1. Delay kills all forms of human interaction<br />

and creativity. Less delay<br />

results in more effective interaction,<br />

innovation and output. Because the<br />

relationship is highly nonlinear, less<br />

delay translates into far more output.<br />

2. Ubiquitous and symmetrical videoconferencing<br />

that actually works<br />

can dramatically reduce our need to<br />

travel.<br />

3. Real-time, multiuser, collaborative<br />

environments can further accelerate<br />

global creativity and productivity by<br />

Delay kills all forms of human interaction and<br />

creativity. Because the relationship is nonlinear,<br />

less delay means far more output.<br />

making virtual teaming a working<br />

reality.<br />

4. Imagine instantaneous access to information<br />

sources and resources in<br />

all kinds of forms and formats – uploads<br />

and downloads.<br />

5. Cloud computing with all applications<br />

and data online would dramatically<br />

reduce hardware and software<br />

costs, improve security markedly<br />

and spawn new communities, business<br />

opportunities and industries.<br />

6. Virtual and augmented reality would<br />

come alive and change absolutely everything<br />

from working to entertainment,<br />

education, training and health<br />

care – we can’t even hazard a guess<br />

at the scale of improvement.<br />

7. All forms of modeling and prediction<br />

– scientific, industrial, social<br />

and so on – would be revolutionized<br />

by instant access to distributed resources<br />

worldwide.<br />

8. 3-D prototyping and distributed<br />

production would become real and a<br />

part of the mainstream, and would<br />

ultimately be the new mainstream<br />

industry.<br />

9. Real-time access to global radio, TV,<br />

movies and other forms of entertainment<br />

at our convenience.<br />

10. Vast tracts of radio spectrum for<br />

high-speed wireless apps would become<br />

available as services delivered<br />

by fiber reduce the need for services<br />

delivered by radio.<br />

There you have it: my very specific,<br />

personal top 10. I can imagine everyone<br />

has his or her own subsets and definitions,<br />

and if I were to extend the list, then<br />

number 11 would be multiplayer gaming,<br />

followed by distributed sensor networks,<br />

networked robotics and cybernetics, plus<br />

of course new interactive industries reliant<br />

on distributed creativity, production<br />

and delivery and much, much more.<br />

If you get a spare moment, it is worth<br />

musing: Just what would you do with<br />

1 Gbps symmetrical broadband BBP<br />

About the Author<br />

Peter Cochrane directed research for British incumbent telco BT, cofounded a technology<br />

startup and now runs a virtualized global consulting firm, Cochrane Associates,<br />

that exploits the new business freedoms and opportunities afforded by the<br />

latest technologies. This article is reprinted from his blog, which appears regularly on<br />

silicon.com. You can reach Peter at peter@ca-global.org.<br />

20 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


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Fiber to the Home<br />

At an Inflection Point<br />

What happens when the first big fiber deployments are completed<br />

Is this the beginning of the end or the end of the beginning<br />

By Masha Zager ■ <strong>Broadband</strong> <strong>Properties</strong><br />

At the FTTH Conference this month, the industry<br />

is contemplating life after FiOS. Of course, Verizon<br />

isn’t done with FiOS – it still has another million<br />

or more homes to pass with fiber, as well as 3 million<br />

homes already passed (3.5 million for TV) that are waiting<br />

to be marketed – not to mention 9 million more potential<br />

customers to woo in existing FiOS markets (or perhaps 8<br />

million, after the spinoff to Frontier). Somewhere along the<br />

line, it will probably also upgrade the network, or portions<br />

of it, to 10GPON and add new services.<br />

Still, the actual rollout of FiOS is largely complete, and<br />

nothing else on the horizon looks quite as big. Some other<br />

large fiber deployments, including SureWest’s, are also coming<br />

to an end. The impressive charts that we’ve published<br />

for the last several years showing the dramatic expansion of<br />

FTTH will now begin to flatten out.<br />

However, as Joe Savage, president of the Fiber-to-the-<br />

Home Council, points out in this issue, the underlying<br />

drivers for FTTH haven’t gone away; if anything, they’re<br />

stronger than ever. As this very long deployment roundup<br />

demonstrates, many telcos, cable companies, municipalities,<br />

property owners and others are convinced that fiber is<br />

the key to meeting the bandwidth demands of consumers,<br />

businesses, cellular providers and utilities. All these reports<br />

of new projects, expansions, upgrades and improved service<br />

offerings suggest that the appeal of fiber is wider than ever.<br />

(There’s more, too – we didn’t have room in the print edition<br />

for international news.)<br />

Passing the baton to smaller providers may have benefits<br />

in terms of bridging the digital divide. Some of these organizations<br />

have the luxury of being able to consider the longterm<br />

profits and the community benefits that fiber enables;<br />

answering to a city council, a cooperative board or an owning<br />

family is very different from having to meet analysts’<br />

quarterly earnings targets. Municipalities, cooperatives and<br />

privately owned companies can build fiber networks in areas<br />

that Verizon and other public companies can’t touch. In still<br />

other areas, grants and subsidized loans are making it possible<br />

to build out fiber.<br />

In addition, as new services are introduced, the economics<br />

of FTTH will shift. Elsewhere in this issue, James Salter<br />

of Atlantic Engineering Group calls smart-grid applications<br />

a “revolutionary opportunity” for FTTH networks, and this<br />

roundup includes several deployments in which the smart grid<br />

was a primary instigator – including Opelika, Ala., which just<br />

held a successful referendum on community broadband. So<br />

there are many reasons to believe that the 2010 inflection<br />

point is only the end of the beginning.<br />

– MZ<br />

New <strong>Broadband</strong> Stimulus Awards<br />

The Departments of Agriculture and<br />

Commerce must award the entire broadband<br />

stimulus appropriation (now down<br />

to $6.9 billion) by the end of September.<br />

Although both agencies have consistently<br />

been behind schedule, on August<br />

4, they announced an ambitious timeline<br />

for getting all the remaining funds<br />

allocated by the statutory deadline. On<br />

the same date, the USDA Rural Utilities<br />

Service announced awards to 126<br />

last-mile projects totaling $1.2 billion<br />

in grant and loan funding. This batch<br />

of awards included far more DSL and<br />

wireless projects than previous batches<br />

and included a few wireless projects that<br />

did not even appear to meet the weak<br />

National <strong>Broadband</strong> Plan goals of 4<br />

Mbps downstream/1 Mbps upstream.<br />

However, nearly two-thirds of the<br />

$1.2 billion went to fund projects that<br />

were based entirely or primarily on fiberto-the-home<br />

technology. These included<br />

several very large awards: $124 million<br />

22 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


to West Kentucky Rural Telephone Cooperative, $66 million<br />

to Highland Telephone Cooperative and $64 million to Montana<br />

Opticom. In addition, VTel Wireless will deploy some<br />

FTTH in its primarily 4G wireless project.<br />

Recipients are mainly independent telephone companies<br />

but also include an electric co-op, a public utilities district and<br />

tribal authorities. More than half had prior experience with<br />

deploying FTTH. See the list below for details.<br />

RUS <strong>Broadband</strong> Initiatives Program Awards for FTTH Projects<br />

Loans and Grants Announced August 4, 2010<br />

Applicant State Award Amount Potential Subscribers Previous<br />

(Millions; may be<br />

FTTH<br />

supplemented by<br />

non-RUS funds)<br />

Allband Communications Cooperative MI $8.6 3,800 people, 95 businesses, x<br />

www.allband.org<br />

9 community institutions<br />

Allband Communications Cooperative MI $1.1 500 people, 20 businesses x<br />

www.allband.org<br />

Atlantic Telephone Membership Corporation NC $16 8,700 people, 270 businesses, x<br />

www.atmc.net<br />

35 community institutions<br />

AtLink OK $8.5 4,000 people, 1,400 businesses,<br />

www.atlinkwifi.com<br />

6 community institutions<br />

Baldwin Telecom WI $9.1 3,600 people, 30 businesses, x<br />

www.baldwin-telecom.net<br />

2 community institutions<br />

Calaveras Telephone CA $4.1 1,000 people, several businesses x<br />

www.calaverastelephone.com<br />

Cascade Networks WA, OR $3.7 3,100 people, 200 businesses, x<br />

www.cascadenetworks.net<br />

5 community institutions<br />

Castle Cable TV NY $7.2 5,500 people, 217 businesses,<br />

www.castlecabletv.com<br />

12 community institutions<br />

Chequamegon Communications Cooperative WI $31.1 10,400 people, 959 businesses,<br />

www.cheqtel.com<br />

35 community institutions<br />

Cimarron Telephone Company* OK $42.4 21,500 people, 933 local x<br />

www.cimtel.net<br />

businesses, 35 community<br />

institutions<br />

Clear Lake Independent Telephone IA $7.9 2000 people, 20 businesses x<br />

www.cltel.com<br />

Climax Telephone Company MI $3.2 1,800 people, 50 businesses,<br />

www.ctstelecom.com<br />

9 community institutions<br />

Farmers Mutual Telephone Company MN $9.7 3,700 people, 165 businesses, x<br />

www.farmerstel.net<br />

12 community institutions<br />

Farmers’ Mutual Telephone Company IA $8.6 3,700 people, 70 businesses,<br />

www.omnitel.biz<br />

15 community institutions<br />

Federated Telephone Cooperative MN $3.0 950 people, 20 businesses x<br />

www.fedtel.net<br />

Foothills Rural Telephone Cooperative KY $21 6,000 people, 800 businesses, x<br />

www.foothills.net<br />

8 community institutions<br />

Grand River Mutual Telephone MO $12.4 2,800 people, 750 businesses, x<br />

www.grm.net<br />

20 community institutions<br />

Grand River Mutual Telephone MO $9.0 1,500 people, 350 businesses, x<br />

www.grm.net<br />

8 community institutions<br />

Griggs County Telephone Company ND $22.1 4,000 people, 400 businesses,<br />

www.mlgc.com<br />

15 community institutions<br />

Highland Telephone Cooperative TN, KY $66.5 52,000 people, 1,800 businesses, x<br />

www.highlandtel.net<br />

100 community institutions<br />

Home Communications KS $2 500 people, 24 businesses,<br />

www.hometelco.net<br />

10 community institutions<br />

Home Telephone Company SC $4 2,700 people, x<br />

www.hometelco.com<br />

7 community institutions<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 23


Applicant State Award Amount Potential Subscribers Previous<br />

(Millions; may be<br />

FTTH<br />

supplemented by<br />

non-RUS funds)<br />

Hospers Telephone Exchange IA $8.3 2,000 people, 150 businesses,<br />

www.hosperstel.com<br />

10 community institutions<br />

Iowa Tribe of Kansas and Nebraska KS $.8 150 people, 12 businesses,<br />

http://ioway.nativeweb.org/iowayksne.htm<br />

10 community institutions<br />

Litestream Holdings FL $5.1 1,300 people, 375 businesses, x<br />

www.litestream.net<br />

15 community institutions<br />

Lumbee River Electric Membership Corp. NC $19.9 27,000 people, 1,600 businesses,<br />

www.lumbeeriver.com<br />

100 community institutions<br />

Mid-Plains Rural Telephone Cooperative TX $2.8 670 people, 14 businesses x<br />

www.midplains.coop<br />

Monroe Telephone Company OR $5.7 2,300 people, 29 businesses,<br />

www.monroetel.com<br />

7 community institutions<br />

Montana Opticom MT $64.1 18,500 people, 4,100 businesses, x<br />

www.mt-opticom.com<br />

58 community institutions<br />

Myakka Communications FL $7.9 5,000 people, 2,000 businesses,<br />

www.myakka.com<br />

15 community institutions<br />

Nemont Telephone Cooperative MT $26.0 7,250 people, 200 businesses, x<br />

www.nemont.net<br />

40 community institutions<br />

Peoples Rural Telephone Cooperative KY $25 11,000 people, 100 businesses, x<br />

www.prtcnet.org<br />

30 community institutions<br />

People’s Telecommunications KS $7.8 1,800 people, 50 businesses,<br />

www.peoplestelecom.net<br />

7 community institutions<br />

Public Utility District 1 of Chelan County WA $25 16,000 people, 135 businesses, x<br />

www.chelanpud.org<br />

15 community institutions<br />

Slic Network Solutions NY $27.8 14,000 people, 112 businesses, x<br />

www.slic.com<br />

30 community institutions<br />

Socket Telecom MO $23.7 6,500 people, 260 businesses,<br />

www.socket.net<br />

36 community institutions<br />

South Central Utah Telephone Association* UT $9.2 7,200 people, 212 businesses, x<br />

www.southcentralcommunications.com<br />

47 community institutions<br />

Southeast Nebraska Communications NE $11.3 3,000 people, 50 businesses, x<br />

www.sentco.net<br />

20 community institutions<br />

Sycamore Telephone Company OH $4.1 4,200 people, 450 businesses,<br />

www.sycamoretelephone.net<br />

14 community institutions<br />

Tohono O’Odham Utility Authority* AZ $10.3 6,500 people, 1,300 businesses, x<br />

www.toua.net<br />

60 community institutions<br />

VTel Wireless* – VT, NY, $116.8 130,000 people, 3,750 businesses, x<br />

www.vermontel.com NH 700 community institutions<br />

Warm Springs Telecommunications* OR $5.4 1,800 people, 18 businesses,<br />

22 community institutions<br />

West Kentucky Rural Telephone Cooperative – KY, TN $123.8 41,000 people, 3,500 businesses,<br />

www.wktelecom.coop<br />

100 community institutions<br />

Wikstrom Telephone Company* MN $7.4 12,000 people, 1,500 businesses,<br />

www.wiktel.com<br />

83 community institutions<br />

Wilkes Telecommunications NC $21.6 8,500 people, 3,300 businesses, x<br />

www.wilkes.net<br />

45 community institutions<br />

Winnebago Cooperative Telecom Association IA, MN $19.6 8,000 people x<br />

www.wctatel.com<br />

Woodstock Telephone Company MN $15.2 8,000 people, 180 businesses, x<br />

www.woodstocktel.com<br />

50 community institutions<br />

XIT Rural Telephone Cooperative TX $2.1 500 people, 50 businesses x<br />

www.xit.net<br />

* Project includes other access technologies in addition to FTTH<br />

24 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


INDEPENDENT<br />

TELCOS<br />

All Our Customers Need Higher-Speed Accesss<br />

Wabash Mutual Telephone, a subscriber-owned<br />

telephone exchange in<br />

western central Ohio, chose Occam<br />

Networks’ BLC 6000 multiservice access<br />

platform (MSAP) to expand its<br />

broadband services. As part of a $4.3<br />

million broadband stimulus-funded fiber<br />

project, Wabash will provide digital<br />

television, high-speed Internet and voice<br />

services to Fort Recovery and the surrounding<br />

area. Work on the project has<br />

already begun, and the first services will<br />

be turned up before the end of the year.<br />

The project is expected to be completed<br />

in less than three years.<br />

“In addition to our residential customers,<br />

Fort Recovery is home to several<br />

major businesses, including a worldwide<br />

distributor of farming equipment, one<br />

of the top 10 egg production companies<br />

in the United States, an automotive<br />

parts manufacturer and a die cast facility,”<br />

says Mike Boley, CEO of Wabash<br />

Mutual Telephone. “What our customers<br />

all have in common is the need for<br />

higher-speed access.”<br />

A long-time Occam partner, Wabash<br />

Mutual began rolling out triple-play services<br />

in 2005 and has been working with<br />

Occam ever since to expand its service<br />

footprint and migrate to an all-IP network.<br />

For this deployment, Wabash will<br />

use Ethernet technologies, including<br />

GigE and 10GigE-capable Ethernet optical<br />

line terminals (OLTs) and the ON<br />

2342 optical network terminal (ONT).<br />

Slic Network Solutions, a subsidiary<br />

of Nicholville Telephone, also chose<br />

Occam’s MSAP to serve more than<br />

700 households and 39 businesses and<br />

anchor institutions in remote western<br />

Franklin County, N.Y. As part of a $5.2<br />

million broadband stimulus fiber project,<br />

Slic will offer triple-play services,<br />

including three tiers of high-speed Internet<br />

and IPTV.<br />

“The local communities are both excited<br />

and surprised that we are bringing<br />

broadband into an area that has never<br />

experienced the benefits of high-speed<br />

Internet,” says Phillip Wagschal, Slic’s<br />

CEO. “We are pleased to be part of a<br />

project that bridges the digital divide<br />

with communications services that promote<br />

growth and development in both<br />

the townships and the outlying areas.”<br />

Slic has a long-standing reputation<br />

for bringing advanced broadband services<br />

to the north country. Past deployments<br />

have included constructing lastmile<br />

fiber networks to serve neighboring<br />

communities, particularly to deliver<br />

high-speed access to anchor institutions<br />

that include hospitals, school districts<br />

and government offices. This deployment<br />

will include dedicated fiber optic<br />

connections between hospitals and rural<br />

clinics in Franklin County.<br />

Slic has already begun working on<br />

the Franklin County project and expects<br />

the deployment to be fully under way by<br />

fall. It will deploy 136 miles of fiber optic<br />

cable across five townships and the<br />

surrounding areas. Slic will use GPON<br />

technology, including the BLC 6322<br />

GPON OLT and the ON 2541 ONT.<br />

Big Bend Telephone Company in<br />

Alpine, Texas, has deployed Occam’s<br />

BLC 6000 MSAP to transition from<br />

copper to fiber broadband services. Big<br />

Bend Telephone covers a territory larger<br />

than the state of Rhode Island, serving<br />

its customers with a mix of access network<br />

technologies, including GigE and<br />

GPON for anchor institutions such as<br />

rural health clinics, a local university<br />

and regional Homeland Security offices.<br />

As part of a strategic shift to Ethernet<br />

and a fiber infrastructure, Big Bend<br />

will use the BLC 6000 MSAP to deliver<br />

voice, high-speed Internet and data<br />

backup services to residential and business<br />

customers. In less demanding areas,<br />

the BLC 6000’s DSL technology will<br />

provide broadband coverage.<br />

Central Scott Telephone, headquartered<br />

in Eldridge, Iowa, deployed Occam<br />

solutions in two significant upgrade<br />

projects: an upgrade of its existing DSL<br />

network and a competitive overbuild<br />

that will make advanced FTTH services<br />

available in the neighboring Quad Cities<br />

area. In the Quad Cities, which offer a<br />

high population density and more than<br />

300,000 broadband-hungry consumers,<br />

Central Scott deployed GPON in the<br />

BLC 6000 MSAP and began delivering<br />

high-bandwidth services, effectively positioning<br />

itself against local competitors.<br />

Central Scott also serves anchor institutions,<br />

such as schools and government,<br />

and it networks several medical<br />

facilities with connections as fast as 100<br />

Mbps. These new rings are connected to<br />

Iowa Network Services (INS), an organization<br />

of 127 independent telephone<br />

companies that operates a statewide fiber<br />

optic network.<br />

Reducing Cost<br />

and Complexity<br />

LaWard Telephone Exchange in southern<br />

Texas selected ADTRAN’s Total<br />

Access 5000 MSAP and its 300 Series<br />

ONTs for fiber-based GPON business<br />

and residential services. LaWard plans<br />

to extend fiber services to rural residents,<br />

reaching previously underserved<br />

areas and also bringing next-generation<br />

services to existing customers.<br />

Nick Strauss, plant manager for La-<br />

Ward Telephone, says, “ADTRAN’s<br />

unique technology allowed us to reach<br />

all our customers without adding equipment<br />

cabinets in the field, significantly<br />

reducing the cost and complexity of<br />

our fiber-to-the-home deployment.”<br />

ADTRAN’s GPON system has a reach<br />

of 30 km per PON with a full 32-way<br />

split.<br />

WNM Communications, formerly<br />

Western New Mexico Telephone Company,<br />

also selected ADTRAN’s Total<br />

Access 5000 for enhanced broadband<br />

deployment, Carrier Ethernet delivery<br />

and next-generation services migration.<br />

WNMC is an ILEC and CLEC service<br />

provider that serves a 15,000-squaremile<br />

area of southwestern New Mexico.<br />

The ADTRAN solution will be used for<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 25


Calix Reaches 100-Customer Milestone for E7 Platform<br />

More than 100 service providers have now deployed the<br />

E7 Ethernet Service Access Platform that FTTH equipment<br />

vendor Calix began shipping in December 2009.<br />

Calix says this is the fastest deployment rate for any of<br />

its service platforms; more than 20 percent of its fiber<br />

access customers are now using the new platform.<br />

The E7, which was architected to address the challenges<br />

of an all-video world, is focused entirely on fiberbased<br />

Ethernet services, both GPON and active Ethernet.<br />

Geoff Burke, marketing director at Calix, says the E7 supports<br />

“revolutionary” leaps to next-generation services,<br />

as opposed to the “evolutionary” approach enabled by<br />

Calix’ flagship C7 platform, which supports both legacy<br />

services and next-generation services.<br />

Independent telcos, municipalities, international carriers,<br />

cable operators and competitive local exchange<br />

carriers have all adopted the new E7 platform. Despite<br />

their diversity, Calix says, they share a common goal of<br />

bringing fiber-based services to market quickly while<br />

managing the services efficiently and accommodating<br />

future capacity growth.<br />

Fiber on a Small Scale<br />

Burke explains that service providers have chosen the E7<br />

as a solution in four different scenarios:<br />

First, the scalability of the E7 allows providers to deliver<br />

advanced, fiber-based services in small areas. (The<br />

building block of the E7 is a one-rack-unit, two-slot chassis.)<br />

Smaller providers choose the E7 for rural exchanges<br />

in dire need of upgrading, in which a rip-and-replace<br />

strategy makes more sense than an evolutionary transition.<br />

The broadband stimulus program has provided<br />

funding for many buildouts of this type; nearly all the<br />

Calix customers that have been awarded stimulus grants<br />

and loans have selected the E7 as their key platform.<br />

One of these customers, Mike George, president and<br />

general manager of Northeast Louisiana Telephone<br />

Company, says, “As a broadband stimulus award winner,<br />

it was important for us to ensure that we were deploying<br />

a platform that was aligned with the long-term strategic<br />

needs of our network. The E7 provides us with the peace<br />

of mind that we can utilize the right technology to address<br />

emerging applications in our network, while providing<br />

us an operational model that allows us to scale<br />

after broadband stimulus projects are over.”<br />

Although most larger providers, such as Tier 2 telcos,<br />

are not deploying the E7 widely because they are retaining<br />

their existing last-mile copper, nearly all of them<br />

have niche locations where they want to deploy highend<br />

services, and the E7’s scalability allows them to do<br />

this on a pay-as-you-grow basis.<br />

Active Ethernet on a Large Scale<br />

A second scenario in which the E7 is gaining traction is<br />

large-scale deployment of active Ethernet services. “It<br />

takes a unique set of economic models and drivers to<br />

be able to deliver active Ethernet to tens of thousands of<br />

users,” Burke comments. “But if you’re dropping 1 Gbps<br />

to every home in the community, the platform is well<br />

suited to that – every port has symmetrical gigabit services,<br />

and you need that capacity to scale and manage<br />

that demand and traffic.”<br />

A good example of this scenario is South Slope Cooperative<br />

Communications Company, Iowa’s largest<br />

independent telco, which selected the E7 along with Calix<br />

700GX/700GE ONTs to bring active Ethernet services<br />

to 14,000 homes and businesses. The company plans<br />

to replace its aging copper infrastructure with a fiber<br />

access network capable of delivering 1 Gbps to every<br />

premises. This five-year, $60 million project will leverage<br />

fiber to deliver IPTV, symmetrical residential and business<br />

data services and reliable VoIP. J. R. Brumley, South<br />

Slope’s CEO, says, “We could already see on the horizon<br />

a need for 50 to 100 Mbps per home, and realized that if<br />

we didn’t aim higher, we’d be going through this same<br />

exercise again in a few years’ time.”<br />

Urban and International Business Services<br />

A third common use for the E7 is to provide business<br />

services in urban areas. “Even large MSOs look at it as<br />

an ideal vehicle for urban business services,” Burke says.<br />

He adds, “In the traditional model of an ATM envionment<br />

with T1 lines, if you wanted more bandwidth, you<br />

placed an order for more T1 lines and another modem.<br />

But if you are … a competitive exchange carrier addressing<br />

that need in an urban area, and you come in with<br />

a less expensive model like Ethernet, you can emulate<br />

that same service but provide a full Gbps. Or you can<br />

segment the bandwidth and [customers] can provision<br />

it or turn the speeds up and down themselves, which<br />

gives you an enormous economic advantage over the<br />

incumbent.”<br />

Finally, a number of Latin American and Caribbean<br />

service providers have selected the E7 because it is optimized<br />

for international standards. Its form factor, its ability<br />

to allow access from the front and its support of E1<br />

services are all appealing to international operators.<br />

Transtelco, an innovative operator serving businesses<br />

throughout northern Mexico and cities along<br />

both sides of the U.S.-Mexico border, is an example of<br />

an international provider’s selecting the E7 platform.<br />

Headquartered in Ciudad Juarez, Chihuahua, Mexico,<br />

Transtelco sees wide fiber deployment as key to its future.<br />

Targeting companies that do business across the<br />

26 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


order, Transtelco will use both GPON and point-to-point<br />

Ethernet technologies on the E7 to support E1, T1, GigE<br />

and a variety of Metro Ethernet Forum services.<br />

“As a [communications service provider] competing<br />

against a large incumbent operator, it is crucial for Trans-<br />

telco to differentiate itself and deliver the most advanced<br />

services efficiently and effectively,” says Manuel Marin,<br />

vice president of engineering and development at Transtelco.<br />

“Fiber to the premises provides us with the optimal<br />

delivery vehicle for addressing our customers’ demands.”<br />

ADSL2+ residential services and Carrier<br />

Ethernet services for business customers.<br />

In the future, WNMC will be able<br />

to transition to all-fiber services without<br />

a forklift upgrade.<br />

“ADTRAN’s Total Access 5000<br />

enables us to service both business and<br />

residential customers from a single<br />

platform,” says Dom Bianco, general<br />

manager, WNMC. “This solution will<br />

allow us to significantly improve our<br />

operational efficiency, reduce costs and<br />

gracefully transition to an all-Ethernet<br />

architecture without replacing existing<br />

ATM-based customer modems or core<br />

equipment as we begin our migration to<br />

next-generation services.”<br />

Oxford Networks, a telecommunications<br />

company in Maine, selected<br />

the Total Access 5000 to deliver a mix<br />

of voice, high-speed Internet access,<br />

FTTH and Carrier Ethernet services to<br />

residential and business customers, including<br />

key anchor institutions such as<br />

schools and libraries. Oxford Networks<br />

has one of the largest fiber investments<br />

in northern New England and is aggressively<br />

modernizing its network to bring<br />

next-generation services to market, using<br />

the 10 Gigabit Ethernet transport of<br />

the Total Access 5000.<br />

Reliance Connects, a telecom provider<br />

in Oregon and Nevada, also selected<br />

ADTRAN’s Total Access 5000<br />

platform, along with the Total Access<br />

1124P Sealed DSLAMs and Total Access<br />

300 Series ONTs for future FTTH<br />

deployments.<br />

A Transformative<br />

Technology<br />

In addition to the stimulus program it<br />

oversees, RUS continues to operate its<br />

ongoing loan programs. In July, through<br />

its telecommunications program, RUS<br />

awarded a $7.1 million loan to Swisher<br />

Telephone Company in North Liberty,<br />

Iowa, to provide FTTP-based service<br />

to 779 subscribers and make improvements<br />

to its system.<br />

A Minnesota telco, Lismore Cooperative<br />

Telephone Company, is wrapping<br />

up the deployment of fiber to its<br />

320 subscribers with the help of an RUS<br />

loan, according to local press reports.<br />

The company began building its pointto-point<br />

fiber network in 2009. It plans<br />

to deliver voice and Internet services and<br />

is considering offering a video service in<br />

the future.<br />

In another RUS-funded project,<br />

KanOkla Networks selected Zhone’s<br />

MXK Terabit-Scale MSAPs and zNID<br />

ONTs for an extensive FTTH project<br />

that will provide the foundation for<br />

1 Gbps active Ethernet service.<br />

KanOkla currently serves 20 exchanges<br />

in a 1,400-square-mile region<br />

that extends throughout Oklahoma and<br />

Kansas. Many of its subscribers live 10<br />

miles or more from its central offices.<br />

“We see FTTH as a transformative<br />

technology for our communities,” says<br />

Greg Aldridge, CEO of KanOkla. “For<br />

example, broadband fiber is helping<br />

ranchers and farmers in our area compete<br />

more effectively in the open market<br />

through online video auctions and upto-the<br />

minute intelligence on commodity<br />

pricing.”<br />

“At a relatively early stage in the<br />

technology, over-the-top video already<br />

accounts for roughly 30 percent of<br />

Internet bandwidth traffic, making<br />

1 Gbps service inevitable,” says Ed Bernard,<br />

plant supervisor and director of<br />

KanOkla’s FTTH project. “Scalability<br />

and the flexibility to make changes and<br />

provision new services remotely provide<br />

savings that will continue to compound<br />

for our subscribers over time.”<br />

KanOkla employed the Nebraska<br />

firm HunTel Engineering to assist with<br />

RUS funding, network design and vendor<br />

selection. HunTel and KanOkla<br />

evaluated offerings from six vendors and<br />

selected two. “Zhone’s autoprovisioning<br />

is a key differentiator, and it becomes<br />

increasingly valuable in a dispersed geography,”<br />

says Karlin Kelley, general<br />

manager of HunTel.<br />

Ohio independent phone company<br />

CT Communications is deploying the<br />

Allied Telesis Intelligent Multiservice<br />

Access Platform (iMAP) active Ethernet<br />

product line for its next-generation<br />

network. “We chose the Allied Telesis<br />

active Ethernet platform because we<br />

were confident it could support our<br />

network bandwidth needs, both today<br />

and in the future,” says Tim Bolander,<br />

director of network operations for CT<br />

Communications. “We recognized early<br />

on the need for 100 Mbps symmetrical<br />

capabilities, and with Allied Telesis, we<br />

can improve service and deliver a strong<br />

quality of experience to our customers.<br />

We envision our implementation of the<br />

Allied Telesis solution as a model for the<br />

FCC’s National <strong>Broadband</strong> Plan.”<br />

Initially, CT Communications will<br />

deploy active Ethernet FTTP to residences<br />

and businesses in the Urbana,<br />

West Liberty and Bellefontaine, Ohio,<br />

areas. The company will migrate its<br />

customers from older BPON and DSL<br />

systems.<br />

A core business requirement for CT<br />

Communications was a unified management<br />

system. The Allied Telesis<br />

AlliedView unified network management<br />

system met CT Communications’<br />

need, as it provides flow-through provisioning<br />

that will lower the total cost of<br />

ownership.<br />

Canadian competitive provider<br />

Vianet Internet Solutions is using Enablence<br />

solutions to bring high-definition<br />

television and fast Internet connectivity<br />

to Greater Sudbury, Ontario. Over<br />

the past 15 years, Vianet has expanded<br />

across Ontario to provide competitive<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 27


phone, Internet, data and hosting services.<br />

Now it is moving to triple-play<br />

services over FTTH.<br />

Using a GPON solution on Enablence’s<br />

MAGNM platform, Vianet<br />

will deliver IPTV with whole-home<br />

DVR services and enough bandwidth<br />

to supply HDTV signals to three large<br />

televisions simultaneously. It will also<br />

provide Internet access at speeds of up<br />

to 45 Mbps.<br />

“We wanted a network that would<br />

give us the increased bandwidth we<br />

need now for HDTV and high-speed<br />

Internet, with an easy and affordable<br />

upgrade path as the network and the<br />

demands upon it grow,” says Daniel Regaudie,<br />

Vianet’s Director of Broadcast<br />

Services. “MAGNM emerged as the<br />

obvious choice due to the easy network<br />

provisioning afforded by its <strong>Broadband</strong><br />

Access Manager [element management<br />

system] and the future-proof benefits of<br />

its F-8200 series switch fabrics.”<br />

The new switch fabrics provide<br />

10 Gbps redundant connections to access<br />

modules in the system, and they<br />

can be upgraded with no service interruptions.<br />

These features allow an easy<br />

upgrade path in the future without a<br />

major investment in new equipment.<br />

Phase 1 of Vianet’s three-phase rollout<br />

will be completed by the end of this<br />

year. Vianet’s goal is to claim a substantial<br />

share of the 65,000-home Greater<br />

Sudbury market over the next three to<br />

four years. In addition, Vianet is also<br />

considering upgrading to FTTH some<br />

other Ontario markets that it serves.<br />

Using GIS to Track<br />

a Fiber Rollout<br />

Mid-Plains Rural Telephone Cooperative,<br />

a telco based in Tulia, Texas,<br />

recently selected Mapcom Systems’ M4<br />

Solutions as the GIS tool for its fiber-tothe-premises<br />

rollout.<br />

“We are currently constructing<br />

FTTP in several of our serving areas and<br />

wanted a product that would allow us to<br />

take full advantage of mapping the new<br />

construction,” explains Rick Hurt, OSP<br />

Manager for Mid-Plains. “M4’s versatility<br />

was a key component to its selection.<br />

Having the capability to add as much<br />

detailed information as we deemed necessary<br />

and track all the components was<br />

very important to us.” The M4 Solutions<br />

software includes design and mapping<br />

tools; integrated work order, fiber and<br />

central office management; and support<br />

applications such as CPR integration,<br />

dispatch management and services<br />

management.<br />

ITS Telecommunications Systems<br />

(ITS), headquartered in Indiantown,<br />

Fla., is deploying the Sorrento GigaMux<br />

1600 and 3200 platforms in its new<br />

RUS-funded FTTH network, which<br />

will make high-speed broadband services<br />

available to every residence in its rural<br />

service area. By implementing Sorrento’s<br />

wavelength-division multiplexing platforms<br />

within its FTTH network, ITS is<br />

expanding the scalability and flexibility<br />

of its metro optical infrastructure to offer<br />

more, higher-speed data services. ITS<br />

plans to complete its FTTH project by<br />

the end of 2011.<br />

“With our FTTH initiative, we are<br />

able to offer our residential and business<br />

customers integrated voice and data<br />

services, with video to be added in the<br />

near future, as well as effectively provide<br />

those in our service area with the<br />

virtually unlimited communications<br />

capabilities they will want and need as<br />

technology advances in the future,” says<br />

Jeff Leslie, president and CEO of ITS.<br />

“We have dedicated the past four years<br />

to this project and see the addition of<br />

Sorrento’s WDM products to our network<br />

as a critical piece of our new fiber<br />

optic network architecture.”<br />

Sorrento Networks’ GigaMux platforms<br />

enable ITS to deliver high-speed<br />

services with a minimal capital outlay<br />

and few management requirements.<br />

A protocol-independent design allows<br />

GigaMux platforms to transport and extend<br />

the traffic of SONET/SDH, layer<br />

2/3 Ethernet and SAN simultaneously<br />

and in their native format. This level of<br />

flexibility and control allows ITS to add<br />

or upgrade bandwidth incrementally<br />

based on traffic requirements.<br />

Hamilton County Communications<br />

in Dahlgren, Ill., is using the<br />

GENBAND C15 Compact Softswitch<br />

to lay the groundwork for its rollout of<br />

FTTH to seven exchanges in southern<br />

Illinois. The C15, a VoIP softswitch,<br />

equips Hamilton to offer hosted business<br />

solutions, SIP PBX trunking, IP<br />

Centrex services and SIP multimedia<br />

applications to residential and small and<br />

medium-size business customers. GEN-<br />

BAND is also providing installation,<br />

commissioning, project management,<br />

training and technical support services.<br />

“Our goal is to enable rural Illinois<br />

subscribers to experience high-quality<br />

telecommunications services that you<br />

might typically only see in large metropolitan<br />

areas,” says Kevin Pyle, general<br />

manager of Hamilton County Telephone<br />

Co-op, Hamilton County Communications’<br />

parent company.<br />

GENBAND’s C15 integrates with<br />

existing TDM infrastructure, making it<br />

affordable for small and medium-sized<br />

operators to bring VoIP to their customers.<br />

Carriers can reuse their existing<br />

proprietary peripheral equipment rather<br />

than replacing the entire TDM office.<br />

new customers for eti’s triad<br />

ETI Software Solutions deployed its<br />

Triad service delivery platform to a duo<br />

of fiber-to-the-home operators:<br />

• TCT, which offers triple-play services<br />

in northern Wyoming, used Triad to<br />

integrate its telephone customer care<br />

and billing system with the Cisco<br />

IPTV interface, manage and assign<br />

set-top boxes, activate IPTV services<br />

and support on-screen caller ID.<br />

• Cincinnati Bell used Triad for automated,<br />

flow-through service activation<br />

on its FTTH network. Using<br />

Triad’s application programming<br />

interface, several BSS and OSS applications<br />

push data into the service<br />

delivery platform, which in turn<br />

provides flow-through activation of<br />

voice, video, and data on the ONT<br />

ports. Cincinnati Bell also uses Triad<br />

to control service activation on video<br />

set-top boxes and video on demand.<br />

Cincinnati Bell was recently named<br />

the exclusive provider of digital television<br />

programming and high-speed Internet<br />

connectivity for Fountain Square,<br />

a public space where Cincinnatians<br />

gather, celebrate and connect. Cincinnati<br />

Center City Development Corpora-<br />

28 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


tion (3CDC), one of whose subsidiaries<br />

manages Fountain Square, entered into<br />

an agreement with Cincinnati Bell to<br />

provide these services via its new Fioptics<br />

product line, which is now available<br />

to about 50,000 households.<br />

“Cincinnati Bell is playing a pivotal<br />

role in the successful revitalization of<br />

downtown and Fountain Square, our<br />

city’s premier civic space,” says Steve<br />

Leeper, president and CEO of 3CDC.<br />

will ultimately serve the entire city.<br />

Texas Hill Country telco GVTC<br />

achieved another milestone in its $35<br />

million FTTH project. In July, GVTC<br />

made fiber to the home available to more<br />

than 1,000 houses, with the capacity to<br />

immediately provide service to another<br />

900 lots. Nineteen subdivisions are part<br />

of this latest expansion. New fiber-tothe-home<br />

customers can receive cable<br />

TV, Internet access, voice and security<br />

monitoring services from GVTC, which<br />

currently offers the fastest Internet connection<br />

in South Texas – 40 Mbps.<br />

When GVTC’s fiber expansion project<br />

is complete in 2013, it will make fiber to<br />

the home available to more than 18,500<br />

houses in the Hill Country.<br />

Four Telcos Reach Milestones<br />

Competitive provider Velocity Telephone<br />

broke ground on the Eagan<br />

(Minn.) Community Fiber Network in<br />

April with what it calls the “first metro<br />

ring fiber network in the country.”<br />

Metro rings, in which fiber lines form<br />

interconnected circular networks, are actually<br />

common; this type of redundant<br />

construction reduces deployment costs,<br />

increases network reliability and minimizes<br />

repair costs. However, a typical<br />

metro ring connects large business locations,<br />

while Velocity’s ring connects businesses<br />

of all sizes as well as residences.<br />

“High-speed Internet is essential in<br />

today’s fast-paced, media-heavy world,<br />

which is why high-speed Internet access<br />

for all Eagan residents and businesses<br />

is among the City Council’s top priorities,”<br />

says Eagan Mayor Mike Maguire,<br />

who participated in the groundbreaking.<br />

“We’re very excited that Velocity chose<br />

Eagan as the first community to extend<br />

this fiber optic offering to and that Velocity<br />

is the first telecommunications provider<br />

to capitalize on making this competitive<br />

step forward in our community.”<br />

“Having reliable, cost-effective<br />

high-speed Internet is a necessity and a<br />

competitive advantage in today’s marketplace,”<br />

says Todd Kerin, president of<br />

Machine Tool Supply, the first Eagan<br />

business to participate in the network.<br />

“I believe Velocity’s Eagan Community<br />

Fiber Network will enhance our ability<br />

to provide superior service to our diverse<br />

customer base and, as a result, improve<br />

our profitability.”<br />

Phase I of the Eagan network includes<br />

a 4-square-mile optical fiber ring in the<br />

northwest quadrant of the city that takes<br />

advantage of Velocity’s existing colocation<br />

facility. Additional phases will create<br />

more interconnected fiber rings that<br />

People<br />

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August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 29


optimum lightpath’s Business Customers Prosper With Fiber Services<br />

Competitive provider Optimum Lightpath, whose fiber<br />

network serves businesses in the New York metropolitan<br />

area, announced new connections with CENX and Telx,<br />

operators of Carrier Ethernet exchange services. The<br />

CENX connection enables Optimum Lightpath to directly<br />

connect its customers to more than 10 million Ethernet<br />

service locations worldwide – a requirement for global<br />

organizations looking to establish Ethernet-based, lowlatency,<br />

high-bandwidth connections between the New<br />

York metro area and other key locations.<br />

Telx, an interconnection and colocation provider in<br />

strategic North American markets, serves some of the<br />

world’s most advanced algorithmic trading service providers<br />

and financial exchanges. Many of these businesses<br />

now have access to Optimum Lightpath’s services in New<br />

York City and Northern New Jersey, which provide them<br />

with low-latency and route-diversity advantages.<br />

Optimum Lightpath also reports on several recent<br />

customer success stories:<br />

home health care provider expands care<br />

with Secure Network<br />

Visiting Nurse Service of New York (VNSNY) is using<br />

Optimum Lightpath services to cut costs by more than<br />

$150,000 per year while expanding patient care. VNSNY’s<br />

staff and clinicians use Web-based applications and also<br />

need to communicate securely with other health care<br />

providers from the office and the field. The organization<br />

wanted to expand access to more clinicians and staff, roll<br />

out a teleworker initiative and support its 24/7 contact<br />

center.<br />

To meet these needs, VNSNY relocated its data center<br />

and turned to Optimum Lightpath to double its Internet<br />

bandwidth and improve circuits to support high-quality<br />

VoIP services. When Optimum Lightpath rolled out an<br />

all-Ethernet, all-fiber telecommunications network that<br />

was scalable, stable and cost-effective, the clinicians,<br />

who access the Internet primarily via mobile devices<br />

from patients’ homes, felt the benefits immediately.<br />

VNSNY’s teleworker initiative also went into high gear,<br />

allowing the organization to scale up its contact center<br />

without the expense of a dedicated physical location.<br />

“We couldn’t be more pleased with how VNSNY has<br />

been able to grow and deliver an enhanced experience<br />

to patients, staff and clinicians as a result of rolling out<br />

smarter telecommunications services,” says Randy Cleghorne,<br />

VNSNY’s vice president of information technology<br />

services and support. “We rely so heavily on this network,<br />

and downtime isn’t an option. With Optimum Lightpath,<br />

we know the service is stable and problem calls have been<br />

virtually nonexistent. ”<br />

Students Gain Better Access to Information<br />

Brooklyn Law School, a 100-year-old graduate educational<br />

institution, more than doubled its Internet bandwidth<br />

capacity and greatly improved voice service and<br />

reliability while cutting costs.<br />

“Access to information is at the heart of what allows<br />

our students and teachers to be successful every day,<br />

and in a 24/7 access environment, with bandwidth needs<br />

increasing all the time, it’s important that we work with<br />

a service provider that can help us meet these growing<br />

network demands,” says Phil Allred, chief information officer,<br />

Brooklyn Law School.<br />

Brooklyn Law School increased its Internet capacity<br />

from 45 Mbps to 100 Mbps and implemented an improved<br />

voice service that is more feature-rich and reliable<br />

than its previous copper-based solution. The institution<br />

also has greater flexibility to employ new digital<br />

learning tools and methods in the classroom and across<br />

campus.<br />

Fiber Services Attract Business Tenants<br />

Mack-Cali Realty Corporation, a commercial real estate<br />

leader in the Northeast, has brought Optimum Lightpath’s<br />

services into more than 70 buildings to meet the<br />

demands of its financial services, health care and enterprise<br />

tenants.<br />

Mack-Cali, which operates primarily class-A office<br />

and office/flex buildings, has buildings lit by Optimum<br />

Lightpath in Morris County, N.J.; Jersey City, N.J.; and<br />

Westchester County, N.Y., where its clients are seeking<br />

low latency, high bandwidth, disaster recovery, business<br />

continuity and other benefits.<br />

“Mack-Cali’s relationship with Optimum Lightpath<br />

has emerged as a competitive differentiator, empowering<br />

us to attract and retain business while assuring<br />

our tenants that they will always have access to highquality<br />

telecommunications services,” says Nicholas<br />

Mitarotonda Jr., vice president of information systems<br />

for Mack-Cali. “Optimum Lightpath has successfully met<br />

the demand that our tenants have for cost-effective,<br />

high-bandwidth services with fast turn-up times.<br />

“At Mack-Cali, we put strong emphasis on our ‘tenant<br />

first’ philosophy, which Optimum Lightpath shares and<br />

has demonstrated time and time again,” adds Mitarotonda.<br />

“Whether getting telecommunications services<br />

to a tenant in a brand-new location within just 24 hours<br />

following a devastating tornado, or beating quoted turnup<br />

times when a customer needed to be up and running<br />

fast, we have always been able to count on Optimum<br />

Lightpath to be a true partner for us. The bottom line is<br />

that when Optimum Lightpath is involved, we know that<br />

our tenants are in good hands.”<br />

30 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


XFONE completed its buildout in<br />

Levelland, Texas, adding 6,200 passings<br />

to its overall FTTP footprint. Guy Nissenson,<br />

XFONE’s president and CEO,<br />

says that since beginning to sign up<br />

Levelland customers in August 2009,<br />

the company has seen a strong response<br />

to its triple-play service offerings; he<br />

expects to reach 69 percent of the Levelland<br />

market. The company says the<br />

Levelland project, which was financed<br />

through a low-cost loan from RUS, will<br />

“serve as the blueprint for our future<br />

projects in new markets.”<br />

Fiber-to-the-home pioneer SureWest<br />

Communications, which now serves<br />

not only its original Northern California<br />

territory but also parts of the greater<br />

Kansas City area, has completed its<br />

FTTH deployment and is now focusing<br />

on using the network to market advanced<br />

video and cellular backhaul services. In<br />

June, the company introduced Online<br />

DVR Manager and Caller ID on TV at<br />

no additional cost to qualifying customers.<br />

Online DVR Manager allows customers<br />

to manage their DVRs remotely<br />

from Web-connected computers; Caller<br />

ID on TV presents incoming caller information<br />

on customers’ TV screens.<br />

In his report on the company’s secondquarter<br />

financial results, SureWest president<br />

and CEO Steve Oldham said, “Expanding<br />

our fiber-to-the-home network<br />

over the last five years has provided us a<br />

significant performance advantage over<br />

our competitors. We have a large inventory<br />

of marketable homes and therefore<br />

do not require further capital expenditures<br />

to extend the network. We built<br />

momentum in our core broadband segment<br />

during the quarter, highlighted<br />

by Advanced Digital TV and wireless<br />

carrier backhaul. Advanced Digital TV<br />

triggered a sequential increase of 5,200<br />

RGUs [revenue-generating units], our<br />

best results since 2008. Taking advantage<br />

of our ubiquitous fiber network, we<br />

are working with three major carriers to<br />

provide wireless backhaul service to over<br />

200 cell sites and are in negotiations for<br />

100 additional sites. These backhaul<br />

projects set the stage for future growth<br />

on recurring revenue streams, and can<br />

be delivered quickly and cost-efficiently<br />

due to our high-capacity networks and<br />

proximity to cellular sites.”<br />

RBOC Update<br />

AT&T Delivers U-Verse Services Over Fiber<br />

In Two New Communities<br />

AT&T, the Apartment Renovation<br />

Group and RPM Management will<br />

bring AT&T bulk services over FTTP<br />

at Campus Pointe in Fresno, Calif. – a<br />

multidwelling, cosmopolitan community<br />

located at California State University,<br />

Fresno, that serves more than<br />

550 residents. Under a new agreement,<br />

AT&T, through its Connected Communities<br />

program, will deliver U-verse TV,<br />

U-verse High Speed Internet and U-<br />

verse Voice over fiber to designated units<br />

in Campus Pointe.<br />

Campus Pointe offers residential living<br />

options for students, seniors and everyone<br />

in between. It also offers 30,000<br />

square feet of office space and plans to<br />

add restaurants, specialty retail stores, an<br />

outdoor performance venue, a 14-screen<br />

movie theater and loft condominiums.<br />

“This agreement with AT&T gives<br />

us an advantage over other properties in<br />

the area, while also boosting the value<br />

of the apartments we offer here at Campus<br />

Pointe,” says Chris Duke, property<br />

manager, Campus Pointe. “Our clientele<br />

ranges from students to business professionals<br />

to seniors and, with AT&T’s<br />

high-speed services, we’re able to meet<br />

the varying technology demands of our<br />

residents and guests in an easy, turnkey<br />

way.”<br />

Another Connected Communities<br />

project is the Barclay at Dunwoody in<br />

Dunwoody, Ga., where AT&T is now<br />

delivering U-verse TV, U-verse High<br />

Speed Internet and U-verse Voice over<br />

an all-IP, all-fiber network. In addition<br />

to U-verse services, Dunwoody residents<br />

will have access to a dedicated AT&T<br />

retail store.<br />

Ken Wright, mayor of Dunwoody,<br />

says, “These investments bring the potential<br />

to grow our economy and create<br />

new jobs in the area.” Adds Robin<br />

Johnson, community manager for the<br />

Barclay at Dunwoody, “Thanks to this<br />

agreement with AT&T, we’re able to offer<br />

the latest and greatest entertainment<br />

solutions directly to our residents, boosting<br />

the value of our property and making<br />

this an even more desirable place to<br />

live in Dunwoody.”<br />

FiOS Growth Slows<br />

in Second Quarter<br />

In the second quarter of 2010, Verizon<br />

Communications reported a slowdown<br />

in its FiOS rollout as it approached the<br />

end of the deployment and prepared to<br />

sell a large part of its territory to Frontier<br />

Communications. Highlights of its<br />

report included the following:<br />

• As of the end of 2Q10, the FiOS network<br />

passed 15.9 million premises,<br />

an increase of about 300,000 over<br />

the end of the first quarter.<br />

• Focusing on marketing rather than<br />

building its fiber network, Verizon<br />

added 196,000 net new FiOS Internet<br />

customers and 174,000 net new<br />

FiOS TV customers; by June 30, it<br />

had 3.8 million FiOS Internet and<br />

3.2 million FiOS TV customers. The<br />

increase in FiOS Internet connections<br />

during the quarter more than offset a<br />

decrease in DSL-based connections.<br />

• FiOS Internet penetration (customers<br />

as a percentage of potential customers)<br />

reached 29.7 percent by the<br />

end of the quarter, when the product<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 31


was available to 12.9 million premises.<br />

This compares with 28.1 percent<br />

and 11.0 million, respectively,<br />

at the end of 2Q09.<br />

• FiOS TV penetration reached 25.9<br />

percent by the end of the quarter,<br />

when the product was available to<br />

12.4 million premises. This compares<br />

with 24.6 percent and 10.3 million,<br />

respectively, at the end of 2Q09.<br />

• FiOS broadband revenues grew 33.2<br />

percent year over year. All FiOSbased<br />

services, including narrowband<br />

voice, generated 43 percent of<br />

consumer wireline revenues in 2Q10,<br />

compared with 33 percent in 2Q09.<br />

• Average monthly revenue per user<br />

(ARPU) for FiOS customers exceeded<br />

$145, compared with $80.76<br />

in consumer ARPU for all wireline<br />

services.<br />

In a marketing departure, Verizon<br />

made began offering month-to-month<br />

FiOS bundles at the same prices it<br />

charges for term contracts. Monthly<br />

customers receive price protection for<br />

one year without an early-termination<br />

Vendor Spotlight<br />

fee. For customers who want two-year<br />

price protection, Verizon expanded its<br />

30-day FiOS Worry-Free Guarantee.<br />

In the past, prices for month-to-month<br />

FiOS bundles were $20 higher per<br />

month than contract term bundles.<br />

“We’ve listened closely to the market<br />

and heard potential customers say<br />

that … they want time to consider their<br />

switch from cable,” says Mike Ritter,<br />

Verizon chief marketing officer for consumer<br />

wireline and business services.<br />

“We want customers to know that the<br />

shift to FiOS is the best move they can<br />

make, that a two-year commitment<br />

provides them with price protection for<br />

their home-entertainment needs, and<br />

that our month-to-month pricing option<br />

and Worry-Free Guarantee help reduce<br />

anxiety from their decision.”<br />

An Upgrade for FiOS1<br />

Verizon recently deployed Clearleap’s<br />

cloud-based content management, delivery<br />

and advertising platform into its<br />

FiOS TV infrastructure. Its initial deployment<br />

of Clearleap is being used to<br />

ADC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.adc.com<br />

ADTRAN ..................................................www.adtran.com<br />

Allied Telesis .........................................www.alliedtelesis.com<br />

