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INNOVATING FOR SUSTAINABLE INVESTMENT IN MENA:<br />

THE HAWKAMAH/S&P ESG INDEX 1<br />

Dr. Nasser Saidi<br />

01 February 2011<br />

Excellencies, Ladies and Gentlemen,<br />

Welcome to <strong>the</strong> launch of <strong>the</strong> first ever tradeable MENA-wide Environmental,<br />

Social and <strong>Corporate</strong> Governance Index – <strong>the</strong> S&P-<strong>Hawkamah</strong> Pan Arab ESG Index<br />

(“HASPI”) that ranks and tracks <strong>the</strong> per<strong>for</strong>mance, transparency and disclosure of<br />

regional companies on ESG issues.<br />

This Index is a result of hundreds of man hours of work done by <strong>Hawkamah</strong>, led<br />

by Alec Aaltonen. We have researched hundreds of annual reports, we have<br />

engaged companies and investors <strong>for</strong> <strong>the</strong>ir feedback, and we have organized<br />

awareness raising workshops on <strong>the</strong> importance of ESG. This really has been<br />

pioneering work.<br />

It is <strong>the</strong> result of three organizations working toge<strong>the</strong>r: <strong>Hawkamah</strong>, Standard &<br />

Poor’s , who have provided <strong>the</strong>ir expertise in index construction, and <strong>the</strong><br />

International Finance Corporation – our long-term partner in promoting good<br />

corporate governance, who have not only helped to fund <strong>the</strong> project, but have<br />

shared <strong>the</strong>ir wealth of knowledge in promoting sustainable investment in o<strong>the</strong>r<br />

emerging markets. I want to thank both our partners – S&P and IFC - we are truly<br />

grateful <strong>for</strong> having such committed partners and we look <strong>for</strong>ward to working with<br />

<strong>the</strong>m to build an investor base <strong>for</strong> this Index.<br />

<strong>Hawkamah</strong>’s Mission and Leading <strong>the</strong> Way<br />

<strong>Hawkamah</strong> was set up in 2006 to bridge <strong>the</strong> corporate governance gap in <strong>the</strong><br />

region. The <strong>Institute</strong> was founded by international organizations including <strong>the</strong> IFC,<br />

<strong>the</strong> OECD, <strong>the</strong> World Bank and regional organizations such as Union of Arab Banks<br />

and <strong>the</strong> DIFC Authority. <strong>Hawkamah</strong> grew out of <strong>the</strong> recognition that <strong>the</strong>re needed<br />

1 Opening speech at launch of <strong>Hawkamah</strong>/S&P ESG Index, DIFC, Dubai, 1 st February, 2011.<br />

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to be a regional organization working on <strong>the</strong> ground <strong>for</strong> corporate governance to<br />

achieve buy-in by stakeholders. Since <strong>the</strong>n we have been at <strong>the</strong> <strong>for</strong>efront of <strong>the</strong><br />

corporate governance debate in <strong>the</strong> region.<br />

Much of our work has been about putting corporate governance in <strong>the</strong> agendas of<br />

policy makers. We do not just talk about <strong>the</strong> importance of good corporate<br />

governance in abstract terms, but provide <strong>the</strong> region’s companies and regulators<br />

with practical tools on how to improve corporate governance in <strong>the</strong> region. We<br />

have done this with <strong>the</strong> banking sector, insurance industry and insolvency<br />

regimes, <strong>for</strong> example. We will be issuing a Policy Brief on corporate governance<br />

<strong>for</strong> Islamic Financial Institutions and Guidelines <strong>for</strong> <strong>the</strong> Private Equity industry in<br />

<strong>the</strong> coming weeks. <strong>Hawkamah</strong> is a ‘think and do’ tank!<br />

In <strong>the</strong> early days, we became accustomed to hearing two things: 1) <strong>the</strong> region<br />

needs good corporate governance 2) but that <strong>the</strong> region is not ready <strong>for</strong> re<strong>for</strong>m.<br />

But by engaging government & industry in our work, by conducting surveys and<br />

studies, we have created regional benchmarks which have acted as catalysts <strong>for</strong><br />

re<strong>for</strong>m.<br />

<strong>Hawkamah</strong>’s research indicates that <strong>the</strong>re have been significant improvements in<br />

corporate governance in <strong>the</strong> region in just a few short years. Although we still<br />

have issues with implementation, <strong>the</strong> concept & principles of corporate<br />

governance are now well accepted across <strong>the</strong> region. Regulators and companies<br />

have taken substantial steps, albeit from a low base, to improve <strong>the</strong>ir practices.<br />

Just looking at <strong>the</strong> GCC, in <strong>the</strong> past two years, corporate governance codes <strong>for</strong><br />

listed companies have been issued in Qatar, <strong>the</strong> UAE and Bahrain. Last year both<br />

<strong>the</strong> Saudi and Omani Capital Market Authorities set up corporate governance<br />

units to ensure proper implementation and compliance with <strong>the</strong>ir governance<br />

codes. We also welcome Kuwait’s ef<strong>for</strong>ts in establishing a Capital Market<br />

Authority, promising a new era of governance <strong>for</strong> Kuwaiti markets.<br />

As with our previous initiatives to bridge <strong>the</strong> corporate governance gap in <strong>the</strong><br />

region, HASPI is both ambitious and groundbreaking. Firstly, environmental and<br />

social factors are linked with corporate governance factors. For <strong>the</strong> first time in<br />

