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Winter 2010 - Servus Credit Union

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straight talk<br />

from <strong>Servus</strong> <strong>Credit</strong> <strong>Union</strong><br />

winter <strong>2010</strong> • volume 3 issue 16<br />

feel good about your money.<br />

Vision for a better world<br />

Our Vision: <strong>Servus</strong> <strong>Credit</strong> <strong>Union</strong> builds<br />

a better world — one member at a time.<br />

Our Values:<br />

Community<br />

Fairness<br />

Integrity<br />

Investing in Our People<br />

Life/Work Balance<br />

Member Service<br />

Teamwork<br />

It’s been two years since the<br />

historic merger that created<br />

<strong>Servus</strong>, Canada’s first<br />

provincewide credit<br />

union. Since then<br />

we’ve been<br />

working hard to<br />

get to know<br />

our 400,000<br />

members.<br />

We’ve been<br />

asking<br />

important<br />

questions,<br />

conducting<br />

surveys<br />

and<br />

working<br />

closely<br />

with our<br />

employees<br />

and<br />

communities.<br />

We’re listening<br />

carefully as you tell<br />

us about your lives,<br />

jobs, families and dreams<br />

for the future. Finding out<br />

what really matters to you is<br />

helping us shape a credit union that<br />

you can be proud to own.<br />

We’re also listening to our employees.<br />

Late last year we asked them to help<br />

identify the values that are most<br />

important to them, both as members<br />

themselves, and as the people we rely<br />

on to deliver outstanding member<br />

service. Values are what we stand for,<br />

what we believe in.<br />

What we’ve discovered is that our<br />

members, including our employees,<br />

have similar desires. Whether they’re<br />

from Lethbridge or Fort McMurray,<br />

Grande Cache or Lloydminster, or<br />

anywhere in between — people want<br />

peace of mind, health, happiness and<br />

prosperity. We all want to live in a<br />

better world.<br />

With this knowledge and our values<br />

in hand, a framework emerged to<br />

develop a mission and a vision for<br />

the future. These will act as guiding<br />

principles and create a powerful,<br />

unified <strong>Servus</strong> <strong>Credit</strong> <strong>Union</strong>. Our<br />

vision and mission are our promises<br />

to you.<br />

Our Mission:<br />

<strong>Servus</strong> <strong>Credit</strong> <strong>Union</strong> provides<br />

sound, advice-based financial<br />

products and services. We are<br />

here for our members through<br />

all stages of their lives. We<br />

help them achieve personal<br />

satisfaction, enjoy financial<br />

stability and a good quality of life,<br />

and we are committed to making<br />

a difference in the communities<br />

where they live and work.<br />

1


grow<br />

<strong>Servus</strong> shares $43 million<br />

It’s Profit Share time again! As a member of<br />

<strong>Servus</strong> <strong>Credit</strong> <strong>Union</strong> you deserve to share in<br />