Amino Communications . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.aminocom.com<br />

ARRIS .......................................................www.arrisi.com<br />

Calix ........................................................www.calix.com<br />

CCG Consulting . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.c-c-g.com<br />

Clearleap . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.clearleap.com<br />

Design Nine . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.designnine.com<br />

Enablence . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.enablence.com<br />

Ericsson . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.ericsson.com<br />

ETI Software Solutions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.etisoftware.com<br />

GENBAND . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.genband.com/<br />

HunTel Engineering . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.htleng.com<br />

Intwine Energy. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.intwineenergy.com<br />

Mapcom Systems . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.mapcom.com<br />

Microsoft . .............................................www.microsoft.com<br />

Momentum Telecom ........................ www.momentumtelecom.com<br />

Motorola . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.motorola.com<br />

Occam Networks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.occamnetworks.com<br />

S&C Electric Company ......................................www.sandc.com<br />

Sorrento Networks ...................................www.sorrentonet.com<br />

Tantalus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.tantalus.com<br />

Tilgin ...................................................... www.tilgin.com<br />

Zhone . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.zhone.com<br />

streamline production for the FiOS 1<br />

channel, which offers hyper-local content,<br />

including news, sports, traffic and<br />

weather.<br />

In addition, Clearleap says it will help<br />

bolster FiOS1 on VoD across all FiOS<br />

TV markets. For example, Verizon is using<br />

Clearleap to help professional sports<br />

teams deliver VoD content directly to<br />

FiOS TV subscribers. Several teams are<br />

already using the Clearleap technology<br />

to produce, upload and deliver content<br />

to their respective FiOS VoD channels.<br />

In Long Island, N.Y., and Washington,<br />

D.C., Verizon uses Clearleap’s<br />

cloud-based processing and Web-based<br />

management portal to help FiOS1 producers<br />

upload content from anywhere,<br />

process it centrally and redistribute it<br />

back to targeted local markets within<br />

minutes.<br />

“Clearleap’s platform allows us to<br />

create more compelling local content<br />

while dramatically increasing the speed<br />

and reducing costs for quickly getting<br />

that content into customers’ homes,”<br />

says Tricia Lynch, director of content<br />

strategy and acquisition for Verizon.<br />

Clearleap’s CEO, Braxton Jarratt,<br />

adds, “Verizon has done a tremendous<br />

job of pioneering new, more personalized<br />

TV experiences in the home. Integration<br />

of our platform will help them<br />

offer more content and create huge efficiencies<br />

in workflow. This also gives<br />

FiOS the potential to bring more interactivity<br />

into the living room at a time<br />

when demand for TV apps is starting to<br />

flourish.”<br />

Fiber to the Desk<br />

in Stony Brook<br />

At the Center of Excellence in Wireless<br />

and Information Technology at Stony<br />

Brook University in New York, Verizon<br />

Business teamed with Motorola and<br />

ADC to implement an all-fiber enterprise<br />

LAN infrastructure solution that<br />

it says provides a secure, energy-efficient<br />

and highly cost-effective alternative<br />

compared with traditional enterprise<br />

LAN architectures. Verizon Business<br />

provided integration services and support<br />

for the implementation, while ADC<br />

provided all the fiber structured cabling<br />

components.<br />

32 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Motorola’s Passive Optical LAN<br />

(POL) solution includes the AXS1800<br />

enterprise aggregation switch, the<br />

ONT1120GE intelligent POL workgroup<br />

terminal (WGT), the WT21004<br />

WGT with power over Ethernet and<br />

the AXSvision advanced management<br />

system for the enterprise. The solution<br />

simplifies LAN management and allows<br />

for the optimization of IT resources.<br />

Benefits of POL solutions include:<br />

• Rapid return on investment and low<br />

total cost of ownership at half the<br />

cost of copper-based LANs<br />

• Ease of installation and operation<br />

• High security<br />

• All-fiber reliability<br />

• Reduced environmental impact.<br />

Bell aliant: ftth in New<br />

Brunswick and Nova Scotia<br />

May was a good month for Canada’s Bell<br />

Aliant. At the beginning of the month,<br />

the company announced that it was accelerating<br />

its rollout of FTTH by raising<br />

its investment to $350 million over 2011<br />

and 2012. This accelerated investment,<br />

which will be internally funded, will<br />

add about $100 million annually to Bell<br />

Aliant’s current capital program run rate<br />

and bring fiber-to-the-home services to<br />

more than 600,000 homes and businesses,<br />

or approximately one-third of<br />

Bell Aliant’s competitive territory, by<br />

the end of 2012. (Bell Aliant expects to<br />

pass 140,000 homes and businesses with<br />

FTTH by the end of 2010.)<br />

Later in the month, Bell Aliant<br />

launched FibreOP for Business, an Internet<br />

service for small and medium-sized<br />

businesses in New Brunswick that offers<br />

speeds of 20 Mbps downstream and<br />

5 Mbps upstream. Kelly Duplisea, VP<br />

for customer solutions at Bell Aliant,<br />

says, “Offering new services like<br />

FibreOP for Business provides the foundation<br />

for business growth and also<br />

helps attract and retain new and existing<br />

talent in the future – a key ingredient<br />

for business success.”<br />

At the end of May, Bell Aliant annnounced<br />

that it was bringing FibreOP<br />

to Nova Scotia and would offer Internet<br />

speeds of 170 Mbps downstream and 30<br />

Mbps upstream on the new network.<br />

This is the first time such Internet speeds<br />

will be available to residential customers<br />

in the region. FibreOP services will<br />

be available in Sydney, Nova Scotia, as<br />

early as this fall.<br />

Bell Aliant will invest $15 million in<br />

the Sydney area to bring FibreOP services<br />

to more than 30,000 homes and<br />

businesses. This investment is part of Bell<br />

Aliant’s previously announced 2010 capital<br />

program. The province of Nova Scotia<br />

is contributing $2 million to the project.<br />

In its second-quarter financial report,<br />

Bell Aliant said its FTTH expansion<br />

continues on plan with strong IPTV<br />

and Internet bundle performance.<br />

Manitoba Gets Fiber Rollout<br />

MTS Allstream in Manitoba will invest<br />

$125 million over the next five years to<br />

accelerate deployment of its FTTH network,<br />

branded as FiON. By the end of<br />

2015, MTS expects to deploy fiber to<br />

about 120,000 homes in 20 Manitoba<br />

communities, where it will provide its<br />

MTS Ultimate TV service and veryhigh-speed<br />

Internet services.<br />

Together with the company’s existing<br />

VDSL networks, this fiber deployment<br />

should make advanced broadband<br />

and television available to about 65 percent<br />

of Manitoba homes. FiON customers<br />

today have access to Internet services<br />

with speeds up to 25 Mbps, but MTS<br />

envisions offering future broadband<br />

speeds of more than 100 Mbps.<br />

MTS launched its FTTH network<br />

this January in Winnipeg and announced<br />

in April that it would expand<br />

the initiative to include the city of Selkirk<br />

and outskirts. The company plans<br />

to have the Selkirk network fully deployed<br />

by 2011.<br />

Municipal<br />

Fiber<br />

Smart-Grid Projects in the Tennessee Valley<br />

BVU, the municipal telecom and electric<br />

utility for Bristol, Va., and surrounding<br />

areas, will deploy a smart-grid system on<br />

its FTTH network, using a communications<br />

platform from Tantalus Systems.<br />

BVU was the first municipal utility in<br />

the United States to offer triple-play services<br />

over fiber, and Tantalus says adding<br />

smart-grid applications will give it a<br />

“home-run” network.<br />

With the wireless Tantalus LAN,<br />

not every customer premises has to be<br />

connected directly to fiber. Rather, each<br />

fiber connection can serve as a collection<br />

point for the data from several smart<br />

meters. This configuration ensures a<br />

smooth evolution as time-of-use pricing,<br />

load shedding, customer signalling and<br />

advanced distribution automation applications<br />

become more prevalent.<br />

<strong>Broadband</strong> is credited for breathing<br />

new life into the region, according to<br />

Wes Rosenbalm, BVU’s president and<br />

CEO, who says, “Here, triple play has<br />

translated into high-paying jobs, incredible<br />

educational opportunities and<br />

a local economy built to thrive during<br />

tough times.” He adds, “Our sights are<br />

now set on implementing a smart grid<br />

that will have the same positive impact<br />

on the way energy is distributed and<br />

managed. The ability to leverage [the<br />

FTTH network] for additional cost and<br />

energy savings will continue to pay off<br />

for years to come.”<br />

EPB of Chattanooga, Tenn., has increased<br />

the Internet access speeds on its<br />

FTTH network to 150 Mbps and is also<br />

proceeding with its implementation of<br />

smart-grid technology. Using funding<br />

from a Department of Energy stimulus<br />

grant, EPB will purchase IntelliRupter<br />

PulseClosers and the IntelliTEAM SG<br />

Automatic Restoration System from<br />

S&C Electric Company. The Intelli-<br />

Rupter PulseCloser verifies that the line<br />

is clear of faults before initiating closing.<br />

PulseClosing reduces stress on system<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 33


components as well as voltage sags experienced<br />

by customers upstream of a fault.<br />

This equipment, running on the FTTH<br />

network, will help EPB achieve the highest<br />

level of electric service reliability and<br />

power quality in North America and<br />

reach its goal of a 40 percent reduction<br />

in customer outage minutes.<br />

Morristown Utility Systems<br />

(MUS) of Tennessee is adding smartgrid<br />

functionality to its network with<br />

technology from Tantalus Systems. The<br />

utility will leverage its FTTH network<br />

for advanced metering of electricity and<br />

water, as well as for energy management<br />

programs that will enable it to interact<br />

with customers in cost-saving and conservation<br />

initiatives.<br />

“Leveraging our fiber network for<br />

smart-grid applications gives us a head<br />

start on implementing the energy efficiency<br />

and demand-response programs<br />

proposed by the TVA,” says Jody Wigington,<br />

Morristown’s general manager.<br />

“We’ve offered FTTH to our 15,000<br />

customers for five years. By deploying a<br />

Tantalus system, we’re now in a position<br />

to build out the value of the network and<br />

set the stage for time-of-use pricing and<br />

tightly coordinated load control. This<br />

will go a long way toward reducing consumption<br />

and keeping the valley clean<br />

and green.”<br />

MUS is also deploying ETI Software’s<br />

SOLO Field Tech Assistant for<br />

the maintenance of its FTTH network.<br />

SOLO Field Tech Assistant supports<br />

technicians in tasks such as closing work<br />

orders, assigning services and devices,<br />

refreshing STBs and swaping ONTs.<br />

The LENOWISCO Planning District<br />

Commission extended its FTTH<br />

network to the community of Blackwater<br />

in southwestern Virginia, using<br />

funding from the Rural Utilities Service<br />

and the Virginia Tobacco Commission.<br />

This extension will make affordable,<br />

high-speed Internet services available to<br />

90 residents and businesses.<br />

The funding also paid for a new public<br />

Internet access site at the Blackwater<br />

Post Office, equipped with 10 computers,<br />

where residents can access the Internet<br />

without charge six days a week<br />

and avail themselves of free computer<br />

and Internet training workshops. The<br />

commission will also provide free highspeed<br />

Internet services for two years to<br />

the Blackwater Volunteer Fire Department<br />

and has established a community<br />

website for Blackwater.<br />

Muni Systems and Video<br />

CDE Lightband, the broadband provider<br />

for the city of Clarksville, Tenn.,<br />

chose Amino Communications as the<br />

long-term provider of MPEG-4 set-top<br />

boxes. CDE Lightband serves more<br />

than 59,000 customers via a 960-mile<br />

FTTH network. The Amino STBs<br />

support CDE’s 200 channels of digital<br />

television, an interactive programming<br />

guide and VoD service.<br />

LUS Fiber in Lafayette, La., launched<br />

an IPTV offering powered by Microsoft<br />

Mediaroom. The new service, available<br />

on LUS Fiber’s FTTH network, features<br />

whole-home DVR, instant channel<br />

changes, picture-in-picture browsing<br />

and enhanced search capabilities. “During<br />

the deployment of our LUS Fiber system,<br />

a number of our customers asked us<br />

for more advanced video features,” says<br />

Terry Huval, director of LUS and LUS<br />

Fiber. “Microsoft Mediaroom provides<br />

the platform that will deliver the features<br />

our customers want and, because<br />

it’s a Web-based system, it offers us endless<br />

possibilities for future applications<br />

and expansion.” To implement the new<br />

system, LUS must replace all the set-top<br />

boxes currently in use.<br />

In North Carolina, the latest of several<br />

attempts to delay or prohibit municipal<br />

broadband was defeated in July<br />

during a late-night legislative session.<br />

<strong>Broadband</strong> activists in the state organized<br />

to keep community broadband<br />

options open, and apparently they made<br />

their voices heard. One of the communities<br />

most pleased by this news is<br />

Salisbury, which has named its FTTH<br />

provider Fibrant Communications.<br />

Fibrant has completed its buildout in<br />

one neighborhood and is close to finished<br />

in about half of the city. As BBP<br />

went to press, the company expected to<br />

launch services in August.<br />

In addition to its previously announced<br />

selections of Zhone for FTTH<br />

equipment and Ericsson for IPTV,<br />

Fibrant selected Momentum Telecom to<br />

provide digital voice solutions and ETI<br />

Software Solutions to provide the énconcert<br />

BSS/OSS software suite, which<br />

supports customer care, work order,<br />

billing and provisioning. Énconcert is<br />

preintegrated to Fibrant’s FTTH and<br />

IPTV technologies as well as the city’s<br />

enterprise utility billing system; it will<br />

allow the city to send out a single billing<br />

statement for all services.<br />

Fibrant will also deploy ETI’s TV<br />

Ticket to help market its services,<br />

whether self-activated, prepaid or complimentary<br />

services. In addition, Fibrant<br />

will deploy ETI’s SOLO Field Tech<br />

Assistant, which lets field technicians<br />

open and close work orders, manage<br />

and assign devices and turn up services<br />

independently without contacting a<br />

dispatcher.<br />

UTOPIA, the FTTH network operator<br />

owned by a consortium of Utah<br />

cities, announced that one of its member<br />

cities, Brigham City, is now the<br />

fastest city in the state, according to the<br />

NetIndex report released by broadband<br />

speed tester Ookla. Brigham’s average<br />

download speed of 21.66 Mbps approaches<br />

three times the state average<br />

of 8 Mbps and puts it on par with the<br />

top five fastest countries in the world.<br />

Upload speeds in Brigham City are particularly<br />

impressive: UTOPIA customers<br />

in Brigham City have average upload<br />

speeds of 26.08 Mbps, far above the<br />

second-place ranking of 4.18 Mbps and<br />

the state average of 2.56 Mbps.<br />

As part of UTOPIA’s financial restructuring,<br />

five of its cities have formed<br />

the new Utah Infrastructure Agency,<br />

which plans to borrow an additional<br />

$60 million or more to continue building<br />

out the fiber network to new subscribers.<br />

The agency’s plan anticipates<br />

adding about 20,000 more customers<br />

over the next several years.<br />

New Municipal Projects<br />

Starting Up<br />

Danville Utilities in Virginia is proposing<br />

a $2.5 million pilot project for the<br />

final phase of its nDanville network,<br />

residential FTTH deployment. A demographically<br />

diverse neighborhood of<br />

about 1,200 homes in the Averett community<br />

has been identified as the first<br />

34 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


targeted area. (A postcard survey of Averett showed about 85<br />

percent were interested in obtaining service.) A second, similarly<br />

sized neighborhood will also be selected. nDanville is an<br />

open-access network on which third-party providers may offer<br />

telecommunications, entertainment, and Internet services.<br />

At the time BBP went to press, the Danville City Council<br />

had scheduled a vote but had not yet voted on the pilot project.<br />

The Danville Utility Commission has already recommended<br />

proceeding with the project, which would be funded from existing<br />

nDanville revenues.<br />

With its financing plans well under way, the 23-town EC<br />

Fiber consortium in Vermont has decided to proceed with a pilot<br />

project. “We have identified several unserved areas that will<br />

help to prove our concept,” says project director Tim Nulty.<br />

“Engineering crews started the preconstruction process the<br />

morning after the vote [by the governing board]. We’re very<br />

excited to get to work. This has been a long time coming.”<br />

“Delivering cost-effective, high-quality, reliable broadband<br />

to rural America is a challenge,” says Ron Cassel, coordinator<br />

of the buildout. “We decided that we needed an innovative approach<br />

to that challenge. We have built a successful model in<br />

our labs, but there is no better test than a real-life deployment.<br />

That’s when the rubber hits the road. We now have a solid rollout<br />

plan in place and hope to be installing our first customers<br />

in a few months!”<br />

The pilot project will provide a solid foundation for the<br />

capital lease used to build out the rest of the network, which<br />

will provide 100 percent coverage in 23 towns in east-central<br />

Vermont. Although the intent of the pilot project is to prove<br />

that the larger project is viable, Nulty says, “It will be able to<br />

stand on its own if we don’t raise another dime of capital.” The<br />

pilot project will be financed with privately raised funds.<br />

WiredWest, a project inspired by EC Fiber, has been<br />

launched by a consortium of 47 towns in western Massachusetts<br />

that want to build an FTTH network. In June, the towns<br />

took official action to set the project in motion. Dr. Andrew<br />

Cohill of consulting firm Design Nine is now working with<br />

800.882.7950<br />

www.glds.com<br />

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August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 35


the WiredWest committee on its governance, business model,<br />

financing, needs assessment, market survey and network planning,<br />

financed by a grant from the Massachusetts <strong>Broadband</strong><br />

Institute. In addition, the Berkshire Regional Planning Commission<br />

and the Franklin County Council of Governments are<br />

providing grants for preparatory legal work and GIS mapping.<br />

Eight Minnesota cities – seven in Sibley County plus the<br />

nearby city of Fairfax – have received grants from county governments<br />

and the Blandin Foundation to perform a feasibility<br />

study for an FTTH network. According to local press reports,<br />

the feasibility study will be carried out by CCG Consulting.<br />

Residents of Opelika, Ala., voted in a referendum to approve<br />

building a community FTTH network throughout the<br />

city. According to the city’s website, “For many years now …<br />

numerous complaints were received from citizens about the<br />

high prices and poor service they were receiving, while others<br />

have complained that they can’t get any cable service in<br />

their neighborhoods at all. After years of trying to get other<br />

cable/Internet providers to come into Opelika and give Charter<br />

Communications competition – to no avail – we decided<br />

that the best way to give our citizens competitive services was<br />

A sign on the city’s website thanks voters for their support.<br />

to offer competition ourselves.” The city plans to deliver phone,<br />

Internet and video services over fiber, possibly in partnership<br />

with cable provider Knology. The municipal electric utility will<br />

use the network for smart-grid applications.<br />

Cable<br />

Companies<br />

Cable Companies Turn to Fiber<br />

Trinity Communications, a cable operator<br />

based in South Pittsburgh, Tenn.,<br />

launched triple-play services over fiber in<br />

Marion and Sequatchie County, Tenn.,<br />

using ARRIS FTTMax RFoG equipment.<br />

The major components include<br />

ARRIS CORWave II multiwavelength<br />

forward transmitters, FTTMax RFoG<br />

optical network units (ONUs) at the<br />

customer premises and the TransMax<br />

RFoG repeater for optical amplification<br />

of RFoG wavelengths. When completed,<br />

the deployment will offer triple-play services<br />

to approximately 3,000 homes and<br />

businesses.<br />

RFoG, which combines RF and<br />

PON technologies, enables cable operators<br />

to use their existing headend infrastructure,<br />

current provisioning systems<br />

and CPE devices. “We selected the AR-<br />

RIS CORWave and RFoG solutions because<br />

of their proven reliability and to<br />

meet our capital and operational budgetary<br />

needs,” says James Gee, president<br />

of Trinity Communications. “In our<br />

system, population density is low and<br />

spread out, so the RFoG cost model and<br />

return on investment is very attractive<br />

to us. Once the backbone is in place, we<br />

can simply drop a fiber to the residential<br />

or small-business customer, install the<br />

RFoG ONU and they’re set.”<br />

In a competitive overbuild, cable<br />

company Merrimac Communications<br />

is installing fiber to the home in Prairie<br />

du Sac, Wisc. According to local press,<br />

the company expects to offer triple-play<br />

services to every home in the village by<br />

December and to add another 350 customers<br />

by the end of the year.<br />

Other<br />

deployers<br />

Connexion Partners With KDM Development<br />

Network operator Connexion Technologies<br />

announced a partnership with<br />

KDM Development, which manages 47<br />

manufactured-home communities with<br />

7,500 rental sites. Connexion will create<br />

a customized network solution for the<br />

delivery of television, high-speed Internet,<br />

and telephone for these communities’<br />

residents.<br />

“Our relationship with Connexion<br />

Technologies has allowed us to simplify<br />

telecommunications arrangements,” says<br />

Ken Burnham, founder of KDM. “We<br />

also look forward to offering enhanced<br />

services from Connexion Technologies’<br />

service providers.”<br />

Connexion recently placed a volume<br />

order for home gateway products from<br />

Swedish provider Tilgin – apparently<br />

Tilgin’s first major sale of the gateways<br />

in the U.S. market. According to Tilgin,<br />

36 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Deployer Spotlight<br />

States with deployments<br />

referenced in this article<br />

Alaska<br />

North American Telcos<br />

(See list on p. 23 for new stimulus-funding awardees)<br />

AT&T<br />

www.att.com<br />

Bell Aliant<br />

www.bellaliant.ca<br />

Big Bend Telephone Company<br />

www.bigbend.net<br />

Central Scott Telephone<br />

www.centralscott.com<br />

Cincinnati Bell<br />

www.cincinnatibell.com<br />

CT Communications<br />

www.ctcn.net<br />

GVTC<br />

www.gvtc.com<br />

Hamilton County Communications www.hamiltoncom.net<br />

ITS Telecommunications Systems www.itstelecom.net<br />

KanOkla Networks<br />

www.kanokla.com<br />

LaWard Telephone Exchange<br />

www2.laward.net<br />

Lismore Cooperative<br />

Telephone Company<br />

www2.lismoretel.com<br />

Mid-Plains Rural Telephone Cooperative www.midplains.coop<br />

MTS Allstream<br />

www.mts.ca<br />

Northeast Louisiana<br />

Telephone Company<br />

www.northeasttel.com<br />

Optimum Lightpath<br />

www.optimumlightpath.com<br />

Oxford Networks<br />

www.oxfordnetworks.com<br />

Reliance Connects<br />

www.relianceconnects.com<br />

Slic Network Solutions<br />

www.slic.com<br />

South Slope Cooperative<br />

Communications Company<br />

www.southslope.com<br />

SureWest Communications<br />

www.surewest.com<br />

Swisher Telephone Company www.swishertelephone.com<br />

TCT<br />

www.tctwest.net<br />

Transtelco<br />

www.transtelco.com<br />

Velocity Telephone<br />

www.velocitytelephone.com/<br />

Verizon Communications<br />

www.verizon.com<br />

Vianet Internet Solutions<br />

www.vianet.ca<br />

Wabash Mutual Telephone www.wabashtelephone.com<br />

WNM Communications<br />

www.gilanet.com<br />

XFONE<br />

www.xfone.com<br />

Other North American Deployers<br />

BVU<br />

www.bvu-optinet.com<br />

Case Western Reserve University<br />

www.case.edu<br />

CDE Lightband<br />

www.clarksvillede.com<br />

Connexion Technologies www.connexiontechnologies.net<br />

Danville Utilities<br />

www.ndanville.net<br />

EC Fiber<br />

www.ecfiber.ne<br />

EPB<br />

www.epb.net<br />

Fibrant Communications<br />

www.fibrant.com<br />

LENOWISCO Planning District Commission www.lenowisco.org<br />

LUS Fiber<br />

www.lusfiber.com<br />

Merrimac Communications<br />

www.merr.com<br />

Morristown Utility Systems www.morristownutilities.org<br />

Trinity Communications<br />

www.trinitycable.net<br />

UTOPIA<br />

www.utopianet.org<br />

this new order is intended for five of<br />

Connexion’s student housing projects.<br />

Case Western Reserve University<br />

in Cleveland, Ohio, has adopted Wi-Fi<br />

thermostat technology from Intwine Energy<br />

for its Case Connection Zone pilot<br />

research project. The IECT220 and the<br />

IECT 210 Intwine Wi-Fi Thermostat,<br />

as well as a beta version of the Intwine<br />

Energy Wi-Fi Connected Whole-House<br />

Power Monitor, which includes the Blueline<br />

Innovations sensor, and Smart Plug,<br />

have been successfully demonstrated to<br />

researchers and will be installed into a<br />

beta community.<br />

The Case Connection Zone will<br />

bring 1 Gbps fiber to about 100 residences<br />

near the university in an initiative<br />

to determine how high-speed Internet<br />

connectivity can be made relevant<br />

and useful in people’s everyday lives.<br />

The project will include Internet-enabled<br />

services related to health care, neighborhood<br />

and public safety, education and<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 37


household energy management.<br />

The IECT220 Intwine Wi-Fi Thermostat will enable residents<br />

to remotely monitor and control all home energy usage.<br />

It will display historical data and trends for individual devices<br />

and for the entire home, both locally and over the Web. The<br />

result is expected to be lower energy usage and cost, as well the<br />

ability to integrate energy usage into personal lifestyles.<br />

Fiber Through the Sewers Coming to the US<br />

The British fiber optic infrastructure firm i3 Group has set up<br />

a U.S. subsidiary. Based in New York, i3 America will follow<br />

i3’s methods, including the use of ready-made ducts such as the<br />

sewer system.<br />

Elfed Thomas, CEO of i3 Group and of i3 America, says:<br />

“Delivering superfast connectivity is a global issue. The United<br />

States has exactly the same drivers as the United Kingdom and<br />

other countries that we are working in. American homes and<br />

businesses need access to high-speed broadband that supports<br />

bandwidth-heavy applications such as HDTV, so that people<br />

can communicate more effectively and access advanced information<br />

and entertainment services.<br />

“We have developed a unique offering which allows us to<br />

build fiber optic networks at a fraction of the cost of traditional<br />

methods and much faster. The way that we build our networks<br />

also means that a large part of the workforce is recruited from<br />

the local area, providing a boost to the local economy.”<br />

i3 Group is already operating in Australia, the Middle East<br />

and South Africa, in addition to the United Kingdom. BBP<br />

INTERNATIONAL<br />

DEPLOYMENTS<br />

Fiber through the sewers in the UK ... Shared fiber network in Italy ... FTTH sent to Siberia ...<br />

First fiber optic service in Iraq ... China Telecom launches major FTTH initiative.<br />

Read all of these stories and more in the digital edition at<br />

www.bbpmag.com/bbponline.php<br />

<strong>Broadband</strong> <strong>Properties</strong><br />

Magazine Congratulates<br />

For becoming a<br />

Diamond Sponsor at the<br />

2011 <strong>Broadband</strong> <strong>Properties</strong><br />

Summit.<br />

For more information on AT&T Connected Communities, visit www.att.com/communities.<br />

You are cordially invited to come see AT&T Connected Communities at the upcoming<br />

April 26 – 28, 2011<br />

InterContinental<br />

Hotel – Dallas<br />

Addison, Texas<br />

The Leading Conference on <strong>Broadband</strong> Technologies and Services<br />

To Exhibit or Sponsor, contact: Irene Prescott at irene@broadbandproperties.com, or call <strong>505</strong>-<strong>867</strong>-<strong>2668</strong>.<br />

For other inquiries, call 877-588-1649, or visit www.bbpmag.com.<br />

38 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


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Over 2 million miles of fiber deployed throughout 150<br />

networks in rural and metropolitan areas<br />

www.adestagroup.com/broadband 5


Alexan Midtown,<br />

Sacramento<br />

By Joe Bousquin ■ Contributing Editor, <strong>Broadband</strong> <strong>Properties</strong><br />

This month, we showcase Alexan Midtown, a luxury rental apartment community in Sacramento, Calif., developed<br />

by Trammell Crow and served with a fiber optic network from independent incumbent local exchange carrier (ILEC)<br />

SureWest. Our thanks to Trammell Crow’s Steve Hester and SureWest’s Ron Rogers, Ted Allegra and Greg Chamberlain<br />

for their assistance in preparing this feature.<br />

For Trammell Crow’s Steve Hester,<br />

just getting the Alexan Midtown<br />

project up and running was a<br />

Herculean task. In 2007, while his team<br />

was planning the 245-unit mid-rise on<br />

the edge of Sacramento’s hip Midtown<br />

area, the wheels started coming off capital<br />

market financing. Originally, Trammell<br />

Crow had envisioned the project as<br />

a condominium whose units would be<br />

marketed to young professionals working<br />

in Sacramento’s health and government<br />

sectors, but it had to modify that<br />

plan quickly as lenders began to balk.<br />

The company thought the project’s<br />

underlying concept still made sense even<br />

in the altered financial environment. The<br />

site is located in Sacramento’s “medical<br />

triangle,” within easy biking distance of<br />

three major hospitals, including the UC<br />

Davis Medical Center, and just a few<br />

minutes from the California State Capitol<br />

and myriad state government offices<br />

and agencies.<br />

“Even though for-sale was out of the<br />

question, the property still had a great<br />

story,” says Hester, Trammell Crow’s<br />

president of construction for Northern<br />

California. “It’s transit-oriented, it’s urban<br />

infill, and it’s just a couple-minute<br />

car commute to employers in the downtown<br />

area. We continued to believe in it,<br />

even as a for-rent property.”<br />

There was only one catch: Given Sacramento’s<br />

starring role in the housing<br />

debacle, with the area routinely ranking<br />

near the top of foreclosure statistics nationally,<br />

the rental market was flooded<br />

with houses that otherwise would have<br />

been for sale. That, in turn, put pressure<br />

on overall apartment rental rates. For the<br />

Alexan Midtown to compete, it would<br />

need to offer residents more for their<br />

money, including state-of-the-art technology<br />

that would appeal to the young<br />

medical and government professionals<br />

that were still its target market. That was<br />

especially true because of the Midtown<br />

price point – studios were advertised for<br />

just under $1,400 a month, more than<br />

double the rent of other entry-level digs<br />

in the area.<br />

One differentiator materialized by<br />

chance. Because the aesthetics of the<br />

project called for existing overhead cables<br />

to be buried underground, Hester<br />

got to work contacting the owners<br />

of those cables. One happened to be<br />

About the Author<br />

Joe Bousquin is a contributing editor to <strong>Broadband</strong> <strong>Properties</strong> and a journalist with<br />

more than 15 years’ experience writing about finance, real estate and technology. You<br />

can reach him at joe@ameredit.com.<br />

40 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Greenfield or retrofit Greenfield<br />

Number of residential units: 275<br />

Style: Mid-rise<br />

Percent of units occupied: 30 percent<br />

Time to deploy 12 months<br />

Date services started being delivered:<br />

Jan. 1, 2010<br />

Roseville, Calif.-based SureWest, an independent<br />

ILEC that has been aggressively<br />

rolling out IP-based services in<br />

Northern California. SureWest started<br />

offering IP-based HDTV as early as<br />

2006 in the greater Sacramento area,<br />

and already had a fiber ring running<br />

right past the site of the Alexan.<br />

“I’ve been doing this for 30 years, and<br />

that almost never happens, where there’s<br />

actually existing fiber fronting the property,”<br />

Hester says. “If it does happen,<br />

you usually can’t tap into it because it’s<br />

for 911 or a hospital or someone else’s<br />

dedicated use. But in this case, we had<br />

SureWest right there, and they were only<br />

too happy to serve the property.”<br />

Because the property already had fiber<br />

running literally to its door, the developer<br />

decided to make an investment<br />

for the future and take the fiber path all<br />

the way to its units. Now, the Alexan<br />

Midtown is served by a pure, 100-percent<br />

fiber network that feeds each of<br />

the property’s units, and residents can<br />

choose data speeds up to 50 Mbps.<br />

“Oftentimes, people talk about having<br />

a fiber network. But I think … that<br />

term has gotten watered down, just as<br />

the term ‘organic’ has been overused in<br />

the food industry. Nobody knows what<br />

it means anymore,” Hester says. “But at<br />

the Alexan, we have the real deal. This is<br />

a pure fiber system. As far as we can tell,<br />

no one else in the market can say that.”<br />

Vital Stats<br />

Property Description: Alexan Midtown<br />

aims to redefine Sacramento’s living<br />

experience with luxury apartments<br />

for rent in the heart of the city’s most<br />

desirable urban location. Amenities<br />

include a resort-style pool, a relaxing<br />

outdoor patio with a fire pit, the fastest<br />

download speeds on the block, a<br />

cutting-edge fitness center, an entertainment<br />

room for film and gaming<br />

and a gourmet kitchen to entertain<br />

friends and neighbors. For residents’<br />

four-legged friends, Alexan Midtown<br />

has its own bark park. For more info,<br />

see www.alexanmidtown.net.<br />

Technology<br />

Greg Chamberlain, SureWest’s executive<br />

director of network engineering, provided<br />

the following answers.<br />

How does fiber get to the property A fiber<br />

spur from our existing FTTH<br />

network connects into the property’s<br />

main point of entry (MPOE).<br />

How is fiber distributed inside the building<br />

Because our network hub is<br />

within a few blocks of the site, there<br />

was no need to deploy FTTH electronics<br />

to the site. There is a direct<br />

fiber feed from our network hub. At<br />

the MPOE, a fiber jumper connects<br />

our network to the building’s internal<br />

fiber distribution network. From<br />

there, it terminates in a wiring cabinet<br />

inside each unit, which houses<br />

our ONT. Following SureWest’s recommendations,<br />

the owner deployed<br />

Corning’s ClearCurve bend-insensitive<br />

fiber compact drop cables in the<br />

internal distribution network.<br />

What is the FTTH technology Active<br />

Ethernet.<br />

Property of the Month Highlights:<br />

Alexan Midtown<br />

• Though SureWest Communications has a large FTTH network<br />

in the Sacramento area, this is the first apartment community<br />

in Sacramento with an all-fiber feed all the way to the unit.<br />

• Luxury downtown rental property is targeted to young, techsavvy<br />

professionals working in health care and state government.<br />

• Active Ethernet network supports 50 Mbps Internet access and<br />

IPTV with advanced features.<br />

• Though apartments are also wired for cable and DSL and<br />

tenants can choose other service providers, SureWest has 55<br />

percent penetration.<br />

• Vendors include Allied Telesis, Cisco, Corning, Microsoft.<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 41


What type of gear is used A Cisco Catalyst<br />

4510 switch router with 100<br />

Mbps customer-facing optical ports<br />

and Allied Telesis ONTs. The ONTs<br />

are Allied Telesis iMG726MOD<br />

Gateways for 100M and Gigabit<br />

triple play.<br />

How did you deal with wiring and plug<br />

access within the units Because this<br />

was new construction, we were able<br />

to specify power requirements for<br />

our equipment, and we didn’t have<br />

to fish the walls [run new wires behind<br />

existing walls]. There is a power<br />

outlet inside each in-unit communications<br />

box.<br />

Have you provided wireless signals within<br />

units Yes.<br />

How much square footage did you have<br />

to dedicate to the network inside the<br />

building Just some wall space for<br />

the network cable to terminate. We<br />

needed one rack for electronics for<br />

RF video for the exercise equipment<br />

in the workout area.<br />

Could closets be shared with other utilities,<br />

or did you need to create a dedicated<br />

maintenance space Other service<br />

providers can share the closets<br />

if necessary. Each unit has two wallmounted<br />

fiber termination panels<br />

(for a total of 288 terminated fibers).<br />

Services<br />

Ted Allegra, business sales manager at<br />

SureWest, and Ron Rogers, SureWest’s director<br />

of corporate communications, provided<br />

the following answers.<br />

Does the building have triple-play services<br />

Yes. SureWest offers a full selection<br />

of data, telephony and entertainment<br />

choices. Our advanced digital<br />

TV package, powered by Microsoft<br />

Mediaroom, offers popular features<br />

such as whole-home DVR capability,<br />

instantaneous channel changes<br />

and the ability to flip between live<br />

and recorded programs by hitting a<br />

single button on the remote.<br />

Can residents subscribe to IPTV Yes.<br />

SureWest has been offering true<br />

IPTV to the Sacramento area since<br />

2006, and our Microsoft Mediaroom<br />

offering is an IP-based system. However,<br />

we don’t market ourselves as offering<br />

IPTV. Our research has led us<br />

to conclude that our customers aren’t<br />

concerned with the technology platform<br />

behind the system, they just<br />

want it to work. The Microsoft Mediaroom<br />

platform gives us the ability<br />

to offer cutting-edge entertainment<br />

We don’t market ourselves as offering IPTV.<br />

Customers aren’t concerned with the technology<br />

platform – they just want it to work.<br />

choices through a best-of-breed delivery<br />

system that provides a seamless<br />

viewing experience.<br />

Are there amenities beyond triple play, such<br />

as free wireless in common areas or entertainment<br />

systems in common rooms<br />

Yes, each piece of exercise equipment<br />

has an individual video monitor, and<br />

there are additional TVs in the game<br />

room and entertainment room, as<br />

well as a 10 Mbps Internet feed to<br />

the leasing office. SureWest delivers<br />

Wi-Fi throughout the property with<br />

strong signals available in the common<br />

areas of the community.<br />

Can residents choose service providers<br />

Steve Hester: Yes. Although SureWest<br />

has a preferred marketing agreement<br />

at the Alexan Midtown, offering residents<br />

a choice of service providers<br />

was also important. For that reason,<br />

AT&T and Comcast services are<br />

also available.<br />

How did you set up the multiple choice<br />

capabilities<br />

Steve Hester: To ensure that our residents<br />

could select the provider of their<br />

choice, we ran two additional cables<br />

from the MPOE to each living unit<br />

so that each apartment would be<br />

served not only by fiber but also by<br />

coaxial cable and traditional copper<br />

wiring.<br />

Who provides support If residents have an<br />

issue or technical challenge, whom do<br />

they call The resident’s provider of<br />

choice.<br />

Business<br />

Who owns the network Does the property<br />

owner have “skin in the game” Who<br />

paid for what<br />

42 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Data switch for the in-building network.<br />

Data switch showing redundant multimode uplinks.<br />

Fiber jumpers connecting to the core data routers.<br />

Media converter shelf (optical-to-electrical Ethernet conversion).<br />

Fiber switch for IPTV.<br />

Greg Chamberlain: The property owner installed the fiber to<br />

the unit. SureWest owns the fiber ring network leading to<br />

the building MPOE and has exclusive use of the fiber network<br />

within the building.<br />

Was there a door fee<br />

Steve Hester: Although we were able to negotiate a door fee with<br />

SureWest, because it was a nonexclusive property the door<br />

fee basically covered the cost of building the fiber network<br />

internally. Unlike the previous model, where service providers<br />

would both pay door fees and bear the costs of setting<br />

up a network within an owner’s building, we’re seeing fewer<br />

opportunities for ancillary income in these arrangements.<br />

If you can get a door fee, it’s just going to cover your costs;<br />

you’re not going to make money off the deal.<br />

Are services automatically included in the rent If not, what was<br />

the initial take rate<br />

Greg Chamberlain: No. SureWest has achieved 55 percent penetration<br />

rate among occupied units, which we view as a<br />

great success.<br />

Who handles billing and collection The resident’s provider of<br />

choice.<br />

How are the services marketed, and by whom<br />

Ted Allegra: The property owner includes a SureWest promotional<br />

package to residents with their move-in documents<br />

and refers new residents to Surewest before they move in.<br />

We also have access to new resident contact information so<br />

that we can market to them directly.<br />

What has the return been on this implementation, in dollars or otherwise<br />

– for example, better retention, higher conversion rates<br />

of leads, marketing leverage, amenity advantage, less churn<br />

Greg Chamberlain: Without mentioning dollar amounts, all<br />

the returns listed above are accurate, which makes this a<br />

very successful project from SureWest’s perspective.<br />

On-site Experience/Lessons Learned<br />

What was the biggest challenge<br />

Greg Chamberlain: Because of the market conditions, the timeline<br />

was protracted and there was the added challenge of<br />

converting the project from a condominium community to<br />

rental units. However, we’ve been very happy with the project’s<br />

initial take rate since opening this year.<br />

What was the biggest success<br />

Ted Allegra: High penetration. Alexan Midtown offered us an<br />

excellent opportunity to market our services to a number of<br />

residents. We consider this an ongoing opportunity to offer<br />

our services not only to the Alexan’s initial residents but<br />

also to future residents as they move in over time.<br />

What would you say to owners who want to deploy a similar network<br />

What issues should they consider before they get started<br />

Ted Allegra: In this environment, it’s very important to consider<br />

the cost of capital versus the buildout timeline. For SureWest,<br />

it was actually a much better scenario when the property converted<br />

to rental units. If this had gone ahead as a for-sale com-<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 43


munity, we would have been looking<br />

at a five-year buildout, which is obviously<br />

less desirable. In this scenario,<br />

we’re looking at approximately 18<br />

months for lease-up and the opportunity<br />

to offer services to all 275 units.<br />

Were there any guidelines or requests from<br />

the owner about limiting residents’<br />

pain points during installation<br />

Greg Chamberlain: No. Because this was<br />

new construction, each installation<br />

went very smoothly. We were able to<br />

specify our technical requirements<br />

to the owner during the buildout.<br />

There were some issues initially with<br />

scheduling access to individual units<br />

and coordinating with other trades<br />

on-site, but we worked those out as<br />

the project progressed.<br />

What is the property manager’s perspective<br />

on this installation Has it been a success<br />

What has been the response from<br />

residents<br />

Steve Hester: Given our market of young<br />

medical and government professionals,<br />

we think that offering this<br />

amenity is a must. As far as we can<br />

ascertain, no other competing community<br />

in our market can say it has a<br />

pure fiber network all the way to the<br />

unit. We believe our resident demographic<br />

understands the distinction<br />

and the importance of having that<br />

technology in the unit. It definitely<br />

lets us speak to our residents in a language<br />

they understand. BBP<br />

Sorting through all the technology options for your<br />

community is complicated.<br />

Connexion Technologies’ solution isn’t.<br />

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Uses our capital to improve your telecommunications systems.<br />

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Differentiate your property to residents with the best Internet,<br />

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Visit cnxntech.com or call 919.535.7329<br />

44 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


COMMUNITY BROADBAND<br />

Making the Third Way<br />

For <strong>Broadband</strong> Work<br />

Open-access networks are the best hope for universal broadband, says a<br />

veteran of the fiber-to-the-home and utility industries. However, making<br />

them successful may require changing some long-held assumptions.<br />

By James Salter ■ Atlantic Engineering Group<br />

When I read Dr. Andrew Cohill’s<br />

article The Third Way<br />

for <strong>Broadband</strong>, in the May/<br />

June issue of this magazine, I thought of<br />

my first encounter with him in 2002. To<br />

Dr. Cohill’s credit, he has been a consistent,<br />

long-time proponent of openaccess<br />

networks. The first time we met, I<br />

was giving a short-list presentation to his<br />

client, the city of Los Alamos, N.M. My<br />

firm, Atlantic Engineering Group, was<br />

trying to be selected as the design-build<br />

contractor for the city’s FTTH network<br />

(the city never went forward with the<br />

project). In front of the vendor selection<br />

committee, in a community that wanted<br />

to create an open-access network, I un-<br />

Open-access networks were conceived of as toll<br />

roads. In the early days, some of them generated<br />

barely enough revenues to pay the toll takers.<br />

wisely engaged in a passionate argument<br />

with Dr. Cohill about the virtues and<br />

problems of a community-owned, openaccess<br />

solution! Shown here is the slide<br />

that got the argument started.<br />

During the years after that initial debate,<br />

our firm developed a bit of a reputation<br />

for being anti-open access – and in<br />

a sense we were. Our concern was that<br />

any failure of an open-access network<br />

in the nascent municipal FTTH arena<br />

would arm incumbents with a strong political<br />

argument in support of their “munis<br />

don’t belong in telecom” stance. I<br />

thought that open access, and in particular<br />

its early poster child, UTOPIA, could<br />

destroy the entire municipal broadband<br />

experiment if it failed financially.<br />

Using Dr. Cohill’s analogy of telecom<br />

with transportation infrastructure,<br />

our view of early open-access networks<br />

was that most of them were built to be<br />

toll roads; that, like toll roads, they were<br />

financed with government bonds; and<br />

that they simply didn’t generate enough<br />

toll-paying traffic to pay off the debt. In<br />

fact, we were concerned that some of<br />

them wouldn’t generate enough traffic<br />

About the Author<br />

James Salter is chief strategy officer for Atlantic Engineering Group, a design-build<br />

firm that has built 22 municipal FTTH networks (19 retail, three open access). Prior<br />

to founding the firm in 1995, he was a municipal utility manager. Mr. Salter is also<br />

a former chairman of the FTTH Council.<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 45


