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WINNING formula - WGLL - TRACC

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FLYING Colours<br />

THE CHALLENGE FOR KENYA AIRWAYS HAS BEEN TO MAKE<br />

ITS PHENOMENAL GROWTH RELEVANT AND USE LESSONS<br />

LEARNT AS A SPRING BOARD FOR FUTURE GROWTH, WRITES<br />

CCI-GROWTHCON SENIOR CONSULTANT DERIK DUVENHAGE.<br />

National carrier Kenya<br />

Airways was founded<br />

in February 1977<br />

following the break-up<br />

of the East African<br />

Community and subsequent disbanding of the jointly owned<br />

East African Airways. Wholly owned by the Kenyan government,<br />

Kenya Airways was privatised in 1996 after which it acquired<br />

KLM as a strategic partner.<br />

Since then the airline has<br />

grown in leaps and<br />

bounds, serving more than<br />

2.7 million passengers<br />

annually and flying to<br />

43 destinations in 36<br />

countries. In addition to<br />

boasting one of the most<br />

modern fleets in Africa<br />

with 23 aircraft, Kenya<br />

Airways also is a major<br />

employer with more than<br />

4 000 employees.<br />

In the last three years, the airline has witnessed remarkable<br />

growth in its network and customer base. As such, it’s been<br />

challenged to meet rising expectations of staff, stakeholders,<br />

but most importantly an increasingly diverse customer base.<br />

Thus, the board and senior management decided to embark on<br />

a strategic plan to invest and develop people and systems,<br />

instituting various initiatives in most key departments.<br />

This thinking compelled Kenya Airways to seek ways and means<br />

to improve and enhance performance<br />

in the technical department. In 2006,<br />

CCI-GrowthCon was invited to submit<br />

a proposal to the technical department<br />

for an assessment of the mechanical<br />

and avionics workshops. In the<br />

assessment, opportunities were<br />

uncovered to reduce outsourcing of socalled<br />

BLR (beyond local repair) items<br />

and improve processes such as<br />

turnaround time and labour efficiencies.<br />

A limited best practice implementation<br />

over four months followed, with special<br />

focus on support services and processes.<br />

Lean principles such as identifying<br />

customer requirements, process<br />

mapping and waste identification also were applied.<br />

A year later, Kenya Airlines requested a similar assessment for<br />

Kenya Airways managing director Titus Naikuni (right)<br />

admires the plaque presented by CCI-GrowthCon’s Derik<br />

Duvenhage to mark the launch of World Class Operations<br />

in the technical department.<br />

Cargo Services, a division of the ground services department.<br />

The division is responsible for optimising the cargo belly capacity<br />

on passenger flights, as well as developing a dedicated freighter<br />

network. Using Jomo Kenyatta International Airport as its premier<br />

hub, KQ Cargo offers both belly and freight capacity mainly to<br />

freight forwarding agents.<br />

After completing the assessment, CCI-GrowthCon launched<br />

a pilot improvement<br />

programme in the unit load<br />

device section and the<br />

equipment maintenance<br />

workshops, with the<br />

emphasis on improved<br />

equipment availability. This<br />

soon resulted in positive<br />

client feedback and<br />

quantifiable cost savings.<br />

Based on CCI-GrowthCon’s<br />

proven methodology and<br />

encouraging results in the<br />

pilot areas, Kenya Airways<br />

signed up for a fully-fledged<br />

<strong>TRACC</strong> implementation in<br />

the technical and ground services departments towards the end<br />

of 2007. On 24 January 2008, World Class Operations (WCO)<br />

was launched officially by the airline’s managing director,<br />

Titus Naikuni.<br />

BENEFITS TO DATE<br />

At the beginning of the year, the project experienced some<br />

difficulty because of the post-election violence. Nevertheless,<br />

overall results have been good and there has been a strong<br />

endorsement from all quarters for<br />

WCO to continue. To date introductory<br />

training has been completed, steering<br />

committees and taskforces are in place<br />

and master trainers have been trained.<br />

In the Cargo Services division, a<br />

reduction of unplanned maintenance<br />

and sub-contractor costs has yielded a<br />

saving of KES14 million (USD215 000)<br />

over nine months. For the same period,<br />

the lower BLR costs in the technical<br />

division amounted to a saving of<br />

KES10.8 million (USD166 000). Other<br />

benefits realised such as reduced<br />

turnaround time and improved customer<br />

services haven’t been quantified. Combined, the savings translates<br />

to a 200% ROI for Kenya Airways – not bad for a WCO<br />

programme in its infancy.<br />

2<br />

www.etracc.net

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