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2011 Annual Report<br />
3.2. Principal markets<br />
Sales by product segment<br />
2011 2010<br />
In thousands of euros Amount % Amount %<br />
Document automation 29,581 82% 25,178 77%<br />
Fax servers 4,600 13% 5,238 16%<br />
Host access 2,097 6% 2,288 7%<br />
TOTAL 36,278 100% 32,704 100%<br />
Sales by product sub-segment<br />
2011 2010<br />
In thousands of euros Amount % Amount %<br />
Licenses 4,805 13% 4,678 14%<br />
Maintenance 8,958 25% 9,049 28%<br />
Hardware 936 3% 1,370 4%<br />
Traffic 15,210 42% 12,597 39%<br />
Service 6,369 18% 5,010 15%<br />
TOTAL 36,278 100% 32,704 100%<br />
As document process automation solutions are more widely adopted, traffic sales should continue to experience<br />
sustained growth over <strong>the</strong> coming years.<br />
Sales by country<br />
2011 2010<br />
In thousands of euros Amount % Amount %<br />
France 12,241 34% 10,592 32%<br />
UK 2,464 7% 2,303 7%<br />
Germany 1,931 5% 1,551 5%<br />
Italy 1,195 3% 1,259 4%<br />
Spain 1,035 3% 915 3%<br />
Australia 1,994 5% 2,129 7%<br />
Asia 375 1% 667 2%<br />
USA 15,043 41% 13,288 41%<br />
TOTAL 36,278 100% 32,704 100%<br />
With a geographical mix reflecting <strong>the</strong> overall breakdown of world information technology markets, international<br />
sales account for 66 % of <strong>Esker</strong> revenue. According to different market studies, <strong>the</strong> United States alone<br />
represents more than half <strong>the</strong> global market for professional software. The US is also a market of reference where<br />
<strong>the</strong> major alliances are formed.<br />
The United States contributed significantly to <strong>the</strong> Group's <strong>the</strong> performance with growth of 19% in 2011 to account<br />
for more than 41% of total revenue. US companies are investing significantly in <strong>Esker</strong> solutions which provide<br />
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