COMMUNITY BROADBAND<br />

For open-access networks to succeed,<br />

network builders must find sources of revenue<br />

beyond the triple play. The smart grid offers<br />

a revolutionary opportunity to make these<br />

networks more financially viable.<br />

to pay the booth workers to collect the<br />

tolls!<br />

Why didn’t they have enough tollpaying<br />

traffic First, incumbent providers<br />

didn’t have any incentive, either<br />

financial or political, to encourage their<br />

traffic to use the roads. They had their<br />

own roads. Joining an open-access network<br />

as a service provider would have<br />

forced an incumbent to do one of two<br />

things – abandon its existing copper or<br />

coax infrastructure or compete against<br />

itself for customers.<br />

Neither strategy made any sense; the<br />

incumbent would have to either abandon<br />

and write off its plant asset or turn<br />

its high-margin legacy customers into<br />

lower-margin, open-network customers.<br />

In addition, although nonincumbent<br />

retail service providers joined the openaccess<br />

networks, they didn’t deliver as<br />

many cars and trucks to the road as network<br />

owners had hoped or anticipated. In<br />

early deployments, the service providers<br />

were all relatively small, underfunded enterprises<br />

trying to create entrepreneurial<br />

opportunities for their businesses. These<br />

providers had a powerful incentive to try<br />

negotiating with municipalities to keep<br />

all the money they collected (“Lower the<br />

toll, and I’ll deliver more traffic to make<br />

up the difference”), thus reducing the<br />

revenue dollars available to repay the municipal<br />

indebtedness. Tight cash-flow requirements<br />

made these service providers<br />

scale their level of service to meet immediate<br />

capex needs or cash-flow availability.<br />

Poor service quality, in turn, reduced<br />

the number of toll-paying customers.<br />

Both these issues – no incumbent<br />

traffic and low take rates – put tremendous<br />

pressure on the business plans for<br />

repaying the bonds issued to build the<br />

early open-access fiber networks.<br />

Fortunately, times and viewpoints<br />

have evolved. I’m here to tell you that<br />

I believe Dr. Cohill was right in his<br />

view about the virtues of open access in<br />

2002, and he is right today. Open access<br />

is the deployment model that will<br />

get broadband networks built in smaller<br />

and rural markets, and it is the model<br />

that will increase universal bandwidth<br />

availability the fastest. As Dr. Cohill<br />

said in his article, the standard “bucket<br />

model” for broadband (if users empty<br />

the bucket, the service provider refills it)<br />

is broken and can’t be fixed. I really like<br />

that analogy.<br />

Citizen Involvement<br />

With Network Costs<br />

How will we get the third way for broadband<br />

to work<br />

First, we must accept that open-access<br />

networks may not work financially without<br />

some public money. For the model<br />

to work, I believe citizens will have to<br />

buy down the cost of networks, using<br />

a sort of “Consumer Communications<br />

Savings Index.” Lack of direct citizen involvement<br />

in the cost of these networks<br />

is the primary reason that the United<br />

States is 23rd (and flailing) in terms of<br />

broadband deployment worldwide.<br />

The majority of the 22 countries<br />

ahead of us have decided that some<br />

form of governmental involvement in<br />

the cost of broadband deployments is<br />

the only way to make the buildout happen<br />

as quickly as it needs to happen. If<br />

you analyze the real consumer savings<br />

associated with a competitive FTTH<br />

network, you will realize that the idea of<br />

citizens, either individually or through<br />

local governments, buying down a portion<br />

of network costs may not be such a<br />

terrible idea at all.<br />

Where will this consumer savings<br />

come from One source is the savings<br />

associated with competition. Residents<br />

of Atlanta, where I live, pay about $165<br />

per month for basic voice, video and<br />

data services provided by a duopoly of<br />

telephone and CATV incumbents. In a<br />

typical muni FTTH network that my<br />

firm has built, the competitive triple<br />

play costs around $110. This consumer<br />

savings of $660 per year would repay<br />

the cost of the network ($2,500 per<br />

home served) in about four years. This<br />

is an oversimplification, of course, but<br />

my point is that we must develop alternative<br />

thinking for a communityfunded<br />

model. UTOPIA’s experiment<br />

in Brigham City, in which consumers<br />

prepurchase their FTTH connections,<br />

is a perfect example of direct consumer<br />

involvement in funding the networks.<br />

Telecom and the Smart Grid<br />

Another important part of the openaccess<br />

success equation is leveraging the<br />

network for multiple purposes, not just<br />

the telecom triple play. This has the effect<br />

of providing economies of scale, or<br />

spreading the capex and opex costs over<br />

more service units.<br />

Network operators can achieve<br />

economies of scale in many ways, from<br />

sharing IPTV video headends to forming<br />

multigovernmental networks. Those<br />

strategies can all contribute to the financial<br />

success of open-access networks,<br />

but I’m convinced there is an even bigger,<br />

revolutionary opportunity available<br />

to make these networks more viable<br />

through cost sharing: the smart grid.<br />

Muni electric utilities such as Bristol<br />

Tennessee Essential Services (BTES)<br />

and Chattanooga EPB, even though<br />

they both use retail telecom models, are<br />

amortizing significant portions of their<br />

networks for their value to the electric<br />

system. Both these communities are<br />

convinced that smart-grid requirements<br />

are going to necessitate advanced communications<br />

capability to their electricity<br />

customers, and they are convinced<br />

that FTTH will meet that need.<br />

My personal view is that this marriage<br />

of the smart electric grid with telecommunications<br />

is the single biggest<br />

opportunity for the cost sharing that<br />

46 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


COMMUNITY BROADBAND<br />

will ensure the financial success of openaccess<br />

networks. Dr. Michael Browder,<br />

CEO of BTES, was originally driven to<br />

consider building an FTTH network<br />

because a severe ice storm destroyed<br />

much of the utility’s electric system, and<br />

he wanted a better outage reporting system,<br />

which required communications<br />

capability to individual residences. Similarly,<br />

Harold DePriest, CEO of Chattanooga<br />

EPB, has often said that EPB<br />

didn’t build its FTTH network for cable<br />

television; it built it for better electric<br />

system performance and reliability.<br />

As an old electric utility guy myself,<br />

I believe that smart-grid technologies for<br />

electric utilities are inevitable, not because<br />

of Al Gore and some “green conspiracy”<br />

but rather because the cost of<br />

inefficiency in the American electric grid<br />

is too high to ignore any longer. Just look<br />

at the numbers: The electric generating<br />

capacity in this country is approximately<br />

900,000 megawatts. However, the average<br />

hourly usage of electricity throughout<br />

the year is about 450,000 megawatts,<br />

so on average people use only about 50<br />

percent of the capacity of these expensive<br />

power generating plants. The only time<br />

we use all 900,000 megawatts is on hot<br />

summer afternoons during a nationwide<br />

heat wave, when every family is running<br />

its air conditioning wide open.<br />

Building a new power generating<br />

plant costs about $4 million per megawatt.<br />

Think about that staggering number<br />

– $4 million per megawatt to build<br />

and, on average, we’ve got 450,000<br />

megawatts of unused electric generation<br />

available to us. That is $1.8 trillion extra<br />

dollars invested in a system that isn’t used<br />

very efficiently. This usage curve must be<br />

changed nationwide, or electricity costs<br />

will skyrocket in the future. This is what<br />

creates the real need for a smart grid<br />

that will give consumers feedback and<br />

choices about how to use their electricity<br />

resources. This smart grid will have tremendous<br />

data requirements, making it a<br />

perfect partner to help amortize the cost<br />

of the open-access network. The community<br />

doesn’t have to have a municipal<br />

electric utility to make the scheme work,<br />

but having the local electric company as<br />

a partner should be a cornerstone goal.<br />

To induce incumbents to offer services, openaccess<br />

community networks might provide<br />

incentives, such as buying out depreciated assets<br />

or offering favorable prices during the transition.<br />

Getting Incumbents Involved<br />

Finally, how do we get incumbents involved<br />

in these open-access networks<br />

Not an easy question, but here are a few<br />

thoughts:<br />

• As for CATV incumbents – well, sell<br />

your CATV stock now! If video remains<br />

the cornerstone of their business,<br />

they are in trouble. Studies show<br />

that 8 percent of Americans will pull<br />

the plug on traditional CATV or satellite<br />

services this year and get their<br />

video entertainment from the Internet,<br />

including from such services<br />

as Hulu and Netflix. Those are the<br />

8 percent of households that have<br />

broadband connections fast enough<br />

to allow video options. I’m not young<br />

and cool, but even I am watching<br />

online video, although I haven’t quit<br />

paying my exorbitant satellite TV<br />

bill each month ($150 per month for<br />

“all in”). I’m now paying about $25<br />

per hour for the six hours of satellite<br />

TV I watch in a month. CATV has<br />

a decent broadband pipe with DOC-<br />

SIS 3.0, but it’s not a pipe that will<br />

compete long-term against FTTH.<br />

My advice to cable providers is to get<br />

on community-owned, open-access<br />

networks as retail service providers<br />

while they still own the customers.<br />

They could use their current cash<br />

flow to transition their basic business<br />

model to a service model, rather than<br />

the capital-intensive network ownership<br />

model they are presently trying<br />

to keep on life support. Maybe we<br />

should give them “most favored nation”<br />

status on our new open-access<br />

networks for a few years.<br />

• The incumbent telephone companies<br />

are a different matter. One of them,<br />

Verizon, has embraced FTTH as its<br />

technology of choice. But the truth<br />

is that Verizon and AT&T are making<br />

less and less margin from wired<br />

services and more and more margin<br />

from wireless services. If my mobile<br />

phone bill is $150 per month and<br />

my DSL/wireline phone bill is $50<br />

per month, where do you think they<br />

should put their focus I’ll bet if “the<br />

people” could make the ILECs an<br />

offer for their depreciated wireline<br />

networks and convert them to open<br />

networks, the incumbents would<br />

jump at the chance to dump them<br />

– which would essentially take the<br />

wireline business back to being a regulated<br />

entity. This would allow a netneutral<br />

broadband pipe while leaving<br />

the wireless business model alone.<br />

I wish I had a more definitive answer<br />

for what to do about enticing the incumbents<br />

to join in our reindeer games.<br />

I do know that it isn’t good for the<br />

country when an incumbent obstructs a<br />

community that wants to build its own<br />

network to improve its communications<br />

infrastructure. As Google is doing with<br />

its open-access experiment, Americans<br />

must think in new, fair, but radical ways<br />

to encourage innovation in the broadband<br />

arena.<br />

The United States isn’t entitled by<br />

birthright to be number one in preparedness<br />

for the information age in which we<br />

now live. We must continually earn the<br />

number one spot, and we’re way behind<br />

– which could cost this country dearly in<br />

the years ahead in the competitive world<br />

economy. We should be applauding all<br />

those communities willing to take the<br />

risk of building FTTH networks in an<br />

attempt to facilitate positive change on<br />

behalf of their citizens, whether they<br />

employ a retail model or an open-access<br />

model. BBP<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 47


INDUSTRY ANALYSIS<br />

FiOS vs. U-verse<br />

Verizon and AT&T have taken very different approaches to building and<br />

marketing their next-generation access networks. A noted industry analyst<br />

shares his insights about the two telco giants and their competition with<br />

the cable companies – and each other.<br />

By Clifford R. Holliday ■ B & C Consulting Services<br />

On May 29, 2003, the three largest<br />

Regional Bell Operating<br />

Companies (RBOCs) – Bell-<br />

South, AT&T and Verizon – announced<br />

that they had adopted a common set of<br />

technical specifications for the delivery<br />

of fiber to the premises. In other times,<br />

such an announcement would have been<br />

viewed by most as another technical<br />

standardization and elicited a big yawn.<br />

However, at that time it was the biggest<br />

news in the telecommunications world –<br />

perhaps the biggest in years – and it continues<br />

to be big news today.<br />

The initial announcement was followed<br />

by a joint RFP issued in June 2003<br />

to select vendors for the FTTP equipment.<br />

Responses and vendor selections<br />

were scheduled for the third quarter of<br />

2003, with initial deployments to begin<br />

in 2004. This schedule was not completely<br />

met, but the RBOCs were close.<br />

Then in late 2005, the RBOCs issued an<br />

RFP for GPON approaches to FTTP. In<br />

mid-2006, Verizon announced awards<br />

under that RFP. AT&T announced its<br />

GPON vendors in mid-2007.<br />

In 2003, the biggest news was that<br />

three RBOCs actually agreed on a direction<br />

and issued an RFP. At the time,<br />

the RBOCs didn’t agree on much of<br />

anything else. In 2004, the main story<br />

was the technology and the fact that<br />

the RBOCs (at least Verizon) were serious<br />

about an FTTP program and had<br />

begun deployment. By 2005, the main<br />

story was that the RBOCs (at least Verizon)<br />

were going into residential video<br />

delivery in a big way. After a lot of tests,<br />

learning curves, false starts and failures,<br />

the RBOCs were really committing to a<br />

With 3 million and 2 million video subscribers,<br />

Verizon and AT&T now rank number eight and<br />

number 10 among U.S. video providers. That’s<br />

impressive, considering that they’re newcomers.<br />

massive effort to compete on a network<br />

basis in residential video delivery. Those<br />

of us who had been in the industry for<br />

a long time remembered the RBOCs’<br />

1985–1987 video trials in Cerritos,<br />

Calif.; Orlando, Fla.; and elsewhere, and<br />

we wondered whether they had learned<br />

enough to be successful in this very difficult<br />

business.<br />

The reason for the excitement about<br />

their entry into the video business was<br />

that these RBOCs (now down to two<br />

since AT&T’s acquisition of BellSouth)<br />

serve about 80 million of the approximately<br />

150 million access lines in the<br />

United States. They also control the largest<br />

interexchange carriers and the largest<br />

cellular phone companies. The companies<br />

are the powerhouses of the telecom<br />

world. In a recent year, their capital expenditures<br />

were 76 percent of the total<br />

by major telephone companies and more<br />

than 46 percent of all capital spent by<br />

all telecommunications carriers. Clearly,<br />

these companies have the financial power<br />

to rule the equipment markets.<br />

When the equipment vendors looked<br />

at the potential size of a project to bring<br />

fiber near these companies’ customers,<br />

they visualized a return to the go-go<br />

days of the late 1990s telecom market.<br />

At $1,000 to $1,500 capital cost per installed<br />

fiber line, a program that involves<br />

more than 100 million lines could easily<br />

drive a return to profitability for many<br />

equipment vendors.<br />

FiOS and U-verse Today:<br />

Major Video Providers<br />

The “new” AT&T and Verizon have<br />

moved into the video business in a massive<br />

way. These two RBOCs are now<br />

major providers in the residential TV<br />

delivery business. As of the end of 2009,<br />

About the Author<br />

Clifford Holliday is president of B & C Consulting Services, which provides telecommunications<br />

consulting to government and industry, and is a noted telecommunications<br />

analyst at Information Gatekeepers Inc. This article is excerpted from his<br />

new report, “FiOS vs. U-verse,” available from Information Gatekeepers at www.<br />

igigroup.com. You can contact Clif at c.holliday@ieee.org.<br />

48 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


INDUSTRY ANALYSIS<br />

Verizon had nearly 3 million video subscribers<br />

and AT&T had slightly more<br />

than 2 million. These numbers put them<br />

in the ranks of the top 10 video providers<br />

in the United States – Verizon at number<br />

eight and AT&T at number 10 – which<br />

was impressive, considering that many of<br />

the others on the list have been in the<br />

video business for decades. In addition,<br />

they both rank consistently at the top of<br />

customer-satisfaction polls of video customers.<br />

By the end of 2010, we expect<br />

Verizon to exceed 3.5 million FiOS TV<br />

subscriptions and AT&T to reach about<br />

3 million U-verse Video subscriptions.<br />

Both companies have deployed several<br />

relatively new technologies in their<br />

entries into the video business, including<br />

IPTV, FTTP, VDSL, fiber to the node<br />

(FTTN) and residential gateways. The<br />

RBOCs use just about every imaginable<br />

combination of those technologies to<br />

achieve their objectives.<br />

FiOS and U-verse<br />

Deployments Slow<br />

The 2008–2009 recession had the expected<br />

effect of slowing down capital expenditures<br />

for FiOS and U-verse. AT&T<br />

reported in its 2009 annual report that<br />

wireline capital expenditures decreased<br />

by 21 percent, due in part to a reduction<br />

in expenditures on U-verse. Similarly,<br />

the number of high-speed Internet customers<br />

added by FiOS dropped by about<br />

40 percent from the second quarter of<br />

2008 to the second half of 2009.<br />

The recession has definitively put<br />

a damper on the growth of advancedaccess<br />

architecture (AAA) services, for<br />

FiOS much more than for U-verse. As of<br />

mid-2010, it is not at all clear that FiOS<br />

will ever resume the robust gains it was<br />

making before the recession.<br />

The recession is not the only factor<br />

slowing AAA growth. In public announcements,<br />

Verizon executives have<br />

said they will not expand the FiOS network<br />

beyond the originally planned 18<br />

million homes passed. The company will<br />

reach that goal by the end of 2010 and<br />

now says that it will curtail construction<br />

growth activities and focus on marketing<br />

to the 18-million-home footprint.<br />

Verizon is in the process of selling off<br />

a number of its wireline services (most<br />

of them formerly GTE properties) to<br />

Frontier. This sale will reduce Verizon’s<br />

wireline footprint from approximately<br />

32 million to 27 million customers. This<br />

sale will also reduce the number of FiOS<br />

homes passed by about 750,000 of the<br />

18 million. (Frontier will continue to<br />

serve those customers.)<br />

However, although curtailing construction<br />

may seem like an end to FiOS<br />

growth, that interpretation would be<br />

very misleading. Verizon reports that<br />

it is achieving an average penetration<br />

rate of about 25 percent with FiOS.<br />

That leaves 75 percent of the footprint<br />

to market. The company could easily<br />

double and may even triple the number<br />

of FiOS customers without adding any<br />

more construction.<br />

The Net Neutrality Issue<br />

Net neutrality is another reason given<br />

for the slowing of construction. The issue<br />

heated up a few years ago when one<br />

cable company limited transmission of<br />

an extremely high-byte-rate usage service<br />

on its Internet service. It is now<br />

entangled with the issue of whether the<br />

Federal Communications Commission<br />

(FCC) should regulate broadband offerings<br />

under Title 1 or Title 2 of the Communications<br />

Act. Title 1 is for information<br />

services and involves much lighter<br />

regulation than Title 2, which is for telecommunications<br />

common carriers. A<br />

third scheme being considered by some<br />

of the FCC commissioners, denoted as<br />

the “third way,” offers a compromise between<br />

Title 1 and Title 2 regulation.<br />

The major carriers, including AT&T<br />

and Verizon, are opposing any change<br />

from Title 1, and AT&T has rather<br />

pointedly stated that changing to Title 2<br />

regulation would result in a curtailment<br />

of its investment in U-verse.<br />

The FCC will make a decision on this<br />

in 2010. Many writers (this one included)<br />

think AT&T may already have made a<br />

decision to slow construction spending<br />

on U-verse, and is using this regulatory<br />

issue as a scapegoat.<br />

Overbuilding<br />

This leaves a question about Verizon’s<br />

experiment with overbuilding adjacent<br />

AT&T territories in Texas. (Full disclosure:<br />

The author lives in such a territory<br />

and has just purchased a FiOS<br />

installation.)<br />

The advantages for Verizon of overbuilding<br />

are as follows:<br />

• First, and most obviously, overbuilding<br />

gives Verizon access to<br />

more customers – and not just any<br />

customers. Normally, a telephone<br />

company’s customer base is limited<br />

by the historical accidents that led to<br />

the creation of its franchise boundaries.<br />

There is no process for selecting<br />

customers. With an overbuild, Verizon<br />

has the ability to select its new<br />

customers. Of course, it will select<br />

high demographics or highly mobile<br />

demographics – both very good markets<br />

for new technologies that may<br />

be relatively expensive.<br />

• By adding addressable customers,<br />

Verizon broadens its base for video<br />

programming. Programming is sold<br />

to a network based on the number<br />

of eyes that network may bring to<br />

the programming. By being able to<br />

selectively broaden its customer base,<br />

Verizon has the opportunity to lower<br />

its programming costs.<br />

• By growing out of franchise, Verizon<br />

also has the option of expanding its<br />

footprint for businesses. This same<br />

architecture could be selectively expanded<br />

to pick off prime technology<br />

parks, corporate offices and so forth.<br />

• This expansion could be done within<br />

current capital budget commitments<br />

by delaying planned additions of<br />

FiOS in franchise and instead using<br />

the funds to serve what it calls “near<br />

out of franchise” (NOOF), or areas<br />

close to its incumbent footprint. Verizon<br />

can always serve the in-franchise<br />

customers later.<br />

• A NOOF overbuild can use existing<br />

higher-level infrastructure (that<br />

is, higher than the access plant), including<br />

central-office buildings, and<br />

take advantage of trained technical<br />

personnel already in the area.<br />

• Because Verizon can select areas<br />

where demand for FiOS services will<br />

be high, overbuilding should achieve<br />

a higher rate of growth for FiOS and<br />

improve bottom-line results.<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 49


INDUSTRY ANALYSIS<br />

This is a very impressive list of advantages,<br />

and it makes me think Verizon<br />

must have more in mind than just<br />

northeast Texas.<br />

Possible locations for<br />

Verizon Overbuilds<br />

GTE, which was merged into Verizon,<br />

was known as the “suburban telephone<br />

company.” GTE did not have many<br />

large cities in its service area, but it was<br />

well located in the suburbs of some of<br />

the nation’s largest cities. In northeast<br />

Texas, Verizon is using exactly these<br />

suburban cities around the Dallas-Fort<br />

Worth Metroplex for overbuilding into<br />

AT&T areas.<br />

Other former GTE areas that are<br />

currently part of Verizon include suburbs<br />

surrounding Los Angeles, Houston,<br />

Seattle, Portland and Chicago, among<br />

others. Many of these are being sold by<br />

Verizon to Frontier, but the California<br />

territories are not. California is the obvious<br />

next target for Verizon. The market<br />

is huge, and the company has many old<br />

GTE franchises that surround the entirety<br />

of Los Angeles, which is AT&T<br />

territory. This area would be a perfect<br />

target of opportunity for Verizon, and<br />

AT&T could suddenly be subjected to<br />

some very strenuous competition in very<br />

large, lucrative markets.<br />

Architectures of FiOS<br />

and U-verse<br />

The architectures of FiOS and U-verse<br />

are very different and represent very<br />

different design philosophies. FiOS is<br />

primarily an FTTP approach, while<br />

U-verse is primarily FTTN.<br />

FiOS is an effort to future-proof the<br />

installation. The design approach of placing<br />

fiber all the way to the end customer<br />

attempts to put in place a facility that<br />

will never have to be changed. Advances<br />

will be accommodated by changing the<br />

equipment on the ends of the fiber, but<br />

the facility itself is a lifetime facility. This<br />

philosophy is very well illustrated by the<br />

following quote from Paul Lacouture,<br />

then Verizon’s executive vice president<br />

for network and technology, explaining<br />

the company’s announcement that<br />

it would switch from BPON to GPON<br />

technology:<br />

“GPON is the next step in the evolution<br />

of the all-fiber-access network.<br />

When we first launched the nation’s only<br />

large-scale FTTP program in 2004, we<br />

said that one of the most important competitive<br />

and cost-effective features is that<br />

we could increase speed and capabilities<br />

by evolving to more advanced electronics<br />

and without having to change the<br />

fiber we had already deployed or are deploying.<br />

Today’s announcement begins<br />

to fulfill that promise.<br />

“In addition to the ability to boost<br />

our broadband Internet speeds on fiber,<br />

this new technology will enhance the<br />

video-on-demand capabilities of our existing<br />

FiOS TV product on fiber and sets<br />

the stage for an all-IP TV offering in the<br />

future. This new technology also brings<br />

us substantial cost benefits, allowing us<br />

to reduce costs of the electronics portion<br />

of the FTTP platform by about 25 percent.<br />

The bottom line is that this is an<br />

access network at the local level that is<br />

without peer in this industry.”<br />

By contrast, U-verse seeks to achieve<br />

a relatively high-bandwidth delivery to<br />

the customer while minimizing the capital<br />

costs of new fiber. It places fiber only<br />

to neighborhood nodes that are as much<br />

as 5,000 feet from the end customer. The<br />

remainder of the route is composed of existing<br />

copper wire plant. This approach<br />

results in placing much less fiber and<br />

consequently requires far less capital.<br />

Three predominant AAAs are in use<br />

by telcos today, and those used by the<br />

cable companies are generally similar<br />

except for having coax on the last leg.<br />

These are the AT&T approach of fiber<br />

to the node, the Verizon approach of fiber<br />

to the premises and the BellSouth<br />

(now AT&T) approach of fiber to the<br />

curb (Figure 1).<br />

Since Alexander Bell first decided<br />

to build outside plant, telephone engineers<br />

have debated the best way to extend<br />

service to the final mile. The debate<br />

continues now with the various FTTx<br />

schemes for bringing fiber close to the<br />

customer. In some ways, the debate has<br />

not changed much – it is still about the<br />

economics of each approach – but in one<br />

very real way, it is different now.<br />

In the past, this debate was always<br />

about plain old telephone service<br />

(POTS) and the economics of various<br />

way of providing it. Now, although the<br />

debate is still about economics, it is also,<br />

maybe even more, about alternative ways<br />

to meet requirements for the bandwidth<br />

needed for some very exotic services.<br />

The question is not just “Which is<br />

cheaper” but “What services will I provide<br />

“How many of each service will<br />

the customer need” “How much bandwidth<br />

do I provide for these requirements”<br />

and “How will compression<br />

Service Architecture Name Description Distance of Last Leg<br />

Now defunct FTTC Fiber to the<br />

Curb<br />

Very near the home – used primarily by<br />

BellSouth. Can be used with VDSL to<br />

deliver HDTV, high-speed data and voice.<br />

500 feet<br />

U-verse FTTN Fiber to the<br />

Node<br />

FiOS FTTH/P Fiber to the<br />

Home/Premises<br />

Serves a subdivision – AT&T and Qwest<br />

current primary plan. Can be used with<br />

VDSL2 or ADSL2+ to deliver HDTV, highspeed<br />

data and voice.<br />

Fiber all the way to the house – Verizon’s<br />

current plan.<br />

Figure 1: Predominant Advanced-Access Architectures<br />

3,000–5,000 feet<br />

N/A<br />

50 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


INDUSTRY ANALYSIS<br />

advances impact my choices” The answers<br />

to these questions now guide the<br />

technology choices for the last mile at<br />

least as much as economics does.<br />

While the debate was never simple,<br />

the addition of new unknowns about<br />

service requirements makes it much<br />

more complex. To see how complex, one<br />

just needs to note that the three (now<br />

two) major telcos – Verizon, AT&T and<br />

BellSouth – studied this issue with all<br />

their great resources and came up with<br />

three completely different answers!<br />

Figure 2: Bandwidth Needs Through 2013<br />

In earlier years, the bandwidth capacity<br />

of access networks was a moot<br />

issue because the bandwidth needed<br />

was only what was necessary for a voice<br />

call. Now the local loop is carrying data<br />

and, most recently, television. With<br />

the desire for high-speed data driving<br />

ever-higher-bandwidth data services,<br />

and with video now in the equation,<br />

the need for bandwidth is much more<br />

complex. The answer to the question of<br />

bandwidth requirements drives multiple<br />

billions of dollars of capital investment<br />

on the part of the local telephone and<br />

cable companies. (See Figure 2.)<br />

This chart shows that, by 2013, the<br />

need for bandwidth to the home will be<br />

driven by the delivery of multiple highdefinition<br />

television (HDTV) channels,<br />

which will account for 80 percent of<br />

the total requirement. This requirement<br />

will far exceed any other driver of bandwidth.<br />

Traditional voice is so small as<br />

to barely be visible on the graph. Even<br />

high-speed data is only a minor percentage<br />

of the requirement.<br />

The chart also forecasts the virtual<br />

end of standard-bandwidth video by the<br />

end of the period. By then, we expect<br />

virtually all telecasts from the major<br />

networks and local stations in the top 50<br />

markets to be in high definition. Standard-definition<br />

television will be limited<br />

to specialty networks, local feeds and<br />

small-market stations. Although standard<br />

TV sets will certainly receive HD<br />

signals, having so much high-definition<br />

programming available will certainly<br />

drive customers to upgrade.<br />

Remembering that AAA deployment<br />

is, at least initially, going into areas<br />

with high marketability (also known as<br />

higher income), we should understand<br />

that AAA bandwidth demand is not national<br />

average bandwidth demand. To<br />

meet the needs of high-marketability areas,<br />

more bandwidth than the national<br />

average will be required. Figure 3 addresses<br />

this type of area.<br />

The bandwidth requirements shown<br />

2013 Bandwidth Requirement Scenario<br />

Item Channels Bandwidth<br />

(Incremental) Mbps<br />

Per Customer,<br />

Watching Video Mbps<br />

HD Channels @ 8 Mbps each<br />

High-Speed Data Channels at 8 Mbps each<br />

68% watching one HD set 22x.68=15 120 8<br />

68% watching two HD sets 22x.68=15 120 8<br />

additional<br />

68% recording two HD channels on a DVR 2x22x.68=30 240 16<br />

68% using high-speed Internet access. 22x.68=15 highspeed<br />

120 8<br />

channels<br />

Total 600 40<br />

Figure 3: 2013 Bandwidth Requirements<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 51


INDUSTRY ANALYSIS<br />

Bandwidth Item<br />

Four HD Video Streams<br />

Amount of Bandwidth Required<br />

4x8=32 Mbps<br />

Data Channel Minimum = 5 Mbps, but more likely at least 8<br />

Mbps to be competitive<br />

Voice<br />

1 @ 64 Kbps<br />

Total Requirement 40 Mbps<br />

Figure 4: Forecast Access Bandwidth Requirements 2013<br />

Why Is U-verse<br />

Outselling FiOS<br />

Verizon started selling and marketing its<br />

FiOS service earlier than AT&T started<br />

selling U-verse, and because of that<br />

head start, Verizon remains the leader in<br />

terms of customers served. But in recent<br />

quarters, U-verse has begun to catch up,<br />

and it has outsold FiOS substantially.<br />

in Figure 3 reflect the need for four simultaneous<br />

HD streams per household<br />

in 2013 and a simultaneous high-speed<br />

data channel. This represents only two<br />

HDTV sets and a single DVR or multiple<br />

HDTV sets with two DVRs. We<br />

actually feel this is a very modest requirement<br />

given the above statistics. It<br />

is competitive only with what is now offered<br />

by satellite TV services.<br />

By comparison, AT&T started to<br />

offer two HD streams with U-verse<br />

in some markets in mid-2008. Verizon<br />

has had multiple streams available<br />

with FiOS almost from the beginning.<br />

FiOS also offers multiple additional HD<br />

streams from its RF overlay.<br />

In Figure 4, taking the four HD<br />

streams and the voice and data requirements,<br />

we forecast a need for 40 Mbps<br />

in 2013.<br />

This is clearly above the capabilities<br />

of VDSL2 except at much shorter<br />

distances than are planned in U-verse.<br />

Note that the 5 Mbps for data is very<br />

conservative. Verizon’s current lowestspeed<br />

offering is twice this – 10 Mbps.<br />

AT&T has recently begun to offer data<br />

speeds of 24 Mbps but not with four<br />

streams of high-definition video.<br />

Figure 5: Cumulative Subscribers for FiOS and U-verse<br />

In spite of technical shortcomings, U-verse<br />

manages to play up its positive features while<br />

Verizon seems to hide some of its.<br />

Verizon has what is arguably a superior<br />

product, at least in terms of bandwidth<br />

delivery, and Verizon has achieved a 3:2<br />

dominance in the market over AT&T.<br />

However, in the last three quarters,<br />

AT&T has been outselling FiOS by substantial<br />

(35 to 40 percent) margins. As<br />

Figure 5 illustrates, this author forecasts<br />

that U-verse will nearly catch up with<br />

FiOS in the next few years. Why<br />

One reason is certainly that AT&T<br />

is doing a much better job of marketing<br />

its service. In spite of technical shortcomings,<br />

U-verse manages to play up<br />

its positive features while Verizon seems<br />

to hide some of its. A clear example of<br />

this is in the number of channels that a<br />

user can record simultaneously. AT&T<br />

makes a major point of telling users<br />

they can record four simultaneous programs<br />

with the U-verse DVR. It doesn’t<br />

mention that the service is capable of<br />

delivering only two HD streams to the<br />

home because of bandwidth limitations.<br />

FiOS, on the other hand, has plenty of<br />

bandwidth but fails to utilize it because<br />

it provides an outmoded DVR that is capable<br />

of recording only two programs.<br />

In addition, AT&T does much more<br />

to promote U-verse. Living in one of<br />

the few areas that can receive both services,<br />

I see the marketing materials from<br />

both companies. AT&T sends out much<br />

more material, and it has much better<br />

offers (incentives.) Maybe we just throw<br />

most of the marketing materials away,<br />

but advertising does work. BBP<br />

52 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Technology<br />

A New Fiber Deployment<br />

Technique for Brownfield<br />

Conversions<br />

Using Kabel-X technology, Buckeye CableSystem in Ohio upgraded a neighborhood<br />

from hybrid fiber-coax to fiber to the home in record time.<br />

By Michael K. Hebbard ■ Kabel-X USA<br />

Like most of today’s telecommunications<br />

carriers, Buckeye Cable-<br />

System of Toledo, Ohio, found<br />

itself facing an ever-expanding array of<br />

real and potential competitors, running<br />

the gamut from new wireline competitors<br />

to innovative Internet programming<br />

options. As they often do, these<br />

new competitive pressures prompted<br />

Buckeye to consider new ways to differentiate<br />

itself in the market.<br />

Already a formidable competitor<br />

with a modern HFC network, an aggressive<br />

presence in business services and<br />

a robust offering of video, Internet and<br />

telephone services, Buckeye concluded<br />

that a fiber-to-the-home offering – with<br />

its potential of much faster upload and<br />

download speeds, greatly expanded<br />

video options and superior uptime –<br />

seemed like the natural answer. However,<br />

the high cost and risk of deploying<br />

fiber through existing neighborhoods<br />

made Buckeye pause, until the company<br />

heard about Kabel-X technology.<br />

A No-Dig Method<br />

The Kabel-X cable extraction process<br />

was invented in Austria. It is marketed<br />

in North America by Kabel-X USA<br />

LLC, a privately held Florida company.<br />

The system allows network operators<br />

such as Buckeye to convert existing,<br />

buried cables to optical fiber without<br />

trenching or boring in a fraction<br />

of the time required for conventional<br />

placement methods. Instead of rolling<br />

heavy machinery through the backyards<br />

of their customers, digging up their<br />

yards and disrupting their lives, companies<br />

using the Kabel-X process connect<br />

small, quiet electric pumps to existing<br />

cables, extract the old copper or aluminum<br />

cores and insert new fiber in the<br />

old cable sheaths.<br />

outer sheath. When the fluid is brought<br />

up to pressure, it squeezes the core to a<br />

smaller diameter so it can be pulled away<br />

from the surrounding sheath. Loosened<br />

and lubricated by the Kabel-X fluid, the<br />

core is then extracted easily, leaving the<br />

empty sheath in place.<br />

The process works on almost any<br />

telecommunications cable and on some<br />

The Kabel-X process involves extracting old<br />

copper cores from existing cables and inserting<br />

new fiber in the old cable sheaths.<br />

It’s like magic – almost. Actually, it<br />

is more like physics with a little chemistry<br />

mixed in.<br />

Even though outside-plant cables<br />

are not intended to be disassembled in<br />

the field, the Kabel-X process does just<br />

that. Kabel-X certified technicians direct<br />

a nontoxic, nonflammable, nonhazardous<br />

fluid into the small space between<br />

the cable’s soft inner core and its hard<br />

power cables as well. In general, the stronger<br />

the outer sheath, the higher the pressure<br />

that can be applied inside the cable<br />

and the faster the process works. More<br />

compressible cores extract more easily<br />

than cores filled with incompressible<br />

jellies and water-blocking compounds.<br />

Harder, less compressible cores require<br />

higher pressures than softer ones. In the<br />

case of large, lead-sheathed telephone<br />

About the Author<br />

Michael Hebbard is the chief operating officer for Kabel-X USA. His 35 years of telecommunications<br />

experience include telephone company engineering, construction,<br />

and operations; wireless and wireline CATV services; and international business<br />

ventures. Find out more at www.kabelxusa.com<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 53


Technology<br />

The BrightPath splitter<br />

Bringing the cable up<br />

to pressure<br />

The coax core being extracted from the sheath<br />

The coax core being extracted from the sheath<br />

The coax core being coiled<br />

after extraction<br />

Bringing the cable up<br />

to pressure<br />

cables, which have soft inner cores but<br />

weak outer sheaths that can withstand<br />

relatively little pressure, a 500-foot span<br />

of cable between manholes can take a<br />

couple of hours to extract. By contrast,<br />

500 feet of P3-type coaxial cable can be<br />

extracted in 10 minutes or less.<br />

There are other variables as well. Pulpinsulated<br />

telephone cables require fluids<br />

that can coat and lubricate their paper<br />

wrappers without damaging the paper<br />

itself. Hard-line coaxial cores, with no<br />

separate layers to seal their foam cores,<br />

require fluids that can creep between<br />

the core and the outer sheath without<br />

soaking into the foam. Cables without<br />

welded-ring outer sheaths – including<br />

flooded telephone cables and braidedsheath<br />

coax drops – require different fluids<br />

and special low-pressure regimes.<br />

Some cables lend themselves well to<br />

simple mechanical attachments; others<br />

require that steel fittings first be glued<br />

to the outer sheath before hydraulic<br />

couplers can be attached. The ideal fluid<br />

selection, connection process, pressure<br />

regime and extraction process is different<br />

for each type and size of cable.<br />

Customizing the Process<br />

Kabel-X USA maintains an extensive<br />

inventory of cable design data and test<br />

results and has formulated fluids, core<br />

isolation techniques and pressure regimes<br />

to extract the cores of most common<br />

telecommunications cables. Sample<br />

lengths of less common cables are sent to<br />

the Kabel-X Operations Center in Davie,<br />

Fla., where a team of expert technicians<br />

develops recipes for optimal results<br />

and fine-tunes the Kabel-X fluids and attachment<br />

hardware to speed the extraction<br />

process. For larger jobs, the Kabel-X<br />

team can even tweak fluids and recipes<br />

in the field as job experience dictates.<br />

Though the science behind the<br />

Kabel-X process is fairly complex, the<br />

implementation process is very simple.<br />

In the field, a Kabel-X trained and certified<br />

technician following a Kabel-X<br />

recipe attaches a special hydraulic fitting<br />

to a prepped coax or twisted-pair telephone<br />

cable, then connects the fitting<br />

to a Kabel-X pump and fluid flow meter.<br />

The technician pumps the specified<br />

proprietary fluid into the cable core and<br />

brings it to the correct pressure, loosening<br />

the core from the cable sheath. Then<br />

the core is extracted, leaving behind the<br />

metal turnplate and outer cable sheath,<br />

which are used as a conduit. Using pull<br />

strings or cable-blowing technology, the<br />

technician inserts a new fiber cable core,<br />

or even a complete new cable, into the<br />

conduit. In a matter of minutes, an old<br />

cable becomes a new one.<br />

Compared with other methods of<br />

placing underground fiber cable, the<br />

Kabel-X process requires far less field<br />

engineering, needs less detailed design<br />

work, consumes less on-site construction<br />

time and practically eliminates site<br />

restoration. As a result, the process is<br />

54 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Technology<br />

In most cases, the Kabel-X process requires<br />

no digging – which is one reason it cuts cable<br />

replacement costs by 40 percent to 70 percent.<br />

However, to be reused, a cable must have a<br />

sheath that can withstand some pressure.<br />

Damaged and missing cables present problems<br />

that require extra work.<br />

much faster and much more economical<br />

than conventional overbuilding. As<br />

a bonus, because the process reuses existing<br />

cables and discourages wasting<br />

precious natural resources, it is environmentally<br />

friendly. It is not a coincidence<br />

that the Kabel-X logo is green.<br />

Kabel-X customers can save an estimated<br />

40 percent to 70 percent of<br />

cable replacement costs using Kabel-X<br />

extraction. These enormous savings<br />

stem from eliminating the need to reengineer<br />

cable routes, to bore or cut and<br />

restore neighborhood lawns and streets<br />

and to repair the collateral damage that<br />

occurs so often in the course of burying<br />

new facilities.<br />

The speed of the process also appeals<br />

to system operators. A two-person crew<br />

can convert more than a mile of coax<br />

cable to fiber in a day, making it possible<br />

to consider the conversion of an entire<br />

neighborhood from coax to fiber in a<br />

single night. Instead of costly, long-leadtime<br />

system redesigns, Kabel-X customers<br />

can upgrade areas as small as a single<br />

node to FTTH technology in a matter<br />

of days, working from the existing pedestals,<br />

with no need for cable locates,<br />

permits or new rights-of-way.<br />

This potential for almost instantaneous<br />

upgrades adds a whole new dimension<br />

to considerations of competitive<br />

response and is what ultimately led<br />

Buckeye to turn to Kabel-X for its fiber<br />

conversion needs.<br />

Buckeye’s Pilot Deployment<br />

Once Buckeye’s technical team learned<br />

that it could deploy fiber in existing<br />

neighborhoods without trenching, directional<br />

boring, cutting streets or generally<br />

annoying its customers, at a fraction<br />

of the cost of traditional construction<br />

methods, the company decided on a<br />

pilot project to provide fiber directly<br />

to the 160 homes in its Carrington<br />

Woods neighborhood near Toledo, using<br />

a modified version of CommScope’s<br />

BrightPath FTTH distributed-splitting<br />

architecture.<br />

Carrington Woods presented Buckeye<br />

and Kabel-X with a perfect demonstration<br />

environment. The neighborhood<br />

layout was ideal for the BrightPath solution,<br />

and old coax facilities still in place<br />

from an earlier rebuild gave Buckeye<br />

and Kabel-X plenty of opportunity to<br />

experiment with a variety of coax types<br />

and sizes, different fiber cable configurations<br />

and different fiber cable placement<br />

methods without disrupting service to<br />

existing customers.<br />

The old cables were mostly located<br />

on front lot lines and had a significant<br />

number of splices and cut or damaged<br />

points. Buckeye was eager to see whether<br />

the Kabel-X technology could work with<br />

less-than-perfect facilities and whether<br />

the resulting pathways would permit<br />

economical fiber placement and splicing<br />

arrangements. Buckeye also wanted to<br />

see how the emptied-out cable sheaths<br />

would stand up to the cold, wet Ohio<br />

winters.<br />

Kabel-X trained and certified Buckeye’s<br />

local contractor, Metro Fiber and<br />

Cable Construction Company; provided<br />

Metro with the necessary extraction<br />

equipment and fittings; and<br />

supplied the proprietary KX-40 fluid<br />

specially formulated for P3 coax cable.<br />

By connecting the cable to the pump at<br />

each pedestal, Metro Fiber technicians<br />

were able to remove the core from more<br />

than 17,000 feet of cable in less than<br />

two weeks with minimal impact on the<br />

community. With only one exception,<br />

every section of the cable core came out<br />

when pumped and every defective spot<br />

was found and fixed. I’ll tell you more<br />

about the problem section later.<br />

Well, Almost No Digging<br />

Some digging was required, of course.<br />

Although the Kabel-X process is extremely<br />

reliable, it does require that<br />

a reused cable have a sheath that can<br />

withstand some pressure and a core that<br />

can provide a pathway for the Kabel-X<br />

fluid. Old buried repairs, flat spots, cuts<br />

and even missing cables present unique<br />

problems. Fortunately, we in the telecommunications<br />

industry have seen<br />

all these potential showstoppers many<br />

times before.<br />

Most of the digging involved finding<br />

the sections where the old cable had been<br />

cut off and the old pedestals removed.<br />

Sometimes neither end of the cable was<br />

available for attachment, and there were<br />

a number of old cables in the ground.<br />

Locating the correct cable ends was the<br />

hardest part of the whole process. Once<br />

technicians found them, they pieced<br />

out the cut-off cables and brought them<br />

back into the pedestals.<br />

When the Kabel-X process reaches<br />

a hidden splice, fluid flow in the cable<br />

stops. Fortunately, the injection of the<br />

Kabel-X fluid into the core dramatically<br />

changes the electrical characteristics of<br />

the coax cable, and simple time-domain<br />

reflectometer (TDR) measurements can<br />

quickly pinpoint the exact distance to<br />

the splice. Once the splice is dug up, reattaching<br />

the Kabel-X pump takes only<br />

a couple of minutes, and the extraction<br />

process moves on as before. When the<br />

core is out, the old splice connector is<br />

replaced with a new, hollow one.<br />

Flattened and damaged sections are<br />

resolved just as easily. Serious dents,<br />

kinks and cut cables are best found<br />

with the TDR and fixed before pumping.<br />

Leaks, on the other hand, usually<br />

show up the same way splices do – when<br />

the fluid fails to progress beyond them.<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 55


Technology<br />

Kabel-X, Buckeye CableSystems and the<br />

construction contractor experimented with a<br />

variety of methods for blowing fiber cable into<br />

the sheath from which old coaxial cable had<br />

been removed. The process they developed used<br />

Sherman & Reilly Microjet equipment.<br />

Although Buckeye had several possible<br />

methods of replacing short bad sections<br />

at Carrington Woods, it finally decided<br />

to replace all damaged sections with<br />

new coax outer sheath so the maintenance<br />

team would be able to locate the<br />

cables in the future.<br />

All in all, about 40 feet of cable were<br />

replaced, mostly in sections of about 2<br />

feet, which were used to piece out the<br />

cut-off ends. One long section of about<br />

25 feet was replaced where the cable had<br />

been crushed by large rocks that had<br />

been laid on top of it when it was originally<br />

placed. That one repair location,<br />

with 30 feet of open trench, was such an<br />

anomaly on the Carrington Woods job<br />

that technicians jokingly called it “the<br />

Grand Canyon.”<br />

Buckeye tried a variety of splice repair<br />

fittings at Carrington Woods, including<br />

simple bronze compression fittings.<br />

In the end, however, the tried-and-true<br />

straight splice cable connector, modified<br />

to create an open internal pathway,<br />

and standard heat-shrink tubing proved<br />

the fastest and most satisfactory repair<br />

method. In general, Kabel-X recommends<br />

using the tools, equipment and<br />

procedures that are most familiar to operators,<br />

because those methods require<br />

the least new training and equipment.<br />

A Difficult Situation reSolved<br />

About that section that wasn’t removed:<br />

It was a difficult situation. A 300-oddfoot<br />

section of the old cable, viewed on<br />

the TDR before pumping, showed at<br />

least three, and possibly four, potential<br />

trouble spots. Even worse, this particular<br />

cable swept gently around a corner at<br />

a busy intersection, deep into the perfect<br />

landscaping of a beautiful corner<br />

lot. Buckeye, Metro Fiber and Kabel-X<br />

technicians were absolutely certain that<br />

all the troubles could be cleared, but<br />

they were even surer they didn’t want to<br />

dig holes in that showplace lawn.<br />

Instead, they changed cables. An<br />

even older section of P3-750 cable,<br />

which predated the P3-500 that was<br />

being updated, followed the same path<br />

and was in great shape. Problem solved.<br />

Buckeye’s great landscaping team dug<br />

up the ends of the 750, the Metro Fiber<br />

team cleared out the core and the work<br />

moved on as before. Cable is cable, especially<br />

when it is made into conduit.<br />

Buckeye found once again that its old<br />

cables, long abandoned, had tremendous<br />

value as pathways for new fiber.<br />

Push or Pull<br />

Buckeye had originally planned to use<br />

pull strings, blown into the hollowedout<br />

coax, to pull in the new fiber cable.<br />

The solution was simple, and everyone<br />

was certain it would be successful. But<br />

pulling the new fiber cable by hand<br />

from pedestal to pedestal seemed a little<br />

primitive after watching the cores flying<br />

out of Buckeye’s coax. Even worse,<br />

there is always a risk of pulling the new<br />

cable too hard, damaging the delicate<br />

fiber core. So Buckeye decided instead<br />

to blow in the new cable, using cablejetting<br />

technology.<br />

To develop a method for Buckeye to<br />

blow in the new cable, Kabel-X experts<br />

used the 2,600-foot outside-plant test<br />

bed located near the Florida Operations<br />

Center. The test bed is equipped with a<br />

variety of cable types and pedestal spacings<br />

where Kabel-X experiments with<br />

different cable configurations and sizes to<br />

provide the best advice for customers.<br />

With the help of industry experts<br />

from cable-jetting equipment suppliers,<br />

and with samples of cable provided by<br />

several cable manufacturers, Kabel-X,<br />

Metro Fiber and Buckeye formulated<br />

and field-verified methods and procedures<br />

to quickly and easily blow the new<br />

fiber cable into Buckeye’s coax. When<br />

it came time to place Buckeye’s cable in<br />

Carrington Woods, the process was well<br />

understood.<br />

After removing the cable core, the<br />

Metro Fiber technicians used loops of<br />

1/2-inch HDPE innerduct and airtight<br />

fittings to temporarily join the individual<br />

spans at each pedestal, creating<br />

much longer continuous lengths of<br />

hollowed-out cable. Then they blew<br />

foam cleanout plugs through the cable<br />

with jetting lubricant to clean and lubricate<br />

the pathway. Finally, using Sherman<br />

& Reilly Microjet equipment, they jetted<br />

a complete, new, outside-plant-rated<br />

fiber cable from AFL through the newly<br />

created conduit in pushes of up to 2,500<br />

feet, looping up and down through as<br />

many as 10 pedestals at a time. When<br />

the cable blowing speed slowed, they<br />

laid out the cable in figure eights on the<br />

ground, set up the Microjet at the new<br />

location and resumed placement. No<br />

additional splice points were introduced<br />

into the cable, and no sections were<br />

damaged in placement.<br />

The only real delay in the blowing<br />

process came right at the beginning.<br />

Over the winter, a short section of the<br />

empty coax was damaged when another<br />

utility undertook a repair. The workers<br />

who repaired the damage weren’t familiar<br />

with working on hollow coax, and<br />

technicians had to dig up the repair spot<br />

and reconnect the conduit. Oops! At<br />

any rate, Buckeye had its answer about<br />

the viability of empty coax: no water<br />

accumulations, no freezing and no collapsed<br />

ducts.<br />

Once the cable was in place, the<br />

Metro Fiber technicians began preparing<br />

it for splicing. Working backwards,<br />

pedestal by pedestal, from the far end of<br />

each cable leg, they split off the temporary<br />

innerduct loops, pushed out loops<br />

of fiber cable for each location so the<br />

break-out fiber work could be done in<br />

a trailer or splicing tent and sealed the<br />

ends of the conduit. Then they installed<br />

56 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


the BrightPath terminal equipment and<br />

began the cutover to the new system.<br />

Buckeye’s savings on this deployment<br />

were significant compared with<br />

traditional construction methods such<br />

as trenching and directional boring. By<br />

minimizing disruption in the community,<br />

Buckeye created no ill-will among<br />

its customers or local authorities, which<br />

was also important. The new system has<br />

been extremely well received by Buckeye’s<br />

Carrington Woods customers.<br />

“We see the Kabel-X technology as an<br />

innovative tool that will allow us to costeffectively<br />

deploy a fiber-to-the-home<br />

architecture in areas currently served by<br />

a traditional hybrid fiber-coax network.<br />

This technology will allow us the opportunity<br />

to effectively manage our network<br />

architecture so as to best meet our overall<br />

needs,” says Joe Jensen, chief technology<br />

officer for Buckeye CableSystem.<br />

Technology<br />

Other Applications<br />

Local operators such as Buckeye Cable-<br />

System are using Kabel-X in their fiberto-the-home<br />

deployment trials, but the<br />

Kabel-X process also works well elsewhere<br />

in the telecommunications network.<br />

Potential applications include extending<br />

fiber deeper into neighborhoods<br />

for node splitting, upgrading cellular<br />

backhaul and reinforcing middle-mile<br />

routes. Kabel-X can even be used with<br />

aerial cable in places where permit requirements<br />

or make-ready requirements<br />

could delay important highway or railroad<br />

crossings.<br />

In Hawaii, for example, the U.S.<br />

Army relied on Kabel-X technology to<br />

upgrade more than a mile and a half of<br />

vintage copper cable with state-of-the-art<br />

fiber optics interconnecting parts of its<br />

data operations facility. The Army used<br />

Honolulu contractor CEI to implement<br />

the Kabel-X technology and deploy fiber<br />

deeper into the government-owned network<br />

on the island of Oahu. The original<br />

lead-sheathed telephone cable had<br />

been placed in the early 1960s. The cable<br />

route ran up a mountainside, on government-owned<br />

right-of-way, through an<br />

established civilian neighborhood.<br />

Shelton Choy, president of CEI, says,<br />

“Kabel-X allowed us to quickly and efficiently<br />

remove the copper core and<br />

blow in fiber while avoiding trenching<br />

through volcanic rock in an established<br />

neighborhood. Without Kabel-X, this<br />

project would have been much less attractive<br />

to the Army and would have<br />

had serious impact on the people who<br />

live along this route. Additional benefits<br />

included preventing erosion and runoff<br />

normally created through trenching,<br />

which in this environment is critical.<br />

And the Army even got credit for the<br />

copper salvaged from the old core.”<br />

The Army was pleased with its first<br />

Kabel-X project for the same reasons<br />

Buckeye CableSystem was pleased: new<br />

fiber facilities, minimal digging, minimal<br />

disturbance to neighborhoods, no<br />

disruption of traffic and no harm to the<br />

environment. Life goes on, and work goes<br />

on. What’s not to like about that BBP<br />

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August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 57


New FTTH Market Review<br />

and Forecast<br />

There has never been a more<br />

important time for an FTTH<br />

market review and forecast!<br />

Where will the North American<br />

FTTH market go next Who will<br />

be deploying fiber in the future<br />

The 2010 RVA report provides<br />

a very detailed overview of<br />

the history, current status,<br />

and societal impact of FTTH.<br />

Most importantly, it offers<br />

extremely detailed forecasts of<br />

homes passed, marketed, and<br />

connected by major segments<br />

such as RBOCs, ILECs, CLECs,<br />

Municipalities, MSOs, and Real<br />

Estate Integrators. Additionally, the<br />

report provides forecasts by dwelling type (single family versus MDU),<br />

technical architecture, by region and much more!<br />

The new RVA forecast is critical in helping you set<br />

strategies, forecast revenue, evaluate investments,<br />

and understand all aspects of the market.<br />

www.RVALLC.com • 800-619-3102


Attend Michael<br />

Render’s Presentation<br />

at the 2010 FTTH<br />

Conference & Expo<br />

North American<br />

FTTH: Current<br />

Deployment Status<br />

And The Consumer<br />

Experience<br />

1:00 pm Tuesday<br />

September 14<br />

EXPO Theater<br />

RVA research also outlines ways<br />

FTTH is impacting communities<br />

across North America:<br />

• Faster and more stable broadband<br />

improves quality of life<br />

• FTTH spurs local price competition<br />

• More telework results in significant<br />

green impacts<br />

• Traditional businesses are being<br />

attracted and retained<br />

• Efficiencies add billions to<br />

home-based business<br />

Michael Render will<br />

present the latest<br />

deployment results<br />

for North American<br />

FTTH and prospects<br />

for the future. Also,<br />

a 2010 consumer<br />

study will highlight<br />

ways FTTH is being<br />

used, is exceeding the<br />

performance of other<br />

broadband, and is<br />

starting to significantly<br />

change the way we<br />

live, work, and play.


