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percassi's conquest: Sicilia Fashion Village - Value Retail News

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cept and discussed the project and timing<br />

with representatives of major brands<br />

and potential tenants. The clear result<br />

of this investigation has been to confirm<br />

that the Russian market has enormous<br />

potential for outlet retail schemes and<br />

very considerable demand for this<br />

format of retail center. Having a project<br />

jointly sponsored by an international<br />

company with a history of success in<br />

this market and an experienced Russian<br />

partner, we have great confidence in the<br />

success of this new project in Russia.”<br />

The project has 4,000 parking spaces,<br />

as well as extensive public transportation<br />

nearby. A new exit to the site from the M5<br />

highway is under construction, and there is<br />

also a direct link to the Moscow boundary<br />

road that’s now under construction.<br />

Hines International’s €16.5 billion<br />

portfolio includes 1,111 properties totaling<br />

more than 450 million sf. Hines offices are<br />

in more than 100 cities and 17 countries.<br />

Hines Russia began its operations in<br />

Moscow in 1991 and has been active in<br />

development, asset management, property<br />

management, marketing, facility management,<br />

engineering services, strategic consulting<br />

and financial management. As of<br />

September 2010, Hines Russia’s portfolio<br />

included 12 projects totaling more than 4.2<br />

million sf.<br />

Belaya Dacha Group is a holding company<br />

with a number of businesses: growing<br />

and processing of vegetables, soft<br />

landscaping and landscape design, and<br />

commercial real estate. The holding also<br />

includes the Belaya Dacha Equestrian<br />

Club and the non-commercial organization<br />

Narodnoye Predpriyatiye, mainly<br />

responsible for charity programs.<br />

Several planned<br />

FOCs bring focus<br />

to Neinver<br />

bETWEEN NOW ANd the end of 2012,<br />

Neinver is planning to open several new<br />

outlet centers throughout Europe. The developer<br />

has teamed up with MAB Development<br />

on two outlet centers in France:<br />

Roppenheim The Style Outlets<br />

is located in the Alsace region, on the<br />

French-German border. The market has<br />

more than 8.4 million upscale consumers<br />

and is visited annually by 27 million<br />

tourists. The 27,200-m 2 outlet center will<br />

resemble a traditional Alsace village, with<br />

wide, open spaces and state-of-the-art<br />

environmentally friendly architecture. It is<br />

scheduled to open at the end of this year.<br />

Honfleur The Style Outlets, in<br />

Normandy, will be the retail portion of a<br />

future entertainment and leisure complex<br />

at Honfleur. The 18,000-m 2 center,<br />

scheduled to open in summer 2012, is designed<br />

to blend with the surrounding hills.<br />

The center’s catchment is 4.8 million.<br />

TWO PROJECTS PlANNEd along the<br />

busy D1 Highway in Slovakia are each<br />

hoping to become the first outlet center<br />

in that country. Both centers will<br />

attract shoppers from Slovakia, the<br />

Czech Republic, Austria and Hungary,<br />

and both will market to the 4.8 million<br />

people who live within a 90-minute<br />

drive of their FOC sites.<br />

Both projects will draw shoppers<br />

from the capital city of Bratislava, which<br />

has the highest purchasing power<br />

in Slovakia – consumer spending is<br />

expected to increase 38 percent by<br />

2016. Additionally, Slovakia’s flat income<br />

tax rate of 19 percent has attracted<br />

many foreign investors, including VW,<br />

Peugeot, Kia, Samsung and Sony.<br />

Slovakian real estate developer<br />

Realiz is working closely with factory<br />

outlet specialists Rioja Developments<br />

on the €75 million one <strong>Fashion</strong> outlet,<br />

which is expected to create 350 jobs.<br />

In Poland, Neinver is still in the<br />

planning stages with Factory Krakow<br />

and Factory Warsaw Annopol. Factory<br />

Coruña, the fifth Neinver outlet<br />

center in Spain, will open this spring,<br />

and in 2012, the developer will open the<br />

Mediterranean-style Algarve The Style<br />

Outlets in Portugal.<br />

(Continued on page 20)<br />

The groundbreaking for D1 Outlet Bratislava featured a dance by the Takeuchi excavators,<br />

which was choreographed by Tony Moises, an iconic Slovakian dancer.<br />

Two outlet centers vying<br />

to be first in Slovakia<br />

One <strong>Fashion</strong> Outlet’s 22-hectare site<br />

is at the Voderady junction of the D1<br />

Highway, 37 km from the capital city<br />

of Bratislava.<br />

Construction of the 16,000-m 2 phase<br />

1 is expected to start in the first half of<br />

this year, with the opening planned for<br />

2012. When completed, One <strong>Fashion</strong><br />

Outlet will total 36,000 m 2 .<br />

Construction for the 8,500-m 2 D1<br />

outlet Bratislava began in November<br />

2010, with plans for space to be<br />

turned over to tenants this summer<br />

and opening this fall. When all phases<br />

are completed, the center’s build-out<br />

could reach 25,000-m 2 .<br />

IPEC Group is developing the €35<br />

million D1 Outlet. The center, on a<br />

15-hectare site, could total 25,000 m 2<br />

when all phases are completed.<br />

D1 Outlet Bratislava is at the Senec<br />

junction of the busy D1 Highway, 10<br />

km from Bratislava.<br />

WINTER 2011 InteRnatIonal outlet JouRnal 19

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