our success; after all, you’re an owner too.<br />

<strong>2010</strong> was another profitable year for our<br />

credit union. This year <strong>Servus</strong> is giving<br />

back $43 million to our memberowners.<br />

How your Profit Share is paid:<br />

• You’ll receive part of your<br />

share in cash, based on the<br />

business you do with us.<br />

The amount depends<br />

on the money you<br />

deposit and the<br />

interest you pay on loans.<br />

• Part of your share is also<br />

paid to you in dividends.<br />

These are based on your<br />

Common Share account<br />

balance, and are paid to you in<br />

additional Common Shares.<br />

• If you own investment shares,<br />

dividends are paid as more investment<br />

shares or in cash, depending on the<br />

type you own.<br />

Sharing profits is an essential principle of<br />

credit unions. It’s one reason why more<br />

than 400,000 people are loyal members<br />

at <strong>Servus</strong>.<br />

Watch for your Profit Share payout on<br />

your December statement.<br />

Holiday Greetings!<br />

We’re wishing you all the timeless<br />

treasures of the season…the warmth<br />

of home, the love of family, and the<br />

company of good friends.<br />

Welcome to the new<br />

<strong>Servus</strong> website!<br />

At servus.ca you’ll find tools and advice to help you make<br />

better financial decisions. The website is designed to help<br />

with your unique financial needs at every stage of life.<br />

Whether you’re going to school, buying your first home,<br />

dreaming of a lake cottage, or looking for ideas to make your<br />

money grow, you’ll find the information and advice you need.<br />

Try out the financial calculators to help with your decisions.<br />

Look up directions to any of our 100+ branches. Or just relax<br />

while doing late night online banking. There’s even a guided<br />

tour to introduce you to the new features!<br />

The new site is a single online source of information for all<br />

our members across the province. Please let us know what<br />

you think of the new site. Your feedback is important and<br />

helps us to serve you better.<br />

Your vote counts<br />

As a member-owner at <strong>Servus</strong>, you have a<br />

say in your credit union and have the right to<br />

vote for the Directors who serve on the Board.<br />

<strong>Servus</strong> will conduct an election for four Director<br />

positions from February 4 to 18, 2011.<br />

To vote for your favorite candidates please<br />

visit your <strong>Servus</strong> branch or vote online at<br />

servus.ca. To learn more about the candidates<br />

look for their bios in your January statement.<br />

Candidates have also created videos about their<br />

qualifications and desire to be members of the<br />

Board. You can watch them on our website.<br />

Election results will be announced at the Annual<br />

General Meeting, being held on Thursday, March<br />

17, 2011 in Edmonton at the Winspear Centre.<br />

2


care<br />

Kindness ripples across the world<br />

“…gave a loaf<br />

of bread and<br />

a baby blanket<br />

to a single<br />

mom”<br />

“…gave to<br />

Christmas Box<br />

for children<br />

in need”<br />

“…helped<br />

a family<br />

struggling<br />

to pay their<br />

gas bill”<br />

Do good.<br />

Feel good.<br />

Repeat.<br />

“…gave to<br />

Camp for Kids<br />

With Cancer”<br />

“…it only takes<br />

a second to<br />

put a smile on<br />

someone’s face...<br />

pass it on”<br />

Be part of the Feel Good Ripple! The<br />

kindness movement has been revived<br />

and it’s sweeping through Alberta and<br />

beyond. A Feel Good Ripple is set in<br />

motion by simple gestures, such as<br />

giving flowers to a stranger or handing<br />

out mittens on a cold day…anything to<br />

make someone smile.<br />

To be part of the Feel Good Ripple all<br />

you have to do is pick up a Ripple card<br />

at any <strong>Servus</strong> <strong>Credit</strong> <strong>Union</strong> branch.<br />

Everyone who receives a ripple package<br />

is asked to make a pledge to do a good<br />

deed and make someone’s day. When<br />

you brighten someone’s day, you give<br />

that person the Ripple card and inspire<br />

“…the smile we got<br />

was worth more<br />

than money can buy,<br />

and the happiness<br />

we got from his<br />

happiness was<br />

priceless”<br />

“…carried a<br />

lady’s heavy<br />

groceries”<br />

him or her to do the same for someone<br />

else…who will pass it on…who will pass<br />

it on…<br />

We then ask for people to share their<br />

stories at any <strong>Servus</strong> branch or online<br />

at FeelGoodRipple.ca. Hundreds of<br />

heartwarming ripples are pouring in.<br />

If you’ve experienced the Feel Good<br />

Ripple, tell the world your story! You’ll<br />

be entered for a chance to win a $500<br />

donation to a charity of your choice.<br />

<strong>Servus</strong> will draw five $500 winners each<br />

on February 21, June 21 and October<br />

21, 2011.<br />

The ripple was re-launched on October<br />

21, International <strong>Credit</strong> <strong>Union</strong> Day.<br />

<strong>Servus</strong> employees handed out a total of<br />

$200,000 - one $10 bill at a time – to<br />

fund the good deeds and kick start the<br />

movement.<br />

Building better communities, one ripple<br />

at a time.<br />

Long live<br />

the<br />

ripple.<br />

3


h e l l o<br />

Meals in the fields<br />

This harvest season we travelled out to the fields to visit some outstanding farm<br />

operators. In our annual Meals in the Fields campaign, Albertans nominated hardworking<br />

farmers for a chance to win a relaxing meal. We received hundreds of<br />

nominations and drew 15 names. Winners received a bar-be-que meal for 15 of their<br />

family, friends and farm helpers, prepared by <strong>Servus</strong> Ag Specialists and local radio<br />

personalities.<br />

<strong>Servus</strong> raises<br />

$339,781 for<br />

United Way &<br />

Sign of Hope<br />

Once again, <strong>Servus</strong> <strong>Credit</strong> <strong>Union</strong><br />

members and employees rose<br />

to the challenge of our annual<br />

United Way and Sign of Hope<br />

fundraiser. This year’s campaign<br />

raised $339,781.<br />

Our employees worked hard<br />

selling books, baked goods,<br />

chili and chocolates; raffling<br />

off X-boxes and gift baskets;<br />

and even pledging part of their<br />

paycheques to the charities.<br />

<strong>Servus</strong> matched those employee<br />

pledges at 50 cents on the dollar.<br />

L to R: Robert, Max and Jacqueline Moffat; Ashley Scott, Cindy Johnston, Linda Rutley and Cliff<br />