FTTH LAS VEGAS COVERAGE<br />

It’s All About the Bandwidth: Welcome From<br />

FTTH Council President Joe Savage ..........................................| 62<br />

Q&A With the FTTH Council’s Incoming President, Daniel O’Connell . . . . . . . . . . . | 64<br />

Guide to the Exhibit Floor . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . | 66<br />

Agenda at a Glance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . | 67<br />

Featured Exhibitors .............................................................| 70<br />

News Releases . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . | 73


LAS VEGAS conference<br />

It’s All About the Bandwidth<br />

Users want more bandwidth. Fiber to the home provides it. That’s why FTTH<br />

will inevitably continue to grow.<br />

By Joe Savage ■ FTTH Council North America<br />

Let’s talk bandwidth – in particular,<br />

how far we have come during<br />

the nine years since the Fiber-tothe-Home<br />

Council was founded.<br />

At the time of the Council’s establishment<br />

in 2001, the vast majority of<br />

Internet users in North America and<br />

around the world accessed the ’Net<br />

through a dial-up service. Only a precious<br />

few (including some who were<br />

fortunate enough to subscribe to the<br />

pioneering FTTH networks) had faster<br />

connectivity than a dial-up connection<br />

could provide.<br />

Today, more than three-quarters of<br />

Internet users in the United States have<br />

broadband connections. According to<br />

Akamai’s State of the Internet Report,<br />

the average download speed in the country<br />

with the fastest broadband, South<br />

Korea, is 33 Mbps, about twice the average<br />

download speed for U.S. broadband<br />

users. It’s no accident that FTTH/B is<br />

the leading access technology in South<br />

Korea.<br />

Here in North America, according<br />

to research firm RVA LLC, consumer<br />

awareness of FTTH is growing. The<br />

technology is now recognized by more<br />

than 40 percent of broadband users,<br />

compared with less than 30 percent<br />

just a year ago. Overall satisfaction<br />

with FTTH continues to lead satisfaction<br />

with other access technologies by<br />

as much as 20 percentage points. Consumers<br />

express the most appreciation for<br />

the speed, reliability and HDTV picture<br />

quality of their all-fiber service.<br />

Meanwhile, RVA’s survey shows a<br />

steady climb in the download and upload<br />

speeds – measured by survey respondents<br />

themselves – that FTTH subscribers<br />

are getting. At an average 16.6<br />

Mbps for downloading and 10.8 Mbps<br />

The principal issue is no longer whether to<br />

upgrade to fiber to the home, but rather how and<br />

when. FTTH has left the starting gate and taken<br />

its place as the access technology of choice.<br />

for uploading, FTTH is well ahead of<br />

cable modem and DSL services.<br />

However, although FTTH is already<br />

showing its capabilities, its greatest attribute<br />

may be its almost unlimited bandwidth<br />

in the future, as bandwidth needs<br />

continue to surge.<br />

More Bandwidth Means<br />

More Applications<br />

At the end-user level, we’ve seen applications<br />

evolve from simple Web surfing and<br />

basic e-commerce to Internet video, interactive<br />

social media sites and cloud computing.<br />

High-definition video is becoming<br />

more widely available, and 3DTV is<br />

now emerging into commercial markets.<br />

According to Cisco, global IP traffic increased<br />

66 times from 2001 to 2009 and<br />

is expected to triple again over the next<br />

four years, reaching two-thirds of a zettabyte<br />

(a trillion gigabytes) by 2013, with<br />

video (TV, VoD, Internet video and P2P)<br />

accounting for more than 90 percent of<br />

global consumer traffic. The need for<br />

reliable broadband will further increase<br />

as citizens rely on their connections for<br />

mission-critical medical, educational and<br />

remote-employment uses.<br />

The Great Urban Myth<br />

One of the great urban myths is that<br />

in 1899, the director of the U.S. Patent<br />

Office said, “Everything that can be<br />

invented has already been invented.” It<br />

never happened. But with the growth<br />

in North America’s need for speed and<br />

greater bandwidth showing no signs of<br />

letting up, we may have our own urban<br />

myth in the making: that our 21st-century<br />

bandwidth needs can be satisfied<br />

with a copper-based, or even a wireless,<br />

last-mile access infrastructure.<br />

The principal issue is no longer<br />

whether to upgrade to FTTH but rather<br />

how and when. With more than 6 million<br />

homes across North America already<br />

connected, and nearly a fifth of all<br />

homes now passed by FTTH networks,<br />

FTTH has long since left the starting<br />

gate and has taken its place as the access<br />

technology of choice among American<br />

consumers.<br />

Verizon, with its pioneering spirit,<br />

made the move to all-fiber access a number<br />

of years ago, and indeed it remains by<br />

far the largest North American deployer<br />

of FTTH. Although the company’s<br />

FiOS project is reaching its scheduled<br />

About the Author<br />

Joe Savage is president of the Fiber to the Home Council. You can reach him at<br />

president@ftthcouncil.org.<br />

62 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


LAS VEGAS conference<br />

completion, and growth of FTTH may<br />

therefore pause a bit, America’s ongoing<br />

upgrade to end-to-end fiber will doubtless<br />

maintain a steady march through<br />

the next decade.<br />

America’s national policymakers<br />

have said as much. The staff of the Federal<br />

Communications Commission, in a<br />

report earlier this year, said that fiber is<br />

“the only last-mile technology capable<br />

of meeting ultra-high-speed needs.” Accordingly,<br />

in step with the “100 Megabit<br />

Nation” policy that the Council has<br />

promoted for the past several years, the<br />

FCC’s National <strong>Broadband</strong> Plan is anchored<br />

by a “100 Squared” objective –<br />

that is, 100 Mbps service to 100 million<br />

U.S. homes by 2020. The plan’s emphasis<br />

on further development of a fiber-based<br />

smart grid to provide greater energy efficiency<br />

and security is another indication<br />

of how our nation will depend on endto-end<br />

fiber in the years ahead. Thus<br />

far, more than half the last-mile projects<br />

funded by the federal broadband stimulus<br />

program are FTTP-based.<br />

Fiber Deployers of the Future<br />

Who is going to be doing all this FTTH<br />

deployment that consumers want and<br />

need<br />

A recent survey by RVA LLC provides<br />

some indication. Even though<br />

a large portion of FTTH deployment<br />

thus far has been due to Verizon’s $23<br />

billion dollar investment in overbuilding<br />

its wireline plant, the survey found<br />

that fiber to the home is now being deployed<br />

by more than 750 service providers<br />

across North America. Most of<br />

those are small, independent telephone<br />

companies that are replacing their copper<br />

lines with end-to-end fiber in order<br />

to ensure their future competitiveness as<br />

broadband providers.<br />

Further, the study found that more<br />

than 65 percent of small independent<br />

telephone companies that have not upgraded<br />

to FTTH said they would very<br />

likely do so in the future, with another<br />

11 percent saying they were somewhat<br />

likely to do so. More than 85 percent of<br />

those that have already deployed FTTH<br />

said they would add more direct fiber<br />

connections going forward.<br />

It’s not difficult to see why they are<br />

planning to deploy fiber. In the RVA<br />

The FTTH industry is ready, willing and able<br />

to get us to 100 Mbps and beyond.<br />

survey, many of the ILECs mentioned<br />

the need to replace aging copper lines,<br />

the fact that FTTH enables them to give<br />

their subscribers a video offering and the<br />

ability to future-proof their networks<br />

against ever-increasing subscriber demands<br />

for more bandwidth and faster<br />

Internet connectivity.<br />

Except for Verizon, which faces a<br />

much more competitive environment,<br />

companies that deploy FTTH have experienced<br />

average subscriber take rates<br />

above 52 percent for the past five years.<br />

What’s more, average revenue per user<br />

for FTTH subscribers is increasing.<br />

A number of U.S. cable companies,<br />

including several that are members of<br />

the FTTH Council, are upgrading from<br />

coaxial cable to RFoG or other all-fiber<br />

systems. To the north, after a slow start,<br />

more than a dozen Canadian service<br />

providers are now deploying fiber to the<br />

home, with the innovator Bell Aliant<br />

pursuing the largest Canadian FTTH<br />

project. We are also starting to see early<br />

deployments in the Caribbean and Latin<br />

American markets, as evidenced by the<br />

early growth and success of the FTTH<br />

Council’s Latin American Chapter.<br />

Telecommunications companies in<br />

all these regions see the writing on the<br />

wall. To continue meeting the rapidly<br />

growing bandwidth requirements for<br />

emerging applications and services, and<br />

even to stay in business, these companies<br />

know that they must eventually<br />

run fiber all the way to the premises.<br />

It’s that simple. Accordingly, I have no<br />

doubt that FTTH will continue to significantly<br />

expand its market presence<br />

throughout North and South America<br />

in the decade to come.<br />

The Hullabaloo About Fiber<br />

Here’s another reason I know this. Look<br />

at all the hullabaloo over Google’s announcement<br />

that it would build gigabitenabled<br />

fiber-to-the-home networks in a<br />

few select communities. This led to public<br />

discussions in hundreds of communities<br />

across the U.S. about ultra-highspeed<br />

broadband and its importance to<br />

economic development. Mayors jumped<br />

into shark tanks. Cities offered to rename<br />

themselves “Google.”<br />

Does this sound as though North<br />

American consumers and community<br />

leaders will be satisfied with anything<br />

less than fiber all the way to the premises<br />

in the next few years to come<br />

On the contrary, communities large<br />

and small recognize that the future belongs<br />

to those who stay ahead of the<br />

broadband curve. Local leaders know<br />

that access to state-of-the-art digital<br />

content, services and applications will<br />

be critical to their survival. They know<br />

that better broadband infrastructure attracts<br />

new businesses and creates jobs.<br />

The need for speed is apparent, and the<br />

demand is there both for business and<br />

for residential subscribers. And now<br />

telecommunications providers large and<br />

small know that FTTH is the only way<br />

to meet that demand.<br />

That’s why the theme of this year’s<br />

FTTH Conference and Expo is “FTTH:<br />

All Fiber, All the Way!” We’re focusing<br />

on how broadband service providers will<br />

use all-fiber access to meet consumer<br />

demand and win in the marketplace<br />

and how equipment providers and network<br />

engineers will fiber up the world<br />

with next-generation broadband. In<br />

light of all the indications that FTTH<br />

will expand in the coming years, we are<br />

expecting our biggest show ever in Las<br />

Vegas in September.<br />

From dial-up to broadband, and<br />

from grainy dancing-dog videos to<br />

World Cup games in high definition<br />

and 3D over the Internet – it’s all happened<br />

in just one decade. Imagine what<br />

the coming decade will bring. Then just<br />

try to imagine it without ubiquitous allfiber<br />

access – FTTH to every home.<br />

After a decade of growth and development,<br />

the FTTH industry is ready,<br />

willing and able to get us to 100 Mbps<br />

and beyond. BBP<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 63


LAS VEGAS conference<br />

Verizon’s Dan O’Connell to Be<br />

New FTTH Council President<br />

In a Q&A session with <strong>Broadband</strong> <strong>Properties</strong> editors, O’Connell spoke about<br />

attracting new members to the Council, including Latin American providers,<br />

stimulus-funding recipients and application providers.<br />

By Steven S. Ross ■ <strong>Broadband</strong> <strong>Properties</strong><br />

The Fiber-to-the-Home Council<br />

has selected Daniel O’Connell,<br />

national sales director for Verizon<br />

Enhanced Communities, to replace retiring<br />

president Joe Savage. “The choice was<br />

based on the FTTH Council Board’s assessment<br />

of Dan as a great public face for<br />

the organization, as well as his connections<br />

and knowledge within the industry<br />

and his organizational and managerial<br />

experience,” said Savage. O’Connell is<br />

to be introduced at the FTTH Council’s<br />

annual show in Las Vegas, which starts<br />

September 12. He joins the organization<br />

October 1 for a three-month phase-in<br />

period. Savage officially retires December<br />

31.<br />

O’Connell holds a bachelor’s degree<br />

in financial management from Catholic<br />

University in Washington, D.C., and an<br />

MBA in marketing from Loyola University<br />

in Chicago.<br />

The change comes as the Council –<br />

and the entire industry – has been hit<br />

by a wave of consolidations, delays in<br />

stimulus funding disbursements, competition<br />

from overseas manufacturers,<br />

regulatory uncertainty and reduced access<br />

to capital for building advanced<br />

telecommunications networks.<br />

We interviewed O’Connell as he was<br />

preparing to leave Verizon, his corporate<br />

home for the past decade.<br />

BBP: Can you talk about the experience<br />

that you bring to the table<br />

O’Connell: For the last five years, I’ve<br />

been national sales director for Verizon<br />

Enhanced Communities, working with<br />

We have to articulate the benefits FTTH gives<br />

to the end user and to vertical market segments<br />

such as telecommuting, education and<br />

health and wellness management.<br />

builders and developers of planned communities,<br />

MDUs, and some niche markets<br />

such as student and military housing.<br />

In that time, we reached agreements<br />

to place more than 2 million living units<br />

under contract for fiber broadband access.<br />

In many respects, I’ve been the<br />

public face of Verizon in housing communities,<br />

presenting the value proposition<br />

of FTTH and FTTB networks.<br />

BBP: Your experience at Verizon predates<br />

FiOS, though, doesn’t it<br />

O’Connell: Before FiOS, I worked almost<br />

entirely in the MDU segment at<br />

Verizon for five years, installing copper.<br />

I’ve also had a lot of experience with<br />

international negotiations and multinational<br />

companies. Before Verizon, I<br />

spent three years living in Mexico City,<br />

negotiating interconnection agreements<br />

with Telmex on behalf of a consortium<br />

that was formed in 1996. Part of that job<br />

involved lobbying the Mexican version<br />

of the FCC. After that, I was in Brazil<br />

for two years doing the same thing on<br />

behalf of MCI, then WorldCom.<br />

About the Author<br />

Steve can be reached at steve@broadbandproperties.com. Visit his blog at www.<br />

bbpmag.com.<br />

64 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


LAS VEGAS conference<br />

BBP: As we’ve watched you over the years,<br />

we see a talented salesman who is very flexible<br />

in negotiating with building owners.<br />

O’Connell: The environment changes<br />

daily. My aim is to strike a mutually beneficial<br />

deal. Likewise, FTTH Council<br />

members have diverse needs, but they’re<br />

still in one industry. We’re looking to advance<br />

the FTTH initiative. I’ll be very<br />

firm when I have to be. It’s important to<br />

keep long-term strategic goals in sight.<br />

Under the leadership of Eric Cevis,<br />

Verizon Enhanced Communities has<br />

more flexibility and in-house decisionmaking<br />

ability, more autonomy, than<br />

a traditional ILEC. And when we ran<br />

into design problems, such as the need<br />

for bendable fiber or for multiple-unit<br />

ONTs, we were able to excite vendors<br />

because of our size and commitment.<br />

Verizon continues to do that, looking for<br />

less intrusive, more flexible market solutions,<br />

and constantly asking for feedback<br />

from the communities we serve.<br />

BBP: How might you apply those lessons to<br />

the FTTH Council<br />

O’Connell: By asking for and respecting<br />

the input of the membership. It’s got<br />

to be an open forum where everyone’s<br />

experience and decisions and ideas and<br />

thoughts are respected. I don’t expect to<br />

come to the table and say, “Here’s how<br />

it’s going to be done.” I think it’s also<br />

important to recognize that the marketplace<br />

is changing. There are different<br />

kinds of entities that we think are going<br />

to want to be members of the FTTH<br />

Council. We need to maintain flexibility<br />

to quickly recognize and respond to and<br />

access changes in the political and economic<br />

environment, whether it’s stimulus<br />

money to be had, energy savings, or<br />

network neutrality. We also have to make<br />

sure we’re adaptable not just in North<br />

America but worldwide. And I think<br />

we have to clearly articulate the benefits<br />

FTTH gives to the end user and to vertical<br />

market segments.<br />

BBP: Which verticals benefit the most<br />

O’Connell: I see a big three – work at<br />

home, due to telecommuting and nontraditional<br />

job roles; education; and<br />

telemedicine with health and wellness<br />

management. Look at work at home.<br />

The economic news this week wasn’t<br />

good. Nontraditional means of employment<br />

are being created as people have<br />

to change their jobs. American business<br />

may further embrace telecommuting. It<br />

cuts infrastructure costs.<br />

Nontraditional forms of learning are<br />

going to become a bigger segment of<br />

higher education. The cost of education<br />

is outrageous to begin with. With job<br />

losses, people are not going to be able<br />

to afford traditional forms of education.<br />

That’s going to be a challenge.<br />

BBP: Almost every college student today has<br />

taken a course through distance learning.<br />

O’Connell: Absolutely. I have two kids<br />

in college and I’d say that of their five<br />

classes per semester, on average one or<br />

two courses are taken from their rooms<br />

on their own schedules. They’re not always<br />

going to a traditional classroom.<br />

BBP: What about the medical and wellness<br />

industries<br />

O’Connell: We have a graying population.<br />

The two fastest growing segments<br />

of our population are the elderly and the<br />

young. The education market is going<br />

to absolutely demand alternative delivery,<br />

and the aging population is going to<br />

continue to be challenged by costs if we<br />

continue to keep our traditional means<br />

of patient-doctor interaction.<br />

BBP: What types of companies would you<br />

like to attract to the Council<br />

O’Connell: Applications developers –<br />

whether in education, gaming, imaging,<br />

or medical, there are applications being<br />

developed that are bandwidth-intensive.<br />

Traditional copper, coax or hybrid fibercoax<br />

can’t keep up. Entertainment is<br />

attracting application developers, too.<br />

And look at the companies that are developing<br />

solutions for home automation<br />

or security or environmental controls – I<br />

would love to see if we could convince<br />

some of them of the benefits of being<br />

members.<br />

BBP: Do you also see recipients of stimulus<br />

grants joining the Council<br />

O’Connell: They already are in some<br />

measure. Some members of long standing<br />

have received broadband stimulus awards,<br />

and more than three dozen telecom service<br />

providers have joined the Council in<br />

2010, including some that received stimulus<br />

funds. I know the Council was very<br />

active in educating its members on how<br />

to apply for and win stimulus monies.<br />

There’s clearly an advantage to membership<br />

in an organization that advocates on<br />

your behalf. There’s lots of opportunity<br />

for growth there.<br />

BBP: The Council has a brilliant Washington<br />

face in Tom Cohen, of course. But<br />

you live closer to D.C. than Joe, who lives<br />

in Portland, Ore. Do you see yourself doing<br />

more in D.C.<br />

O’Connell: No more than what’s appropriate.<br />

We haven’t had enough discussion<br />

to know what the right level might be.<br />

Certainly the Council has some priorities<br />

on its agenda with respect to Washington.<br />

I know it’s an important part of<br />

what the Council has responsibility for.<br />

The fact that I’m close will make it easier<br />

for me to be there.<br />

BBP: Are there any vendor concerns you<br />

need to address in terms of active members<br />

Joe has expressed concern about goldlevel<br />

members consolidating.<br />

O’Connell: I think the most immediate<br />

opportunity is for us to add memberships<br />

in Latin America, which is just<br />

starting FTTH deployments.<br />

BBP: Joe has noted that your Spanishlanguage<br />

and cultural skills will indeed<br />

be welcome. The majority of fiber deployments<br />

in Latin America are also MDU deployments,<br />

as are most of the deployments<br />

in Europe. In the United States, though, is<br />

there any concern that you will be seen as<br />

too RBOC-focused<br />

O’Connell: The continued growth of<br />

FTTH in the United States is dependent<br />

upon smaller local and regional players.<br />

Verizon is certainly not finished with its<br />

FTTH build by any means, but Verizon’s<br />

footprint is at the end of the day<br />

about 30 million access lines around the<br />

country – less after the sale to Frontier.<br />

The viability of FTTH in the United<br />

States at every level is going to require<br />

that the big guys be active participants, of<br />

course. But it’s also going to require that<br />

regional players and rural service providers<br />

be involved, and that municipal service<br />

providers all buy in.<br />

I’m excited about the challenge. It’s<br />

going to be a lot of fun. BBP<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 65


60'<br />

7'<br />

40'<br />

30'<br />

6'<br />

TRAILER<br />

459<br />

6'<br />

758<br />

6'<br />

20'<br />

658<br />

460<br />

756<br />

755<br />

656<br />

6'<br />

6'<br />

6'<br />

7'<br />

7'<br />

6'<br />

6'<br />

6'<br />

Featured Exhibitors in Red<br />

EXPO THEATRE<br />

753 754<br />

20'<br />

20'<br />

554<br />

553<br />

454<br />

751 752<br />

652<br />

651<br />

552<br />

551<br />

452<br />

750<br />

649<br />

20'<br />

549<br />

Subject to Change<br />

20'<br />

20'<br />

20'<br />

647<br />

547 548<br />

448<br />

342<br />

246 248<br />

545<br />

446<br />

B<br />

6'<br />

6'<br />

NEW PRODUCT SHOWCASE<br />

AISLE<br />

643<br />

A<br />

20'<br />

THE FIBER ZONE<br />

641<br />

542<br />

6'<br />

7'<br />

7'<br />

6'<br />

6'<br />

6'<br />

6'<br />

6'<br />

6'<br />

7'<br />

LAS VEGAS conference<br />

INTERNET CAFE<br />

1'-10"<br />

20'<br />

737<br />

20'<br />

20'<br />

30'<br />

736<br />

735<br />

636<br />

635<br />

734<br />

733<br />

633 634<br />

534<br />

732<br />

20'<br />

729 730<br />

630<br />

20'<br />

530<br />

20'<br />

20'<br />

429<br />

330<br />

20'<br />

229<br />

728<br />

727<br />

628<br />

627<br />

528<br />

527<br />

428<br />

427<br />

328<br />

226<br />

227<br />

20'<br />

FREEMAN<br />

ES<br />

20'<br />

20'<br />

20'<br />

20'<br />

20'<br />

FREEMAN<br />

20'<br />

20'<br />

20'<br />

20'<br />

20'<br />

20'<br />

20'<br />

20'<br />

20'<br />

SALES<br />

SES<br />

720<br />

719<br />

620<br />

520<br />

519<br />

420<br />

320<br />

220<br />

219<br />

LEAD RETRIEVEL<br />

10'<br />

FLORAL<br />

20'<br />

20'<br />

20'<br />

20'<br />

SERVICE DESK<br />

20'<br />

715<br />

20'<br />

20'<br />

415<br />

20'<br />

215<br />

714<br />

30'<br />

713<br />

514<br />

414<br />

30'<br />

214<br />

213<br />

711<br />

612<br />

411<br />

312<br />

211<br />

20'<br />

20'<br />

SERVICE<br />

ELEVATOR<br />

20'<br />

709<br />

20'<br />

510<br />

20'<br />

409 410<br />

PREMIUM<br />

310<br />

PREMIUM<br />

20'<br />

209 210<br />

708<br />

707<br />

608<br />

607<br />

20'<br />

507<br />

408<br />

307<br />

20'<br />

20'<br />

SHOW<br />

MGNT.<br />

705<br />

606<br />

605<br />

506<br />

305<br />

206<br />

PREMIUM<br />

20'<br />

703<br />

604<br />

503<br />

304<br />

4'-8"<br />

20'<br />

30'<br />

2'-2"<br />

30'<br />

3'-3"<br />

2'-6"<br />

20'<br />

20'<br />

20'<br />

20'<br />

706<br />

13'-1"<br />

8'-2"<br />

701<br />

600<br />

500<br />

499<br />

400<br />

300<br />

200<br />

704<br />

KITCHEN EXPANSION<br />

702<br />

PREFAB COMPANY OFFICE RENTALS<br />

700<br />

FTTH<br />

COUNCIL 10'X16' 10'X16' 10'X16' 10'X16'<br />

6'<br />

FHC<br />

FHC<br />

EMERGENCY EXITS<br />

TABLE TOP EXHIBITS (3)<br />

6'x36"T<br />

6'<br />

6'<br />

6'<br />

6'<br />

6'<br />

EXHIBITOR NAME BOOTH EXHIBITOR NAME BOOTH EXHIBITOR NAME BOOTH<br />

3M Company ..........................720<br />

Actiontec Electronics, Inc. ..............454<br />

ADC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13, 514<br />

Adesta, LLC ............................305<br />

ADTRAN ...............................219<br />

AFL Telecommunications / Tellabs .....206<br />

Allied Telesis, Inc. ......................736<br />

Alpha Technologies ....................542<br />

Alphion Corporation ...................636<br />

Anritsu ................................446<br />

AOC Technologies .....................427<br />

BEC Technologies, Inc. .................549<br />

BKtel Communications GmbH .........703<br />

Bowlin Services ..........................5<br />

<strong>Broadband</strong> <strong>Properties</strong> Magazine .......600<br />

Byers Engineering .....................554<br />

Cable Services Co., Inc. .................227<br />

Calix . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .500<br />

Charles Industries, Ltd. .................507<br />

CHR Solutions .........................643<br />

Clearfield, Inc. .........................510<br />

CommScope ..........................620<br />

Communications Technology ............2<br />

Condux International ..................608<br />

CornerPost ............................450<br />

Corning Cable Systems ................200<br />

C-Tech Associates Inc. ..................529<br />

Dasan Networks, Inc. ..................714<br />

Diamond USA Inc. .....................246<br />

Ditch Witch ............................647<br />

Draka Communications ................506<br />

DSM Desotech Inc. ....................612<br />

EchoStar ...............................635<br />

Emerson Network Power ..............420<br />

Enablence .............................304<br />

Ericsson Inc. .......................12, 627<br />

ETI Software Solutions, Inc. ............328<br />

EXFO ..................................633<br />

Finley Engineering Company ..........310<br />

FTTH Council .....................10, 641<br />

GE, Smallworld &<br />

MapFrame Solutions .............551<br />

General Machine Products .............527<br />

Genexis B.V. ...........................411<br />

GM PLAST .............................630<br />

Graybar ...............................428<br />

Great Lakes Data Systems ..............634<br />

GS Battery USA (Inc.)...................410<br />

Hitachi Communications<br />

Technologies America, Inc. ........414<br />

Huawei Technologies (USA)............307<br />

ILSINTECH Co., Ltd. ....................652<br />

IPG Photonics .........................330<br />

JDSU Uniphase Corporation ...........210<br />

KGP Logistics ..........................460<br />

LG, Ericsson Co., Ltd. ...................719<br />

Lightwave .............................730<br />

Lode Data Corporation ................732<br />

MapCom Systems .....................503<br />

Marais Group ..........................750<br />

MasTec North America, Inc. ............552<br />

Michels Corporation ...................429<br />

Miniflex, Inc. ...........................557<br />

Montclair Fiber Optics Inc. .............211<br />

Motorola ..........................11, 320<br />

Multicom, Inc. .........................530<br />

Occam Networks ......................312<br />

OFC/NFOEC .............................6<br />

OFS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .220<br />

Oldcastle Precast Enclosure Solutions . . 342<br />

OSP Magazine ...........................7<br />

Pelusa .................................715<br />

Pencell Plastics ........................606<br />

Phoenix Contact .......................604<br />

Pivot Group .............................1<br />

Plumettaz Inc. .........................501<br />

Power & Telephone Supply Company . .628<br />

Preformed Line Products ..............400<br />

Primex ................................408<br />

Prysmian Cables & Systems ............519<br />

QEES ..................................751<br />

Quanta Services .......................520<br />

Quazite (Hubbell Lenoir City) ..........215<br />

R&A Engineering Company ..............3<br />

Remee Wire & Fiber Optic Cable .......734<br />

RVA Market Research ...................19<br />

SENKO Advanced Components, Inc. ...605<br />

Sigma Designs .........................548<br />

Sigma Systems ........................545<br />

Sterite Technologies Limited ...........213<br />

Superior Essex .........................300<br />

Suttle ..................................409<br />

Tantalus Systems Corp. ................607<br />

Tech Products, Inc. .....................701<br />

Tellabs / AFL Telecommunications .....206<br />

Tetra Tech Construction Services Inc. ...248<br />

The Light Brigade Inc. ..................209<br />

Thermo Bond Buildings, LLC ...........528<br />

Titan Photonics ........................415<br />

Topstone Communication Inc. .........728<br />

Tyco Electronics .......................226<br />

Underground Construction ..............4<br />

UniTek Global Services .................727<br />

UTOPIA ...........................231, 459<br />

Vermeer Corporation ..................448<br />

Walker and Associates .................534<br />

Williams Communications, Inc.. . . . . . . . .729<br />

Zhone Technologies, Inc. ..............214<br />

SPONSOR BOARDS<br />

6'<br />

6'<br />

6'<br />

6'<br />

SPONSOR BOARDS<br />

6'x36"T<br />

ENTRANCE<br />

6' 6' 6'<br />

ENTRANCE<br />

UNIT<br />

66 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Schedule at a glance<br />

2011 FTTH Conference Schedule<br />

Featured speakers in red<br />

New Technology<br />

Fiber all the Way and Building Revenue<br />

Success Stories and Finance Regulations<br />

Key to Track Sessions:<br />

Advanced Network Design, Construction<br />

and Management<br />

Latin America<br />

Sunday, September 12<br />

1:00 pm – 5:00 pm Registration Open<br />

8:00 am – 5:00 pm 1 st WDM-PON Workshop (additional registration required)<br />

9:00 am – 5:00 pm The Great Video Brain-Unloading Workshop<br />

(additional registration required) – Jim Farmer<br />

1:00 pm – 3:00 pm IAG Meeting<br />

3:00 pm – 5:00 pm LATAM Chapter Members Meeting<br />

Monday, September 13<br />

7:00 am – 5:00 pm Registration Open<br />

8:00 am – 9:45 am PAN 100 Series – MDU Panel<br />

MDU Considerations – get the latest on how to reach MDU<br />

residents with FTTH service by understanding the challenges<br />

and approaches for bringing fiber to the unit.<br />

Moderator: Bernhard Deutsch, Corning Cable Systems<br />

– Kevin Smith, Verizon<br />

– Barry Walton, Bell Aliant<br />

– Chris Hogan - UTOPIA<br />

10:45 am – 11:00 am Refreshment Break / Networking / Poster Sessions<br />

11:00 am – 11:45 am Track Session 201 – New Technology<br />

Green Effects of Fiber all the Way<br />

– Kevin Morgan, ADTRAN<br />

11:00 am – 11:45 am Track Session 202 – Fiber all the Way and Building Revenue<br />

Connecting Communities – How Fiber Binds the Utility/<br />

Consumer Experience – Mike Smalley, Carina Technology, Inc.<br />

11:00 am – 11:45 am Track Session 203 – Success Stories and Finance Regulations<br />

The Influence of National <strong>Broadband</strong> Plans on<br />

Telecommunications Projects – Randall Frantz, ESRI<br />

11:00 am – 11:45 am Track Session 204 – ANDCM<br />

Exploiting New Opportunities for Scalable, More Profitable<br />

Networks – Robert Koslowsky, Cyan Optics<br />

11:00 am – 11:45 am Track Session 205 – LATAM Feature Track Portugués<br />

Uso de sistemas de supervisão e manuteção de redes FTTH<br />

– Helio Silvino de Almeida Prat, CpQD<br />

12:00 pm – 1:00 pm On Own for Lunch<br />

Michael Smalley<br />

Carina Technology<br />

Joe Savage<br />

Fiber to the Home Council, NA<br />

Eric Murray, P.Eng.<br />

Tantalus<br />

Dan Pecarina<br />

Hiawatha <strong>Broadband</strong> Communications<br />

Thomas W. Cohen<br />

Kelley Drye<br />

Lawrence R. Freedman<br />

Fleischman and Harding<br />

10:00 am – 10:45 am Track Session 101 – New Technology<br />

Fiber Lights the Way for the New Connected Home<br />

– Steve Klein, Allied Telesis<br />

10:00 am – 10:45 am Track Session 102 – Fiber all the Way and Building Revenue<br />

Over the Top Considerations for a Network Operator<br />

– Kevin Bourg, Enablence Systems<br />

10:00 am – 10:45 am Track Session 103 – Success Stories and Finance Regulations<br />

FTTH: Driving Smart Grid and New <strong>Broadband</strong> Services<br />

– David Wade, Chattanooga Electric Power Board (EPB)<br />

10:00 am – 10:45 am Track Session 104<br />

The Business of <strong>Broadband</strong> Network Transformations for FTTx<br />

– Fred Terhaar, Ericsson<br />

10:00 am – 10:45 am Track Session 105-LATAM – Chapter Feature Track – Spanish<br />

FTTH Networks in Latin America – Testing 101<br />

– Manuel López Oliver, JDSU<br />

11:45 am – 1:00 pm Service Provider – Birds of a Feather Luncheon<br />

(registration required to attend)<br />

Hosted by: FTTH Council Service Provider Committee<br />

– Ellis Hill, <strong>Broadband</strong> Media marketing Association<br />

– Kris Ward, ATMC<br />

1:00 pm – 1:45 pm Track Session 301 – New Technology<br />

Technological Innovations for OSP Cables<br />

– Eric Whitham, OFS<br />

1:00 pm – 1:45 pm Track Session 302 – Fiber all the Way and Building Revenue<br />

Converting an HFC Network to an All Fiber Network<br />

– Dan Pecarina, Hiawatha <strong>Broadband</strong><br />

1:00 pm – 1:45 pm Track Session 303 – Success Stories and Finance Regulations<br />

FTTH Public Funding – International Benchmark / National<br />

<strong>Broadband</strong> Plan Insights – Roland Montagne, IDATE<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 67


LAS VEGAS conference<br />

1:00 pm – 1:45 pm Track Session 304 – ANDCM and FTTH 101<br />

Fiber Testing – The Fundamentals for Successful <strong>Broadband</strong><br />

Deployment – Matt Brown, JDSU<br />

1:00 pm – 1:45 pm Track Session 305 – LATAM Chapter Feature Track – Spanish<br />

FTTH Deployment in Buenos Aires, Argentina<br />

– Mario Eduardo Quaroni<br />

1:45 pm – 2:00 pm Refreshment Break / Networking / Poster Sessions<br />

2:00 pm – 2:45 pm PAN 400 Series – Marketing Panel<br />

Marketing Successful FTTH Service Offers<br />

Moderator: David St. John, St. John Communications, LLC<br />

– Kelly Duplisea, Bell Aliant<br />

– Robin Anderson, Dakota Central Communications<br />

2:00 pm – 2:45 pm Track Session 401 – Fiber all the Way and Building Revenue<br />

Current Topics in Telecom Regulations and Legislation<br />

– Tom Cohen, Kelley, Drye & Warren, LLP<br />

2:00 pm – 2:45 pm Track Session 402 –Building FTTH Revenue<br />

FTTH ARPU and Service Considerations<br />

– Benoît Felten, Yankee Group<br />

10:15 am – 11:30 am PAN-GS-100 – Large Carrier Perspectives<br />

Hear executives explain the power that fiber all the way to the<br />

home provides their customers, and how they plan to leverage<br />

FTTH bandwidths to enable revolutionary new service offers.<br />

Moderator: Tim Pillows, OFS<br />

– Chuck Graff, Verizon Communications<br />

– André Kriger, Telefonica Brazil<br />

11:30 am – 3:00 pm Expo Hall Opens<br />

11:30 am – 1:00 pm Luncheon in Expo Hall<br />

3:15 pm – 4:00 pm Track Session 501 – New Technology<br />

Terabit Access Networks – Building Your Network for the Next<br />

25 Years – Eric Presworsky, Zhone Technologies<br />

3:15 pm – 4:00 pm Track Session 502 – Fiber all the Way and Building Revenue<br />

Who Will Win Wireline vs. Wireless Networks<br />

– Ed Harstead, Alcatel-Lucent<br />

3:15 pm – 4:00 pm Track Session 503 – Success Stories and Finance Regulations<br />

FTTH Service and Network Infrastructure<br />

– David Burpee, Bell Aliant<br />

Jim Baller<br />

The Baller Herbst Law Group PC<br />

Kris Ward<br />

ATMC<br />

Mary A. Mallory<br />

HBC Media Productions/HBC TV 25<br />

Jerry Sharp<br />

Atlantic Engineering<br />

Patrick Sims<br />

ADC<br />

Kevin Morgan<br />

ADTRAN<br />

2:00 pm – 2:45 pm Track Session 403 – Success Stories and Finance Regulations<br />

Transactional and Regulatory Strategies for Structuring Wired<br />

<strong>Broadband</strong> Community Arrangements<br />

– Lawrence Freedman, Fleischman & Harding LLP<br />

2:00 pm – 2:45 pm Track Session 404 – ANDCM and FTTH 101<br />

Fiber Geometry, Fusion Splicing and FTTH<br />

– Guy Swindell, OFS<br />

3:00 pm – 6:30 pm EXPO Grand opening & Opening Reception<br />

Tuesday, September 14<br />

7:00 am – 5:30 pm Registration Open<br />

7:00 am – 8:00 am Continental Breakfast<br />

8:00 am – 10:00 am Opening General Session<br />

– Keynote Speaker: Mike Quigley, CEO, NBN Co. Limited<br />

– Keynote Speaker: Ivan Toner, CTO, Bell Aliant<br />

– LATAM Keynote Speaker: André Kriger, FTTH Director,<br />

Telefonica Brazil<br />

Featured Speakers: World of FTTH<br />

– Chris Holden, FTTH Council, Europe<br />

– Nelson Hiroshi Saito, FTTH Council, Latin America Chapter<br />

– Y.K. Loke, FTTH Council, Asia/Pacific<br />

10:00 am – 10:15 am Refreshment Break / Networking<br />

3:15 pm – 4:00 pm Track Session 504 – ANDCM and FTTH 101<br />

Delivering the Promise in the Last 100 ft.<br />

– Jay Kilby, Suttle<br />

3:15 pm – 4:00 pm Track Session <strong>505</strong> – Spanish<br />

Tecnologia GPON para ENTEL<br />

– Estanislao “Tani” Loayza, ENTEL Chile<br />

4:00 pm – 4:15 pm Refreshment Break / Poster Sessions<br />

4:15 pm – 5:00 pm Track Session 601 – New Technology<br />

The Imperative for PON Wavelength Overlay<br />

– Mark Cannata, IPG Photonics<br />

4:15 pm – 5:00 pm Track Session 602 – Fiber all the Way and Building Revenue<br />

A Gigabit to Every Home – Overkill or Necessity<br />

– Steve Klein, Allied Telesis<br />

4:15 pm – 5:00 pm Track Session 603 – Success Stories and Finance Regulations<br />

Lessons Learned from A 4 Season FTTH Build<br />

– Barry Walton, Bell Aliant<br />

4:15 pm – 5:00 pm Track Session 604 – ANDCM and FTTH 101<br />

Future Proofing Your FTTH Network<br />

– Dean Mischke, P.E., Finley Engineering<br />

4:15 pm – 5:00 pm Track Session 605 – LATAM Chapter Feature Track – Spanish –<br />

ANDCM<br />

FTTH (GPON) trial in Mexico<br />

– Jesús Zuñiga, TelMex<br />

68 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Schedule at a glance<br />

5:15 pm – 6:00 pm Track Session 701 – New Technology<br />

The Role of WDM in Optical Access Networks<br />

– Ronald Heron, Alcatel-Lucent<br />

5:15 pm – 6:00 pm Track Session 702 – Fiber all the Way and Building Revenue<br />

Open Network Services Model – Making FTTH Affordable<br />

In Tier Three Cities<br />

– Jerry Sharp, Atlantic Engineering Group Inc.<br />

5:15 pm – 6:00 pm Track Session 703 – Success Stories and Finance Regulations<br />

Annual Review of Key Legal Issues Affecting Fiber Projects<br />

– Jim Baller, Baller Herbst Law Group<br />

5:15 pm – 6:00 pm Track Session 704 – ANDCM and FTTH 101<br />

Stimulating Your Fiber Deployment: Planning the Life Cycle<br />

Management of FTTH<br />

– Scott Combs, Mapcom Systems<br />

5:15 pm – 6:00 pm Track Session 705 – Success Stories<br />

New Zealand’s Ultra-Fast <strong>Broadband</strong> Initiative<br />

– Rob Spray, Telecommunications Industry Group NZ<br />

6:30 pm – 7:30 pm International Attendee Reception (by invitation only)<br />

8:00 am – 8:45 am Track Session 804 – ANDCM and FTTH 101<br />

FTTH Network Service Activation – Key Features in<br />

BSS/OSS Applications<br />

– Christopher Beisner, ETI Software Solutions<br />

9:00 am – 9:45 am Track Session 902 – Fiber all the Way and Building Revenue<br />

All-Fiber Access – The Economic Advantages<br />

– Catie McNaught, Corning Cable Systems<br />

9:00 am – 9:45 am Track Session 903 – Success Stories and Finance Regulations<br />

The Grand Slam Network – The FTTH Enabled Smart Grid<br />

– Eric Murray, Tantalus Systems Corp.<br />

9:00 am – 9:45 am Track Session 904 – ANDCM and FTTH 101<br />

OSS Best Practices to Deliver Innovative Service Bundles over<br />

FTTH – Kerbey Altman, Sigma Systems<br />

10:00 am – 12:30 pm Expo Hall Open<br />

12:45 pm – 2:30 pm Closing General Session and Luncheon<br />

FTTH Council Awards, Sponsored by the FTTH Council<br />

7 th Annual FTTxcellence Awards, Sponsored by Lightwave and<br />

Corning<br />

Steve Klein<br />

Allied Telesis<br />

Catie McNaught<br />

Corning Cable Systems<br />

Eric Whitham<br />

OFS<br />

Ed Harstead<br />

Alcatel-Lucent<br />

Ronald Heron<br />

Alcatel-Lucent<br />

Chuck Graff<br />

Verizon Communications<br />

Wednesday, September 15<br />

7:00 am – 2:30 pm Registration Open<br />

7:00 am – 8:00 am Continental Breakfast / Networking / Poster Sessions<br />

8:00 am – 9:45 am PAN-800 – Fiber-Enabled Content and Services<br />

Discover how the all-fiber network is creating a revolution in<br />

entertainment services that has only just begun.<br />

Moderator: Robert J. Schaeffer, Technology Planners<br />

– Mary Malloy, Hiawatha <strong>Broadband</strong> Communications<br />

– Mike Carney, Dascom Systems Group, LLC<br />

– Pete Bryant, Avail-TVN<br />

– Bryan Wassom, 180 Squared<br />

8:00 am – 8:45 am Track Session 801 – New Technology<br />

Realizing More Profit with Miniaturized Solutions in<br />

Fiber-to-the-Premises Networks – Patrick Sims, ADC<br />

8:00 am – 8:45 am Track Session 802 – Fiber all the Way and Building Revenue<br />

RFoG – Fiber Technology Supporting an Emerging SMB<br />

Opportunity for Cable<br />

– Shridhar Kulkarni, Aurora Networks<br />

8:00 am – 8:45 am Track Session 803 – Success Story<br />

FTTH Marketing Case Study – Dakota Central<br />

Telecommunications<br />

– Robin Anderson, Dakota Central Telecommunications<br />

Keynote Speaker – Ellis Hill, Executive Director, <strong>Broadband</strong><br />

Multimedia Marketing Association<br />

Keynote Discussion – <strong>Broadband</strong> in America: A Current Affairs<br />

Perspective<br />

– Eric Fitzgerald-Reed, Vice President, Market Issues and<br />

Policy, Verizon Communications<br />

– Kathleen Franco, Executive Director – Public Policy,<br />

AT&T Services, Inc.<br />

– Tom Cohen, Counsel, Kelley Drye<br />

Thursday, September 16<br />

7:00 am – 9:00 am Registration Open<br />

8:00 am – 5:00 pm Co-Located Event: 2010 Digital Home Summit<br />

(additional registration required)<br />

9:00 am – 12:00 pm FTTH Council NA Board of Directors Meeting<br />

9:00 am – 4:00 pm WK 103 – Fiber to the User (Fiber 102) (additional fee required)<br />

8:00 am – 5:00 pm WK 104 – CFHP Course Day 1 (additional fee required)<br />

Friday, September 17<br />

8:00 am – 5:00 pm CFHP Course Day 2 (additional fee required)<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 69


LAS VEGAS conference<br />

Featured Exhibitors at<br />

the FTTH Conference<br />

To connect in Las Vegas with companies that don’t have booth<br />

numbers, visit the BBP exhibit in the Expo Hall at Booth #600.<br />

Adesta LLC<br />

www.adestagroup.com<br />

Booth #305<br />

Adesta specializes in the design<br />

and implementation of modern<br />

communications networks and<br />

infrastructure for public and private<br />

customers. A trusted provider of facilities, equipment and<br />

personnel for a wide variety of communications infrastructure,<br />

Adesta offers custom-tailored, results-oriented services in SO-<br />

NET, IP/Ethernet, DWDM/CWDM, wireless, last mile and<br />

broadband networks.<br />

Adesta has deployed more than 2 million miles of fiber and<br />

can help develop a greenfield network or integrate into an existing<br />

infrastructure. The company works with inside- and outside-plant<br />

facilities and provides all types of networks for voice,<br />

data and video applications. It offers a wide range of services,<br />

including design, engineering, cable and equipment procurement,<br />

aerial and underground installation, construction, system<br />

testing and turn-up, fusion splicing and documentation.<br />

With more than 150 metropolitan and rural networks<br />

nationwide, Adesta has the talented engineering and design<br />

teams, efficient project management and operations and maintenance<br />

services to create lasting value for customers.<br />

ADTRAN<br />

www.adtran.com<br />

Booth #219<br />

An established supplier of advanced network solutions,<br />

ADTRAN develops innovative systems using IP/Ethernet architectures<br />

for both wireline and wireless media. These solutions<br />

enable video deployments, broadband expansion, Ethernet<br />

service delivery and converged network services.<br />

ADTRAN’s innovative broadband access solutions include<br />

the industry’s most widely deployed FTTN sealed OSP<br />

DSLAM. For FTTH using GPON or active Ethernet, Carrier<br />

Ethernet, services migration or voice applications, ADTRAN’s<br />

Total Access 5000 Multi-Service Access Platform provides the<br />

value required by today’s service providers. The multiservice architecture<br />

of the Total Access 5000 enables the deployment of<br />

an advanced packet network infrastructure that delivers a host<br />

of services across a pure Ethernet core. When coupled with Total<br />

Access 300 Series ONTs, it provides an end-to-end fiber deployment<br />

strategy that is supported by a common management<br />

solution built on the proven ADTRAN Operating System. For<br />

<strong>Broadband</strong> You Can Build On, visit ADTRAN at booth #120.<br />

AFL Telecommunications<br />

www.afltele.com<br />

Booth #206<br />

AFL Telecommunications is an industry-leading manufacturer<br />

of fiber optic products and provider of engineering expertise<br />

and integrated services to the telecommunications industry for<br />

the transmission of video, voice and data. AFL also offers fiber<br />

management systems, optical connectivity, closures, demarcation<br />

and fiber optic cable as well as fusion splicers, test equipment<br />

and related accessories.<br />

AFL has extensive experience in both design and application<br />

across all markets, including fiber-to-the-x. AFL’s “FTTH<br />

Made Easy” program consists of end-to-end system integration,<br />

incorporating a vast product portfolio that includes GPON,<br />

GEPON and point-to-point electronics with system integration<br />

and FTTx business modeling capabilities.<br />

A leading reseller of Tellabs’ GPON solution, AFL will exhibit<br />

with Tellabs in booth #206 during the FTTH Conference<br />

& Expo. Stop by to learn more about how we can meet<br />

your FTTx business needs.<br />

AMT<br />

www.amt.com<br />

Advanced Media Technologies<br />

Inc. (AMT) is<br />

the performance leader<br />

among CATV and<br />

broadband electronic equipment providers. As a value-added<br />

reseller of high-performance products from the world’s most<br />

recognized manufacturers, AMT targets emerging technology<br />

applications in broadband with a complete line of products for<br />

CATV, IPTV and FTTH.<br />

AMT’s offerings include products from leading manufacturers,<br />

such as Motorola, Amino, Blonder Tongue, Pacific<br />

<strong>Broadband</strong> Networks, EGT, RGB Networks, Adtec, Drake,<br />

Olson Technology and Emcore.<br />

AMT specializes in prebuilt headends that range from small<br />

DSS systems to fully digital, high-definition headends.<br />

70 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Sponsors/Exhibitors<br />

