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hm - Aug13 - cover.indd - National Hardwood Lumber Association

hm - Aug13 - cover.indd - National Hardwood Lumber Association

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LEGISLATIVE<br />

LOG<br />

PUTTING FACES ON OUR ISSUES<br />

By Dana Lee Cole, Executive Director – <strong>Hardwood</strong> Federation<br />

“Out of sight, out of mind,” the saying goes. While you can fit the<br />

sentiment into many contexts, when you’re talking about politics, it<br />

is a frightening proposition. Frightening, but fairly accurate. Today<br />

lawmakers are facing so many issues, with such nuanced policy<br />

questions, that staying top of mind with them is as difficult as it is<br />

vital for groups like ours. It’s why not a week goes by that we aren’t in<br />

contact with Members of Congress, but it’s also why the annual Fall<br />

Fly-in is so important.<br />

The Fly-in is the opportunity for us to put real faces – constituent<br />

faces – to the many challenging issues our industry grapples with<br />

every day – from environmental regulations and green building<br />

standards to immigration and tax reform and more. Members<br />

of Congress and their staff do like hearing from the <strong>Hardwood</strong><br />

Federation – we provide them with reliable, accurate, and timely<br />

information on a host of issues – but when a constituent stops what<br />

he or she is doing, puts a job and family on hold to come all the way<br />

to Washington to have their voice heard, that speaks volumes about<br />

the importance of that issue to that constituent. And it’s hard to<br />

replicate that with paid advocates.<br />

Members of Congress tell us time and gain how impressive it is that<br />

the Federation has such active and passionate members; and they tell<br />

us time spent with these involved constituents is extremely valuable<br />

and they view it as extremely helpful and informative.<br />

“Reading about these issues is one thing,” said one Congressional<br />

staffer. “Hearing right from a constituent about how [a particular<br />

piece of] legislation is going to help or hurt his business is<br />

memorable and worthwhile.”<br />

Members of Congress and their staff are very candid with Fly-in<br />

participants and spend time explaining the issues from their point<br />

of view. It’s a learning experience all around!<br />

As in years past, the Fly-in will connect industry leaders with key<br />

lawmakers in Congress, Congressional staff thought leaders, and<br />

important policymakers from the current Administration. Last year<br />

we facilitated more than 50 meetings that helped us secure many<br />

policy wins, from defense of the Lacey Act to important Farm Bill<br />

components, and many more. Participants make solid connections<br />

with staff members that can lead to formal or informal advisory<br />

positions and even invitations to testify before powerful Committees<br />

on behalf of our industry.<br />

And that’s one of the most important aspects of the Fly-in.<br />

Participants are here speaking for their businesses and sharing their<br />

experiences – but more importantly – they are speaking for the entire<br />

industry. It takes a special, selfless and dedicated person to make that<br />

kind of commitment and sacrifice. We know it’s worthwhile – we<br />

wouldn’t ask you to do it if it wasn’t. So please, clear your calendar<br />

for October 30-31 and come put your face to our issues during<br />

another exciting, informative, and essential fall Fly-in.<br />

You may register for the Fly-In and review the agenda at<br />

www.hardwoodfederation.com.<br />

We look forward to seeing you in Washington!<br />

Executive Director Dana Cole can be contacted at<br />

dana.cole@hardwoodfederation.com<br />

or 202-463-2705.<br />

I also think there’s a lot of value for the HF participants as well.<br />

Often you hear about something Congress is doing or considering<br />

and you think to yourself, “Why on Earth are they doing that” The<br />

meetings surrounding the Fly-in are the perfect time to find out.<br />

12 AUGUST 2013 HARDWOOD MATTERS WWW.NHLA.COM

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