Torry - <strong>Servus</strong> agricultural team; Donald Moffat<br />

Of course, our members<br />

helped us too. You bought our<br />

chocolates and raffle tickets,<br />

played our games and gave up<br />

a little extra cash to help others.<br />

Thank you!<br />

“Thank you for sending me to<br />

Goldeye Camp. I have learned a lot<br />

about life choices. I’ve learned too<br />

what a huge impact a single person<br />

can make in a life.” — Laura F.,<br />

Summer <strong>2010</strong><br />

4<br />

Ten happy<br />

campers<br />

This summer <strong>Servus</strong> sponsored<br />

10 youth to attend a one-week cooperative<br />

camp. They came home<br />

with some great memories. The<br />

Alberta Community and Co-operative<br />

Association (ACCA) hosts this camp<br />

at Goldeye Centre near Banff. Camp<br />

kids learn about co-operatives, credit<br />

unions and agriculture. They learn<br />

to develop their leadership and<br />

communication skills and realize their<br />

full potential. Look for 2011 camp<br />

sponsorship details at <strong>Servus</strong> branches<br />

in the spring.<br />

What makes <strong>Servus</strong> so passionate<br />

about this fundraiser<br />

The United Way is a ‘big picture’<br />

charity. Rather than support<br />

any one cause, they practice<br />

strategic giving. The United Way<br />

coordinates the resources of<br />

many smaller charities to achieve<br />

big results, helping people every<br />

step of the way.<br />

Sign of Hope is run by Catholic<br />

Social Services, but it actually<br />

helps people of all faiths and<br />

cultures. It changes the lives<br />

of such diverse groups as<br />

people living with HIV or AIDS,<br />

abused or neglected seniors,<br />

and street youth.


smart<br />

Get ready for<br />

the longest<br />

vacation of<br />

your life<br />

Many people spend more time<br />

planning a two-week vacation than<br />

their own retirement. In reality,<br />

your retirement may turn out to be<br />

more than thirty percent of your<br />

life! Prepare now for your extended<br />

holiday.<br />

Take this short retirement quiz<br />

Instructions: Ask yourself one<br />

question: “How will I spend my days<br />

when I retire” Then take some time<br />

to visualize your golden years. Jot<br />

down your thoughts.<br />

Hint: What do you see yourself<br />

doing Where are you living When<br />

will your spouse retire Are you<br />

travelling How often How much<br />

is your income Where is it coming<br />

from Who’s running your business<br />

Do you have a part-time job or a<br />

hobby Are you supporting children<br />

or grandchildren Do you have home<br />

or vehicle expenses<br />

Your answers will give you a clear<br />

picture so you can put the wheels in<br />

motion to plan a strategy. A plan that<br />

encompasses the what, where, when<br />

and how of your retirement is just as<br />

important as the “how much”.<br />

Your <strong>Servus</strong> financial advisors are<br />

here to help. Tell us what your<br />

retirement looks like. We’ll work<br />

together with you to find sensible<br />

Get a break on your taxes<br />

One of the best ways to reduce your <strong>2010</strong> income tax bill is to contribute to a<br />

Registered Retirement Savings Plan. If you don’t have the cash, consider taking<br />

a short-term personal loan. The tax savings you’ll incur, added to the long-term<br />

benefit of your nest egg, can far outweigh the minimal interest on the loan.<br />

Reminder: The RRSP contribution deadline for the <strong>2010</strong> tax year is Tuesday,<br />