Atlantic Engineering Group<br />

www.atlantic-engineering.com<br />

Atlantic Engineering Group<br />

(AEG), a Georgia corporation<br />

founded in 1996, designs and<br />

builds communications networks.<br />

In its 14 years of experience,<br />

it has completed more<br />

than 75 networks, including 22 fiber-to-the-premises projects.<br />

Clients include municipalities, utilities, cooperatives and<br />

government agencies. It is an “all in” service provider for fiber<br />

optic networks.<br />

Atlantic Engineering Group provides complete management<br />

of clients’ projects – project mapping, design, construction and<br />

materials control. The team includes skilled and experienced project<br />

managers and construction managers with in-house quality<br />

control personnel. Each project, large or small, receives the same<br />

management attention to minimize disruptions to the citizenry,<br />

to build in quality each and every day, to focus on safety for<br />

personnel and the public, and to provide each AEG client with a<br />

successfully completed project on time and on budget.<br />

Clearfield<br />

www.clearfieldconnection.com<br />

Booth #510<br />

Clearfield Inc. designs the Field-<br />

Smart fiber management platform,<br />

the only fiber management platform<br />

to be designed around a single architecture<br />

for the inside plant, outside<br />

plant and access network. Scaling from 12 to 1,728 ports,<br />

FieldSmart supports a wide range of panel and cabinet configurations,<br />

densities, connectors and adapter options, which<br />

are offered alongside an assortment of passive optical components.<br />

Clearfield provides a complete line of fiber and copper<br />

assemblies for inside plant, outside plant and access networks.<br />

Clearfield is a public company traded on NASDAQ: CLFD.<br />

Draka Communications, with more than 100 years of experience,<br />

is one of the world’s largest fiber producers and the number<br />

one multimode fiber producer. It is a leader in innovative<br />

optical fiber and cable solutions, with a portfolio of more than<br />

100,000 cables for indoor, indoor-outdoor and outdoor applications.<br />

Draka’s regional headquarters is located in Claremont,<br />

N.C., in the only colocated fiber and cable facility in North<br />

America. Its 128-acre campus is home to a world-class, 1.2<br />

million-square-foot manufacturing facility dedicated to the<br />

development, delivery and deployment of optical fiber and fiber<br />

cable networks. For more information, call 800-879-9862<br />

or visit www.draka.com/communications.<br />

Visit Draka at booth #506 to view the new portfolio of MDU<br />

and bend-insensitive products, Bendbright single-mode and the<br />

newest multimode fiber cables with MaxCap Bendbright.<br />

Fiber Instrument Sales<br />

www.fiberinstrumentsales.com<br />

Fiber Instrument Sales Inc.<br />

(FIS) was founded in 1985<br />

to fulfill the growing need<br />

in the communications industry<br />

for fiber optic cables<br />

and connectivity equipment.<br />

Today, FIS maintains one of the largest inventories of<br />

fiber optic products in the world. The company is international<br />

in scope, serving more than 11,000 customers worldwide.<br />

FIS is a manufacturer and distributor of hundreds of fiber<br />

optic products used in the telecom and datacom industries.<br />

Products include cable assemblies, connectors, test equipment<br />

and more. Its Security Division markets security cameras and<br />

innovative intrusion detection systems designed and manufactured<br />

by FIS.<br />

FIS is located with a number of affiliated companies at the<br />

FIS Research Park in Oriskany, N.Y. It has a workforce of 225<br />

skilled and dedicated employees who have helped the company<br />

achieve international success.<br />

Corning Cable Systems<br />

www.corningcablesystems.com<br />

Booth #200<br />

Corning Incorporated,<br />

a global innovator and industry leader in optical networking<br />

product solutions, offers flexible, interchangeable<br />

fiber-to-the-home (FTTH) Evolant Solutions that adapt to the<br />

unique needs of any project. For help in designing, building<br />

or maintaining a system, choose Corning to stay ahead of network<br />

evolution.<br />

Draka Communications Americas<br />

www.draka.com/<br />

communications<br />

Booth #506<br />

OFS<br />

www.ofsoptics.com<br />

Booth #220<br />

OFS is a world-leading designer,<br />

manufacturer and <br />

provider of optical fiber,<br />

optical fiber cable, FTTx, optical connectivity and specialty<br />

photonics products. Its manufacturing and research divisions<br />

work together to provide innovative products and solutions for<br />

many different applications as they link people and machines<br />

worldwide. Between continents, between cities, around neighborhoods<br />

and into homes and businesses of digital consumers,<br />

OFS provides the right optical fiber, optical cable and components<br />

for efficient, cost-effective transmission.<br />

OFS’ corporate lineage dates back to 1876 and includes<br />

technology powerhouses such as AT&T and Lucent<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 71


Technologies (now Alcatel-Lucent). Today, OFS is owned by<br />

Furukawa Electric, a multibillion dollar global leader in optical<br />

communications. Headquartered in Norcross, near Atlanta,<br />

Ga., OFS is a global provider with facilities in Avon, Conn.;<br />

Carrollton, Ga; Somerset, N.J.; and Sturbridge, Mass., as well<br />

as in Denmark, Germany and Russia.<br />

Primex<br />

www.primextelecom.com<br />

Booth #408<br />

Are all demarcation<br />

enclosures made<br />

equal They shouldn’t<br />

be. To be successful, enclosures must work with existing equipment<br />

and installation practices. You should never be forced to<br />

adapt to someone else’s standards. Primex enclosures conform<br />

to your specific requirements so you can focus on selecting the<br />

delivery system that best serves your customers. We Make EV-<br />

ERYTHING Fit so you don’t have to.<br />

Primex Telecommunications is a leader in designing and<br />

manufacturing enclosure solutions for the communications<br />

industry. It has 35-plus years of experience in creating customized<br />

and off-the-shelf enclosure solutions for demarcation, termination<br />

and cable management requirements. Its enclosures<br />

have been widely deployed by service providers and OEMs in<br />

telecommunications, cable television, satellite, wireless and<br />

FTTx networks throughout North America and international<br />

markets. Talk to Primex about creating a solution that works<br />

for your equipment and cabling requirements.<br />

Raisecom USA<br />

www.raisecom.com<br />

Raisecom manufactures next-generation access solutions.<br />

More than 5 million Raisecom products have been deployed in<br />

service provider networks worldwide. Raisecom has 1,600 employees<br />

and more than 10 years’ experience assisting telecommunications<br />

providers in meeting their business objectives.<br />

Raisecom products include Ethernet switches, Ethernet demarcation<br />

devices, media converters, TDM over IP, GEPON<br />

solutions, optical multiplexers, CWDM, SFPs and PDH/Ethernet<br />

over PDH.<br />

Raisecom’s carrier-class network management system,<br />

NVIEW, enables cost-effective implementation and management<br />

with flexibility in delivering end-user services.<br />

For additional information, see www.raisecom.com or<br />

contact info@raisecom.com or 866-816-4808 ext. 110.<br />

Seikoh Giken<br />

www.seikoh-giken.co.jp/en/<br />

Global Solutions<br />

in Optical Precision:<br />

Since its<br />

establishment in 1972, the Seikoh Giken Company continues<br />

LAS VEGAS conference<br />

to expand and build upon core technologies – precision micromachining<br />

and optical processing – devoting itself to providing<br />

products that meet and exceed market needs.<br />

Today, Seikoh Giken’s Fiber Optics Product Division provides<br />

precision interconnectivity solutions for optical networks<br />

and manufacturing environments. For FTTx installations, the<br />

company supplies the Splice-On-Connector, premium patchcords,<br />

adaptors, attenuators, FerruleMate/HandiMate connector<br />

cleaners and the RepairMate restoration polisher. For OEM<br />

production, it offers ferrules, connectors, high-volume polishers,<br />

metalized/AR coated fibers and isolators. For additional<br />

information, contact Seikoh Giken USA Incorporated, e-mail<br />

sales@sg-usa.com or visit www.SeikohGiken.com.<br />

Suttle<br />

www.suttleonline.com<br />

Booth #409<br />

Celebrating its 100th<br />

anniversary, Suttle is<br />

widely accepted by the world’s largest service providers as delivering<br />

leading residential connectivity solutions. The company’s<br />

high-quality products are backed by best-in-class customer service,<br />

a 25-year warranty on certified systems and a free online<br />

training program. Suttle is an ISO 9001 and TL9000 registered<br />

communications company based in Hector, Minn.<br />

Suttle’s high-quality products include a complete line of<br />

DSL line conditioners, CorroShield corrosion protection products,<br />

TWiN Lock and SURE Lock video connectors, video<br />

splitters and amplifiers, SpeedStar modular jacks and faceplates<br />

and a wide array of structured wiring products, including the<br />

SOHO Access line of wiring enclosures and modules.<br />

Experience from the last century, innovation for the next.<br />

Transition Networks<br />

www.transition.com<br />

Transition Networks<br />

Inc. is an RUS-listed<br />

fiber access technology expert and global leader in the multiservice<br />

Carrier Ethernet market. Transition’s extensive portfolio<br />

of carrier products includes carrier-class switches, network<br />

interface devices, customer-premises equipment, provider edge<br />

devices and CWDM. All products are built to ensure that even<br />

the most stringent service-level agreement requirements are met.<br />

Whether the application is carrier access, edge, transparent services<br />

or mobile backhaul, Transition offers cost-effective solutions<br />

and world-class expertise to help carriers reduce opex and<br />

capex while ensuring superior service with increased reliability<br />

and uptime. Transition’s products are available both stand-alone<br />

and chassis-based, with multiple options such as fixed optics<br />

and SFP ports that can accommodate virtually any need. Transition<br />

also offers advanced features, such as 802.3ah Link OAM,<br />

802.1ag Service OAM, Y.1731 Performance Monitoring, 802.1Q<br />

VLANs, Bandwidth Allocation and Jumbo Frame support, for<br />

more efficient troubleshooting and less on-site maintenance.<br />

72 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


NEWS<br />

Walker and Associates<br />

www.walkerfirst.com<br />

Booth #534<br />

Walker and Associates is the premier distributor of network<br />

products solutions, providing world-class supply chain management,<br />

network deployment kits, quality installation, expert<br />

systems integration and unsurpassed service to U.S. telecommunications<br />

service provider markets.<br />

Since its inception in 1970, Walker has remained an aggressive<br />

industry leader, offering products and solutions that support<br />

leading-edge technologies such as VoIP, Ethernet, FTTx,<br />

MSAP, Wi-Fi/WiMAX/LTE, wireless backhaul, optical transport<br />

and DSL. Walker provides these solutions to wireline and<br />

wireless service providers of all sizes. Walker continues to seek<br />

new products and technologies that will aid in building network<br />

infrastructure and allowing upgrades to the embedded base of<br />

equipment for higher speeds of broadband service delivery.<br />

Walker’s services help reduce costs associated with installing<br />

and maintaining equipment at the customer location. The<br />

company assists its customers in solving business challenges<br />

and increasing their ability to meet customer expectations<br />

from telecommunications service providers.<br />

News from Featured Exhibitors<br />

Draka Communications Americas<br />

New Cable Solution Simplifies Routing<br />

In MDU and MTU Environments<br />

Draka Communications<br />

Americas, one of the leading<br />

fiber optic cable manufacturers,<br />

announces the<br />

introduction of a new line<br />

of fiber cables designed<br />

for installation in residential<br />

multidwelling units<br />

(MDU) and commercial<br />

multitenant units (MTU).<br />

This riser-rated product is<br />

available in color-coded<br />

6-fiber or 12-fiber units and is intended for use with wallmounted<br />

conduit systems typically found in residential hallways<br />

or office corridors.<br />

The newest addition to the ezINTERCONNECT cable<br />

solution family, Draka Indoor Bundle Drop is part of a continuing<br />

expansion of MDU fiber cable products aimed at reducing<br />

the time and cost of fiber deployment in apartments,<br />

condominiums and retail centers. The Indoor Bundle Drop<br />

can provide the installer with time and cost savings by enabling<br />

efficient and rapid deployment to multiple locations on<br />

the same floor.<br />

Draka Communications Indoor Bundle Drop has undergone<br />

stringent qualifications to guarantee compliance with<br />

industry-standard performance requirements. This product<br />

has completed a comprehensive test program conducted by an<br />

accredited independent testing laboratory.<br />

Available immediately, Draka’s Indoor Bundle Drop incorporates<br />

several exceptional features and benefits to optimize<br />

performance and reduce installation complexity. This product<br />

leverages Draka’s unsurpassed bend-insensitive optical fiber<br />

technology including Ultra Bend Insensitive Fiber (UBIF)<br />

BendBright-Elite that provides low loss in radii as small as<br />

5 mm. The Indoor Bundle Drop may be preconnectorized<br />

for plug-and-play applications and fitted with a pulling sock<br />

to facilitate routing through wall penetrations. The product is<br />

lightweight and flame-retardant, and individual subunits are<br />

uniquely identified for traceability.<br />

“Draka continues to meet the growing challenges posed by<br />

FTTH MDU applications through an ever-expanding product<br />

portfolio. We constantly look for products and methodology<br />

to simplify the installation process and build on efficiencies<br />

of scale. The Indoor Bundle Drop provides a fast, simple and<br />

craft-friendly way to establish service connections for an entire<br />

building in short order,” states Dean Yamasaki, applications and<br />

technology manager for Draka Communications Americas.<br />

ADTRAN<br />

Frontier Communications Selects ADTRAN for<br />

Initial Deployment of Enhanced <strong>Broadband</strong> Delivery<br />

in New <strong>Properties</strong><br />

ADTRAN Inc., a leading provider of next-generation carrier<br />

infrastructure solutions, announced its selection by Frontier<br />

Communications Corporation to provide fast-track broadband<br />

access solutions and turnkey services to many of the new<br />

markets Frontier acquired upon completion of its transaction<br />

with Verizon Communications. Frontier will use ADTRAN’s<br />

Total Access 5000 Multi-Service Access and Aggregation Platform<br />

(MSAP) and Total Access 1100 and 1200 Series Fiber-tothe-Node<br />

(FTTN)<br />

products to deliver<br />

universal broadband,<br />

new bundled<br />

services and enhanced<br />

technologies<br />

to customers across<br />

its expanded geographic<br />

footprint.<br />

Michael Golob,<br />

vice president of engineering<br />

and technology for<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 73


Frontier, stated, “ADTRAN’s breadth of applications, including<br />

fiber to the home, FTTN and IP DSLAM, along with its<br />

turnkey services, will help us meet our ‘first 180 days’ targets.<br />

Our long-standing relationship with ADTRAN gives us confidence<br />

that it will help us get off to a fast start.”<br />

Frontier is committed to enabling subscribers in the new<br />

properties to enjoy advanced broadband services and to helping<br />

advance the goals of the National <strong>Broadband</strong> Plan.<br />

<strong>Broadband</strong> services such as high-speed Internet, business<br />

Ethernet and network upgrades will be of economic, health<br />

and cultural benefit to millions of new Frontier consumers,<br />

small businesses, universities and other institutions in 14 states<br />

across the West, Midwest and South.<br />

“ADTRAN is pleased to strengthen our strategic relationship<br />

with Frontier as a key supplier for its 14-state broadband deployment,”<br />

says P. Steven Locke, vice president, service providers,<br />

ADTRAN. “Our breadth of technologies and services will help<br />

Frontier meet the needs of this growing customer base.”<br />

AFL<br />

Introducing the OFL280 FlexTester<br />

AFL announces the introduction<br />

of the Noyes<br />

OFL280 FlexTester, a handheld,<br />

multifunction OTDR<br />

and loss test set offering incomparable<br />

flexibility and<br />

exceptional value. With unmatched<br />

combinations of fiber<br />

optic test functions, ease<br />

of use and portability, all<br />

OFL280 FlexTester models<br />

include an integrated singlemode<br />

1310/1550 nm OTDR<br />

with PON-optimized and<br />

standard test modes, optical<br />

power meter, 1310/1550 nm<br />

laser source and visual fault locator.<br />

The OFL280 FlexTester will replace or upgrade four existing<br />

OFL250/OFL280 models. (See chart below.)<br />

Operating at 1310/1550 nm, the OFL280-100 is suitable<br />

for certifying point-to-point or FTTx PON fibers by allowing<br />

the detection of macro bends. The OFL280-101 adds 1625 nm,<br />

allowing certification of the L-band for transport use. Testing<br />

at 1490 nm is required by some network operators to certify<br />

LAS VEGAS conference<br />

FTTx PONs, making the OFL280-102 the best choice. The<br />

filtered, three-wavelength OFL280-103 certifies dark fibers<br />

at 1310/1550 nm, fault-locates live FTTx fibers at 1625 nm,<br />

and measures FTTx power levels at 1490 nm and 1550 nm, all<br />

from a single test port. All OFL280 FlexTester models can test<br />

through FTTx PON splitters.<br />

As with all Noyes OTDRs, test results may be saved as industry<br />

standard .SOR files, which can be transferred to a PC<br />

for viewing, printing and analysis using supplied Windowscompatible<br />

software.<br />

The enhanced-capability OFL280 FlexTester will replace<br />

comparable OFL250 and OFL280 models with no price increases.<br />

For additional information, visit www.AFLtele.com.<br />

Transition Networks<br />

Transition Networks Launches<br />

New Line of Network Interface Devices<br />

Transition Networks Inc., the<br />

fiber access technology<br />

expert, a wholly<br />

owned subsidiary<br />

of Communications<br />

Systems<br />

Inc., announced<br />

the launch of its<br />

newest portfolio<br />

of ION Network Interface<br />

Devices (NIDs). The x2220, x3220 and<br />

x3230 families are specifically designed to help telecoms and<br />

cable providers generate and preserve revenues when delivering<br />

Ethernet services. With this announcement, Transition Networks<br />

expands its carrier-class and enterprise network product<br />

portfolios by expanding the ION Platform, an intelligent,<br />

high-density, multiprotocol system that supports a variety of<br />

network interface devices and media conversion modules.<br />

With the growing demand for Ethernet services, the new<br />

ION NID products enable service providers to offer tiered services<br />

with end-to-end service-level agreements while increasing<br />

customer satisfaction and keeping capital expenses to a<br />

minimum. These new ION NIDs create a clear demarcation<br />

point between the provider and customer network, as well as<br />

in carrier-to-carrier networks. ION NIDs can be used in conjunction<br />

with the ION Platform or as stand-alone devices.<br />

“Customers continue to put more demands on service providers<br />

for faster and cheaper Ethernet services, but they still<br />

AFL FlexTester Model Wavelengths, Range and Special Features Will Replace or Upgrade<br />

OFL280-100 1310/1550 nm, 34/32 dB OFL250 dual-wavelength<br />

OFL280-101 1310/1550/1625 nm, 34/32/30 dB OFL250 triple-wavelength<br />

OFL280-102 1310/1490/1550 nm, 34/32/32 dB Existing OFL280-102<br />

OFL280-103<br />

1310/1550/1625 nm, 34/32/30 dB with live fiber filter and Existing OFL280-103<br />

FTTx PON meter<br />

74 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Transition ION<br />

NID Model<br />

Copper Port (1)10/100/<br />

1000Mbps<br />

Fiber Port(s) (1) 1000Mbps<br />

*Fixed optic or SFP<br />

*SFP port is triple speed<br />

News<br />

C/S3230 C/S3231 C/S3220 C/S3221 C/S2220<br />

(1)10/100/<br />

1000Mbps<br />

(2) Triple speed<br />

SFP ports<br />

(1)10/100/<br />

1000Mbps<br />

(1) 1000Mbps<br />

*Fixed optic or SFP<br />

*SFP port is triple speed<br />

(1)10/100/<br />

1000Mbps<br />

(2) Triple<br />

speed SFP<br />

ports<br />

802.3ah Yes Yes Yes Yes Yes<br />

802.1ag / Y.1731 Yes Yes<br />

(1)10/100/<br />

1000Mbps<br />

(1) 100Mbps<br />

*Fixed optic<br />

or SFP<br />

require service-level agreements,” says Patrick Schaber, director<br />

of marketing at Transition Networks. “These new ION Network<br />

Interface Devices provide a cost-effective way to meet<br />

these demands and address wide-scale deployment challenges<br />

while still providing the features service providers require,<br />

such as service OAM, link OAM, performance monitoring,<br />

C-TAG/S-TAG support, quality of service bandwidth allocation<br />

and remote diagnostics.”<br />

With key features such as link OAM and service OAM capabilities,<br />

Transition Networks’ ION NIDs ensure rapid detection<br />

and isolation of potential service-related problems. The<br />

ability to have trouble detection and resolution from a central<br />

network operations center dramatically reduces operating expenses<br />

and results in a quicker mean time to repair, with the<br />

end result being a happier customer.<br />

Product Features<br />

These ION NIDs support up to 10K jumbo frames and bandwidth<br />

allocation to limit upstream and downstream traffic.<br />

They offer complete Ethernet OAM support, including 802.3ah<br />

(link OAM). The x3230 series includes Ethernet OAM support<br />

for 802.1ag (service OAM) and Y.1731 (performance monitoring)<br />

to ensure visibility across the entire network.<br />

IEEE 802.1p quality of service is included on the latest<br />

ION NIDs to allow service providers to offer different classes<br />

of services to customers as well as full VLAN support, including<br />

double tagging (Q-in-Q). Service providers are also able to<br />

select the Ethertype of the S-TAG.<br />

Configuration, management and monitoring of the ION<br />

NIDs can be performed from a Web browser, command-line<br />

interface, via Telnet or the console port, or with a third-party<br />

SNMP system.<br />

Product Configuration<br />

Transition Networks’ Network Interface Devices are available<br />

as a chassis card for the ION Platform or as a stand-alone version.<br />

See the table above for more information about specific<br />

models.<br />

Product Availability<br />

Please contact Transition Networks at 800-526-9267 or 952-<br />

941-7600 for pricing and more information on the Transition<br />

Networks’ ION NID products, or visit www.transition.com<br />

for the latest information.<br />

Clearfield<br />

Clearfield Launches New Fiber Management<br />

Elements Optimized for Small-Count Deployments<br />

Clearfield Inc. announced its latest innovation in small-count<br />

fiber management, the FieldSmart Small Count Delivery (SCD)<br />

rack mount panel. Marketed without fiber, the FieldSmart SCD<br />

allows service providers to pick and choose from either the flexible<br />

Clearview xPAK or the highly scalable Clearview Cassette<br />

for their fiber connectivity needs.<br />

“Some of today’s latest fiber applications call for landing<br />

only a few fibers at a time. Utilizing a fixed panel or wall-mount<br />

enclosure designed for a typical telco installation is cost-prohibitive<br />

in these environments – yet the integrity of these fibers<br />

is just as important,” explains Cheri Beranek, president and<br />

CEO of Clearfield. “The FieldSmart SCD series is designed to<br />

provide optimal fiber protection when only a small number of<br />

fiber ports are initially required.”<br />

“The Clearview xPAK was designed for flexibility in application,<br />

allowing for user-defined applications requiring smallcount<br />

landed fiber,” explains Johnny Hill, chief operating officer<br />

for Clearfield. “The FieldSmart SCD panel is an immediate<br />

response to our customers’ request to use the Clearview xPAK<br />

in traditional relay rack or data cabinet environments for the<br />

provider or the end user.”<br />

With the FieldSmart SCD panel, service providers have the<br />

added convenience of scaling from two to 24 ports of fiber connectivity<br />

in a 1RU footprint and can upgrade from an xPAK<br />

device to a traditional Clearview Cassette when take rates or<br />

density demands dictate.<br />

Because the mounting plate can be used in either a 19-inch<br />

or 23-inch environment, service providers can standardize on<br />

the FieldSmart SCD for all panel requirements, using the same<br />

panel for a 23-inch frame mount as well as for 19-inch data<br />

cabinet applications.<br />

Suggested Application Environments<br />

The FieldSmart SCD rack-mount panel allows the service provider<br />

to deploy one or two integrated Clearview devices – the<br />

Clearview xPAK as well as the original Clearview Cassette.<br />

The application environments are limitless; initial deployments<br />

have included cellular backhaul, colo offices and small business<br />

networks.<br />

Small-count delivery of fiber doesn’t mean that density<br />

isn’t important. “In speaking with members of the MSO<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 75


community, we discovered an unmet need within the industry<br />

for a high level of fiber protection within a footprint that could<br />

be housed in a 19-inch data cabinet or hut,” says Tom Warren,<br />

MSO market manager for Clearfield. “When loaded with two<br />

Clearview Cassettes, the FieldSmart SCD panel provides up<br />

to 24 ports of fiber management in a single 1RU panel with<br />

mounting brackets that enable convenient access.”<br />

Availability<br />

The FieldSmart SCD 1RU is shipping. It is the latest of a series<br />

of small-count enclosures designed around the Clearview<br />

xPAK, including the FieldSmart SCD Wallbox (Part#: FDPxWB1).<br />

Corning Cable Systems<br />

Corning Cable Systems Introduces<br />

New Stimulus Advantage Program<br />

Corning Cable Systems LLC, part of Corning Incorporated’s<br />

Telecommunications segment, introduces the Stimulus Advantage<br />

Program, available to all recipients of U.S. government<br />

broadband stimulus program last-mile awards. For every dollar<br />

spent on Corning Cable Systems’ cable and hardware solutions,<br />

the program offers points that can be redeemed for splice<br />

equipment, training courses and much more.<br />

The Stimulus Advantage Program is open to U.S.-based organizations<br />

deploying last-mile projects that have been awarded<br />

broadband stimulus funds allocated by the U.S. federal government<br />

through the American Recovery and Reinvestment Act<br />

of 2009 Title I and Title VI. The eligible organization must be<br />

listed as an awardee on www.broadbandusa.gov.<br />

Awardees can apply for the Stimulus Advantage Program<br />

by submitting an application at www.corning.com/cablesystems/stimulus.<br />

Terms and conditions of the program, as well as<br />

additional program information, are available at this site.<br />

Fiber Instrument Sales<br />

FIS Introduces the Cheetah SOC<br />

The new Cheetah SOC is the quickest prepolished, factoryterminated<br />

pigtail to prepare, splice and install. The Cheetah’s<br />

25 mm splice-protection sleeve is encapsulated and protected<br />

by the strain relief boot, eliminating the need for splice trays,<br />

chips and extra cabinets. The universal holder allows for flexible<br />

use with the industry’s best fiber optic fusion splicers, such as<br />

Alcoa Fujikura (AFL), Sumitomo Electric and Fitel, ensuring<br />

low-loss splices. The fiber pigtail is less than 2 inches in length<br />

and is precleaved for direct insertion into a fusion splicer. It is<br />

available in single-mode, multimode and 10 Gig multimode<br />

fiber types. Simply remove the cleave protector, insert the SOC<br />

into the fusion splicer and splice. FIS offers 19 styles of SOCs<br />

to accommodate any solution. They conveniently fit onto tight<br />

buffered cable. SOCs come precleaved and ready to be spliced<br />

into any application necessary.<br />

LAS VEGAS conference<br />

OFS<br />

Fitel S123 Fusion Splicer Series<br />

Now Commercially Available<br />

Furukawa Electric<br />

Co. Ltd. (FEC) and<br />

the U.S.-based OFS<br />

Telecommunications<br />

Division are pleased<br />

to announce the commercial<br />

release to the<br />

global market of the<br />

latest clad alignment<br />

handheld fusion splicer<br />

FITEL S123 fusion<br />

splicer series.<br />

“The FITEL S123 fusion splicer brings both speed and durability<br />

for last-mile applications,” says Linda Dembowski, general<br />

manager, optical connectivity solutions. “With its rugged,<br />

compact design and improved heating time, the S123 fusion<br />

splicer is a front-runner in low-cost field splicing equipment.”<br />

Furukawa Electric and OFS offer a range of rugged, handheld<br />

fusion splicers that deliver speed, durability and low loss<br />

in smaller, lighter handheld designs. These include the highly<br />

precise FITEL S178 Hand Held Core Align fusion splicer<br />

and the midtier FITEL S153 Active Clad Align fusion splicer,<br />

which were both announced earlier in 2010, complemented by<br />

the new FITEL S123 Clad Alignment fusion splicer for lastmile<br />

applications.<br />

This new set of fusion machines is designed to endure harsh<br />

operating conditions, with rubber pads embedded on four<br />

corners of the splicer body providing improved shock and impact<br />

resistance. The FITEL fusion splicers also achieve water<br />

resistance compliant to IPX2 and dust resistance compliant to<br />

IP5X, allowing them to be used in demanding environments<br />

without compromising splicer performance. Along with its<br />

rugged durability, the S123 offers the added user convenience<br />

of an innovative, mirror-free alignment system that allows for<br />

simplified maintenance.<br />

S123 fusion splicer product features include<br />

• Canopy design, durable metal body frame and rubber protection<br />

corners that provide robust protection for demanding<br />

environmental conditions<br />

• Fast splicing (about 13 seconds) with low loss and fast heating<br />

(about 25 seconds) for a single fiber<br />

• 70 cycles (splicing and heating) with single FITEL series<br />

battery<br />

• Availability for all Metro, LAN and FTTx fibers, including<br />

ultra-bend-insensitive fibers such as EZ-Bend fiber<br />

• Splicer compatibility with Seikoh Giken and Diamond<br />

splice-on-connectors<br />

• Easy maintenance – Toolless electrode replacement along<br />

with a mirror-free alignment system<br />

• Easy software upgrade via the Internet<br />

• RoHS compliance.<br />

76 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


News<br />

Primex<br />

Primex Releases New P500 and P750 Enclosures<br />

Primex announced<br />

the release of two new<br />

enclosures tailored to<br />

the FTTH market.<br />

The P500 and P750<br />

have been designed<br />

from the ground<br />

up to be suited for<br />

complex fiber deployments<br />

and feature<br />

the same reliability<br />

and flexibility for which<br />

Primex enclosures are famous.<br />

“Our current business is deeply rooted in copper cable demarc<br />

enclosures,” explains director of sales Mahmud Harji,<br />

“but we know that fiber is the future of telecommunications.<br />

With that in mind, we developed the P500 and P750 to address<br />

many of the issues we know fiber installers are facing.”<br />

Building on the success of the P1000, P1500 and P2000<br />

platforms, the new boxes are just as suitable for rugged outdoor<br />

applications and are available with optional NEMA 4/4X rating.<br />

As with every Primex product, both enclosures are 100<br />

percent North American made.<br />

“The enclosures maintain everything our current customers<br />

love about Primex but are tailored to fiber,” says Harji.<br />

“The PVC exterior is durable, weatherproof and rustproof<br />

and the spacious internal compartment allows ample room for<br />

cabling.”<br />

Vice President Donovan Hammersley is extremely proud<br />

of the new enclosures. He says, “What we’ve been able to accomplish<br />

with these enclosures is to offer a full line of fibercompatible<br />

enclosures sized for any application. Not only do<br />

they feature the configurability and flexibility that our current<br />

customers demand, but they allow Primex to enter a brandnew<br />

market that’s growing larger every day.”<br />

The new enclosures are available for purchase now. To learn<br />

more about the specs and design of the P500 and P750, visit<br />

www.primextelecom.com.<br />

Walker and Associates<br />

Mark Walker Elected to TIA Board of Directors<br />

The Telecommunications Industry Association (TIA), which<br />

represents the manufacturers of broadband equipment, products<br />

and services for the information and communications<br />

technology industry, announced that it has elected Mark<br />

Walker, President of Walker and Associates Inc., to its board<br />

of directors.<br />

“On behalf of TIA, I wish to thank each new board member<br />

for agreeing to serve the ICT industry in this capacity,” says<br />

TIA president Grant Seiffert. “Each has long been engaged in<br />

working with TIA to promote the growth and well-being of<br />

our industry and has individually<br />

expressed a personal commitment<br />

to work diligently to<br />

help carve a path to prosperity<br />

in this time of regulatory and<br />

economic uncertainty.”<br />

As a new board member,<br />

Mark Walker will bring new<br />

perspective to an already rich<br />

and diverse body that now includes<br />

senior-level executives<br />

from ADTRAN, Alcatel-Lucent,<br />

ANDA Networks, AttivaCorp,<br />

Cisco Systems, Ericsson Inc., GENBAND Inc., Henkels<br />

& McCoy, ILS Technology, Intel Corporation, Intersect<br />

Inc., LGE, Microsoft, Motorola, Nokia Siemens Networks,<br />

OneChip Photonics, Openwave Inc., Panasonic Computer<br />

Solutions Co., Powerwave Technologies, Qualcomm, Research<br />

In Motion, Sumitomo Electric Lightwave Corporation, Tellabs,<br />

Tyco Electronics, Ulticom Inc. and Wirefree. Advisors to<br />

the board include FAL Associates and Telcordia Technologies.<br />

Mark Walker assumed his role of president of Walker in<br />

1998, following his leadership roles in other areas of the business,<br />

including the company’s former manufacturing facility,<br />

Evergood.<br />

April 26 – 28, 2011<br />

InterContinental<br />

Hotel – Dallas<br />

Addison, Texas<br />

The Leading Conference on <strong>Broadband</strong><br />

Technologies and Services<br />

“I’m not sure that I’m quite typical of most of the Summit attendees, in<br />

that as a consultant who is involved in the FTTH, MDU, local government<br />

and the stimulus, nearly all of the presentations are germane. I thought<br />

the conference was excellent and appreciated the opportunity to be<br />

there. The conference and the BBP magazine continue to get better all the<br />

time and that is saying something in this day and age. Reading the BBP<br />

magazine cover to cover is S.O.P., standard operating procedure!”<br />

– Terry Johnson, President<br />

Utility Communications Network<br />

To Exhibit or Sponsor, contact: Irene Prescott at<br />

irene@broadbandproperties.com, or call <strong>505</strong>-<strong>867</strong>-<strong>2668</strong>.<br />

For other inquiries, call 877-588-1649,<br />

or visit www.bbpmag.com.<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 77


BBP<br />

2010<br />

Leading <strong>Broadband</strong> Application Providers<br />

Leading <strong>Broadband</strong><br />

Application Providers<br />

As broadband becomes widely available, more of our work and play<br />

moves to the Internet. These companies are making it possible.<br />

A BBP Staff Report<br />

Nobody wants broadband<br />

for its own sake. Everyone<br />

(or almost everyone)<br />

wants broadband for<br />

communication, information,<br />

commerce, entertainment, collaboration,<br />

productivity, health care,<br />

education, security, home automation<br />

… the list goes on.<br />

A decade ago, broadband offered a<br />

faster way to surf the Web, send e-mails<br />

and buy airline tickets from home. As a<br />

critical mass of broadband users developed,<br />

new applications and new devices<br />

appeared. Video has become an integral<br />

part of nearly every broadband experience<br />

and has fundamentally altered the<br />

way we use the Internet. We aren’t just<br />

watching TV shows on the Internet,<br />

though there’s plenty of that going on.<br />

We’re also using broadband video to<br />

take music lessons, attend webinars, stay<br />

in touch with family members and contact<br />

tech support.<br />

High-definition and 3-D video are<br />

opening up even more possibilities. Telemedicine<br />

is one thing when it’s a video<br />

phone call between a general practitioner<br />

and a specialist, and quite another<br />

thing when a remote examination of a<br />

patient is as good as, or better than, an<br />

in-person examination.<br />

Not all broadband’s benefits are related<br />

to video. Working with centralized<br />

software on centralized files, instead of<br />

sending files back and forth, helps us<br />

collaborate. With Web-based applications,<br />

we have more up-to-date information,<br />

fewer delays and fewer errors – not<br />

to mention higher productivity and, in<br />

some cases, energy savings.<br />

Another big change: With reliable,<br />

always-on broadband connections,<br />

many applications can operate unattended<br />

and notify us only when we need<br />

to know something. (Think about a security<br />

camera that turns itself on and<br />

streams video footage when an intruder<br />

About the Authors<br />

The 2010 Leading <strong>Broadband</strong> Application Providers list was researched by Kassandra<br />

Kania and Marianne Cotter under the supervision of editor Masha Zager. To alert us<br />

to new broadband applications, send an e-mail to masha@broadbandproperties.com.<br />

Leading <strong>Broadband</strong> Application<br />

Providers at a Glance<br />

IPTV Middleware and Supporting Applications ....................| 86<br />

Video Communications .............................................| 87<br />

Online Gaming Services and Solutions .............................| 89<br />

Over-the-Top Content Services and Solutions ......................| 91<br />

Social Networking Services and Solutions . . . . . . . . . . . . . . . . . . . . . . . . . | 92<br />

Remote Storage/Backup/Access Services and Solutions . . . . . . . . . . . | 94<br />

Online Collaboration Applications . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . | 95<br />

Solutions for the Digital Home/Building . . . . . . . . . . . . . . . . . . . . . . . . . . . | 96<br />

E-Government and Web-Based<br />

Government Applications . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . | 98<br />

Telemedicine Applications . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . | 100<br />

Infrastructure as a Service and Cloud Platforms . . . . . . . . . . . . . . . . . | 102<br />

Smart-Grid Applications . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . | 106<br />

sets off a networked sensor.) The “Internet<br />

of things,” in which most communication<br />

takes place between unattended<br />

devices, is expected to become far larger<br />

than the familiar people-based Internet.<br />

Walled Gardens<br />

or Dumb Pipes<br />

Many service providers have greeted the<br />

proliferation of broadband applications<br />

with alarm. These applications – and the<br />

subscribers who insist on using them –<br />

seem to threaten their network investments.<br />

Some providers have threatened<br />

to stop investing in their networks if<br />

they cannot control the use of highbandwidth<br />

applications.<br />

But perhaps the uncontrolled use of<br />

high-bandwidth applications is exactly<br />

what justifies investment in advanced<br />

networks. The more broadband applications<br />

there are, the more likely we are<br />

78 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Leading <strong>Broadband</strong> Application Providers<br />

to find at least one irresistible enough to<br />

persuade us to subscribe to broadband.<br />

If the application is important enough<br />

to us, we might even pay a premium for<br />

higher speed or guaranteed quality of<br />

service.<br />

Yankee Group analyst Benoît<br />

Felten distinguishes between networkassociated<br />

applications, which rely on<br />

a network’s service platform and usually<br />

are offered by the network owner,<br />

and network-dissociated applications,<br />

which run on the open Internet and require<br />

only “dumb pipes” in the access<br />

network. Service providers tend to prefer<br />

network-associated applications, for<br />

which the value proposition is clearer,<br />

but both types are necessary. An attractive<br />

walled garden allows the service<br />

provider to retain as much revenue as<br />

possible. But walling the garden too securely<br />

locks out many potential users.<br />

This article features some applications<br />

that are offered only by service<br />

providers, others that are available only<br />

over the open Internet, and many that<br />

are available in both direct-to-consumer<br />

and white-label versions. Service providers<br />

can choose to resell the applications<br />

that have the widest appeal (whole-home<br />

DVR, for example) and profit from other<br />

applications by providing the “dumb<br />

pipes” that attract enthusiasts.<br />

Criteria for Listing<br />

Thousands of broadband applications<br />

and services are in use, and new ones appear<br />

every day. Deciding which of them<br />

to include on this list was difficult.<br />

To keep the length of this feature<br />

manageable, we focused on a few types<br />

of application providers:<br />

• Those whose applications drive<br />

growth in bandwidth demand. We<br />

selected certain categories, such as<br />

telepresence, because we believe their<br />

impact on bandwidth demand could<br />

be significant.<br />

• Those whose applications encourage<br />

construction of high-bandwidth networks.<br />

For telco deployers, IPTV is<br />

the primary application driving the<br />

buildout of high-speed networks.<br />

Applications specifically targeted to<br />

property owners, city officials and<br />

utilities are also listed because they<br />

influence these deployers’ decisions<br />

to construct fiber-to-the-home and<br />

other high-bandwidth networks.<br />

• Those that provide application platforms.<br />

For example, Facebook and<br />

Salesforce.com offer not only their<br />

own applications but platforms for<br />

integrating other applications; Synacor’s<br />

platform allows ISPs to deliver<br />

consumer broadband applications;<br />

Jamcracker enables the delivery of<br />

business broadband applications.<br />

Another criterion for the list was<br />

diversity of company size. Microsoft,<br />

Google, Netflix and Facebook are household<br />

words. But along with companies<br />

that have created new categories of applications,<br />

seized the lion’s share of a<br />

market or bought up dozens of independent<br />

software vendors, we also included<br />

an assortment of less familiar companies<br />

that offer innovative products.<br />

Finally, we focused on companies<br />

that operate in the North American<br />

market and have deployed their products<br />

commercially (though some are still<br />

in beta testing, a stage that once lasted a<br />

few weeks or months but now can take<br />

years).<br />

In addition to the companies we profile,<br />

many other broadband application<br />

providers appear in the category lists.<br />

However, even the category lists don’t<br />

come close to enumerating all the useful<br />

broadband applications now available.<br />

We encourage readers to continue exploring<br />

the applications that are becoming<br />

available every day – and to let us<br />

know about any they find particularly<br />

interesting.<br />

<strong>Broadband</strong> Applications<br />

by Category<br />

Video communications, including<br />

telepresence. Videoconferencing continues<br />

to gain ground as businesses<br />

come to accept that it reduces the need<br />

for travel. Industry analyst Frost & Sullivan<br />

found that the North American<br />

videoconferencing services market grew<br />

by 18 percent in 2009, reaching $184.2<br />

million. Between 2009 and 2016, Frost<br />

& Sullivan expects a compound annual<br />

growth rate of 18.4 percent, to $599.6<br />

million.<br />

According to Frost & Sullivan, increasing<br />

globalization and cost pressures,<br />

along with a growing focus on green initiatives,<br />

are driving videoconferencing<br />

adoption. As companies seek to establish<br />

What Is a <strong>Broadband</strong> Application<br />

An application is typically defined as “a computer program designed to<br />

perform a specific task, as opposed to the operating system program that<br />

runs the computer itself.” Unfortunately, this distinction is no longer clear,<br />

especially in a broadband network on which many layers of software are<br />

running on many types of devices.<br />

We’ve interpreted the term liberally to include not only software that<br />

“performs a specific task” but also software that enables new business<br />

strategies by making resources available via broadband. We include providers<br />

that occupy a variety of niches in the ecosystem – some license their<br />

software to users or resellers, others use their software (or others’ software)<br />

to provide services directly and still others provide platforms for distributing<br />

services.<br />

We also stretched the definition to include specialized devices where<br />

appropriate. Many application providers listed here provide integrated<br />

hardware/software solutions because they require specialized devices<br />

(meters, cameras, sensors) that few users are likely to own.<br />

On the other hand, even though file transfer could be considered the<br />

single most compelling reason to subscribe to broadband, we do not include<br />

services that simply facilitate transfer or sale of digital media files<br />

(YouSendIt, iTunes) without additional features that distinguish them from<br />

utility software or e-commerce sites.<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 79


Leading <strong>Broadband</strong> Application Providers<br />

“The current challenge in the industry is<br />

the shift from the Internet to an array of mobile<br />

devices, set-top boxes and in-unit panels<br />

that change almost daily.”<br />

– Tushar Patel, CEO, Simplikate<br />

cost-effective and seamless communication<br />

with their customers, partners and<br />

suppliers, videoconferencing is moving<br />

beyond the enterprise firewall, creating<br />

interoperability issues. As this year’s company<br />

descriptions indicate, the industry is<br />

taking these issues seriously by migrating<br />

from a proprietary model to a more open,<br />

standards-based model to allow better<br />

communication among companies.<br />

Other factors affecting demand for<br />

videoconferencing include the enormous<br />

improvements in quality and ease<br />

of use at all levels, from the desktop to<br />

the executive suite, and the integration<br />

of collaboration tools such as document<br />

sharing.<br />

Telepresence, or immersive videoconferencing,<br />

got an unexpected boost<br />

last spring from the flight cancellations<br />

caused by Iceland’s volcanic eruptions.<br />

“My phone has been ringing off the<br />

hook – how fast can they add telepresence<br />

systems” Marc Trachtenberg,<br />

CEO of Teliris (one of our leading application<br />

providers) wrote in April. He<br />

added, “While not one of my customers<br />

originally deployed telepresence solely<br />

to address business continuity planning,<br />

many of them now surely must realize<br />

the unmatched advantage of having a<br />

telepresence system in every location.”<br />

ABI Research says telepresence is<br />

now at an inflection point, with combined<br />

sales of hardware, software and<br />

services growing to $567 million in<br />

2009 and projected to reach $2.7 billion<br />

by 2015.<br />

Videoconferencing is opening new<br />

opportunities for business and has become<br />

a key technology for telemedicine<br />

and distance learning. At the high end,<br />

it requires fast, reliable networks (most<br />

telepresence services are still delivered<br />

over managed networks, though this<br />

is changing), but users increasingly<br />

connect from their desktops over the<br />

public Internet. For these reasons, we<br />

profile a large number of companies in<br />

this field, including enterprise heavyweights<br />

Hewlett-Packard and Cisco,<br />

traditional videoconferencing leaders<br />

such as Polycom, telepresence pioneers<br />

such as Teliris and software-based companies<br />

such as Vidyo and Paltalk.<br />

In the last year the industry has experienced<br />

a great deal of consolidation;<br />

Cisco acquired Tandberg, Logitech acquired<br />

LifeSize and RADVISION acquired<br />

Aethra. This consolidation helps<br />

companies offer diversified product<br />

lines, increasing their competitiveness<br />

in a maturing market.<br />

One of the most exciting developments<br />

is the introduction of high-end<br />

home videoconferencing. Skype and<br />

Cisco are both planning TV-based,<br />

high-definition videoconferencing systems<br />

for consumers (Cisco refers to its<br />

offering as home telepresence), while<br />

other companies are offering home systems<br />

that will serve telecommuters as<br />

endpoints in enterprise systems.<br />

IPTV middleware. Pay TV, including<br />

both linear and on-demand programming,<br />

is the impetus for most telcos<br />

to build next-generation networks.<br />

The majority of telco video offerings<br />

are based on IPTV, or delivery of video<br />

over IP. Even Verizon, which chose RF<br />

overlay technology for linear programming<br />

on its FiOS TV network, adopted<br />

IPTV for video on demand and for its<br />

electronic program guide.<br />

IPTV subscriptions worldwide are<br />

poised to grow from 30 million in 2010<br />

to 68 million by the end of 2014, according<br />

to forecasts from analyst firm<br />

Strategy Analytics – a growth rate slower<br />

than most analysts were forecasting a<br />

few years ago but still healthy.<br />

Some of the rosy predictions for<br />

IPTV have been slow to materialize.<br />

IPTV has not yet leapt ahead of cable<br />

technology in terms of features, and<br />

targeted advertising is proving a tough<br />

nut to crack. However, the technology<br />

provides robust competition for cable<br />

and is even beginning to attract cable<br />

providers. It should continue to drive<br />

the buildout of next-generation telco<br />

networks over the next few years.<br />

IPTV middleware controls the user<br />

interface of the video offering – not<br />

only the program guide but also such<br />

features as navigation, parental controls<br />

and DVR operation. Usually, part of<br />

the IPTV software runs at the headend<br />

and part of it runs on the set-top box.<br />

We profile leading IPTV middleware<br />

vendors Microsoft, whose Mediaroom<br />

software powers AT&T’s U-verse service<br />

and many other Tier 1 telco TV<br />

offerings worldwide; Minerva, whose<br />

platform is used by nearly 200 service<br />

providers worldwide; Nokia Siemens<br />

Networks, whose IPTV software powers<br />

many small telcos in the United<br />

States; and Espial, which has also had<br />

some success in the rural telco market.<br />

Service providers are seeking to offer<br />

online and mobile video as adjuncts to<br />

traditional pay-TV offerings, following<br />

the three-screen or TV Everywhere strategy.<br />

In the last year, both IPTV vendors<br />

and online content publishing vendors<br />

(see the next category) have begun to offer<br />

three-screen solutions. In fact, it seems<br />

possible that these two categories – IPTV<br />

middleware and online content publishing<br />

solutions – may eventually merge.<br />

Over-the-top content services and<br />

solutions. The growth of online content,<br />

primarily video and music, has<br />

been surprisingly rapid, and so has the<br />

adoption of this technology. In June,<br />

a survey by the Pew Research Center’s<br />

Internet & American Life Project found<br />

that 69 percent of adult Internet users,<br />

or 52 percent of all U.S. adults, have<br />

used the Internet to watch or download<br />

video, and 14 percent have posted video<br />

clips to sites such as Facebook and You-<br />

Tube. Users now access Web content via<br />

game consoles, Internet-enabled TVs,<br />

Blu-ray Disc players, set-top boxes, digital<br />

photo frames, home audio players,<br />

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Leading <strong>Broadband</strong> Application Providers<br />

iPads, smart phones and many other devices<br />

in addition to PCs.<br />

Over the last five years, content and<br />

application providers have struggled<br />

to define workable business models for<br />

monetizing online content, but they face<br />

moving targets in terms of both technology<br />

and consumer behavior.<br />

Given the technology and consumer<br />

attitudes of mid-2010, it appears that:<br />

• Online video is not a threat to traditional<br />

pay TV overall. It may even<br />

increase engagement with pay-TV<br />

offerings by giving viewers new ways<br />

to catch up with missed episodes and<br />

evangelize for their favorite shows.<br />

• Online video is nevertheless moving<br />

up the distribution food chain, as<br />

evidenced by a recent deal allowing<br />

Netflix to stream some major movies<br />

ahead of their release dates to premium<br />

pay-TV channels.<br />

• Pay-TV providers can combine online<br />

video with their offerings in several<br />

ways, including the three-screen<br />

or TV Everywhere approach and<br />

the Google TV approach of making<br />

Web video and pay-TV content accessible<br />

through a single interface.<br />

• Viewers seem willing to accept several<br />

models for monetizing online<br />

content (both mainstream and niche<br />

content), including advertisements,<br />

subscriptions, rentals and purchases.<br />

• Niche and independent content providers<br />

can find online opportunities<br />

to distribute and profit from their<br />

content with little or no help from<br />

traditional pay-TV providers or other<br />

mainstream content distributors.<br />

• User-generated content is more valuable<br />

as an adjunct to social networking<br />

than as a commodity in its own<br />

right.<br />

Because the market is segmented<br />

and providers are still experimenting<br />

with business models, the diversity of<br />

product offerings is still very wide. The<br />

companies whose video offerings we<br />

profile have taken different approaches.<br />

Netflix streams long-form commercial<br />

video content to the PC and TV as a<br />

free add-on to its DVD-rental business<br />

(though the DVD business is beginning<br />

to look like an add-on to the streaming<br />

video business). Hulu provides similar<br />

content to the PC on an ad-supported<br />

basis, now supplemented by a subscription<br />

service. Google’s YouTube concentrates<br />

on short-form video, and the new<br />

Google TV will let pay-TV operators<br />

put their service and online video under<br />

a single umbrella. Blip.tv specializes in<br />

independent, made-for-Web video and<br />

shares advertising revenue with content<br />

creators. VUDU, which rents and sells<br />

movies and TV shows, abandoned proprietary<br />

television set-top boxes and began<br />

embedding its software in Internetconnected<br />

TVs. NeuLion, Brightcove<br />

and ExtendMedia help content owners<br />

monetize video in a variety of ways. Music<br />

services have taken similarly divergent<br />

approaches.<br />

Gaming. Electronic gaming has become<br />

one of the largest entertainment industries<br />

in the world. Increasingly, games<br />

are migrating to the Internet and adding<br />

Web-based features such as voice chat.<br />

Internet gamers, other than casual gamers,<br />

typically demand networks with high<br />

bandwidth and, especially, low latency.<br />

Subscription games such as World of<br />

Warcraft generated $2.8 billion in U.S.<br />

revenue in 2009, and stand to generate<br />

$5 billion by 2015, market research firm<br />

Pike & Fischer projects. The number of<br />

online gaming paid subscribers, which<br />

totaled approximately 19.4 million at the<br />

end of last year, will more than double to<br />

44.5 million by the end of 2014, according<br />

to P&F. P&F also says the increasing<br />

complexity of online gaming environments<br />

will heighten bandwidth demand,<br />

giving Internet service providers an opportunity<br />

to boost revenues by adding<br />

higher-speed tiers for intense gamers.<br />

The companies profiled here have<br />

adopted a variety of business models.<br />

Blizzard Entertainment, a division of<br />

Activision Blizzard, publishes and hosts<br />

popular MMPORGs (massively multiplayer<br />

online role-playing games) and<br />

offers both free and subscription-based<br />

services. Electronic Arts publishes<br />

games for a variety of online and offline<br />

platforms and operates a popular casual<br />

gaming site with both ad-supported<br />

<strong>Broadband</strong> <strong>Properties</strong><br />

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August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 81


