annual report 2009 - Stichting Weeshuis Sri Lanka
annual report 2009 - Stichting Weeshuis Sri Lanka
annual report 2009 - Stichting Weeshuis Sri Lanka
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FACTS AND FIGURES<br />
Website visits <strong>2009</strong><br />
Google statistics <strong>2009</strong> 2008<br />
Number of visitors 17,613 26,171<br />
Unique visitors 12,615 18,433<br />
Page views 66,411 70,497<br />
Traffic sources<br />
Direct traffic 5,184 7,480<br />
Visits via links of other websites 2,869 4,755<br />
Visits through search engines 9,550 13,935<br />
Web marketing<br />
With the offer of Google Ads to start web marketing with Google Grants free of charge, the following<br />
results can be reflected.<br />
Number<br />
clicks<br />
Views CTR Ave. CPC Costs Ave. pos<br />
4,219 341,931 1.23% US$ 0,77 US$ 3,261,00 4.8<br />
Digital<br />
News letters<br />
E-mail<br />
In <strong>2009</strong> seven digital newsletters have been sent to the subscribers totalling 4,568 addresses. The<br />
digital newsletters are send both in Dutch and English and are published on the website.<br />
In <strong>2009</strong> 2.764 e-mails were received and replied.<br />
Correspondence<br />
This email correspondence concerned:<br />
Information of volunteer work 33%<br />
Contacts concerning fundraising events 26%<br />
Sponsorship requests 14%<br />
Contacts with the Supervisory Board 12%<br />
General correspondence 11%<br />
Other subjects 4%<br />
The foundation hardly sends written mail as well as the foundation hardly receives mail in writing.<br />
Complaint In <strong>2009</strong> no complaints or critical remarks from third parties were received.<br />
register<br />
Guestbook The guestbook lists 225 reactions, of which 25 in <strong>2009</strong>.<br />
Regular sponsors<br />
The number of regular sponsors and participants to the financial adoption plan ‘cup/bed/plate/<br />
school chair/scholarship’ has grown in <strong>2009</strong> from van 339 to 348.<br />
Web shop <strong>2009</strong> had in total 75 web shop sales :<br />
53 books, 2 t-shirts en 20 birthday calendars..<br />
ANNUAL REPORT <strong>2009</strong> 42
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