March 1, 2011. Visit us today to explore your options. Contribute to your RRSP<br />

early and beat the February rush.<br />

solutions that fit your unique<br />

situation. Your plan should allow you<br />

to live happily today while keeping<br />

you on the path to reach your goals.<br />

If you need in-depth products or<br />

services, we’ll arrange for you to meet<br />

one of our licensed professionals.<br />

<strong>Servus</strong> has experts in several areas<br />

of specialization, such as estate,<br />

trust, insurance, business or farm<br />

succession, taxes and wills.<br />

At <strong>Servus</strong> we’re with you all the way,<br />

through every stage of your life. We’ll<br />

adjust your plan as your life changes<br />

so you always stay on track.<br />

Call or visit your <strong>Servus</strong> branch today<br />

and make an appointment to discuss<br />

your retirement dream. Then relax<br />

and enjoy peace of mind knowing<br />

that you will get to where you<br />

want to go.<br />

5


A helping hand for community projects<br />

When a community builds a facility<br />

designed to fill a compelling need,<br />

<strong>Servus</strong> is there to support. We are<br />

passionate about making a real<br />

difference in communities. Here are<br />

some important projects that <strong>Servus</strong><br />

supported this year:<br />

<strong>Servus</strong> has also contributed to<br />

water spray parks in Mundare<br />

and Three Hills.These will provide<br />

fun recreation for young families.<br />

As we continue to support Alberta<br />

communities, we are considering other<br />

capital project requests.<br />

The Thorpe Recovery Centre is an<br />

addictions treatment facility. It will<br />

provide hope for a brighter future to<br />

many people from western Canada.<br />

The recovery centre will have 72<br />

beds, providing treatment for adults<br />

and youth. Located in Lloydminster,<br />

Alberta, it will open in winter 2012.<br />

Lac La Biche Bold Centre is a<br />

multipurpose facility that will open in<br />

December <strong>2010</strong>. The centre will be a<br />

great asset, changing the way people<br />

live and enhancing quality of life. It<br />

has a swimming pool, running track,<br />

fitness room, and two ice arenas.<br />

Apply Online for your<br />

sponsorship request<br />

<strong>Servus</strong> supports programs, events and<br />

facilities that make our communities<br />

great places to live and work. Each year,<br />

hundreds of charitable organizations<br />

request support from <strong>Servus</strong>. To help us<br />

respond to these quickly and efficiently,<br />

we’ve created a new online request system.<br />

If you are a charitable organization looking<br />

for donation or sponsorship support,<br />

please visit servus.ca to submit your<br />

request.<br />

Visionary students win scholarships<br />

In our new Young & Free Scholarship program, we encouraged students to dare<br />

to dream. Students were asked to create a video or an essay about their vision for<br />

a better world. We received 248 amazing and inspiring stories. A team of <strong>Servus</strong><br />

employees selected 30 scholarship recipients who each received $1,000. To add<br />

to the excitement we held a Big Bucks Bonus Contest. The public voted for their<br />

favourite students at YoungFreeAlberta.com. The three with the most votes won<br />

iPads and first place an additional $1,000 GIC!<br />

straight talk<br />

Corporate Centre:<br />

#151 Karl Clark Road NW<br />

Edmonton, AB T6N 1H5<br />

Regional Offices:<br />

Box 1410, 5012 – 49 Street<br />

Lloydminster, AB/SK S9V 1K4<br />

601, 4901 – 48 Street<br />

Red Deer, AB T4N 6M4<br />

straighttalk@servuscu.ca<br />

servus.ca<br />

Toll Free<br />

187SERVUSCU<br />

(1.877.378.8728)<br />

To recognize their accomplishments, <strong>Servus</strong> invited scholarship and contest<br />

winners to attend a celebration at the Art Gallery of Alberta on October 28.<br />

Congratulations to<br />

these scholarship<br />

recipients<br />

Rebecca Anderson<br />

Joseph Andrews<br />

Jordan Betteridge<br />

Kaitlan Braden<br />

Marija Cadjan<br />

Matthew Caindec<br />

Kelsey Cherepuschak<br />

Helen Chung<br />

Peter Chung<br />

Anna Hankins<br />

Jacob Hills<br />

Brandi Johnson<br />

Amanda Klinger<br />

Stefan Kruhlak<br />

Mitchal Lacoursiere<br />

Trista Lorenz<br />

Cecilia Mah<br />

Alexandra<br />

Mansbridge<br />

Robert McClure<br />

Kenny Moreau<br />

Kelsie Oberg<br />

Amy Pham<br />

Jessica Polivchuk<br />

Matthew Schafer<br />

Ketelyn Siggelkow<br />

Erika Soley<br />

Christopher Tonita<br />

Jaimie Van Ham<br />

Erika Walker<br />

Shari Woytowich<br />

Bonus Winners<br />

Bretton Hari (1st Place)<br />

David Martin<br />

Stephanie Simpson<br />

FSC logo goes here<br />

6

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