Leading <strong>Broadband</strong> Application Providers<br />

and paid games. Microsoft, maker of<br />

the Xbox game console, operates Xbox<br />

Live, an online gaming and entertainment<br />

service with both free and paid<br />

memberships. The cloud-based gaming<br />

service from start-up company OnLive<br />

promises to eliminate the need for costly<br />

consoles like the Xbox.<br />

Social networking. Although social<br />

networking isn’t inherently bandwidthintensive,<br />

many social networking sites<br />

now encourage the sharing and use of<br />

digital media and other bandwidthgobbling<br />

activities. In fact, many of<br />

them are organized around shared interests<br />

in music, games or video. MySpace<br />

is used as a promotional tool by thousands<br />

of musicians, who post MP3 files<br />

of their songs and videos of their live<br />

performances. Facebook, which started<br />

as a way for Harvard students to keep<br />

in touch with their friends, has created a<br />

platform that now hosts an astounding<br />

500,000 active broadband applications,<br />

including many of those on our list.<br />

Remote file access. The ability to access<br />

files from anywhere is key to collaboration,<br />

mobility and business continuity.<br />

<strong>Broadband</strong> enables access to<br />

files stored either on a central server or<br />

on a remote personal computer. Many<br />

providers now offer remote backup,<br />

storage and file management capabilities,<br />

some to consumers and small<br />

businesses and others to the enterprise<br />

market. <strong>Broadband</strong> service providers often<br />

resell both consumer and enterprise<br />

storage services. We profile consumer/<br />

small business offerings from Box.net,<br />

which provides online file storage; Orb<br />

Networks, which enables users to access<br />

files on their own PCs via the Internet;<br />

Leaf Networks, which lets users create<br />

virtual private networks on the fly; and<br />

Sling Media, which makes video available<br />

remotely. Serving the enterprise<br />

market with a variety of flexible cloud<br />

storage solutions are Nirvanix and Amazon<br />

Web Services.<br />

Web-based collaboration. For<br />

real-time collaboration via the Internet,<br />

dispersed workgroups can use videoconferencing<br />

solutions with built-in productivity<br />

features such as presentation sharing<br />

and whiteboards. At the opposite<br />

extreme, shared online file storage can<br />

serve as a bare-minimum collaboration<br />

solution. But a third, middle-ground<br />

option is becoming increasing popular:<br />

Internet applications that facilitate asynchronous<br />

collaboration by providing<br />

not only file management but also basic<br />

productivity tools ranging from group<br />

calendars to spreadsheets. For example,<br />

Microsoft’s SharePoint Workspace allows<br />

workgroups to collaborate on files,<br />

as do the productivity applications included<br />

in Google’s Google Apps. Cisco’s<br />

WebEx subsidiary offers a variety of online<br />

collaboration tools, and 37signals,<br />

an independent vendor, offers software<br />

for contact management, project management<br />

and more.<br />

Salesforce.com, a customer relationship<br />

management (CRM) provider that<br />

championed the software-as-a-service<br />

(SaaS) model and created an online SaaS<br />

market and development environment,<br />

deserves much of the credit for the current<br />

acceptance and popularity of Webbased<br />

business software. In the last few<br />

years, nearly all enterprise application<br />

vendors have published versions of their<br />

software that run “in the cloud” rather<br />

than in the corporate data center.<br />

Infrastructure as a Service. A<br />

quarter-century ago, Sun Microsystems<br />

adopted the slogan, “The network is the<br />

computer.” Today, the entire Internet is<br />

the computer. Grid computing technology<br />

became popular several years ago<br />

as a research tool that enables scientists<br />

to process enormous datasets on multiple<br />

networked computers that act as a<br />

single supercomputer. Similar technologies<br />

migrated to the business world, and<br />

businesses can now access computing<br />

resources on demand without having to<br />

know much, if anything, about where<br />

they come from. Infrastructure as a service<br />

isn’t an application in the sense of<br />

performing a specific task, but it solves<br />

an important business problem – the<br />

need for scalable computing capacity.<br />

For example, a software developer stresstesting<br />

a new piece of software might<br />

need to quadruple its normal capacity<br />

for several days or weeks.<br />

Amazon and Google are making<br />

some of their vast computing power<br />

available to software developers in this<br />

way; we also profile Akamai, whose<br />

technology powers much cloud computing.<br />

Many other leading companies are<br />

actively working on this technology.<br />

Telehealth and telemedicine.<br />

Broad band offers opportunities for older<br />

and disabled people to live more independently<br />

than they otherwise could. A combination<br />

of in-home sensors and alerts,<br />

Web portals and video communication<br />

can help balance competing needs for<br />

care, safety, privacy and independence.<br />

Health insurance companies, slow to respond<br />

to these new technologies, are now<br />

beginning to encourage some of them.<br />

Research firm Parks Associates forecasts<br />

that the U.S. connected-care market will<br />

grow from less than $1 billion in 2009 to<br />

nearly $6 billion in 2013.<br />

Companies we profile in this space<br />

include 4Home, whose monthly subscription-based<br />

service includes sensors<br />

in the home and a multiparty portal that<br />

enables remote monitoring, and uControl,<br />

whose service includes remotely<br />

accessible sensors, live video feeds and<br />

pictures, and emergency pendants.<br />

Telemedicine – remote diagnosis and<br />

consultation without the medical monitoring<br />

component – is also emerging as<br />

a major application. Although community<br />

hospitals and clinics have accessed<br />

specialized medical resources via videoconferencing<br />

for years, telemedicine<br />

is now moving into shopping centers,<br />

workplaces, community centers and<br />

even homes.<br />

Cisco’s HealthPresence solution has<br />

been adopted by UnitedHealthCare,<br />

a leading health insurance provider,<br />

which intends to make telemedicine the<br />

“house call of the 21st century.” Med-<br />

Concierge provides medical concierge<br />

services, including video consultations,<br />

electronic health records and other<br />

services, through broadband service<br />

providers and property developers. Nu-<br />

Physicia focuses on telemedicine at the<br />

workplace and in remote locations. And<br />

ScriptPro uses a combination of video<br />

communication and robotic technology<br />

to power a tele pharmacy application.<br />

Building automation and security.<br />

In addition to monitoring residents’<br />

health and safety, broadband applications<br />

can also monitor and control the<br />

operations of the buildings themselves<br />

and alert owners and managers when<br />

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Leading <strong>Broadband</strong> Application Providers<br />

they need to take action. In-home sensors<br />

and alerts, Web portals and video<br />

communications offer opportunities to<br />

conserve energy and water, keep buildings<br />

secure and reduce the costs of<br />

building maintenance.<br />

Our list includes such companies<br />

as Crestron, uControl, LifeShield,<br />

4Home and Control4, whose applications<br />

provide varying combinations of<br />

energy management, home appliance<br />

control, home entertainment management,<br />

security and home health monitoring.<br />

Simplikate automates the kinds<br />

of concierge services that residents might<br />

expect to find in a luxury condo or hotel<br />

and provides an interface for third-party<br />

home automation solutions.<br />

Municipal applications. Local governments<br />

are rapidly moving beyond<br />

what the Public Technology Institute<br />

calls passive or informative e-government<br />

(websites that list the hours government<br />

offices are open) to transactional<br />

and participatory models that use the<br />

Internet to deliver services and involve<br />

citizens in government. Because municipal<br />

governments have been instrumental<br />

in encouraging and even building<br />

broadband networks and because they<br />

often serve as anchor tenants for such<br />

networks, municipal applications are<br />

more important than their bandwidth<br />

usage might indicate.<br />

Companies profiled in this space include<br />

Accela, which offers Web-enabled<br />

applications for licensing, inspecting,<br />

enforcing codes and performing similar<br />

governmental functions; VisionAIR,<br />

which specializes in public-safety applications;<br />

and Granicus, whose applications<br />

promote citizen engagement.<br />

Applications for utilities. <strong>Broadband</strong><br />

has enormous potential for energy<br />

conservation, not just at the level of the<br />

individual building but at the level of<br />

the electric utility. Utilities can avoid<br />

having to build new plant and generate<br />

more electricity by working with their<br />

customers via broadband to conserve<br />

energy. As the CEO of the Glasgow<br />

Electric Plant Board puts it, “<strong>Broadband</strong><br />

is electric power plant.”<br />

Because of the potential cost savings<br />

and conservation benefits of these applications,<br />

many utilities are building highspeed<br />

broadband links, including fiber<br />

optic links, to customers’ premises. Thus,<br />

utility applications, like municipal applications,<br />

are more important in terms<br />

of driving broadband construction than<br />

their bandwidth usage might indicate.<br />

We include profiles of Carina Technology,<br />

whose hardware/software solutions<br />

enable interactive GIS, meter data<br />

management and demand-response<br />

applications; muNet, whose WebGate<br />

technology allows utility companies to<br />

automate meter reading and other services;<br />

and Tantalus, which provides<br />

smart-grid communications solutions<br />

for advanced metering, demand response<br />

and distribution automation.<br />

Leading <strong>Broadband</strong> Application Providers<br />

Company Web Address Contact <strong>Broadband</strong> Applications<br />

37signals www.37signals.com email@37signals.com Collaboration software<br />

4Home www.4home.com 408-469-4222 Home automation, home health<br />

monitoring, energy management<br />

Accela www.accela.com 925-659-3200 E-government applications<br />

Adobe Systems www.adobe.com 800-833-6687 Web conferencing and collaboration,<br />

online video solution<br />

Akamai www.akamai.com 617-444-3000; Support for cloud computing<br />

877-425-2624<br />

Amazon Web Services http://aws.amazon.com 206-266-1000 Infrastructure as a service<br />

Blinkx www.blinkx.com 415-655-1450 Video search<br />

Blip.tv www.blip.tv info@blip.tv Online video service<br />

Blizzard Entertainment www.blizzard.net 310-255-2000 Online gaming<br />

Box.net www.box.net 877-729-4269 Content management and collaboration<br />

BrightCom www.brightcom.com 877-483-9737 Telepresence, videoconferencing<br />

Brightcove www.brightcove.com 617-500-4947 Platform for publishing online video<br />

Carbonite www.carbonite.com, 877-665-4466 Online backup service<br />

www.carbonitepro.com<br />

Carina Technology www.carinatek.com 866-915-5464 Smart-grid solutions<br />

Chatroulette www.chatroulette.com Random video-chat encounters<br />

Cisco Systems www.cisco.com 408-526-4000 Telepresence, videoconferencing,<br />

Web collaboration, telemedicine,<br />

energy management<br />

Control4 www.control4.com 888-400-4070 Home automation, energy management,<br />

security<br />

Crestron www.crestron.com 201-767-3400; Home automation, energy management<br />

800-237-2041<br />

Digital Video Enterprises www.dvetelepresence.com 949-347-9166 Telepresence<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 83


Leading <strong>Broadband</strong> Application Providers<br />

Company Web Address Contact <strong>Broadband</strong> Applications<br />

Electronic Arts www.info.ea.com 650-628-1500 Online gaming<br />

Elluminate www.elluminate.com 866-388-<strong>867</strong>4 E-learning solutions<br />

Espial www.espial.com 613-230-4770 IPTV middleware<br />

ExtendMedia www.extend.com 617-332-5700 Multiscreen video software<br />

Facebook www.facebook.com 650-853-1300 Social networking<br />

Google www.google.com 650-253-0000 Infrastructure as a service, collaboration<br />

software, online video services,<br />

electronic health records, mapping<br />

Granicus www.granicus.com 415-357-3618 E-government applications<br />

Hewlett-Packard www.hp.com 800-752-0900 Telepresence, videoconferencing<br />

Hulu www.hulu.com 310-571-4100 Online video service<br />

Jamcracker www.jamcracker.com 408-496-5500 Software-as-a-service platform<br />

and marketplace<br />

Leaf Networks www.leafnetworks.net 800-805-9406 Network sharing<br />

Lifeshield Security www.lifeshield.com 484-645-1455 Security systems<br />

Logitech www.logitech.com, 510-795-8500 Videoconferencing<br />

www.sightspeed.com,<br />

www.lifesize.com<br />

MedConcierge www.medconcierge.com 781-953-9649 Telemedicine services<br />

MediaFriends www.mediafriendsinc.com 866-444-1968 Multidevice convergence<br />

Microsoft www.microsoft.com 800-642-7676 IPTV middleware, online gaming and<br />

entertainment service, business<br />

collaboration solutions, mapping<br />

Minerva Networks www.minervanetworks.com 408-567-9400; IPTV middleware<br />

800-806-9594<br />

muNet www.munet.com 781-861-8644 Advanced metering infrastructure,<br />

other utilities<br />

MySpace www.myspace.com Social networking<br />

Netflix www.netflix.com 408-540-3700 Online video service<br />

NeuLion www.neulion.com 516-622-8300 Online content delivery<br />

Nirvanix www.nirvanix.com 619-764-5650 Enterprise-class cloud-storage platform<br />

Nokia Siemens Networks www.nokiasiemens 972-374-3000 IPTV middleware<br />

networks.com/iptv<br />

Nuphysicia www.nuphysicia.com 713-358-9270 Telemedicine<br />

OnLive www.onlive.com 888-665-4835 Cloud-based online gaming<br />

Orb Networks www.orb.com 510-836-1000 Remote file access<br />

Paltalk www.paltalk.com 212-520-7000 Video chat<br />

Pandora www.pandora.com 510-451-4100 Personalized Internet radio<br />

Polycom www.polycom.com 800-765-9266 Telepresence, videoconferencing<br />

RADVISION www.radvision.com 201-689-6300 Videoconferencing<br />

RealNetworks www.realnetworks.com 206-674-2700; Online entertainment services<br />

800-254-7325<br />

Salesforce.com www.salesforce.com 415-901-7000 Hosted business applications, SaaS<br />

development platform and marketplace<br />

ScriptPro www.scriptpro.com 800-851-2364 Pharmacy automation and telepharmacy<br />

systems<br />

Simplikate www.simplikate.com 877-547-3415 Building concierge services<br />

Skype www.skype.com contactus@skype.net Videoconferencing<br />

Sling Media www.slingmedia.com 650-293-8000 Video place shifting<br />

Synacor www.synacor.com 716-853-1362 Internet portals<br />

Tantalus www.tantalus.com 604-299-0458 Smart-grid communications solutions<br />

Teliris www.teliris.com 212-490-1065 Telepresence<br />

uControl www.ucontrol.com 888-357-4214 Home security, home automation,<br />

home health monitoring<br />

Vidyo www.vidyo.com 866-998-4396 Videoconferencing<br />

VisionAIR www.visionair.com 800-882-2108 Public safety automation<br />

VUDU www.vudu.com 408-492-1010 Online video service<br />

84 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Leading <strong>Broadband</strong> Application Providers<br />

“Independently produced Web shows are becoming sustainable and are<br />

permeating the culture. Brand advertisers have developed a major appetite<br />

for well-produced video, and we’re pairing that enthusiasm with shows that<br />

have built strong and faithful audiences. Our business – and Web video in<br />

general – has reached a major inflection point.”<br />

– Mike Hudack, CEO, blip.tv.<br />

37signals<br />

www.37signals.com<br />

email@37signals.com<br />

Key products and services: Collaboration software<br />

Supporting the virtual organization: Dispersed organizations<br />

can collaborate effectively over the Internet using Webbased<br />

productivity applications from 37signals. A privately<br />

held company based in Chicago, 37signals was founded in<br />

1999 as a Web design company and transitioned into a Webbased<br />

software company in 2005. 37signals’ first application<br />

was the project management system Basecamp, followed by<br />

Ta-Da List (to-do list), Backpack (business organizer), Writeboard<br />

(document sharing), Campfire (real-time communications)<br />

and Highrise (contact tracking). This suite of applications<br />

helps small groups manage projects, share information<br />

and coordinate the work of dispersed teams. The company was<br />

also responsible for launching the popular open-source Web<br />

application framework software Ruby on Rails, which it uses<br />

in its own applications. More than 3 million people and businesses<br />

in 70 countries use 37signals’ software.<br />

4Home<br />

www.4home.com<br />

408-469-4222<br />

Key products and services: Home control services<br />

At the forefront of the connected home: Home monitoring,<br />

media and entertainment management and home health and<br />

energy management are among the solutions 4Home (4H) offers<br />

to broadband service providers, utilities and OEM partners.<br />

The solutions enable a user to monitor and control home<br />

devices and media from a mobile phone, TV, computer or<br />

touch panel. 4H’s home health solution, a monthly subscription<br />

service that enables independent living for seniors, lets<br />

family members and caregivers see historical data, real-time<br />

status and proactive alerts about the health and well-being of<br />

the monitored elder. Through a strategic partnership with Sensus<br />

Metering Systems, 4H is developing demand-response solutions<br />

that track in-home power usage and communicate that<br />

information through a smart meter to utilities and consumers.<br />

Another new energy management solution lets consumers monitor<br />

and control energy usage by plugging a Marvell Sheeva-<br />

Plug plug computer into an electrical wall outlet. The company<br />

also announced a reference home management software<br />

platform optimized for the Intel Atom processor that enables<br />

the development of a variety of home networking products for<br />

connected-home services. Based in Sunnyvale, Calif., and formerly<br />

called 4HomeMedia, 4Home is venture capital funded.<br />

Accela<br />

www.accela.com<br />

925-659-3200<br />

Key products and services: Web-based and mobile<br />

e-government software applications<br />

Citizen access to government services: Accela’s Web-based<br />

and mobile software applications address issues critical to<br />

government success, such as transparency, shared services and<br />

citizen access. By automating workflow, tracking information<br />

and managing data from a centralized database, these solutions<br />

unify government departments and help them make services<br />

available 24/7. The software can be used by a single department<br />

or can manage the services of an entire jurisdiction. Accela’s<br />

flagship product, Automation, automates workflow, forms<br />

management, activity tracking and cashiering, as well as permitting,<br />

building, licensing, planning, public works, transportation<br />

and more. It offers modules for asset management, land<br />

management, licensing and case management, public health<br />

and safety and service requests. Add-on products include Citizen<br />

Access, GIS, IVR and the new Mobile Office, which extends<br />

processing capabilities into the field for inspections, code<br />

enforcement, work orders and service requests. Located in San<br />

Ramon, Calif., and employing more than 140 people, Accela is<br />

a privately owned company that boasts more than 500 deployments<br />

across the United States and overseas. Recent customer<br />

wins include a statewide e-permitting and licensing infrastructure<br />

for Montana and e-permitting structures for the California<br />

Office of Statewide Health Planning and Development and<br />

the U.S. Department of the Treasury Alcohol and Tobacco Tax<br />

and Trade Bureau.<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 85


Leading <strong>Broadband</strong> Application Providers<br />

Adobe<br />

www.adobe.com<br />

800-833-6687<br />

Key products and services: Web conferencing and<br />

collaboration, content delivery solution<br />

Summary: Founded in 1982 and headquartered in San Jose,<br />

Calif., Adobe has set many of the most widely used standards<br />

for producing and delivering content on the Web. Adobe’s<br />

media player, Flash Player, is installed on more than 98 percent<br />

of connected computers and delivers about 80 percent of<br />

Web video. The Flash platform, which is used to create and<br />

deliver Web applications, content and even real-time communications,<br />

has been extended to Internet-connected televisions,<br />

set-top boxes, Blu-ray Disc players and other devices for the<br />

digital living room. Adobe Acrobat Connect Pro is a Web communications<br />

solution that enables live, interactive Web meetings,<br />

virtual classes, on-demand presentations and courses and<br />

group collaboration. Adobe’s 2009 acquisition of Web analytics<br />

firm Omniture enables tighter integration of Web content<br />

with the analysis of viewer response to the content and has the<br />

potential to enhance the value of Web-based advertising. In<br />

2009, Adobe posted $2.9 billion in revenue.<br />

IPTV Middleware and<br />

Supporting Applications<br />

Company<br />

180SQUARED<br />

Alcatel-Lucent<br />

Cisco Systems<br />

Clearleap<br />

Digisoft<br />

Ericsson<br />

Espial<br />

Latens<br />

Microsoft<br />

Minerva Networks<br />

Move Networks<br />

Neptuny<br />

Nokia Siemens<br />

Networks<br />

Optibase<br />

Orca Interactive<br />

SeaChange<br />

Technicolor<br />

UT Starcom<br />

Conklin-Intracom<br />

Web Address<br />

www.180squared.com<br />

www.alcatel-lucent.com<br />

www.cisco.com<br />

www.clearleap.com<br />

www.digisoft.tv<br />

www.ericsson.com<br />

www.espial.com<br />

www.latens.com<br />

www.microsoft.com<br />

www.minervanetworks.com<br />

www.movenetworks.com<br />

www.contentwise.tv<br />

www.nokiasiemens<br />

networks.com/iptv<br />

www.optibase.com<br />

www.orcainteractive.com<br />

www.schange.com<br />

www.technicolor.com<br />

www.utstar.com<br />

www.conklin-intracom.com<br />

Akamai<br />

www.akamai.com<br />

617-444-3000, 877-425-2624<br />

Key products and services: Cloud-computing optimization<br />

services<br />

Ahead in the clouds: Akamai provides managed services for<br />

powering video, dynamic transactions and enterprise applications<br />

online. After pioneering content delivery networks more<br />

than a decade ago, Akamai is now supporting the growth of<br />

enterprise cloud computing with its optimization services for<br />

cloud acceleration, business continuity, security and applications<br />

and storage. Its recent acquisition of Velocitude’s mobile<br />

services platform should boost Akamai’s strategic position in<br />

the mobile market and enable HD video and secure e-commerce<br />

on mobile devices. Akamai handles tens of billions of<br />

Web interactions daily for companies such as Audi, NBC and<br />

Fujitsu and for such organizations as the U.S. Department of<br />

Defense and NASDAQ. Offering an alternative to centralized<br />

Web infrastructure, Akamai’s global network of tens of thousands<br />

of distributed servers provides the scale, reliability, insight<br />

and performance for businesses to succeed online. Based<br />

in Cambridge, Mass., Akamai has more than 1,750 employees;<br />

its total revenue for 2009 was $859.8 million.<br />

Amazon Web Services<br />

http://aws.amazon.com<br />

206-266-1000<br />

Key products and services: Infrastructure as a service<br />

Infinite computing capacity on demand: Amazon Web<br />

Services (AWS), launched in 2006 by the e-commerce giant<br />

Amazon, provides scalable computing infrastructure that allows<br />

organizations to requisition compute power, storage and<br />

other application services in the cloud. Because these services<br />

are available on demand, customers don’t need to control<br />

them, maintain them or even know where they are located.<br />

Customers access the services when they need them and pay<br />

for only what they use. The services are based on Amazon’s<br />

own infrastructure, which is one of the world’s most reliable,<br />

scalable and cost-efficient Web infrastructures. Within two<br />

years of its launch, AWS eclipsed Amazon’s global e-commerce<br />

sites in terms of bandwidth. AWS offerings include the Elastic<br />

Compute Cloud, Simple Storage Service, SimpleDB, Simple<br />

Queue Service, Flexible Payments Service, CloudFront and<br />

Elastic MapReduce. New services launched in the last year include<br />

the Relational Database Service, Virtual Private Cloud,<br />

Elastic MapReduce, High-Memory EC2 Instances, Reserved<br />

and Spot Instances, Streaming for Amazon CloudFront, and<br />

Versioning for Amazon S3. AWS also continued to expand<br />

its global footprint, adding new services in Europe and a new<br />

Northern California region and planning for a presence in the<br />

Asia-Pacific region in 2010. Amazon as a whole posted revenue<br />

of $24.5 billion in 2009.<br />

86 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Leading <strong>Broadband</strong> Application Providers<br />

blinkx<br />

www.blinkx.com<br />

415-655-1450<br />

Key products and services: Video search<br />

Find it fast: Founded in 2004, blinkx operates the largest and<br />

most advanced video search engine on the market. The company<br />

has indexed more than 35 million hours of audio, video,<br />

viral and TV content and made it fully searchable and available<br />

on demand. Blinkx uses a combination of patented conceptual<br />

search, speech recognition and video analysis software to<br />

find online video. Users can search for video content, create<br />

video playlists or build customized video walls for their blogs<br />

or MySpace pages. In 2010, the company launched a public<br />

beta version of its product that is specifically designed for mobile<br />

access. Consumers can access the blinkx Mobile Video<br />

Search beta site from any phone with a Web browser that can<br />

play MP4s. Blinkx has headquarters in San Francisco and the<br />

United Kingdom. Revenue for 2009 was $33.6 million.<br />

blip.tv<br />

www.blip.tv<br />

info@blip.tv<br />

Key products and services: Online television network<br />

A venue for independent Web shows: Blip.tv says it is building<br />

the next-generation television network – one that is meritocratic,<br />

democratic and open to everyone. The company serves<br />

Video Communications<br />

(Companies on the Leading <strong>Broadband</strong> Application<br />

Provider list are shown in bold in this table and following tables.)<br />

Company Web Address Telepresence Standard Desktop<br />

Videoconferencing Videoconferencing/<br />

Web conferencing<br />

Adobe www.adobe.com ü<br />

Apple www.apple.com ü<br />

Avaya www.avaya.com ü ü<br />

Avistar www.avistar.com ü<br />

BrightCom www.brightcom.com ü ü ü<br />

Chatroulette www.chatroulette.com ü<br />

Cisco Systems www.cisco.com ü ü ü<br />

Digital Video<br />

Enterprises www.dvetelepresence.com ü<br />

DimDim www.dimdim.com ü<br />

Elluminate www.elluminate.com ü<br />

Emblaze-VCON www.vcon.com ü ü<br />

Hewlett-Packard www.hp.com ü ü<br />

Ilinc www.ilinc.com ü<br />

Iocom www.iocom.com ü ü ü<br />

Logitech www.logitech.com, ü ü<br />

www.sightspeed.com,<br />

www.lifesize.com<br />

MegaMeeting.com www.megameeting.com ü<br />

Microsoft www.microsoft.com ü<br />

OpenCo www.openco.org ü<br />

Paltalk www.paltalk.com ü<br />

Polycom www.polycom.com ü ü ü<br />

RADVISION www.radvision.com ü ü<br />

Skype www.skype.com ü<br />

Sony www.sony.com ü ü ü<br />

Team Apart www.teamapart.com ü<br />

Telepresence Tech www.telepresencetech.com ü ü<br />

Teliris www.teliris.com ü<br />

Vidyo www.vidyo.com ü ü<br />

VSee Labs www.vsee.com ü ü<br />

Watchitoo www.watchitoo.com ü<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 87


Leading <strong>Broadband</strong> Application Providers<br />

“While enterprise data growth continues unabated at 30 percent and higher<br />

per year, IT budgets are not [growing at the same rate]. So cloud storage<br />

is an essential tool in controlling escalating data storage costs and giving<br />

businesses more flexibility and options in retaining, sharing and managing<br />

the content and data they generate on a daily basis.”<br />

– Geoff Tudor, cofounder and senior vice president of<br />

product strategy and business development, Nirvanix<br />

95 million video views per month, with a roster of more than<br />

50,000 original Web shows that range from scripted sitcoms<br />

and dramas to news and how-to programs. More than 85 percent<br />

of the video views are of high enough quality to accept<br />

major brand advertising, and the company has attracted advertising<br />

from such brands as PepsiCo, Chevrolet, Samsung<br />

and Starbucks. Blip.tv not only hosts the shows but also syndicates<br />

them to iTunes, YouTube, Vimeo, AOL Video, Verizon<br />

FiOS, TiVo, Sony Bravia, the Roku Digital Video Player and<br />

Facebook. The company provides advertisers with advanced<br />

analytics, impromptu campaign optimizations and a range<br />

of creative services; it splits all advertising revenues with show<br />

creators 50-50. Blip.tv has operated since 2005 and is venture<br />

capital funded.<br />

Blizzard Entertainment<br />

www.blizzard.com<br />

310-255-2000<br />

Key products and services: Free and subscription-based<br />

online gaming services<br />

Massively multiplayer games: Blizzard Entertainment’s free<br />

online game service, Battle.net, is one of the largest in the<br />

world, with millions of active users. It provides an online arena<br />

for players of Blizzard’s best-selling franchises, Diablo, Warcraft<br />

and StarCraft, to chat, challenge opponents and initiate<br />

multiplayer games. Blizzard’s World of Warcraft, a subscription-based<br />

service, is the world’s leading massively multiplayer<br />

online role-playing game franchise, with several million subscribers.<br />

The company also sells PC-based games. A division<br />

of Activision Blizzard, Blizzard Entertainment has offices in<br />

Irvine, Calif. Activision Blizzard posted revenue of $4.3 billion<br />

in 2009.<br />

Box.net<br />

www.box.net<br />

877-729-4269<br />

Key products and services: Content management and<br />

collaboration<br />

Collaboration made easy: Box.net’s cloud content management<br />

platform gives small businesses the same ability to access,<br />

manage and share content that Fortune 500 companies have.<br />

Box serves as a central online hub for all types of business content<br />

and can be extended through the OpenBox platform to<br />

partnering services such as Google Apps, salesforce.com and<br />

NetSuite, as well as to devices such as the iPhone and iPad.<br />

Users share content securely in collaborative workspaces, and<br />

IT departments can see how content moves within and beyond<br />

their organizations. Recently, Box.net launched Box Sync, a<br />

platform extension that synchronizes users’ desktops with their<br />

Box.net files. Another new feature is instant content viewing<br />

for all file types in the Box environment. Box.net was founded<br />

in 2005 with the goal of making it easy for people to access and<br />

share all their content, wherever they are. Cofounders Aaron<br />

Levie and Dylan Smith, along with Box’s team of 100 employees,<br />

have since established Box.net as the leading cloud content<br />

management solution for more than 4 million users and<br />

businesses. Box.net is based in Palo Alto, Calif., and is venture<br />

capital backed.<br />

BrightCom<br />

www.brightcom.com<br />

877-483-9737<br />

Key products and services: Telepresence and<br />

videoconferencing solutions<br />

Alternatives to business travel: Established in 2005,<br />

BrightCom offers a range of options to connect people and<br />

content from home offices, mobile devices, desktops or conference<br />

rooms. The company designs and manufactures highdefinition<br />

and standard-definition telepresence and videoconferencing<br />

solutions integrated with complete Web conferencing<br />

for business communications. BrightCom’s Visual Collaboration<br />

System provides a powerful conferencing infrastructure for<br />

real-time interactive data sharing, and its Lumina Telepresence<br />

provides an immersive environment for natural collaboration<br />

and conversation. Its ClearView Conferencing solutions support<br />

video and audio communication from conference rooms,<br />

mobile carts or desktops.<br />

88 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Leading <strong>Broadband</strong> Application Providers<br />

Brightcove<br />

www.brightcove.com<br />

617-500-4947<br />

Key products and services: Platform for publishing online<br />

video<br />

Online publishing for media heavyweights: Brightcove’s video<br />

publishing platform is used by many of the world’s largest<br />

news and entertainment media companies. The platform’s features<br />

include video publishing (content management, customizable<br />

video players, analytics), community management (video<br />

sharing, uploads), distribution (partnering with affiliates, video<br />

search engine listings, broadcast control) and advertising (campaigns,<br />

ad controls, ad server integration). Founded in 2004<br />

and employing about 260 people, Brightcove is headquartered<br />

in Cambridge, Mass., with offices across North America, Europe<br />

and Asia. Customers include AOL, Showtime, The New<br />

York Times, Condé Nast, Turner Broadcasting, Virgin Media<br />

Group, Financial Times, Gannett, Fox Entertainment Group,<br />

Rainbow Media, Discovery Communications and many others.<br />

Brightcove-powered sites reach more than 135 million<br />

unique viewers every month. In the past year, Brightcove has<br />

Online Gaming Services and Solutions<br />

Company Web Address Service Solution<br />

Acclaim www.acclaim.com ü<br />

AddictingGames www.addictinggames.com ü<br />

Bigpoint Games us.bigpoint.com ü<br />

Blizzard Entertainment www.blizzard.net ü<br />

Electronic Arts www.info.ea.com ü<br />

Exent Technologies www.exent.com ü ü<br />

Gaikai www.gaikai.com ü<br />

Gametap (Turner www.gametap.com ü<br />

Broadcasting)<br />

Jagex www.jagex.com ü<br />

Microsoft www.microsoft.com ü ü<br />

MySpace www.myspace.com ü<br />

NCsoft www.ncsoft.net ü ü<br />

Nexon www.nexon.net ü<br />

Nintendo www.nintendo.com ü<br />

OnLive www.onlive.com ü<br />

Otoy www.otoy.com ü<br />

Playcast Media Systems www.playcast-media.com ü<br />

RealNetworks www.realnetworks.com ü ü<br />

Sony Online www.soe.com ü<br />

Entertainment<br />

StreamMyGame www.streammygame.com ü ü<br />

Yahoo www.yahoo.com ü<br />

Yummy Interactive www.yummy.net ü<br />

Zen Entertainment www.zenentertainment ü<br />

Network<br />

network.com<br />

Zynga www.zynga.com ü<br />

doubled its customer base across 48 countries and continued<br />

to expand international operations, including launching operations<br />

in France with a new office in Paris. Recently, Brightcove<br />

introduced solutions for delivering video on iPhone, iPad<br />

and Android mobile devices and rolled out new monetization<br />

features that include support for online video advertising standards<br />

and for HTML5, enabling distribution of ad-supported<br />

content on devices such as the iPad.<br />

Carbonite<br />

www.carbonite.com, www.carbonitepro.com<br />

877-665-4466<br />

Key products and services: Online backup service<br />

Never lose data again: Carbonite’s Windows- and Maccompatible<br />

online backup service provides unlimited backup<br />

space to consumers and small businesses for a flat rate. The<br />

service is available through Carbonite’s website, major U.S.<br />

retailers and international distributors. Since 2006, the company<br />

has backed up more than 39 billion files and restored<br />

more than 3.2 billion lost files for its customers. Currently,<br />

it backs up more than 100 million files every day to high-redundancy<br />

storage servers in its Boston<br />

and Somerville, Mass., data centers.<br />

In February, the company introduced<br />

Carbonite Pro, a small-business backup<br />

solution that enables users to centrally<br />

manage backups of multiple computers.<br />

Carbonite also recently launched mobile<br />

applications for iPhone, iPod Touch and<br />

BlackBerry smart phones.<br />

Carina Technology<br />

www.carinatek.com<br />

866-915-5464<br />

Key products and services:<br />

<strong>Broadband</strong> energy information<br />

solutions, integrated software platform,<br />

IP-enabled endpoints, managed<br />

services, real-time demand response,<br />

prepaid energy<br />

Visibility into the grid: The integrated<br />

energy intelligence solutions from<br />

Carina Technology give energy providers<br />

full visibility into the grid along with<br />

tools for proactive management and revenue<br />

generation, such as interactive geographic<br />

information systems, meter data<br />

management and intelligent demand<br />

response. Interoperability with existing<br />

systems and vendors is central to Carina’s<br />

design philosophy. Solutions include<br />

the CarinaPoint hardware platform and<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 89


Leading <strong>Broadband</strong> Application Providers<br />

CarinaXchange, a Web-based user interface for controlling and<br />

monitoring equipment in remote areas over communications<br />

platforms that include digital cellular, FTTH and Wi-Fi. Carina’s<br />

solution suite, which enables automation of both home and<br />

utility operations, can yield tremendous energy savings through<br />

demand response and prepaid energy. The company recently<br />

partnered with HD Supply Utilities, North America’s largest<br />

electric utilities distributor, to distribute Carina’s Energy Intelligence<br />

Solution to electric utilities in most areas of the United<br />

States. In addition, the Middle Tennessee Electric Membership<br />

Corporation recently deployed Carina’s Universal Metering<br />

Device for energy data collection, management, and control.<br />

Carina is privately owned and based in Huntsville, Ala.<br />

Chatroulette<br />

www.chatroulette.com<br />

Key products and services: Random video-chat encounters<br />

Strangers in the night: Chatroulette randomly introduces<br />

website visitors to one another. A visitor can chat by video,<br />

audio and text with the stranger presented on the screen or<br />

click on “Next” to initiate another random connection. Players<br />

receiving too many “Nexts” are blocked from the site to<br />

discourage objectionable behavior. According to news reports,<br />

Chatroulette was created by Andrey Ternovskiy, a Russian<br />

high school student. The site launched in the fall of 2009 and<br />

by December it was reported to have 50,000 visitors per day.<br />

In March 2010, Ternovskiy estimated the site had around 1.5<br />

million users, about a third of them from the United States.<br />

By May 2010, the Web traffic measurement service Alexa.com<br />

reported that Chatroulette was the 1,500th most visited site in<br />

the world. The site uses Adobe Flash to display video and access<br />

the user’s webcam; Flash’s peer-to-peer network capabilities allow<br />

almost all video and audio streams to travel directly between<br />

user computers without using server bandwidth. In July,<br />

Chatroulette began offering an experimental localized version<br />

that pairs users by state.<br />

Cisco Systems<br />

www.cisco.com<br />

408-526-4000<br />

Key products and services: Telepresence, videoconferencing,<br />

Web collaboration, telemedicine, online video platform,<br />

energy management<br />

Enabling collaboration: Much of the Internet runs on hardware,<br />

software and services from Cisco Systems. Founded in<br />

1984 by computer scientists from Stanford University, and<br />

headquartered in San Jose, Calif., the company now has about<br />

68,000 employees worldwide and had $36.1 billion in revenue<br />

for 2009. In the last several years, Cisco has increasingly focused<br />

on enabling the collaboration that the Internet makes possible.<br />

The TelePresence platform, launched in 2006, allows immersive<br />

videoconferencing experiences. HealthPresence combines<br />

TelePresence with call center technology and a secure telemetry<br />

network to deliver medical services remotely. Other Cisco solutions,<br />

including the popular WebEx, enable connectivity with<br />

video telephony and desktop videoconferencing. A new television-based<br />

“home telepresence” product was slated to be fieldtested<br />

this year with Verizon and France Telecom. Cisco Eos<br />

is a social entertainment software platform that enables media<br />

and entertainment companies to monetize digital content. Cisco<br />

has also recently entered the smart-grid and smart-building<br />

arenas with technologies for monitoring and managing energy<br />

consumption in homes and businesses, including an easy-to-use<br />

interface for the home environment. In April, Cisco acquired<br />

the Norwegian videoconferencing vendor Tandberg and incorporated<br />

its product line into the TelePresence portfolio.<br />

Control4<br />

www.control4.com<br />

888-400-4070<br />

Key products and services: Platform for whole-home<br />

automation<br />

Home control at one’s fingertips: Control4 solutions manage<br />

electronic systems and devices that include A/V, multiroom<br />

music systems, lighting, temperature control and security. Although<br />

most home automation systems are designed for new<br />

construction, Control4 designs its system with standardsbased,<br />

wired/wireless installation capabilities to make it suitable<br />

for retrofits as well. Homeowners can start with a basic<br />

system and add functionality over time or install a whole-house<br />

system from the outset. Interface options include remote control,<br />

LCD keypad, touch screens of various sizes, iPhone, iPod<br />

touch and iPad. Other hardware includes amplifiers and speakers<br />

for audio systems as well as wireless dimmers and switches<br />

for lighting. The company’s energy management systems enable<br />

utilities to provision, manage and upgrade in-home energy<br />

devices across a network of households. Control4 technology<br />

also automates hotels, bars, restaurants, sports venues, conference<br />

rooms and boardrooms. Control4 has deployed the largest<br />

installed IP control system at the ARIA Resort & Casino at<br />

CityCenter in Las Vegas. Other commercial clients include the<br />

Mandarin Oriental and Planet Hollywood, also in Las Vegas.<br />

Founded in 2003 and headquartered in Salt Lake City, Utah,<br />

Control4 sells its solutions through a network of dealers in 53<br />

countries.<br />

Crestron<br />

www.crestron.com<br />

201-767-3400; 800-237-2041<br />

Key products and services: Control, automation and energy<br />

management for residential and commercial buildings<br />

One touchpad to rule them all: Crestron’s advanced automation<br />

systems control audio, video, computer, IP and environmental<br />

systems for corporate boardrooms, conference rooms,<br />

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Leading <strong>Broadband</strong> Application Providers<br />

classrooms, auditoriums and homes. Crestron solutions are<br />

also found in gaming establishments, government agencies and<br />

luxury MDU buildings. The company’s Green Light initiative<br />

is a line of energy-efficient environmental controls for HVAC,<br />

Over-the-Top Content Services and Solutions<br />

(not including services operated by content owners or broadcast networks)<br />

Company Web Consumer Online User-Generated Enterprise-Level<br />

Address Content Service Content Content Publishing<br />

Publishing<br />

Solution<br />

5min www.5min.com ü ü<br />

Active Video Networks www.activevideo.com ü<br />

Adobe Systems www.adobe.com ü<br />

Amazon www.amazon.com ü<br />

BestTV www.best-tv.com ü<br />

Blip.tv www.blip.tv ü ü<br />

Blinkx www.blinkx.com ü ü<br />

Break Media www.break.com ü<br />

Brightcove www.brightcove.com ü<br />

Cisco Systems www.cisco.com ü<br />

Dailymotion www.dailymotion.com ü ü ü<br />

Delve www.delvenetworks.com ü<br />

ExtendMedia www.extend.com ü<br />

Heavy www.heavy.com ü ü<br />

Hulu www.hulu.com ü<br />

Joost www.joost.com ü ü<br />

Justin.tv www.justin.tv ü ü<br />

Kaltura corp.kaltura.com ü<br />

KIT Digital www.kit-digital.com ü<br />

Kyte www.kyte.com ü<br />

Last FM www.last.fm ü<br />

LongTail Video www.longtailvideo.com/ ü<br />

Metacafe www.metacafe.com ü ü<br />

MEVIO www.mevio.com ü ü<br />

Microsoft www.microsoft.com ü ü ü<br />

Move Networks www.movenetworks.com ü<br />

MySpace www.myspace.com ü ü<br />

Netflix www.netflix.com ü<br />

NeuLion www.neulion.com ü<br />

Next New Networks www.nextnewnetworks.com ü<br />

Ooyala www.ooyala.com ü<br />

Pandora www.pandora.com ü<br />

RealNetworks www.realnetworks.com ü ü<br />

Revver www.revver.com ü ü<br />

Roxio www.roxio.com ü<br />

Slacker www.slacker.com ü<br />

Sling Media www.sling.com ü<br />

thePlatform www.theplatform.com ü<br />

Twistage www.twistage.com ü<br />

Vimeo www.vimeo.com ü ü<br />

VMIX www.vmix.com ü<br />

VUDU www.vudu.com ü<br />

Vuze www.vuze.com ü<br />

Yahoo www.yahoo.com ü ü<br />

YouTube (Google) www.youtube.com ü ü<br />

ZillionTV www.zilliontv.tv ü<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 91


Leading <strong>Broadband</strong> Application Providers<br />

“As evidenced by the increased funding by the federal government and<br />

investment by health care providers and private communications service<br />

providers, telemedicine is fast becoming a leading application over<br />

high-speed broadband networks. Telemedicine is at the center of health<br />

care reform as consumers, not only in rural areas but also in communities<br />

across the country, demand improved access to doctors and health care<br />

professionals to help them make informed, personal health care<br />

decisions for their families and improve the quality of their lives.”<br />

– Rob Scheschareg, president, MedConcierge LLC<br />

lighting and shade/drape control for commercial and residential<br />

applications. Crestron systems offer both manual control and<br />

customized levels of automation for advanced features such as<br />

daylight harvesting and load shedding. Users can control the<br />

systems from a variety of interfaces, including a Web browser.<br />

Mobile control is provided by an iPhone app as well as a new<br />

iPad app. Based in Rockleigh, N.J., Crestron is a privately owned<br />

company with 2,500 employees.<br />

Digital Video Enterprises<br />

www.dvetelepresence.com<br />

949-347-9166<br />

Key products and services:<br />

Telepresence solutions<br />

Meetings with holograms: For nearly<br />

a decade, Digital Video Enterprises<br />

(DVE), based in Irvine, Calif., has provided<br />

telepresence solutions to enterprises,<br />

universities, Hollywood studios<br />

and financial firms. Today, it designs,<br />

develops and deploys telepresence systems<br />

for corporate, defense, government,<br />

health care and distance learning<br />

initiatives worldwide. The company has<br />

been at the forefront of new codec technology,<br />

with most of its installations<br />

featuring true DVD and HD quality.<br />

DVE was instrumental in developing<br />

the first digital HDTV telepresence system,<br />

which is now used to link a major<br />

financial firm’s executives in London<br />

and New York. Its Huddle Room 70, a<br />

group telepresence system, presents remote<br />

participants in life size and high<br />

definition, with cameras hidden behind<br />

the images for eye-level perspective<br />

and improved eye contact. This year, DVE debuted the Immersion<br />

Room, which displays 3-D, holographic-appearing<br />

images of people and presentations in a luxury meeting room.<br />

(You can see an impressive demo at www.dvetelepresence.com/<br />

room/home.htm.)<br />

Electronic Arts<br />

www.info.ea.com<br />

650-628-1500<br />

Social Networking<br />

Services and Solutions<br />

Company Web Address Service Solution<br />

Bebo (AOL) www.bebo.com ü<br />

BlackPlanet (Radio One) www.blackplanet.com ü<br />

FriendFeed www.friendfeed.com ü<br />

Groupsite www.groupsite.com ü ü<br />

Facebook www.facebook.com ü ü<br />

Forterra www.forterrainc.com ü<br />

GoingOn www.goingon.com ü<br />

Hi5 Networks www.hi5networks.com ü<br />

KickApps www.kickapps.com ü<br />

Linden Lab www.lindenlab.com ü ü<br />

LinkedIn www.linkedin.com ü<br />

MySpace www.myspace.com ü<br />

Ning www.ning.com ü<br />

ONEsite www.onesite.com ü<br />

Orkut (Google) www.orkut.com ü<br />

RightNow www.rightnow.com ü<br />

SelectMinds www.selectminds.com ü<br />

Tagged www.tagged.com ü<br />

Twitter www.twitter.com ü<br />

Voig www.voig.com ü<br />

Xanga www.xanga.com ü<br />

92 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Leading <strong>Broadband</strong> Application Providers<br />

Key products and services: Video games<br />

Games galore: Electronic Arts Inc. is a leader in the global video<br />

game industry. It develops, publishes and distributes software<br />

worldwide for video game systems, personal computers, wireless<br />

devices and the Internet. EA Mobile is now the top mobile<br />

game publisher, offering a wide selection of sports, simulation,<br />

racing and puzzle games. In fiscal 2010, EA had 27 titles that<br />

sold more than 1 million copies and five 4-million sellers (FIFA<br />

10, Madden NFL 10, Need for Speed SHIFT, The Sims 3 and<br />

Battlefield: Bad Company 2). Headquartered in Redwood City,<br />

Calif., EA has more than 8,000 employees worldwide. In fiscal<br />

year 2010, it posted net revenue of $3.6 billion.<br />

Elluminate<br />

www.elluminate.com<br />

866-388-<strong>867</strong>4<br />

Key products and services: E-learning solutions<br />

Education moves online: Elluminate’s Web-based video, audio<br />

and social networking tools make possible real-time online<br />

learning, teaching and collaboration. The Elluminate Learning<br />

Suite supports the entire instructional cycle – including what<br />

happens before and after the class sessions. More than 7 million<br />

people in 170 countries use its technology; the company’s roster<br />

of academic and corporate clients includes ADP, Apple, California<br />

State University, Florida Virtual School, Georgetown University,<br />

K12 Inc., London Knowledge Lab, Los Angeles Unified<br />

School District, Miami-Dade County Public Schools, Novell,<br />

Queen’s University, Red Hat, Royal Veterinary College and<br />

many more. Last year, Elluminate acquired Edtuit, the company<br />

that developed the Elluminate-sponsored LearnCentral<br />

social learning network. LearnCentral combines asynchronous<br />

social networking with Elluminate’s real-time online communication,<br />

collaboration, and education environment. Elluminate<br />

is headquartered in Calgary, Alberta, and Pleasanton, Calif.<br />

Espial<br />

www.espial.com<br />

613-230-4770<br />

Key products and services: IPTV middleware, VoD, TV<br />

browser<br />

Solutions for pay TV: Espial supplies TV software and solutions<br />

to service providers in the cable, telecommunications<br />

and hospitality industries. Its middleware, video-on-demand<br />

and browser solutions accommodate a variety of pay-TV business<br />

models. More than 7 million licenses of its software are in<br />

use across the world. Its browser products are also deployed in<br />

automobiles, mobile devices, TVs and other devices. Espial is<br />

headquartered in Ottawa, Ontario, and has offices in the United<br />

States, Europe and Asia. Customers include NTT Communications,<br />

Com Hem, Tele2 Netherlands, SFR, FastWeb<br />

and Comstar Direct, as well as many small rural telcos. Espial,<br />

which has about 100 employees, reported $12 million in revenue<br />

for 2009.<br />

ExtendMedia<br />

www.extend.com<br />

617-332-5700<br />

Key products and services: Multiscreen video software<br />

The key to TV Everywhere: The three-screen solution is this<br />

year’s holy grail for video providers, and ExtendMedia wants to<br />

be the one to provide it. Its enterprise-class, multiscreen video<br />

software and solutions are centered on OpenCASE, which<br />

manages video content from ingest to monetization and across<br />

IPTV, Web and mobile services in ad-supported and paid<br />

media business models. OpenCASE Publisher, introduced in<br />

August 2009, enables service providers to build and deploy<br />

TV Everywhere video offerings. The company is integrating<br />

the OpenCASE platform with devices and frameworks that<br />

include iPhone, Android, PS3, Oregan Onyx and Yahoo! TV<br />

Widgets. Founded in 1991, ExtendMedia is headquartered in<br />

Boston with production facilities in Toronto. Customers include<br />

communications and media companies such as AT&T,<br />

Bell Canada, Hewlett-Packard, Mitsubishi/UB Cross, MTS,<br />

SanDisk, Onet.pl and Thales.<br />

Facebook<br />

www.facebook.com<br />

650-853-1300<br />

Key products and services: Social networking<br />

The new global village: Facebook calls itself a social utility that<br />

makes it easy for people to communicate with friends, family<br />

members and coworkers. That’s a bit of an understatement –<br />

the site has more than 500 million active users, half of whom<br />

log on at least once each day. More than 150 million users actively<br />

access Facebook through mobile devices. The Facebook<br />

platform allows developers to integrate their applications; there<br />

are now more than 500,000 active applications. The new Facebook<br />

Connect facility extends the platform to other websites,<br />

more than 15,000 of which have implemented it. A sampling<br />

of companies that have developed applications or integrated<br />

with Facebook Connect includes Jukebox, FreeDrive, Skype,<br />

YouTube, Palm, Apple, Netflix, Hulu, Second Life and Blizzard’s<br />

World of Warcraft. In May, Facebook and Zynga, publisher<br />

of the popular Farmville and other games, announced a<br />

five-year strategic relationship. Also new is Facebook’s strategic<br />

relationship with PayPal to facilitate payment for ads and credits.<br />

Over the past year, the company has aggressively addressed<br />

privacy concerns, introducing more powerful privacy controls<br />

for sharing personal information. Founded in 2004, Facebook<br />

is a privately held company headquartered in Palo Alto, Calif.,<br />

with more than 1,400 employees. Reuters estimates Facebook’s<br />

2009 revenue at close to $800 million.<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 93


Leading <strong>Broadband</strong> Application Providers<br />

Google<br />

www.google.com<br />

650-253-0000<br />

Key products and services: Online video service,<br />

collaboration applications, Google Earth, electronic health<br />

records, social networking, infrastructure as a service<br />

Organizing the world’s information: Google’s search engine<br />

tamed the Web, making information easy to find. In the last<br />

decade, Google has introduced dozens more products and features<br />

that further its mission to “organize the world’s information<br />

and make it universally accessible and useful.” Many, including<br />

the search engine, are accessible to users with any sort<br />

of Internet connection. Others are specifically broadband applications,<br />

for example: YouTube enables users to upload, share<br />

and watch video clips. (YouTube recently announced it would<br />

support ultra-high-definition video formats.) Google Apps, a<br />

Remote Storage, Backup and<br />

Access Services and Solutions<br />

Company<br />

Amazon Web Services<br />

Asigra<br />

Box.net<br />

Carbonite<br />

Caringo<br />

Corevault<br />

Digitalbucket.net<br />

Dropbox<br />

File-Works<br />

FilesAnywhere<br />

GigaTribe<br />

iBackup<br />

K2B<br />

Leaf Networks<br />

Mezeo<br />

Microsoft<br />

Monsoon Multimedia<br />

Mozy (EMC)<br />

Nirvanix<br />

Onehub<br />

Orb Networks<br />

ParaScale<br />

Radmin<br />

Sling Media<br />

SoftLayer<br />

StashSpace<br />

Storagepipe Solutions<br />

Vembu<br />

Xythos<br />

Web Address<br />

aws.amazon.com<br />

www.asigra.com<br />

www.box.net<br />

www.carbonite.com<br />

www.caringo.com<br />

www.corevault.com<br />

www.digitalbucket.net<br />

www.dropbox.com<br />

www.file-works.com<br />

www.filesanywhere.com<br />

www.gigatribe.com<br />

www.ibackup.com<br />

www.tv2me.com<br />

www.leafnetworks.net<br />

www.mezeo.com<br />

www.microsoft.com<br />

www.monsoon<br />

multimedia.com<br />

www.mozy.com<br />

www.nirvanix.com<br />

www.onehub.com<br />

www.orb.com<br />

www.parascale.com<br />

www.radmin.com<br />

www.slingmedia.com<br />

www.softlayer.com<br />

www.stashspace.com<br />

www.storagepipe.com<br />

www.storegrid.com<br />

www.xythos.com<br />

suite of Web-based productivity applications, is used by more<br />

than 2 million businesses. Google Earth is a tool for viewing the<br />

entire Earth – and even portions of the sky – using satellite imagery,<br />

maps, terrain and 3-D building images. Google Health<br />

is an electronic medical-records application for which Google<br />

has developed partnerships with pharmacies and health care<br />

providers. Google PowerMeter is an online energy monitoring<br />

tool that uses information provided by smart meters and energy<br />

monitoring devices. Orkut is a social networking application.<br />

The Google App Engine enables software developers to build<br />

and host Web apps on the same systems that power Google applications.<br />

The just-announced Google TV will enable consumers<br />

to search for traditional pay-TV programming and Internet<br />

video from a single interface. Headquartered in Mountain View,<br />

Calif., Google reported $23.7 billion in revenue for 2009.<br />

Granicus<br />

www.granicus.com<br />

415-357-3618<br />

Key products and services: Cloud platform and suite of<br />

applications for government agencies<br />

<strong>Broadband</strong> for citizen engagement: With the Granicus solution,<br />

a government agency can create a digital public record<br />

that includes streaming media, minutes, agendas, staff reports<br />

and legislative information. All the information is cross-linked,<br />

searchable by keywords and available on the agency’s website.<br />

Granicus’ software, hardware, infrastructure, integrated<br />

streaming media and other engagement tools are all aimed at<br />

enabling citizen communications. The Granicus platform, delivered<br />

via the cloud, supports solution suites for government<br />

transparency, citizen participation, meeting efficiency, legislative<br />

management and training management. Agencies can start<br />

small, paying only for what they use, and scale up over time.<br />

Granicus solutions have been adopted by almost 700 government<br />

agencies – federal, state and local – of all sizes and in all<br />

50 states, including Prince William County, Va.; Access Montgomery;<br />

the Arizona State Legislature; the Tennessee General<br />

Assembly; the city and county of San Francisco; and the city<br />

of Los Angeles. Founded in 1999, Granicus is a privately held<br />

corporation based in San Francisco.<br />

Hewlett-Packard<br />

www.hp.com<br />

800-752-0900<br />

Key products and services: Telepresence, videoconferencing<br />

Enterprise-level telepresence: Headquartered in Palo Alto,<br />

Calif., HP is one of the world’s largest IT companies, with<br />

revenue of $114.6 billion for 2009. The company’s technology<br />

solutions include IT infrastructure and services, business and<br />

home computing, and imaging and printing. It has approximately<br />

304,000 employees and serves more than 1 billion cus-<br />

94 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Leading <strong>Broadband</strong> Application Providers<br />

“Performance-based government is no longer just a vision, it’s an economic<br />

necessity. Government agencies today – whether federal, state or local –<br />

are looking for new ways to improve their operations and deliver better<br />

services, while citizens increasingly expect access to government services<br />

day or night. Technology that synthesizes the needs of administrators,<br />

workers and the public is the future of effective e-government.”<br />

– Maury Blackman, president and CEO, Accela<br />

tomers in more than 170 countries. The HP Halo Telepresence<br />

Solutions, designed in partnership with DreamWorks Animation,<br />

are collaboration technologies that run on the Halo Video<br />

Exchange Network (HVEN), a private network designed specifically<br />

for video collaboration. HP Halo Webcasting allows<br />

companies to produce high-quality webcast content – live and<br />

on demand – directly from Halo telepresence endpoints and<br />

stream the content to audiences around the world. Last year,<br />

HP and Microsoft announced a strategic global initiative to<br />

deliver unified communications and collaboration solutions.<br />

In 2010, HP and Vidyo, a software-based videoconferencing<br />

solution provider, announced an agreement to expand the HP<br />

Halo portfolio to include conference room and desktop endpoints<br />

on enterprise networks.<br />

Hulu<br />

www.hulu.com<br />

310-571-4100<br />

Online Collaboration<br />

Applications<br />

(not including videoconferencing)<br />

Key products and services: Online streaming video service<br />

Movies and TV, anytime: This online, on-demand video service<br />

was founded in 2007 by content providers NBC Universal<br />

and News Corporation, which own the company along with<br />

The Walt Disney Company, Providence Equity Partners and<br />

the Hulu team. More than just an outlet for its owners’ content,<br />

Hulu offers upward of 2,600 show and movie titles from 225<br />

other major content providers and makes these titles available<br />

not only on its own site but also through more than 40 distribution<br />

partners. Until this summer, all content was free and adsupported;<br />

recently, the company added a subscription service<br />

called Hulu Plus, whose $10 monthly fee (along with advertising)<br />

pays for premium, high-definition content and mobile<br />

access from iPads, iPod touches and iPhones. In the coming<br />

months, Hulu Plus will also be available on Sony PlayStation<br />

3 and eventually on Samsung connected TVs and Blu-ray Disc<br />

players. Although Hulu allows users to share videos and embed<br />

them on other sites, video cannot be uploaded or downloaded.<br />

At present, copyright restrictions allow Hulu content to be<br />

viewed only within the United States. Based in Los Angeles,<br />

the company has offices in New York, Chicago and Beijing.<br />

As of December 2009, comScore measured 43 million users<br />

for Hulu.<br />

Company<br />

37signals<br />

Central Desktop<br />

Citrix<br />

Google<br />

GroveSite<br />

HyperOffice<br />

Microsoft<br />

Onehub<br />

Salesforce.com<br />

WebAsyst<br />

WebEx (Cisco)<br />

WorkZone<br />

Zoho<br />

Glasscubes<br />

Web Address<br />

www.37signals.com<br />

www.centraldesktop.com<br />

www.citrix.com<br />

www.google.com/apps<br />

www.grovesite.com<br />

www.hyperoffice.com<br />

www.microsoft.com<br />

www.onehub.com<br />

www.salesforce.com<br />

www.webasyst.net<br />

www.weboffice.com<br />

www.workzone.com<br />

www.zoho.com<br />

www.glasscubes.com<br />

Jamcracker<br />

www.jamcracker.com<br />

408-496-5500<br />

Key products and services: Infrastructure for delivering<br />

business applications online<br />

Serving up business applications: Service providers aiming<br />

to offer Internet-based applications to their business customers<br />

can go to market quickly with dozens of preintegrated cloud services<br />

from the Jamcracker Service Delivery Network (JSDN)’s<br />

wholesale catalogue. The catalogue includes every type of application<br />

from backup and e-mail services to collaboration and<br />

productivity solutions. Hundreds of service providers, cloud<br />

providers and enterprises around the world use the Jamcracker<br />

Platform to deliver private and public cloud services. Compa-<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 95


Leading <strong>Broadband</strong> Application Providers<br />

nies such as Telstra, Telus, eircom, AB&T, Cisco, BroadSoft,<br />

Nokia Siemens Networks and DHL are among those unifying<br />

cloud services delivery and management with Jamcracker.<br />

Jamcracker is a privately held company headquartered in Santa<br />

Clara, Calif., with operations in Bangalore, India.<br />

Leaf Networks<br />

www.leafnetworks.net<br />

800-805-9406<br />

Key products and services: File sharing, virtual private<br />

networking, embedded on-demand VPN<br />

On-the-fly networking: With Leaf Networks’ desktop software,<br />

users can set up secure, private networks on the fly without<br />

configuring firewalls. Essentially, Leaf Networks’ software<br />

creates Internet-based bridges between networks without the<br />

need for intermediaries. Customers can share files and other<br />

network resources, centralizing content without having to<br />

upload it to a central location – thus avoiding the need for<br />

Solutions for the Digital<br />

Home/Building<br />

(Includes broadband-enabled systems for security,<br />

medical monitoring, energy management, media<br />

management, home and building automation)<br />

Company<br />

Web Address<br />

4Home<br />

www.4home.com<br />

AMX<br />

www.amx.com<br />

Control4<br />

www.control4.com<br />

Crestron<br />

www.crestron.com<br />

Delta Controls<br />

www.deltacontrols.com<br />

Echelon<br />

www.echelon.com<br />

Exceptional Innovation www.life-ware.com<br />

Fike<br />

www.fike.com<br />

Home Automation Inc. www.homeauto.com<br />

HomeLogic (Elan)<br />

www.homelogic.com<br />

iControl Networks<br />

www.icontrol.com<br />

In2 Networks<br />

www.in2networks.com<br />

Intamac<br />

www.intamac.com<br />

Johnson Controls www.johnsoncontrols.com<br />

Leviton<br />

www.leviton.com<br />

LifeShield Security www.lifeshield.com<br />

On-Q/Legrand<br />

www.onqlegrand.com<br />

Philips Medical<br />

www.healthcare.<br />

philips.com<br />

Robert Bosch Healthcare www.vitelcare.com<br />

Siemens<br />

www.building<br />

technologies.siemens.com<br />

Simplikate<br />

www.simplikate.com<br />

Telkonet<br />

www.telkonet.com<br />

uControl<br />

www.ucontrol.com<br />

additional hardware. Users can easily add members to their<br />

networks and choose which content and devices they want to<br />

share, whether those are folders for business documents, drives<br />

for media storage or game consoles for head-to-head gaming.<br />

In January 2010, Leaf Networks was acquired by NETGEAR<br />

(which had embedded Leaf technology in its firmware since<br />

2008) and relocated to San Jose, Calif., where it will continue<br />

to operate as Leaf Networks. Now that Leaf is part of the<br />

NETGEAR family, more new and interesting embedded applications<br />

are expected to appear on NETGEAR devices.<br />

LifeShield Security<br />

www.lifeshield.com<br />

484-645-1455<br />

Key products and services: Security systems<br />

Portable security: LifeShield Security, formerly InGrid Home<br />

Security, is a professional-grade and professionally monitored<br />

wireless security system with easy-to-set-up, “plug and protect”<br />

installation. An affordable alternative to traditional analog<br />

security systems, LifeShield Security offers a broadbandenabled,<br />

user-installable, portable security service for homes and<br />

small businesses. After installing sensors on windows, doors or<br />

cabinets, users can manage the system and receive alerts via e-<br />

mail, cell phone or PDA. Multiple sites can be linked through<br />

LifeShield’s servers, enabling parents and students, for example,<br />

to monitor each other’s systems. Because the system is not permanently<br />

installed, it can be moved to a new residence, making<br />

it economical for renters or for students living in dorm rooms.<br />

With multiple control points and no master control panel,<br />

the Lifeshield system has no single point of vulnerability and<br />

cannot easily be defeated. LifeShield offers 24/7 monitoring<br />

through Guardian Protection Services. The company is headquartered<br />

in Yardley, Pa., and holds 20 U.S. patents.<br />

Logitech<br />

www.logitech.com, www.sightspeed.com,<br />

www.lifesize.com<br />

510-795-8500<br />

Key products and services: Videoconferencing devices and<br />

software<br />

Videoconferencing for all platforms: Logitech’s hardware and<br />

software support digital navigation, music and video entertainment,<br />

gaming, social networking, audio and video communication,<br />

video security and home-entertainment control over<br />

multiple computing, communication and entertainment platforms.<br />

Founded in 1981, Logitech International is a Swiss public<br />

company. Its 2008 acquisition of desktop videoconferencing<br />

provider SightSpeed led to the introduction of Vid, an all-inone<br />

video calling service packaged with all Logitech webcams.<br />

Powered by the SightSpeed network, Vid provides a simple but<br />

high-quality video calling experience designed to allow users<br />

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Leading <strong>Broadband</strong> Application Providers<br />

“We’re on the verge of a massive shift as IT departments across<br />

businesses of all sizes look to cloud-based services as secure, low-cost<br />

and user-friendly alternatives to traditional enterprise software solutions.<br />

This change is being driven by a workplace that has exploded beyond the<br />

office walls and a workforce that needs anytime, anywhere access to<br />

crucial business content across all kinds of applications and devices.<br />

FTP sites, file servers and overly complex SharePoint deployments are no<br />

longer cutting it; cloud-based content management solutions are offering<br />

user-friendly, secure alternatives that are disrupting and redefining what<br />

has traditionally been a fragmented and cost-prohibitive market.”<br />

– Aaron Levie, cofounder and CEO, Box.net<br />

to connect quickly. In 2009, Logitech acquired LifeSize Communications,<br />

the equipment vendor that first introduced highresolution<br />

videoconferencing. Logitech expects the acquisition<br />

to drive growth in business video communications by leveraging<br />

the two companies’ technology synergies, including camera<br />

design, firewall traversal, video compression and bandwidth<br />

management. In 2009, Logitech achieved sales of $2 billion.<br />

MedConcierge<br />

www.medconcierge.com<br />

781-953-9649<br />

Key products and services: <strong>Broadband</strong>-enabled telemedicine<br />

services<br />

Personalized health care from home: Responding to consumer<br />

demand for better access to health professionals and personalized<br />

tools to help manage chronic diseases, service providers<br />

and property managers are using MedConcierge’s system<br />

to offer telemedicine services in the home and workplace. The<br />

company’s services include real-time videoconference consultations<br />

with health care providers and wellness experts, personal<br />

health records, vital-sign and health monitoring, educational<br />

videos, and wellness coaching. Communities can use the system<br />

to differentiate themselves by bringing quality, affordable,<br />

personalized health care services to residents, and service providers<br />

can increase uptake of their high-speed offerings and<br />

generate incremental revenues. One-to-one videoconferencing<br />

also helps bring medical care to rural areas with physician<br />

shortages, as well as to urban and suburban areas with overloaded<br />

hospitals and clinics. Headquartered in Sarasota, Fla.,<br />

and privately owned, MedConcierge is available in all 50 states<br />

and is currently live in Florida, Georgia, Tennessee, Texas,<br />

Oklahoma and Illinois.<br />

MediaFriends<br />

www.mediafriendsinc.com<br />

866-444-1968<br />

Key products and services: Multidevice convergence,<br />

including social media and SMS-based experiences<br />

A new generation of experiences: MediaFriends aims to free<br />

communications from specific devices and define a new generation<br />

of social media and SMS-based experiences on TVs,<br />

PCs and mobile phones. To help customers stay connected<br />

no matter what devices they are using, MediaFriends blends<br />

real-time communications and social media into personalized<br />

communities that are spread across the multidevice world. The<br />

company’s early products, such as Caller ID on TV and Caller<br />

ID on PC, have been supplemented by applications such as<br />

MediaFriends Chat and MediaFriends TXT, which support<br />

instant messaging and text messaging on the TV and PC<br />

screens. The MediaFriends platform is compatible with IPTV,<br />

cable and mobile operator networks; complies with EBIF and<br />

ETV standards; can be seamlessly integrated into future IMS<br />

and tru2way environments; and requires no truck rolls or new<br />

in-home hardware. MediaFriends’ platform has been deployed<br />

by more than 40 cable and IPTV customers in North and<br />

South America, including Tier 1 operators, and its prepackaged<br />

converged services are deployed with IPTV and cable<br />

operators that include VTR, Videotron, Knology and WOW.<br />

MediaFriends is a privately owned company headquartered in<br />

Woburn, Mass., with more than 50 employees.<br />

Microsoft<br />

www.microsoft.com<br />

800-642-7676<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 97


Leading <strong>Broadband</strong> Application Providers<br />

Key products and services: IPTV middleware, online<br />

gaming and entertainment, business collaboration<br />

solutions, mapping<br />

Windows on the world: Ever since the introduction of MS-<br />

DOS in 1981, Microsoft software has been synonymous with<br />

personal computing. The company, based in Redmond, Wash.,<br />

operates worldwide. It has more than 88,000 employees and<br />

posted revenue of $62.5 billion in fiscal year 2010. Today Microsoft<br />

software runs on multiple devices and platforms and<br />

supports a wide variety of applications. Among the many Microsoft<br />

applications designed to run on broadband networks are<br />

the following: Mediaroom is IPTV middleware that includes<br />

an electronic program guide, whole-home DVR control and<br />

fast channel changes. The latest version of Mediaroom includes<br />

cloud digital video recording, interactive applications, delivery<br />

of operator-hosted content to multiple devices and access to<br />

externally hosted content. Xbox LIVE is an online entertainment<br />

network integrated through the Xbox 360 game console.<br />

It offers access to multiplayer games, game demos, video chat,<br />

music videos, TV shows and movies to its 25 million subscribers.<br />

Windows Live offers an assortment of online productivity<br />

tools for consumers and small businesses. Bing Maps provides<br />

highly detailed bird’s-eye-view maps as well as 3-D photosynths.<br />

Microsoft Cloud Services, delivered by Microsoft and<br />

its retail partners to more than 20 million businesses, offers<br />

hosted versions of familiar Microsoft software, including e-<br />

mail, Web conferencing, document sharing, database management<br />

and customer relationship management.<br />

Minerva Networks<br />

www.minervanetworks.com<br />

408-567-9400; 800-806-9594<br />

E-Government and Web-Based<br />

Government Applications<br />

Company<br />

Web Address<br />

Accela<br />

www.accela.com<br />

CivicPlus<br />

www.civicplus.com<br />

CRW<br />

www.crw.com<br />

Diamond Municipal Solutions www.diamond<br />

municipal.com<br />

eGovernment Solutions www.mygovonline.com<br />

E-Gov Link<br />

www.egovlink.com<br />

GovPartner<br />

www.govpartner.com<br />

Granicus<br />

www.granicus.com<br />

IBM<br />

www.ibm.com<br />

MyGov<br />

www.mygov.us<br />

VisionAIR<br />

www.visionair.com<br />

Key products and services: IPTV middleware<br />

Next-gen IPTV: Minerva Networks provides open-platform,<br />

carrier-class solutions for delivering broadband television services.<br />

More than 190 network operators worldwide use Minerva<br />

IPTV solutions. Minerva’s iTVManager platform, which<br />

runs on set-top boxes made by ADB, Amino, Cisco and Entone,<br />

supports features such as network DVR, whole-home<br />

DVR and widgets. Its operations and management module includes<br />

a suite of tools for running IPTV services cost-effectively.<br />

Last year, Minerva introduced a widget engine that enables<br />

blended Internet and TV service. Widget applications include<br />

RSS news feeds, stocks, weather and traffic information, visual<br />

voice mail, caller ID and Web 2.0 services. Minerva has expanded<br />

its international presence with new sales and support<br />

offices in Buenos Aires, Argentina, and Milan, Italy, complementing<br />

the company’s existing presence in Detroit; Atlanta;<br />

Valdivia, Chile; Como, Italy; and Dubai. A privately held<br />

corporation with about 100 employees, Minerva Networks is<br />

headquartered in Alviso, Calif.<br />

muNet<br />

www.munet.com<br />

781-861-8644<br />

Key products and services: Advanced metering<br />

infrastructure, IP- and ZigBee-based electric meters,<br />

remote meter disconnect, direct load control<br />

Automating the grid: WebGate technology from muNet lets<br />

utilities automate meter reading and other services via IP-based<br />

broadband networks. Utilities can connect residential or commercial<br />

electric meters to automate meter readings, monitor<br />

voltage and perform remote connects and disconnects from a<br />

central office. Customers include Clarksville Department of<br />

Electricity in Tennessee, Tacoma Power in Washington, Glasgow<br />

Electric Plant Board in Kentucky, Grundy Center Municipal<br />

Utilities in Iowa, Spencer Municipal Utilities in Iowa<br />

and Scottsboro Electric Power Board in Alabama. Based in<br />

Lexington, Mass., muNet is a privately held company with 22<br />

employees.<br />

MySpace<br />

www.myspace.com<br />

Key products and services: Social networking service<br />

A space for personal expression: MySpace aims to connect<br />

people through personal expression, content and culture. To<br />

experience the Internet through a social lens, users share personal<br />

profiles, photos, videos, messaging, games and music.<br />

MySpace is the site for musicians, who can upload up to six<br />

songs in MP3 format; fans can create playlists and archive<br />

songs from many popular artists. New products for musicians<br />

include a music video hub, an analytics dashboard, iTunes purchasing<br />

integration, streaming music via Google search and a<br />

98 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Leading <strong>Broadband</strong> Application Providers<br />

global events and calendar platform that lets users purchase<br />

tickets to events while on MySpace. In 2009, the company acquired<br />

social music discovery service iLike. It added a platform<br />

for third-party applications in 2008 and now provides additional<br />

benefits to technology partners with its games lab and<br />

developer services program. MySpace launched in 2003 and<br />

was acquired by News Corp. in 2005; it is headquartered in<br />

Los Angeles. Google signed a $900 million deal in 2006 to<br />

provide a search facility and advertising on MySpace between<br />

2007 and 2010. Total U.S. advertising revenues for 2009 were<br />

estimated by eMarketer at $465 million.<br />

Netflix<br />

www.netflix.com<br />

408-540-3700<br />

Key products and services: Online video subscription service<br />

Instant movie rentals: Netflix began as an online video rental<br />

service that delivered DVDs by mail. In January 2007, it added<br />

unlimited streaming of movies and TV-show episodes as a part<br />

of its subscription service. With the streaming service, customers<br />

use the same online queuing system they use for DVDs, and<br />

they have access to DVD-like functions, including fast-forward,<br />

rewind, pause and restart. Today, more than 60 percent of the<br />

company’s 15 million subscribers use the video streaming service.<br />

Users can watch streaming video on a PC or tablet computer; in<br />

addition, Netflix has partnered with a number of device manufacturers<br />

to stream its content to the TV. Netflix-compatible devices<br />

now include the Roku Neflix Player, Microsoft’s Xbox 360<br />

and Sony’s PS3 game consoles and Nintendo’s Wii console, Bluray<br />

Disc players and TiVo DVRs. In July, Netflix announced<br />

a partnership with Relativity Media to stream recent theatrical<br />

releases, bypassing the traditional pay-TV window that normally<br />

sends post-theatrical releases directly to premium channels such<br />

as HBO, Showtime and Starz. This deal advances Netflix’s goal<br />

of expanding its breadth of content – and was viewed by many<br />

as an indication that online video has now become a significant<br />

channel for movies. Established in 1997 and headquartered in<br />

Los Gatos, Calif., Netflix has more than 2,000 employees and<br />

posted 2009 revenue of $1.67 billion.<br />

NeuLion<br />

www.neulion.com<br />

516-622-8300<br />

Key products and services: Multiplatform IPTV content<br />

delivery<br />

AMT 26966 <strong>Broadband</strong>_Ad_MECH:AMT 26966 10/30/09 2:58 PM Page 1<br />

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August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 99


Leading <strong>Broadband</strong> Application Providers<br />

“We’re witnessing an unprecedented convergence of the broadband and<br />

energy industries, coupled with a sharp global focus on the detrimental<br />

long-term effects of conducting ‘business as usual’ in energy. It is apparent<br />

that the companies and utilities that are willing to look outside the box for<br />

smarter, faster, sustainable networks and solutions will emerge as winners.”<br />

– Mike Smalley, vice president for business development, Carina Technology<br />

solution delivers content to PCs, televisions, mobile devices,<br />

tablets and other IP-enabled devices. Content providers can offer<br />

subscriptions via the Internet and make use of NeuLion’s<br />

video and Web tools, fan-centric Web platform, e-commerce,<br />

ticketing solutions and hosting service. NeuLion has partnerships<br />

with hundreds of professional and collegiate sports<br />

properties (NHL, NFL, MLS, NCAA Division I schools and<br />

conferences) as well as hundreds of international television<br />

channels from more than 40 countries. NeuLion has about<br />

240 employees. Its principal offices are in Plainview, N.Y., and<br />

Sanford, Fla., and additional offices are in Toronto, Vancouver,<br />

London and Shanghai.<br />

Nirvanix<br />

www.nirvanix.com<br />

619-764-5650<br />

Key products and services: Enterprise-class cloud-storage<br />

platform<br />

Telemedicine Application<br />

Providers<br />

Company<br />

AMD Global Telemedicine<br />

American Well<br />

Cisco Systems<br />

GetWellNetwork<br />

Global HouseCall<br />

InTouch Health<br />

MedConcierge<br />

NuPhysicia<br />

PharmaTrust<br />

Philips Medical<br />

ScriptPro<br />

Reach Call<br />

Vidyo<br />

Web Address<br />

www.amd<br />

telemedicine.com<br />

www.americanwell.com<br />

www.cisco.com<br />

www.getwellnetwork.com<br />

www.globalhousecall.com<br />

www.intouchhealth.com<br />

www.medconcierge.com<br />

www.nuphysicia.com<br />

www.pharmatrust.com<br />

www.healthcare.<br />

philips.com<br />

www.scriptpro.com<br />

www.reachcall.com<br />

www.vidyo.com<br />

Industrial-strength data storage: Enterprises with large<br />

quantities of data may find Nirvanix’s Storage Delivery Network<br />

(SDN) faster to deploy, less expensive and more flexible<br />

than an in-house solution. Nirvanix’s global cluster of storage<br />

nodes stores, delivers and processes storage requests in multiple<br />

locations. Because multiple file copies can be stored in different<br />

places, data is always available. Recently, Nirvanix introduced<br />

a hybrid service called hNode that combines public cloud storage<br />

with private cloud storage, allowing companies to protect<br />

data to a degree not possible in the public cloud. Nirvanix,<br />

a privately held company based in San Diego, Calif., has 31<br />

employees; this spring, it received another round of financing<br />

from its original venture-capital investors. Customers include<br />

Fortune 50 companies, leading media and entertainment companies<br />

and Web 2.0 leaders. Nirvanix also provided cloud storage<br />

for NASA’s recent Lunar Reconnaissance Orbiter mission.<br />

Nokia Siemens Networks<br />

www.nokiasiemensnetworks.com/iptv<br />

972-374-3000<br />

Key products and services: IPTV middleware<br />

IPTV with bells and whistles: Nokia Siemens Networks’ IP<br />

video platform, commercially deployed since 2000, is a standards-based<br />

solution that includes client personal video recording,<br />

HDTV, pause live TV, video on demand, on-screen Caller<br />

ID, favorites and reminders, and customizable Web portal capabilities.<br />

The company also provides a set-top box client and<br />

a back-office system for managing advanced IP video services.<br />

Founded in 2007, Nokia Siemens Networks is a joint venture<br />

of the former networks division of Nokia and the carrier division<br />

of Siemens; it markets a variety of hardware and software<br />

for wireline and wireless networks. The company recently announced<br />

its intention to acquire $1.2 billion worth of wireless<br />

network infrastructure assets from Motorola, in a deal that<br />

should be completed by the end of this year. Recent customer<br />

wins for the IPTV solution include HickoryTech, a Minnesota-based<br />

integrated communications provider. Headquartered<br />

in Espoo, Finland, the company has about 60,000 employees<br />

worldwide and had net sales of about 12.5 billion euros ($17.9<br />

billion) in 2009.<br />

100 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Leading <strong>Broadband</strong> Application Providers<br />

NuPhysicia<br />

www.nuphysicia.com<br />

713-358-9270<br />

Key products and services: Telemedicine services<br />

Bringing the doctor to the patient: Based in Houston, Texas,<br />

privately held NuPhysicia is a medical services solutions provider<br />

that delivers advanced remote health care, using concepts<br />

first developed by the University of Texas. The solutions include<br />

remote consultations with physicians by means of video<br />

technology and remote diagnostic devices. NuPhysicia offers<br />

three product lines: Medicine at Work (on-site health care for<br />

workplaces of all sizes), InPlace Medical Solutions (for offshore<br />

and remote locations) and NuPhysicia Technology (devices<br />

and consulting for remote medical care).<br />

OnLive<br />

www.onlive.com<br />

888-665-4835<br />

Key products and services: Cloud-based online gaming<br />

Gaming without consoles: A spin-off of technology incubator<br />

Rearden founded by tech entrepreneur Steve Perlman (WebTV,<br />

QuickTime), OnLive spent seven years in development before<br />

introducing the world’s first video game on-demand platform,<br />

the OnLive Game Service. Video compression technology and<br />

cloud computing allow OnLive to deliver high-end games directly<br />

to a TV (via a MicroConsole) or to a personal computer,<br />

eliminating the need for expensive, high-powered game console<br />

equipment. The PC and Mac versions of the game service<br />

began rolling out to consumers in June 2010, with AT&T as<br />

the official partner. OnLive is supported by many of the top<br />

names in the video game industry, including Electronic Arts,<br />

Ubisoft, Take-Two Interactive Software, Warner Bros. Interactive<br />

Entertainment, THQ Inc., Epic Games, Eidos, Atari Interactive<br />

and Codemasters. The company is headquartered in<br />

Palo Alto, Calif.<br />

Orb Networks<br />

www.orb.com<br />

510-836-1000<br />

Key products and services: Digital media streaming for inhome<br />

and remote applications<br />

Access your own content anywhere, anytime: Orb Networks<br />

helps users connect with their digital media how, when and<br />

where they want to. Users can view or play photos, music, videos,<br />

live television and other content stored on home PCs from<br />

any Internet-connected device or share selected content with<br />

friends over the Internet. Inside the home, Orb lets users play<br />

media files on networked devices – for example, music files on<br />

the PC can be heard through any speakers in the home. Orb<br />

Live lets users stream personal content, live TV and Internet<br />

TV streams from the home PC to a mobile device. Orb Live<br />

works with Android phones, iPhones, iPad and iPod touch devices<br />

over Wi-Fi, 3G and EDGE networks. As well as being<br />

available directly to consumers, the Orb platform is available on<br />

a white-label basis to content providers and service operators.<br />

Based in Oakland, Calif., Orb Networks has 30 employees.<br />

Paltalk<br />

www.paltalk.com<br />

212-520-7000<br />

Key products and services: Video chat<br />

Chat with 1,000 of your closest friends: Launched in 1998,<br />

Paltalk provides video and chat capabilities that facilitate virtual<br />

face-to-face interactions between individuals and between<br />

groups. It is the only provider that can support hundreds of<br />

thousands of users simultaneously, including thousands of<br />

people in a single chat room. The software, which supports IM<br />

pals on many platforms, is available in both free and premium<br />

versions. Paltalk has 4 million members and averages more<br />

than 100,000 simultaneous users on any given day – not only<br />

individuals looking to sing karaoke, argue about politics or find<br />

romance but also corporations that need to address audiences<br />

in real time or enliven e-commerce. Paltalk has a large patent<br />

portfolio covering core technology for multiplayer online video<br />

games and videoconferencing.<br />

Pandora<br />

www.pandora.com<br />

510-451-4100<br />

Key products and services: Personalized Internet radio<br />

They’re playing our song: Users of Pandora’s music discovery<br />

and Internet radio service can create radio stations that conform<br />

to their personal tastes. The more information listeners<br />

enter about the music they like and dislike, the more personalized<br />

their stations become. The service is powered by the Music<br />

Genome Project, a technology platform with a database of<br />

more than 250,000 songs, all analyzed by teams of professional<br />

musicians. Listeners can register for either free ad-supported<br />

accounts or fee-based, ad-free subscriptions. Though music<br />

downloads are not allowed, users can easily click through to<br />

Amazon.com or iTunes to purchase songs they like. Pandora,<br />

which has 60 million registered listeners, is available only within<br />

the United States. The Music Genome Project was founded in<br />

2000 in Oakland, Calif., and Pandora was made publicly available<br />

in 2005 as a browser-based application. Since that time,<br />

Pandora applications have been released for smart phones, car<br />

dashboards and more than 100 consumer electronic devices.<br />

Today, 50 percent of all music streamed from Pandora is sent to<br />

mobile devices. The company is privately owned and has about<br />

200 employees.<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 101


Leading <strong>Broadband</strong> Application Providers<br />

“Across the country, agencies are seeing lower tax revenues and shrinking<br />

budgets, while citizens are demanding better services. As a result,<br />

companies that offer governments a low-cost way to take advantage of the<br />

operational efficiency that SaaS has offered the corporate world over the<br />

past few years will find a welcome niche.”<br />

– Tom Spengler, CEO and cofounder, Granicus<br />

Polycom<br />

www.polycom.com<br />

800-765-9266<br />

Key products and services: Telepresence, video and voice<br />

communications<br />

Interoperability is key: Founded in 1990, Polycom is a global<br />

leader in telepresence, video and voice communications solutions<br />

that allow geographically dispersed workforces to communicate<br />

from desktops, meeting rooms, classrooms and<br />

mobile settings. Polycom’s key initiative for 2010 is its Open<br />

Collaboration Network strategy – an effort to integrate its<br />

equipment with that of the major unified communications<br />

vendors so they can provide complete UC solutions. As part of<br />

the Open Collaboration Network strategy, Polycom recently<br />

added the Open Telepresence Experience (OTX) 300 to its<br />

telepresence portfolio. All Polycom telepresence solutions use<br />

the H.264 High Profile format, which requires only half the<br />

bandwidth of traditional high-definition video. Polycom is<br />

Infrastructure as a Service<br />

and Cloud Platforms<br />

headquartered in Pleasanton, Calif., and has 2,700 employees.<br />

Revenue for 2009 was $967 million.<br />

RADVISION<br />

www.radvision.com<br />

201-689-6300<br />

Key products and services: Videoconferencing systems<br />

Unifying visual communications: Founded in 1992, RAD-<br />

VISION provides products and technologies that enable the<br />

delivery of unified visual communications. Products include<br />

in-room videoconferencing systems, mobile video solutions and<br />

scalable video-enabled desktop platforms on IP and emerging<br />

next-generation networks. A recent product developed jointly<br />

with Samsung is a desktop videoconferencing device that integrates<br />

high-definition videoconferencing into a high-resolution<br />

multimedia LCD monitor. This year, RADVISION acquired<br />

the intellectual property and technology for Aethra’s highdefinition<br />

videoconferencing endpoint systems. RADVISION<br />

plans to integrate Aethra’s HD video endpoint technology with<br />

its video network infrastructure and desktop solutions to offer<br />

a full portfolio of videoconferencing solutions. RADVISION<br />

has offices and development centers throughout the Americas,<br />

Europe and Asia Pacific. Revenue for 2009 was $80.9 million.<br />

Company<br />

3Tera<br />

Akamai<br />

Amazon Web Services<br />

Citrix<br />

GoGrid<br />

Google<br />

IBM<br />

Salesforce.com<br />

Savvis<br />

SimTone Corporation<br />

SoftLayer<br />

Surgient<br />

Terremark<br />

VMware<br />

Web Address<br />

www.3tera.com<br />

www.akamai.com<br />

aws.amazon.com<br />

www.citrix.com<br />

www.gogrid.com<br />

www.google.com<br />

www.ibm.com<br />

www.salesforce.com<br />

www.savvis.net<br />

www.SIMtone.net<br />

www.softlayer.com<br />

www.surgient.com<br />

www.terremark.com<br />

www.vmware.com<br />

RealNetworks<br />

www.realnetworks.com<br />

206-674-2700; 800-254-7325<br />

Key products and services: Digital entertainment delivery<br />

Music, video, games and more: One of the earliest movers<br />

in Internet-based media delivery, RealNetworks now supplies<br />

digital entertainment products and services to broadband and<br />

mobile operators, network service providers and content owners.<br />

Operators can choose to purchase hosted services (music on<br />

demand, video on demand, ringback tones, games and more) or<br />

to install the Helix Media Delivery Platform, a software suite<br />

for encoding, delivering, managing and playing back digital<br />

audio and video. The company also offers digital music and<br />

gaming services directly to consumers. In June 2010, RealNetworks<br />

announced a major business reorganization, consolidat-<br />

102 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Leading <strong>Broadband</strong> Application Providers<br />

ing its technology products and solutions and media software<br />

and services business units into functional teams and streamlining<br />

its management structure. Based in Seattle, RealNetworks,<br />

which has more than 1,400 employees, posted revenue<br />

of $562 million in 2009.<br />

Salesforce.com<br />

www.salesforce.com<br />

415-901-7000<br />

Key products and services: Web-based customer relationship<br />

management application, online marketplace for softwareas-a-service<br />

applications, platform as a service<br />

Ecosystem for cloud-based enterprise computing: Salesforce<br />

CRM was one of the first successful enterprise solutions built<br />

and run on a real-time cloud computing infrastructure. It includes<br />

the Sales Cloud 2 (sales and marketing automation) and<br />

Service Cloud 2 (a customer service solution integrated with social<br />

networking and other online community applications). In<br />

the past several years, salesforce.com has focused on building an<br />

entire ecosystem for cloud-based enterprise computing. Force.<br />

com, its enterprise cloud computing platform, enables developers<br />

to create and deliver business applications without buying hardware<br />

or software and even run their websites in the cloud. To<br />

date, customers and partners have built nearly 160,000 custom<br />

applications on the Force.com platform. The AppExchange 2,<br />

an online market for buying and deploying cloud computing<br />

applications that build on salesforce.com applications, features<br />

more than 1,000 business applications and service listings in<br />

categories such as analytics, finance, administration, financial<br />

services, human resources, IT management and marketing. All<br />

applications are tightly integrated with salesforce.com. New<br />

this year is Salesforce Chatter, a real-time collaboration tool<br />

that supports profiles, status updates, feeds, groups and collaborative<br />

content and is available through the Force.com platform<br />

to all salesforce.com customers, developers and partners. Headquartered<br />

in San Francisco, salesforce.com has more than 4,000<br />

employees. In 2009, it posted $1.3 billion in revenue.<br />

ScriptPro<br />

www.scriptpro.com<br />

800-851-2364<br />

Key products and services: Pharmacy automation and<br />

telepharmacy systems<br />

Bringing services to remote towns: Residents of small towns<br />

that cannot support full-time pharmacists must often drive long<br />

distances to pick up medications. A telepharmacy staffed by a<br />

Seikoh Giken Product Range for FTTH Interconnection<br />

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~Global Solutions in Optical Precision~<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 103


Leading <strong>Broadband</strong> Application Providers<br />

“The world is changing. There is a fundamental paradigm shift in the way<br />

people watch and consume entertainment. People want freedom of choice,<br />

huge variety of content and a customized experience on any device.”<br />

– Chris Wagner, executive vice president for marketplace strategy, NeuLion<br />

paraprofessional can provide a local alternative. One of the technology<br />

leaders in this field is ScriptPro, based in Mission, Kan.,<br />

which provides state-of-the-art, robotics-based pharmacy management,<br />

workflow and telepharmacy systems. The company’s<br />

solutions, which include video communications links, enable<br />

pharmacies to conduct remote operations with the levels of quality,<br />

safety and efficiency they require. A pharmacist can serve<br />

distant customers while maintaining accountability and control<br />

over all prescriptions dispensed at the remote pharmacy. Script-<br />

Pro is dedicated to helping pharmacies lower operating costs,<br />

reduce dispensing errors and maximize customer satisfaction.<br />

Simplikate<br />

www.simplikate.com<br />

877-547-3415<br />

Key products and services: Amenity software for residential<br />

communities, shopping malls, stadiums and theme parks<br />

Concierge service available 24/7: Located in Dania Beach,<br />

Fla., Simplikate is the technology arm of First Service Residential,<br />

the largest property management company in the United<br />

States. Simplikate’s technology, powered by its techcierge software<br />

platform, is installed in more than 6,000 communities<br />

with 1.2 million units and reflects the best practices of thousands<br />

of luxury communities. The techcierge on-site concierge<br />

module allows residents or guests to communicate with staff<br />

using iPhone, BlackBerry or Android smart phones, in-home<br />

touch panels, Internet-connected PCs or set-top boxes. The<br />

24/7 third-party concierge option ties directly into point-ofsale<br />

systems of partners that include Open Table, Papa John’s<br />

Pizza, taxi and limo services, pet care and other services. Real<br />

estate developers use Simplikate’s techcierge Sales Center Program<br />

to promote and market their developments through applications<br />

on the iPad and mobile devices. In March, Verizon<br />

announced its Verizon Concierge Service, powered by Simplikate,<br />

for residential and commercial properties with FiOS<br />

services. The software automates tasks for property managers<br />

while allowing residents and tenants to manage home or office<br />

services from smart phones or FiOS set-top boxes.<br />

Skype<br />

www.skype.com<br />

contactus@skype.net<br />

Key products and services: Video and voice calling service<br />

Video calls from the living room: Skype is one of only a few<br />

companies whose name has entered the language as a verb. (“To<br />

Skype” means to place a video call over the Internet using the<br />

Skype service, which carries not only video calls but also voice<br />

calls, instant messages and file transfers.) Calls within the Skype<br />

service are free; calls to landline and mobile phones can be made<br />

for a fee. In the fourth quarter of 2009, Skype users made 36.1<br />

billion minutes of Skype-to-Skype calls, more than a third of<br />

which were video calls. This year, Skype announced support for<br />

PC-based video calls in 720p high definition, as well as Skype<br />

software embedded into Internet-connected widescreen televisions.<br />

Its HDTV video calling service will allow people to communicate<br />

from their living rooms, depending on the availability<br />

of broadband and an HD webcam. This service will deliver familiar<br />

Skype features, including free Skype-to-Skype voice and<br />

video calls, calls to landline or mobile phones, voice mail and<br />

the option to receive inbound calls. Founded in 2003, Skype is<br />

based in Luxembourg with offices in Europe, the United States<br />

and Asia. In November 2009, Skype’s former owner, eBay, sold<br />

a 70 percent stake in the company to a private investor group for<br />

$1.9 billion.<br />

Sling Media<br />

www.slingmedia.com<br />

650-293-8000<br />

Key products and services: Video place shifting<br />

The original TV Everywhere solution: Sling Media’s Slingbox<br />

began as a do-it-yourself place shifting solution for consumers<br />

and has added offerings for service providers. The company,<br />

now owned by EchoStar, manufactures a family of products<br />

that place shift television programming via broadband and<br />

3G wireless networks. The original Slingbox Classic, launched<br />

in 2005, allowed customers to shift TV programming to a<br />

computer either inside or outside the home. Since then, the<br />

product line has expanded to support standard-definition and<br />

high-definition set-top boxes and mobile applications. In 2009,<br />

the company announced the the first set-top box with place<br />

shifting built in, which is deployed in the United States by<br />

DISH Network. Four new place shifting products introduced<br />

this year – Sling Receiver 300, Sling Monitor 150, Slingbox<br />

700U and the Sling Touch Control 100 – are aimed at helping<br />

manufacturers and television service providers build Sling<br />

Media into their offerings. Founded in 2004 and headquartered<br />

in Foster City, Calif., with offices in New York, London<br />

104 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Leading <strong>Broadband</strong> Application Providers<br />

and Bangalore, India, Sling Media employs about 250 people<br />

worldwide. EchoStar as a whole had revenue of $1.9 billion<br />

in 2009.<br />

providers as Time Warner Cable, Mediacom and RCN and<br />

telcos such as SureWest, TDS and GVTC. Founded in 2001,<br />

Synacor is headquartered in Buffalo, N.Y.<br />

Synacor<br />

www.synacor.com<br />

716-853-1362<br />

Key products and services: Web portal with premium<br />

content and services<br />

Personalizing the Web: Synacor’s white-label Internet platform,<br />

premium content and services, and digital marketing<br />

solutions help broadband service providers develop new revenue<br />

streams and keep customers engaged. Service providers<br />

use the platform to create Internet portals that subscribers can<br />

personalize, a content management and delivery system and a<br />

branded video player and toolbar. Content and services available<br />

through Synacor include educational resources, financial<br />

data, movies, major-league sports, gaming services and more.<br />

Synacor expects to expand soon into operating TV Everywhere<br />

services. The company is looking to power TV Everywhere<br />

products that are hosted on a provider’s portal and also to authenticate<br />

subscribers for broadband video sites operated by<br />

programmers. Synacor counts among its customers such cable<br />

Tantalus<br />

www.tantalus.com<br />

604-299-0458<br />

Key products and services: Smart-grid communications<br />

solutions<br />

Smart energy management: Tantalus’ communications solutions<br />

for utilities focus on smart-grid applications, such as<br />

advanced metering, demand response and distribution automation.<br />

Its flagship product, the Tantalus Utility Network<br />

(TUNet), is a monitoring and control system for data-intensive<br />

smart grids that require rapid, reliable and secure communications<br />

with every endpoint. Endpoints may be electricity, water<br />

or gas meters; load control devices; smart thermostats or utility<br />

distribution equipment. TUNet runs on a self-initiating,<br />

self-healing wireless LAN and supports multiple backhaul options<br />

(wireless RF220 MHz or broadband, including fiber or<br />

Wi-Fi). Together, these networks form an end-to-end system<br />

that works as well in densely populated urban centers as in<br />

high-demand industrial areas and rural territories. This year,<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 105


Leading <strong>Broadband</strong> Application Providers<br />

Tantalus added several new utility customers, particularly in<br />

the Tennessee Valley, where the TVA is working with its electricity<br />

distributors to implement smart-grid solutions. Morristown<br />

Utility Systems and several other distributors in the area<br />

have added Tantalus’ smart-grid functionality to their existing<br />

FTTH networks. Tantalus is a private company founded in<br />

1989 and headquarted in Vancouver, British Columbia.<br />

Teliris<br />

www.teliris.com<br />

212-490-1065<br />

Key products and services: Telepresence solutions<br />

Realistic online meeting spaces: Teliris aims to realistically<br />

replicate the human dynamics of live meetings with its managed<br />

telepresence collaboration solutions. The company’s systems<br />

are deployed in more than 50 countries, and it has a large<br />

installed base of Global 2000 companies, including Unilever,<br />

British American Tobacco, Lazard, Pearson plc, GlaxoSmith-<br />

Kline, Royal Bank of Scotland and Merck. Privately held and<br />

headquartered in New York and London, Teliris emphasizes<br />

end-to-end integration, a 99 percent-plus availability guarantee<br />

and interoperability with all traditional videoconferencing,<br />

telepresence and unified communications solutions. In 2009,<br />

the company launched its sixth-generation platform, which<br />

delivers telepresence over general-purpose networks, and this<br />

year, it launched a home solution that will extend telepresence<br />

to remote workers using any compatible display and a simple<br />

broadband connection. Other new products include a 3-D<br />

telepresence solution, a 3-D collaboration tool and a desktop<br />

panoramic telepresence solution with a curved display design.<br />

Smart-Grid Applications<br />

Company<br />

4Home<br />

Carina Technology<br />

CURRENT Group<br />

Echelon<br />

eMeter<br />

EnerNOC<br />

General Electric<br />

Gridpoint<br />

Home Automation Inc.<br />

IBM<br />

iControl Networks<br />

Itron<br />

muNet<br />

Tantalus<br />

Telkonet<br />

Tendril Networks<br />

Web Address<br />

www.4home.com<br />

www.carinatek.com<br />

www.currentgroup.com<br />

www.echelon.com<br />

www.emeter.com<br />

www.enernoc.com<br />

www.ge.com<br />

www.gridpoint.com<br />

www.homeauto.com<br />

www.ibm.com<br />

www.icontrol.com<br />

www.itron.com<br />

www.munet.com<br />

www.tantalus.com<br />

www.telkonet.com<br />

www.tendrilinc.com<br />

uControl<br />

www.ucontrol.com<br />

888-357-4214<br />

Key products and services: Home security, monitoring and<br />

automation solutions<br />

Accelerating adoption of home automation: Founded in 2006,<br />

uControl provides broadband-enabled home security and automation<br />

solutions. The uControl Home Security, Monitoring and<br />

Automation (SMA) platform enables broadband service providers<br />

to deliver the next generation of services for the connected<br />

home: security, energy management, health monitoring and<br />

connected-home services. Using an open, technology-agnostic<br />

infrastructure, the SMA TouchScreen combines an alarm system,<br />

communications gateway and home automation platform<br />

into a single device. A privately owned company based in Austin,<br />

Texas, uControl aims to maintain the most open platform possible<br />

and make it accessible to multiple device manufacturers,<br />

content providers and other partners to help accelerate the adoption<br />

of SMA to the broadest market. Customers include Comporium,<br />

NewWave and Massillon Cable.<br />

Vidyo<br />

www.vidyo.com<br />

866-998-4396<br />

Key products and services: Software-based<br />

videoconferencing solutions<br />

Video communication over general-purpose networks:<br />

Vidyo’s VidyoConferencing solutions are the first to take advantage<br />

of the latest enhancement to the H.264 standard for<br />

video compression, Scalable Video Coding (SVC). Use of SVC,<br />

an adaptive codec that can ensure reliable video on best-effort<br />

networks, allows Vidyo to deliver high-definition, low-latency,<br />

error-resilient, multipoint video communications over generalpurpose<br />

IP networks – even 3G and 4G wireless networks.<br />

This year, Vidyo introduced VidyoHealth, an affordable, scalable<br />

telemedicine videoconferencing suite, and announced an<br />

agreement with HP to expand the Halo telepresence portfolio<br />

to include conference-room and desktop endpoints. The HPbranded<br />

solution will include the complete VidyoConferencing<br />

product line running on HP servers. Vidyo is based in<br />

Hackensack, N.J. A privately held, venture-funded company,<br />

it has raised $63 million.<br />

VisionAIR<br />

www.visionair.com<br />

800-882-2108<br />

Key products and services: Public-safety automation<br />

Fighting crime via the Internet: VisionAIR’s public-safety<br />

software solution allows agency officials to manage the assets<br />

and activities associated with public safety and criminal justice<br />

106 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


Leading <strong>Broadband</strong> Application Providers<br />

“Online video continues to represent a significant and fast-growing business<br />

opportunity for broadcasters and media organizations throughout the<br />

world. A robust online video platform makes it easy for these organizations<br />

to expand the volume of premium video content available to consumers<br />

on the Web and on mobile devices and introduces a host of new possibilities<br />

for expanding audience reach and growing online communities.”<br />

– Jeff Whatcott, senior vice president, marketing, Brightcove<br />

services. VisionAIR’s Public Safety Suite supports computeraided<br />

dispatch, law and fire records management, law and<br />

fire mobile data, inmate management, field-based reporting,<br />

geographic information systems and Web-based data sharing.<br />

VisionAIR’s joint solution with Neverfail, which combines<br />

VisionAIR’s Public Safety Suite with Neverfail’s Continuous<br />

Availability technology, ensures that 911 dispatch centers always<br />

stay up and running and that operators and public safety officials<br />

have access to critical information to respond to emergencies.<br />

In March 2010, VisionAIR announced a partnership with<br />

CrimeReports, creators of the National Crime Map, to provide<br />

citizens with near-real-time crime information<br />

in their communities. Founded<br />

in 1989, VisionAIR is a privately held<br />

company with 100 employees, located in<br />

Castle Hayne, N.C. Customers include<br />

the city of Murfreesboro, Tenn.; Orange<br />

County, Calif.; LaCrosse County,<br />

Wis.; Charlotte County, Fla.; and Lake<br />

County, Ill.<br />

VUDU<br />

www.vudu.com<br />

408-492-1010<br />

Key products and services: Movies on<br />

demand<br />

Instant access to movies: With its software<br />

built into a growing number of<br />

broadband-ready TVs and Blu-ray Disc<br />

players, VUDU provides instant access<br />

to thousands of movies and TV shows.<br />

A customer with broadband Internet access<br />

and an Internet-ready TV or Blu-ray<br />

Disc player can rent or purchase movies,<br />

usually in high definition, without<br />

a connected computer or a traditional<br />

pay-TV subscription, and begin watching<br />

instantly. Licensing agreements with<br />

nearly every major movie studio and dozens of independent<br />

and international distributors have given VUDU a library of<br />

16,000 movies. New this year is VUDU Apps, a platform<br />

that delivers hundreds of streaming Internet applications and<br />

services to Internet-connected TVs and Blu-ray Disc players.<br />

VUDU has partnered with some of the leading names in Internet<br />

and media entertainment, including Facebook, Flickr,<br />

Twitter, The New York Times and The Associated Press, to offer<br />

applications on its platform. In February, VUDU was acquired<br />

by Walmart. It will continue to operate independently<br />

out of its Santa Clara, Calif., offices.<br />

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August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 107


GOOGLE TV<br />

What Google TV Means for<br />

Service Providers<br />

Should video service providers work with Google TV, compete with it,<br />

discourage it or just hope it goes away<br />

Last spring, a distinguished<br />

lineup from the consumer<br />

electronics industry –<br />

Intel, Sony, Logitech,<br />

Best Buy, DISH Network<br />

and Adobe – announced support for<br />

Google TV, an open Web-to-TV platform<br />

based on Android and using the<br />

Chrome Web browser.<br />

Google TV will combine pay-TV<br />

content, Web content and users’ personal<br />

content under a single search umbrella.<br />

Streaming video from Netflix,<br />

Amazon Video On Demand, YouTube<br />

(of course) and other Internet video providers<br />

will be supported, as will apps<br />

from the Android Market. To help users<br />

navigate all this content, Google TV<br />

will provide integrated search, a picturein-picture<br />

layout and tools to organize<br />

and personalize the viewing experience.<br />

(At the outset, some features will be<br />

available only with DISH.)<br />

Google TV is not the industry’s first<br />

attempt to bring Internet content to<br />

the television. Earlier attempts, such as<br />

Apple TV, have met with disappointing<br />

results. Will Google do any better<br />

The Google Ecosystem<br />

One key difference between Google and<br />

earlier entrants is that Google worked<br />

hard to create an entire ecosystem before<br />

introducing its product. The company<br />

hopes its partnerships with CE companies<br />

will create a whole new category<br />

of living-room devices. The new Intel<br />

Atom processor CE4100 will enable the<br />

platform to offer home theater–quality<br />

audiovisual performance, and both<br />

Sony and Logitech promise Atom-based<br />

products for Google TV.<br />

Sony’s new products will include a<br />

stand-alone TV and a set-top box that<br />

incorporates a Blu-ray Disc drive. Logitech<br />

will introduce a companion box<br />

that integrates with existing HDTVs<br />

and set-top boxes and incorporates keyboard<br />

and remote-control capabilities.<br />

Logitech will also introduce an HDTV<br />

camera and video chat for Google TV,<br />

along with apps that turn a smart phone<br />

into a remote control for the Google TV<br />

setup. Retail partner Best Buy will sell<br />

all these devices nationwide and support<br />

them with its Geek Squad.<br />

Finally, DISH worked with Google<br />

for more than a year on a joint trial with<br />

400-plus beta users and fine-tuned the<br />

product based on feedback from the<br />

trial.<br />

Google is also counting on applications<br />

from third-party developers to create<br />

the same buzz for its TV platform that<br />

they have done for the iPhone and Android<br />

phones. The company is releasing<br />

TV-specific application programming interfaces<br />

and will eventually open-source<br />

the whole platform, hoping to draw in as<br />

many developers as possible.<br />

The Service Provider Response<br />

Service providers can respond in one of<br />

several ways: First, they can negotiate<br />

with Google to bring Google TV to their<br />

subscribers. This is what Google would<br />

like them to do because their cooperation<br />

is likely to drive use of the platform.<br />

This strategy offers potential revenues<br />

for the service providers and potential<br />

advantages for their subscribers (for example,<br />

early access to new features).<br />

Second, service providers can compete<br />

with Google TV by offering similar<br />

or better features on their own platforms<br />

– as many are already doing. For<br />

example, Cox Communications just announced<br />

a deal with TiVo to integrate<br />

linear TV, VoD and Web content; some<br />

IPTV solutions, such as Mediaroom,<br />

also provide the capability to offer similar<br />

features. The go-it-alone strategy obviously<br />

allows providers to retain more<br />

control over the quality of their subscribers’<br />

experience.<br />

Third, providers can price their services<br />

to discourage subscribers from<br />

using the television for anything other<br />

than pay-TV services. Although this<br />

can work in the short term, it may be a<br />

losing strategy in the long run, driving<br />

subscribers to other Internet providers<br />

or even other communities.<br />

Finally, service providers can ignore<br />

Google TV and hope it goes the way of<br />

earlier efforts to integrate Internet video<br />

with cable TV services. In some ways,<br />

this is the easiest strategy, but even if<br />

it succeeds today, it risks simply deferring<br />

the problem until a later date, when<br />

either Google or some other company<br />

comes up with a winning product.<br />

What providers decide will depend<br />

on how popular they expect Google TV<br />

to be and on the costs to develop competing<br />

offerings. This calculus may well<br />

vary from market to market.<br />

Industry observers are divided about<br />

Google TV’s likelihood of success. In<br />

the following pages, we present opinions<br />

by two well-known analysts – one<br />

cautiously optimistic and the other what<br />

might be called cautiously pessimistic.<br />

Will Google TV be the next iPhone<br />

App Store, or is it a solution in search of<br />

a problem Read these two articles and<br />

decide for yourself.<br />

108 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


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GOOGLE TV<br />

Why Google TV Can Succeed<br />

In Spite of the Cable Companies<br />

The apps that Google TV enables may prove enticing enough to draw<br />

consumers to the product. And if consumers are drawn to it, cable TV<br />

companies will be, too.<br />

By Bill Niemeyer ■ The Diffusion Group<br />

The announcement of<br />

Google TV has certainly<br />

gotten a lot of attention.<br />

I think it could (maybe)<br />

gain a good deal of consumer,<br />

developer, advertiser and network<br />

traction. Google TV could even<br />

be a game changer.<br />

While my 10 years in the advanced<br />

TV/video business have taught me to be<br />

a curmudgeon about “Net Meets TV”<br />

efforts, and there are many devils in the<br />

details that will affect chances for success,<br />

I find myself being somewhat optimistic<br />

about Google TV. Welcome to<br />

2010 – things have changed.<br />

With many Google TV topics to discuss,<br />

I’m going to focus on one here: Can<br />

Google TV get market traction without<br />

any cable, satellite or telco IPTV operator<br />

cooperation beyond the deal it now<br />

has with DISH<br />

I’m going to say yes. Why I believe<br />

there are three classes of apps that can be<br />

deployed on Google TV, with only one of<br />

them dependent on operator cooperation.<br />

And the remaining two classes can represent<br />

significant market opportunities.<br />

The three classes of apps are:<br />

• tightly TV-coupled apps<br />

• loosely TV-coupled apps<br />

• non-TV-coupled apps.<br />

customer tunes his STB to The Weather<br />

Channel. The box communicates the<br />

channel change to Google TV, which<br />

launches a Weather Channel app with<br />

local weather info in a live graphic feed<br />

at the bottom of the screen (this could<br />

easily carry targeted ads as well).<br />

Loosely TV-coupled apps are Google<br />

TV apps that directly relate to what’s on<br />

TV but don’t have the benefit of communication<br />

with an operator STB because<br />

Google and the operator haven’t done the<br />

business side deal or because of technical<br />

challenges or whatever other reason.<br />

How would a loosely TV-coupled<br />

app work Using The Weather Channel<br />

app example, there are two ways.<br />

One is via technology. Google TV<br />

picks up information encoded in the<br />

TV feed from the network and identifies<br />

what’s being viewed. It’s an old technique.<br />

Over 10 years ago, WebTV and<br />

other platforms supported analog TV<br />

in-signal information encoding called<br />

ATVEF (TDG’s Colin Dixon was on<br />

the Microsoft WebTV team). On a<br />

modern HD signal, it could be done via<br />

metadata or watermarking.<br />

But there’s another way that’s proven<br />

to be technically feasible and simple to<br />

deploy. I’ll call it HLTA, for Human<br />

Launches The App. I change the channel<br />

to The Weather Channel with my<br />

cable remote, pick up my Google TV remote<br />

and launch The Weather Channel<br />

app. It’s definitely nonoptimal, but how<br />

much harder is that than launching any<br />

iPhone, Android or PC desktop app<br />

If a loosely TV-coupled app provides<br />

enough utility, I’ll pick up two remotes<br />

to use it. And once the app is launched,<br />

it can be tightly synced to the TV program<br />

via the Internet and cloud-based<br />

servers. This isn’t new tech, either. Ten<br />

years ago, I was part of the team at a<br />

VC-funded tech start-up named Spiderdance<br />

that did exactly that, syncing PC<br />

game-show apps with programs on networks<br />

that included NBC and MTV.<br />

Non-TV-Coupled Apps<br />

These are apps that have nothing to<br />

do with what’s on a TV channel and<br />

that use the HD big screen simply as<br />

an output device – a very big, colorful,<br />

compelling output device. To me,<br />

one of the first best fits is social games.<br />

If you are one of the 35 million daily<br />

players of Farmville (the very popular<br />

Facebook game and cash cow for developer<br />

Zynga), wouldn’t you like to spend<br />

some of your hours and hours and hours<br />

playing it sitting in front of the biggest<br />

display in your house, the one that’s in<br />

front of your comfiest sitting spot and<br />

attached to your best sound system<br />

TV-Coupled Apps<br />

Tightly TV-coupled apps are apps that<br />

directly relate to what’s on TV at that<br />

moment and depend on communication<br />

between Google TV and the operator’s<br />

set-top box (STB). For example, a DISH<br />

About the Author<br />

Bill Niemeyer is a senior analyst with The Diffusion Group, an analyst and market<br />

strategy firm focused on the emerging digital media ecosystem. This piece is reprinted<br />

with permission from the TDG Opinions blog on www.tdgresearch.com.<br />

110 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


GOOGLE TV<br />

Although Zynga has not announced<br />

plans to support Android, it would be<br />

hard to believe it’s not on their product<br />

roadmap, at least for the mobile market.<br />

(Zynga did just announce a June launch<br />

for an iPhone Farmville client.) And<br />

Google TV will include a Flash player<br />

(the PC Farmville client is Flash-based).<br />

But non-TV-coupled apps are not<br />

just for social games. They could include<br />

any PC or mobile device activity that<br />

could be considered leisure time and<br />

benefit from a very nice big display.<br />

So back to my original question: Can<br />

Google TV gain market traction without<br />

an operator deal beyond the current<br />

one with DISH With two out of three<br />

app categories not requiring operator settop<br />

box integration, I say “yes.”<br />

And there probably won’t be another<br />

Google TV-operator deal, at least for 18<br />

months, judging by what’s happened<br />

with Google TV Ads (Web-based buying<br />

and reporting for linear TV commercials).<br />

Past the deal Google had in<br />

place with DISH at the launch of Google<br />

Market success for Google TV may well drive even<br />

the largest cable operators to do integration deals<br />

with Google. Five years ago, the mobile carriers<br />

had a very cable-like view of the world. Now, they<br />

have had to loosen up their walled gardens.<br />

TV Ads in 2008, there haven’t been any<br />

major operator deals since. The Fear Of<br />

Google is quite strong.<br />

What of the TV networks’ own<br />

Fear Of Google standing in the way of<br />

loosely TV-coupled apps Two thoughts.<br />

First, some loosely TV-coupled apps<br />

(TV-related social media, for example)<br />

likely will not need network deals as<br />

long as they can successfully manage<br />

copyright infringement issues. Second,<br />

it will take only a few early adopter networks’<br />

having success with Google TV<br />

apps at driving viewing and engagement<br />

for other networks to move in and try<br />

it. There’s an expression I first heard applied<br />

to new technology in the oil industry<br />

that works for TV networks as well:<br />

“Nobody wants to be first and nobody<br />

wants to be third.”<br />

I’ll leave you with one more thought:<br />

Market success for Google TV may well<br />

drive even the largest cable operators<br />

to do integration deals with Google.<br />

Five years ago, the mobile carriers had<br />

a very cable-like view of the world. But<br />

with market success for the iPhone<br />

and Android, and now a robust mobile<br />

app market (Steve Jobs said earlier this<br />

month that Apple has paid $1 billion to<br />

iPhone app developers), mobile carriers<br />

have had to loosen up their walled gardens.<br />

Google TV may lead cable operators<br />

to follow suit.<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 111


GOOGLE TV<br />

Searching for Success<br />

Google TV may be a solution without a problem. Pay-TV providers can<br />

already offer easy search, diverse content and interactive services without<br />

Google’s help.<br />

By Kurt Scherf ■ Parks Associates<br />

For over a year now, Parks<br />

Associates has been categorizing<br />

all the different<br />

solutions that are specially<br />

designed to bring Web content<br />

and applications to a “connected<br />

TV.” We put the term in quotes in this<br />

context because there will be different<br />

ways to experience connectivity between<br />

the Internet and the display other than<br />

an embedded solution. For example:<br />

• Connected game consoles: In the<br />

United States, penetration of Internet-connected<br />

game consoles<br />

jumped 38 percent between 2008<br />

and 2009. These devices are now in<br />

about 30 million households, and<br />

usage of the console as a set-top box<br />

is prevalent, with more than onethird<br />

of Microsoft Xbox 360 users<br />

watching video on at least a monthly<br />

basis. We believe that online video<br />

revenues at the game console alone<br />

brought Microsoft and Sony more<br />

than $500 million in 2009.<br />

• Connected TVs: Penetration is quite<br />

limited to date, but we expect that<br />

unit sales worldwide will exceed 130<br />

million by 2014. In short, built-in<br />

Web connectivity will soon be standard<br />

in most televisions.<br />

• Connected Blu-ray Disc players: Just<br />

bought a flat-panel TV and don’t feel<br />

like replacing it for a Web-connected<br />

set For a smaller investment, many<br />

Blu-ray Disc players come equipped<br />

with many of the same content services<br />

found on the high-definition<br />

displays.<br />

• Networked digital media players:<br />

Devices such as Apple TV, the Roku<br />

player and others provide a relatively<br />

lower-cost option to connect a TV to<br />

online video services. Parks Associates<br />

is projecting a quick sales peak in the<br />

United States, followed by a steady<br />

decline, as manufacturers embed<br />

online video access into consumer<br />

electronics products, thus closing the<br />

gap in this market. However, alternative<br />

set-top box platforms may have a<br />

more lasting presence in international<br />

markets, where they may be branded<br />

by broadband and pay-TV operators.<br />

The market potential for Webconnected<br />

consumer electronics is signifsuch<br />

as ActiveVideo Networks and Clearleap<br />

argue that Web services and interactivity<br />

can be delivered with transcoding<br />

done in the headend. Further, companies<br />

such as Vuze indicate that the PC in<br />

the home is capable of transcoding and<br />

serving as an intermediary to the television.<br />

So there’s plenty of room for debate<br />

about which are the right solutions.<br />

Google is entering the market at a time<br />

where there is much indecision about the<br />

ideal technology solution – one that will<br />

benefit TV manufacturers, content own-<br />

Google is entering the market at a time when<br />

there is much indecision about a solution that will<br />

benefit TV manufacturers, content owners and<br />

advertisers. There’s plenty of room for debate<br />

about which are the right solutions.<br />

icant, with annual worldwide shipments<br />

nearing 300 million units by 2014.<br />

In light of this opportunity, 30-plus<br />

technology companies are all aiming to<br />

bring Web services to consumer electronics.<br />

Companies in the connectedtelevision<br />

OS area that are working to<br />

build applications and Web services directly<br />

into the TV itself include Accenture,<br />

DivX, Google, IBM and Yahoo.<br />

In addition to the companies advocating<br />

an embedded solution, companies<br />

ers and advertisers. Google’s presence in<br />

Web advertising, including delivery and<br />

analytics, provides it with a huge potential<br />

for scale. One problem that has been<br />

troubling to the television manufacturers<br />

is how big their share of any potential revenue<br />

for online content might be.<br />

To date, the business models between<br />

television manufacturers and content<br />

providers or aggregators have involved<br />

revenue sharing based on online video<br />

orders. As a result, the TV manufacturer<br />

About the Author<br />

Kurt Scherf is vice president and principal analyst for Parks Associates, where he<br />

studies developments in home networks, residential gateways, digital entertainment<br />

services, consumer electronics and digital home technical support services. He can be<br />

reached at scherf@parksassociates.com.<br />

112 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


GOOGLE TV<br />

may get a few pennies per VoD order.<br />

Online video revenues on connected CE<br />

devices other than game consoles will be<br />

around $180 million in 2010, reaching<br />

$800 million by 2014, so it won’t be a<br />

huge revenue stream. Therefore, a deal<br />

with Google that can add advertising<br />

revenue to transactional monies would<br />

be a gain for manufacturers.<br />

Is Search Really a Problem<br />

Although Google comes armed with a<br />

business model, has it developed a solution<br />

for a problem that is not as dire<br />

as it indicates After all, Google leads<br />

its explanation video about Google TV<br />

by discussing why it is difficult for consumers<br />

to find the content they want on<br />

TV. Really We might quibble about<br />

the benefits or detriments of the various<br />

electronic program guides (EPG) in use<br />

today, but overall the EPG is doing an<br />

increasingly effective job of allowing for<br />

search and discovery.<br />

In addition, if the Google TV use<br />

model means users need a Logitech<br />

keyboard to type in search entries, that<br />

use case may not be attractive to many<br />

folks. Granted, the keyboard in the living<br />

room is going to be unnecessary for<br />

most people, as smart phones, tablet<br />

computers and other interfaces allow for<br />

more text entry, but I’m just not sold on<br />

search (as Google presents it) as the killer<br />

app here. The television service providers<br />

are innovating every day with their own<br />

program guides that have search, discovery<br />

and recommendation features. I<br />

don’t think anyone will be lacking for<br />

decent search options for the TV.<br />

Where Are the Content Partners<br />

Another issue with Google is how much<br />

high-quality content it will bring to<br />

the table. Google’s main content partner<br />

today is Sony. It will need to bring<br />

a number of major content players into<br />

the fold to have a successful solution.<br />

Premium content is driving demand for<br />

connected TVs. How much high-quality content<br />

will Google bring to the table It will need to<br />

bring a number of major content players into<br />

the fold to have a successful solution.<br />

Figure 1 – Incentives for TV-Internet Connectivity<br />

Best Buy will probably offer up Roxio<br />

CinemaNow content, but offerings will<br />

have to expand beyond that to attract<br />

large numbers of consumers.<br />

Premium content is driving the demand<br />

for connected TVs, as the results<br />

from our recently completed Digital<br />

Media Evolution II study indicate.<br />

Providing premium video-ondemand<br />

content is an area where the<br />

pay-TV providers will continue to excel.<br />

A couple of weeks ago, I had some time<br />

to catch up on my video on demand.<br />

With credits available on my VUDU account,<br />

I tried that platform first. What I<br />

quickly found is that my Verizon FiOS<br />

service had the same movies, and the<br />

high-definition versions were available a<br />

whole lot quicker than the download for<br />

VUDU’s HDX format.<br />

The Wall Street Journal is reporting<br />

that the studios and the operators are in<br />

discussions to reduce the window between<br />

the theater and pay-TV availability.<br />

This move makes sense. Interactive<br />

digital TV services are already in more<br />

than 40 percent of U.S. households. By<br />

2014, they will be in more than 60 percent<br />

of U.S. households. That huge scale<br />

is an advantage for the pay-TV operators.<br />

What are the online services going<br />

to offer that’s any better<br />

Is the Walled Garden Really<br />

the Evil Empire<br />

Related to this point, Google’s foray<br />

into a very open Internet approach is<br />

promoted as a way of throwing off the<br />

shackles of the walled gardens set up by<br />

TV service providers and today’s connected<br />

CE offerings. Parks Associates’<br />

latest round of consumer research indicates<br />

that desire for open Internet access<br />

isn’t what’s driving consumers to a<br />

connected TV. They want good content,<br />

and they want it to be easy to find.<br />

Based on Figure 1, consumer desire<br />

for an open Internet experience on the<br />

TV for calendaring, music, photos, and<br />

commerce is not that strong. Tailored applications,<br />

including tru2way, EBIF, and<br />

LUA-based interactive features (available<br />

today from more and more pay-TV operators),<br />

are going to bring the interactivity<br />

of the Web without the “Wild West”<br />

component of misguided searches, text<br />

entry and reliance on the back button.<br />

If the walled-garden approaches can<br />

deliver services in a controlled environment<br />

that doesn’t overwhelm the average<br />

user and helps a provider deliver the<br />

high est-quality content, they could undercut<br />

consumer demand for a browserbased<br />

approach in connected TV.<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 113


GOOGLE TV<br />

In fact, comparing the revenue potential<br />

between the online and pay-TV<br />

worlds makes clear that operators will<br />

still control the lion’s share of revenues<br />

for video services and interactive advertising.<br />

The revenues in the online world<br />

are certainly nothing to sneeze at, but<br />

the operators don’t have to cede control<br />

to Google in order to pocket some serious<br />

revenues in the next few years.<br />

Will Service Providers Care<br />

DISH Network is a partner, but will<br />

Google find additional service providers<br />

to join One question is, what’s in it for<br />

the providers For DISH, a current lack<br />

of good interactive applications would<br />

Figure 2 – VoD and Online Video Revenues<br />

be a reason for joining the fold. But<br />

will you see the cable industry, AT&T<br />

or Verizon knocking on Google’s door<br />

anytime soon These companies are already<br />

developing their own interactive<br />

applications and services.<br />

Multiplatform Measurement<br />

Google’s entrance should help define<br />

how providers of online assets will work<br />

with consumer electronics companies to<br />

implement more multiplatform content<br />

and multiscreen audience measurement.<br />

Measurement and reporting are two important<br />

areas where some work is needed.<br />

The more that content providers, online<br />

companies and CE manufacturers can<br />

work together to build consistent reporting<br />

and feedback mechanisms into their<br />

products, the more effective they will be<br />

in monetizing their Web services and attracting<br />

more premium partners.<br />

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114 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


New and Noteworthy<br />

Application News in Brief<br />

A roundup of recent news stories about broadband applications,<br />

including several new offerings targeted to smaller service providers.<br />

Vloop Keeps TV Viewers in the Loop – and Providers, Too<br />

It’s official: We’ve become a nation<br />

of multitaskers. According<br />

to In-Stat, 65 million Americans<br />

use their PCs while they<br />

watch television. A new application,<br />

Vloop (still in beta testing), appeals<br />

to the multitaskers among us by<br />

letting viewers talk with one another<br />

and connect with providers, broadcasters,<br />

producers and advertising services<br />

while they’re watching TV.<br />

Viewers can see what their friends are<br />

watching, invite friends to watch shows<br />

with them, chat with other fans of their<br />

favorite programs and even play games<br />

related to the shows. Listings help them<br />

find what’s on television and what kind<br />

of feedback each show is getting.<br />

Vloop is a free, entertaining social<br />

gadget for end users, but it’s a valuable<br />

market-research tool for the parties involved<br />

in video distribution. Content<br />

providers and producers can poll viewers<br />

with live questions about content<br />

(“Who’ll be voted off the island next”)<br />

and see feedback on programs by monitoring<br />

viewer chat.<br />

Because Vloop is available through<br />

the Internet, mobile devices and hybrid<br />

broadband/broadcast televisions, content<br />

providers can reach varied audiences,<br />

monitor their conversations and<br />

even change content to meet viewer demands.<br />

It’s a more efficient way to get<br />

viewer feedback than text, website polls<br />

or Twitter.<br />

If service providers allow Vloop users<br />

to report technical problems in real<br />

time, they can troubleshoot issues immediately.<br />

To make systematic improvements,<br />

providers can identify trends in<br />

viewer complaints and develop reports,<br />

including analyses by geographic location<br />

and program.<br />

Advertisers can leverage the Vloop<br />

platform to deliver interactive, multidimensional<br />

ads, targeted based on<br />

viewer conversations and feedback.<br />

Marc A. Todd, founder and CEO<br />

of Vloop, says, “Using Vloop, content<br />

and service providers greatly benefit by<br />

connecting directly with viewers about<br />

their experience and by asking them<br />

what they’re watching and why. With<br />

that valuable information, providers can<br />

make informed business decisions that<br />

directly impact their ability to deliver<br />

exceptional quality of service and quality<br />

of experience.”<br />

Todd is also the CEO of IneoQuest,<br />

Vloop’s parent company. IneoQuest<br />

specializes in quality and service assurance<br />

solutions for both legacy video networks<br />

and leading-edge offerings such as<br />

switched digital video, IPTV and VoD.<br />

Its automated systems, which monitor<br />

performance at all video endpoints – not<br />

just televisions but any devices to which<br />

video can be delivered – complement the<br />

user-generated quality-of-service reports<br />

that Vloop makes possible.<br />

Cloud-Based Subscriber Portal for Small Service Providers<br />

To keep subscribers engaged, many<br />

service providers offer online portals<br />

with free personal Web applications.<br />

One popular portal is Laszlo Systems’<br />

Webtop, which includes voice mail, e-<br />

mail, address books, a calendar, instant<br />

messaging, videoconferencing, photo<br />

sharing and social networking. Like<br />

many enterprise applications, however,<br />

Webtop is scaled for large businesses<br />

and is difficult and expensive for smaller<br />

providers to deploy. Recently, Laszlo<br />

announced a cloud-based version that<br />

extends this Web 2.0 capability to companies<br />

of all sizes.<br />

Laszlo’s cloud-based platform supports<br />

services from any browser-enabled<br />

device. End users can access their applications<br />

from a Web-based environment<br />

that lets information follow the user<br />

from one device to another. Because<br />

information is shared across multiple<br />

applications, contacts entered in one<br />

application can be used in another, and<br />

actions such as marking favorite TV<br />

shows or purchasing event tickets can<br />

automatically create appointments in a<br />

user’s calendar.<br />

Webtop Cloud also integrates with<br />

existing back-end systems and extends<br />

easily to new service offerings or applications<br />

as demands change.<br />

George Shahid, CEO of Laszlo Systems,<br />

explains, “We give [service providers]<br />

a white-label offering to help them<br />

compete with over-the-top application<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 115


New and Noteworthy<br />

providers. Providers are happy with<br />

the application because it reduces their<br />

churn and call center costs. Formerly …<br />

they typically required support because<br />

they were running old systems in siloed<br />

compartments. Now, they can mix and<br />

match applications. … They can roll<br />

out revenue-generating services, test the<br />

market and see if people are interested<br />

in them. They can also monetize their<br />

services through video advertising.”<br />

The new cloud-based platform, Shahid<br />

says, was conceived to help smaller<br />

providers with no IT budget or staff. Such<br />

providers typically choose fully hosted<br />

services. However, larger providers are often<br />

interested in outsourcing some subset<br />

of their portal applications to the cloud.<br />

The Year of the Connected Home<br />

For the last several years, we’ve been<br />

told the connected home would arrive<br />

any day. Well, that day has finally come,<br />

says Fred Taylor, a senior marketing<br />

manager at Broadcom, whose chipsets<br />

and software power many connectedhome<br />

devices.<br />

The connected home involves more<br />

than just connectivity, Taylor says; it’s<br />

about delivering information in an easyto-use<br />

environment. A bewildering array<br />

of standards for connectivity have<br />

been developed over the years, but they<br />

are finally converging, making it easier<br />

for people to access any content on any<br />

device. Broadcom, which participates<br />

in all the industry forums that develop<br />

and promote the various standards, has<br />

been working to make this convergence<br />

a reality.<br />

“A lot of credit goes to the content<br />

and the content providers,” Taylor says.<br />

“There’s just more information in the<br />

cloud that people want access to. Previously,<br />

the features have been there,<br />

but there was no compelling reason for<br />

people to use them. Now, it’s moving<br />

rapidly. The projection is that 91 percent<br />

of IP traffic will be video by 2013. I can<br />

believe it will be true.”<br />

This year, Broadcom has set up connected-home<br />

demos at trade shows to illustrate<br />

how easy setting up a multimedia<br />

network can be. Taylor says, “In the<br />

past, we were demoing something that<br />

needed an expensive professional installer.<br />

Today, we’re getting to the point<br />

where an average guy can buy a couple<br />

of NAS servers, put in Wi-Fi or Ethernet<br />

connections and back up data from anywhere.<br />

You can play back content from<br />

the hard drive or from the Web, and it<br />

will follow you around the house.”<br />

Most new consumer electronics<br />

devices come with native support for<br />

DLNA, which enables easy interconnectivity.<br />

More than 7,500 devices have<br />

now obtained DLNA Certified status.<br />

DLNA-enabled televisions can search<br />

on their own for other devices that may<br />

have playable content – such as PCs or<br />

Blu-ray Disc players – and pull in content<br />

from those devices. Mobile phones<br />

can be used as remote controls; they<br />

find devices on the network and let users<br />

select content to be moved from one<br />

device to another. “It’s pretty intuitive,”<br />

Taylor says.<br />

Because Microsoft Windows 7 includes<br />

DLNA, a PC user with the new<br />

operating system can hook up his or her<br />

computer to an Ethernet or Wi-Fi network,<br />

turn on the PC and see a device<br />

list that includes the TV. The user can<br />

push video or photos to the television as<br />

if copying to another drive.<br />

“There’s a groundswell going on,”<br />

Taylor says. “I like to think it starts small,<br />

Shahid says, “A lot of service providers<br />

might want to control the messaging part<br />

but outsource e-mail, social networking<br />

and advertising. … We have folks with a<br />

very strong passion about hosting e-mail<br />

and others … that want to outsource it.<br />

It has a lot to do with the legacy of service<br />

providers and where they’ve put their investment<br />

in the past.”<br />

like [using the TV to watch] Netflix, and<br />

the next thing you know you’re seeing a<br />

list of devices. … Then you realize there’s<br />

a little more going on in the device. A lot<br />

of it is coming to them as a gift.”<br />

Which Device to Use<br />

Once consumers can run any application<br />

or any content on any device, how will<br />

they decide which device to use Taylor<br />

has some hunches. He believes people<br />

will use televisions mainly for viewing<br />

shared content – watching movies with<br />

the family, say, rather than reading e-<br />

mail – and will use smaller, connected<br />

devices as adjuncts to the television.<br />

He comments, “A lot of people tried<br />

to make the television the whole room<br />

center, but most people don’t watch TV<br />

that way. You don’t want to surf the Web<br />

on the TV.”<br />

Taylor adds, “I like to think there’s<br />

another screen in the house – a tablet or<br />

a handheld – that becomes the preview<br />

screen. You could just pause [the TV<br />

show] and surf on the TV, but it’s better<br />

to bring the handy-dandy tablet and<br />

surf on the Web, then transfer the new<br />

stream to the TV and watch it there,<br />

or purchase something you saw in the<br />

commercial.<br />

“The devices are linked from an Internet<br />

standpoint, so you can do various<br />

things like change channels or preview<br />

channels. You can use the tablet or the<br />

phone as a guide, and when you find<br />

something, you preview it on the tablet,<br />

then throw it up on the TV. The TV<br />

becomes the big screen for sharing what<br />

you’ve discovered.” This doesn’t require<br />

the handheld device to actually play the<br />

content (other than in preview mode);<br />

rather, it just establishes the connection<br />

116 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


and possibly acts as the controller.<br />

Taylor envisions that people will<br />

keep their tablet devices with them all<br />

the time and using them for a variety of<br />

functions – for example, power management<br />

or other types of home automation.<br />

“You’ll have the ability to look and<br />

see what’s on and off, how much power<br />

you’re using at any time during the day. …<br />

In the last few years, Microsoft Mediaroom<br />

has become a favored IPTV platform<br />

among Tier 1 telcos worldwide,<br />

including AT&T in the United States.<br />

However, it was not designed with small<br />

telcos in mind. Now, Alcatel-Lucent has<br />

downsized Mediaroom with a turnkey,<br />

compact, single-rack solution designed<br />

for networks of between 1,000 and<br />

100,000 set-top boxes.<br />

Alcatel-Lucent also announced its<br />

first customer for the solution – Cinergy<br />

MetroNet, a competitive fiber-tothe-home<br />

provider in Indiana. Cinergy<br />

is using the solution to deliver IPTV<br />

in six Indiana cities with about 50,000<br />

potential subscribers in total. “We want<br />

to provide our customers superior service<br />

and access to such capabilities as<br />

WholeHome DVR, interactive applications<br />

and over-the-top content,” explains<br />

John Cinelli, CEO of Cinergy<br />

MetroNet. “Alcatel-Lucent’s IPTV solution<br />

fits our business needs and gives us<br />

a powerful, flexible, and differentiating<br />

tool to deliver IPTV-based services to<br />

our customers.”<br />

“Operators who support from 1,000<br />

to 100,000 set-top-boxes are underserved<br />

when it comes to IPTV and next-generation<br />

multimedia services,” says Geeta<br />

Chaudhary, vice president of Alcatel-<br />

Lucent’s Multimedia Integration Services<br />

group. “To address this need, we created<br />

an optimized IPTV solution that is preintegrated<br />

and lab tested, minimizing<br />

the technical and commercial risks associated<br />

with launching IPTV services.”<br />

Some key features of the new microarchitecture<br />

follow:<br />

New and Noteworthy<br />

Better than having the refrigerator order<br />

food [when it’s getting empty] is having<br />

it summarize its status somewhere<br />

– then you take the tablet or the mobile<br />

phone to the grocery store.”<br />

Will all these connected devices require<br />

armies of tech-support workers to<br />

help us configure them No more than<br />

we have today, Taylor says. Most of these<br />

Alcatel-Lucent Launches IPTV Solution<br />

For Smaller Providers and MDUs<br />

new devices recognize each other without<br />

being introduced, set themselves up<br />

and dial in for automated tech support<br />

when they sense problems. “There’s been<br />

a big difference in the year between 18<br />

months ago and six months ago,” he<br />

says. “Now, you don’t need proprietary<br />

software. It’s all just self-contained.<br />

They just start to play.”<br />

• A unique design integration more<br />

than triples the number of set-top<br />

boxes supported in each single deployment<br />

and reduces the number of<br />

servers needed. Alcatel-Lucent used<br />

Microsoft’s Hyper-V virtualization<br />

technology, which makes each physical<br />

server appear to be eight or nine<br />

logical machines.<br />

• Deploying the solution on the HP<br />

BladeSystem with HP Virtual Connect<br />

technology further optimizes it<br />

by reducing the complexity of the architecture<br />

and increasing flexibility<br />

to respond to changes in workload<br />

demands. Virtual Connect, by placing<br />

a layer of abstraction between the<br />

servers and external networks, greatly<br />

reduces the number of physical cables<br />

needed to connect the IPTV servers<br />

to the aggregation switch.<br />

• The small physical footprint allows<br />

<strong>Broadband</strong> <strong>Properties</strong><br />

Magazine Congratulates<br />

For more information on Cox Communications, visit www.cox.com.<br />

You are cordially invited to come see Cox Communications at the upcoming<br />

April 26 – 28, 2011<br />

InterContinental<br />

Hotel – Dallas<br />

Addison, Texas<br />

To Exhibit or Sponsor, contact: Irene Prescott at<br />

irene@broadbandproperties.com, or call <strong>505</strong>-<strong>867</strong>-<strong>2668</strong>.<br />

For becoming the<br />

Lanyard Sponsor at the<br />

2011 <strong>Broadband</strong><br />

<strong>Properties</strong> Summit.<br />

The Leading Conference on <strong>Broadband</strong> Technologies and Services<br />

For other inquiries, call 877-588-1649, or visit www.bbpmag.com.<br />

August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 117


Nonprofit broadband provider One-<br />

Community is working with Cisco to<br />

transform northern Ohio. Its pilot programs,<br />

part of Cisco’s Smart+Connected<br />

Communities effort, aim to enhance<br />

quality of life, spur economic development<br />

and reduce the cost of government<br />

operations. The programs will focus on<br />

workforce retraining, public safety, access<br />

to health care and public services.<br />

Cleveland was once the center of a<br />

wealthy manufacturing region; although<br />

it fell behind in the post-industrial economy,<br />

it still retains many world-class<br />

institutions developed during its glory<br />

days. Public and private-sector leaders<br />

are now trying to develop a regional<br />

economy based on health care, education<br />

and technology. As part of this<br />

transition, OneCommunity and Cisco<br />

are working with local governments to<br />

share their digital infrastructure and capabilities<br />

for dedicated citizen services<br />

and public safety programs.<br />

The revitalization programs include<br />

• Public Wi-Fi and workforce training.<br />

OneCommunity is launching an ambitious<br />

digital literacy program with<br />

more than a dozen training partners.<br />

This consortium will provide digital<br />

literacy training and technical<br />

support to 30,000 households over<br />

the next two years. Many of these<br />

households are located in OneCommunity’s<br />

Cisco Mesh cloud, which<br />

New and Noteworthy<br />

a more energy-efficient deployment<br />

with reduced overall energy and operating<br />

costs. Power and cooling can<br />

be reduced by a factor of six.<br />

• Pretesting in Alcatel-Lucent’s laboratories<br />

reduces technical risk and<br />

improves time to market by as much<br />

as 30 percent. The solution can be<br />

ready to go in 60 to 90 days.<br />

• Microsoft added a software layer between<br />

Mediaroom and third-party<br />

OSS/BSS software, giving service<br />

providers an end-to-end solution<br />

that includes both middleware and<br />

integration. This makes synchronizing<br />

Mediaroom with existing operational<br />

software much less onerous.<br />

Chaudhary expects to find several<br />

markets for the new IPTV solution.<br />

The primary market, of course, is smallfootprint<br />

telcos that never expect to have<br />

more than 150,000 video subscribers.<br />

This includes both operators that have<br />

not previously offered IPTV and those<br />

looking to migrate to Mediaroom from<br />

other IPTV platforms.<br />

In addition, larger operators may<br />

use the micro-architecture either as a<br />

permanent solution for hard-to-reach<br />

rural areas of their footprints or as a<br />

Cisco and OneCommunity Launch Pilot Programs For<br />

Smart+Connected Communities<br />

provides free public Wi-Fi to lowincome<br />

neighborhoods.<br />

• Connected incident response. To<br />

improve citizen safety, Cuyahoga<br />

County is using the OneCommunity<br />

Service Delivery Platform to assemble<br />

multidisciplinary emergency<br />

response teams regardless of location<br />

or communications media. Using<br />

the 3,000 Cisco Unified IP Phones<br />

deployed in Cuyahoga County, fire,<br />

police, medical and hazardous-materials<br />

teams and other first responders<br />

can come together quickly, with<br />

the right expertise, potentially saving<br />

lives. OneCommunity’s deployment<br />

of Cisco Unified Communications<br />

in Cuyahoga County also enables<br />

seamless communications between<br />

responders and government agencies.<br />

Municipalities are now piloting<br />

the shared service as well.<br />

In addition, the city of Akron<br />

is collaborating with Cisco and<br />

OneCommunity to provide enhanced<br />

wireless communications services to<br />

police officers in the field. With wirelessly<br />

connected squad cars, officers<br />

responding to an event have instant<br />

access to graphics or maps. Video<br />

feeds transmit suspects’ pictures in<br />

real time, potentially reducing capture<br />

time and increasing citizen safety.<br />

• Online health care education and<br />

telemedicine. Cisco is working with<br />

temporary solution while they scale up<br />

to full IPTV deployment. The microarchitecture<br />

is no longer economical<br />

once the deployment exceeds about<br />

150,000 set-top boxes.<br />

Finally, because the new solution<br />

makes IPTV deployment feasible for as<br />

few as 500 homes (assuming two set-top<br />

boxes per home), it can be deployed by<br />

amenity providers in multifamily communities,<br />

new single-family developments<br />

or even in the hospitality market. “We’ve<br />

been approached by several developers<br />

who want to get into this,” Chaudhary<br />

says. “They’re very viable candidates.”<br />

OneCommunity to deliver health<br />

care education to local schools.<br />

These programs will take an aggressive<br />

approach to disease prevention<br />

and reduce the need for future care,<br />

treatment expenses and absences due<br />

to illness.<br />

OneCommunity will also provide<br />

Cisco TelePresence, Health-<br />

Presence and WebEx services to<br />

schools and colleges to support remote<br />

doctor visits conducted by<br />

video. This will make possible regular<br />

assessments of students’ health<br />

and allow experts to address classes<br />

remotely.<br />

• Online community services. The city<br />

of Akron is using Cisco’s networkdriven<br />

collaboration technologies to<br />

deliver community services via advanced<br />

online portals. Citizens will<br />

be able to access incident reports from<br />

a Web-based portal; the system will<br />

automatically send an e-mail report to<br />

a victim or witness if the police officer<br />

is provided with an e-mail address.<br />

Akron will also be able to schedule<br />

community activities in more<br />

than 100 facilities at new Community<br />

Learning Centers operated<br />

outside school hours. Akron is rebuilding<br />

every public school as a<br />

Community Learning Center, with<br />

17 schools already completed and<br />

many more in the pipeline.<br />

118 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


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August/September 2010 | www.broadbandproperties.com | BROADBAND PROPERTIES | 119


Ad Index<br />

Calendar<br />

Advertiser Page Website<br />

AFL Telecommunications 15 www.afltele.com/go/closures<br />

Adesta 39 www.adestagroup.com/broadband5<br />

Adtran 19 www.adtran.com/stimulus<br />

Advanced Media Technologies 99 www.amt.com<br />

Alpha Technologies 17 www.alpha.com<br />

Atlantic Engineering Group 105 www.aeg.cc<br />

AT&T Connected Communities 119 www.att.com/communities<br />

<strong>Broadband</strong> <strong>Properties</strong> Summit 2011 1–7, 38, 77, 81, www.broadbandproperties.com<br />

107, 117, 120<br />

Clearfield 29 www.clearfieldconnection.com<br />

Comcast 21 www.comcast.com<br />

Corning Cable Systems Back Cover www.corning.com/cablesystems/<br />

stimulus<br />

Connexion Technologies 44 www.cnxtech.com<br />

DirecTV 119 www.directv.com<br />

Draka 111 www.draka.com/communications<br />

FTTH Council 60 www.ftthcouncil.org<br />

Fiber Instrument Sales 57 www.fiberinstrumentsales.com<br />

Great Lakes Data 35 www.glds.com<br />

Multicom, Inc. 119 www.multicominc.com<br />

OFS 13 www.ofsoptics.com<br />

Primex 11 www.primextelecom.com<br />

Raisecom 35 www.raisecom.com<br />

RVA, LLC 58, 59, 119 www.RVALLC.com<br />

Seikoh Giken 103 www.seikohgiken.com<br />

Suttle 114 www.suttleonline.com<br />

TelcoTV 109 www.telcotvonline.com<br />

Transition Networks Inside back cover www.transition.com<br />

USTCi 119 www.ustci.com<br />

Verizon Enhanced Communities 119 www.verizon.com/communities<br />

Walker & Associates 9 www.walkerfirst.com<br />

MARK YOUR<br />

CALENDAR<br />

Get Connected at the Summit<br />

April 26 – 28, 2011<br />

InterContinental Hotel – Dallas<br />

Addison, Texas<br />

“BBP has done a great job planning and executing so many different speakers and topics with the flow of a much<br />

larger conference. The speakers gave a very comprehensive overview of what technology is capable of delivering and<br />

how it can be molded to work in communities. I would recommend the Summit because it’s a great opportunity to<br />

hear how the providers have advanced and how we, as consumers, can benefit.”<br />

– Laura Sheldon, Administrative Project Assistant<br />

RealPage, Inc.<br />

To Exhibit or Sponsor, contact: Irene Prescott at<br />

irene@broadbandproperties.com, or call <strong>505</strong>-<strong>867</strong>-<strong>2668</strong>.<br />

For other inquiries, call 877-588-1649, or visit www.bbpmag.com<br />

September<br />

12 – 15<br />

Comptel Plus<br />

Gaylord Texan Resort and Convention Center<br />

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877-978-7083<br />

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12 – 16<br />

FTTH Conference & Expo<br />

Venetian Resort Hotel & Casino<br />

Las Vegas, NV<br />

613-226-9988<br />

www.ftthconference.com<br />

12 – 16<br />

BICSI Fall Conference & Exhibition<br />

MGM Grand Hotel & Convention Center<br />

Las Vegas, NV<br />

813-979-1991<br />

www.bicsi.org<br />

October<br />

18 – 21<br />

WCAI 2010<br />

McCormick Place<br />

Chicago, IL<br />

202-452-7823<br />

www.wcai.com<br />

18 – 21<br />

4G World<br />

McCormick Place<br />

Chicago, IL<br />

617-259-2300<br />

www.4gworld.com<br />

November<br />

9 – 11<br />

TelcoTV 2010<br />

Venetian Resort & Casino<br />

Las Vegas, NV<br />

800-441-8826<br />

www.lightreading.com<br />

14 – 16<br />

NMHC Apartment Operations &<br />

Technology Conference & Expo<br />

Hilton Anatole<br />

Dallas, TX<br />

202-974-2318<br />

www.nmhc.org<br />

April 2011<br />

26 – 28<br />

<strong>Broadband</strong> <strong>Properties</strong> Summit<br />

InterContinental Hotel – Dallas<br />

Addison, Texas<br />

877-588-1649<br />

www.bbpmag.com<br />

120 | BROADBAND PROPERTIES | www.broadbandproperties.com | August/September 2010


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