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<strong>the</strong> region, <strong>the</strong>se factors have been extensively quantified and translated into a<br />

series of scores measuring <strong>the</strong> reporting practices of MENA companies.<br />

The S&P-<strong>Hawkamah</strong> Pan Arab ESG Index includes <strong>the</strong> top 50 MENA companies<br />

based on <strong>the</strong>ir per<strong>for</strong>mance on nearly 200 ESG metrics, when compared to <strong>the</strong>ir<br />

regional peers. The constituents of <strong>the</strong> Index are drawn from a universe of <strong>the</strong><br />

150 largest and most liquid companies listed on <strong>the</strong> national stock exchanges of<br />

11 markets: Bahrain, Egypt, Jordan, Lebanon, Kuwait, Morocco, Oman, Qatar,<br />

Kingdom of Saudi Arabia, Tunisia and <strong>the</strong> United Arab Emirates. HASPI ranks<br />

MENA companies on nearly 200 ESG Issues Including carbon emissions, water and<br />

energy consumption, employee health and safety, community investment,<br />

charitable giving, financial reporting and auditing, Board independence and<br />

executive remuneration. Ms Alka Banerjee from S&P will cover <strong>the</strong> specifics of <strong>the</strong><br />

methodology in her presentation. The methodology has been proven through <strong>the</strong><br />

development of similar ESG indexes in Brazil, India and China.<br />

Responsible Investing<br />

The development of HASPI is a response to a number of regional and global<br />

developments. The first is <strong>the</strong> global financial crisis. It is now recognized that <strong>the</strong><br />

financial crisis was essentially a result of corporate governance failures and<br />

malpractices on multiple levels. Indeed, <strong>the</strong> recent 576-page report by <strong>the</strong> US<br />

government’s financial crisis inquiry commission, states that <strong>the</strong> 2008 financial<br />

meltdown was avoidable and largely caused by unnecessary risk-taking, corporate<br />

mismanagement and inept regulation.<br />

Most of <strong>the</strong> blame <strong>for</strong> <strong>the</strong> financial crisis can be placed on governance failures at<br />

<strong>the</strong> senior management level, on board level and on <strong>the</strong> regulatory level. But<br />

investors are waking up to <strong>the</strong> fact that firstly corporate governance concerns<br />

were not adequately incorporated into <strong>the</strong>ir investment decisions, and secondly<br />

that <strong>the</strong>y were not fulfilling <strong>the</strong>ir duties as share owners in pushing <strong>for</strong> corporate<br />

governance improvements in <strong>the</strong>ir investee companies.<br />

In <strong>the</strong> epicenters of <strong>the</strong> financial crisis – <strong>the</strong> US and UK, <strong>the</strong> emerging new<br />

corporate governance framework places much responsibility on <strong>the</strong> shoulders of<br />

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investors <strong>for</strong> monitoring <strong>the</strong> governance practices in <strong>the</strong> companies <strong>the</strong>y invest in.<br />

In <strong>the</strong> UK <strong>for</strong> example, <strong>the</strong> regulator has issued a Stewardship Code – a<br />

counterpart to <strong>the</strong>ir <strong>Corporate</strong> Governance Code that applies to shareholders,<br />

ra<strong>the</strong>r than companies. A similar Code is under development in South Africa and<br />

on <strong>the</strong> European level.<br />

I call <strong>for</strong> <strong>the</strong> GCC countries, who are capital exporting countries and major global<br />

investors, to develop similar guidelines. We must change investment policies to<br />

become active -if not activist- share owners and not passive shareholders!<br />

Investors are also recognizing <strong>the</strong> importance of incorporating environmental and<br />

social criteria corporate governance criteria in <strong>the</strong>ir investment decision-making<br />

processes. For today’s long-term investors, i.e., <strong>the</strong> SWFs, Islamic financial<br />

industry, pension funds, <strong>the</strong> providers of patient capital, investment risk is linked<br />

not only to whe<strong>the</strong>r a company is well-governed with strong internal controls and<br />

auditing processes, but also to whe<strong>the</strong>r it manages relationships with its<br />

employees, customers and <strong>the</strong> communities in which it operates, and has a strong<br />

regard <strong>for</strong> <strong>the</strong> environmental impact of its business.<br />

It is now generally accepted that ESG issues can have medium & long-term<br />

consequences <strong>for</strong> a company’s financial per<strong>for</strong>mance. The recent BP Gulf of<br />

Mexico oil spill, which halved <strong>the</strong> company’s share price in a couple of weeks, is a<br />

prime illustration of <strong>the</strong> risks of neglecting ESG. To put it simply, incorporating<br />

ESG in <strong>the</strong> investment decision process is good <strong>for</strong> <strong>the</strong> bottom line.<br />

This thinking or what has become known as responsible investment or sustainable<br />

investment is becoming increasingly part of <strong>the</strong> mainstream in <strong>the</strong> global<br />

investment community. In <strong>the</strong> past four years, 800 institutions across <strong>the</strong> world<br />

have signed up to <strong>the</strong> United Nations Principles <strong>for</strong> Responsible Investment.<br />

These signatories represent around USD 22 trillion of assets, which is more than<br />

10% of total global capital markets. This trend is set to continue. The Responsible<br />

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Investment market is <strong>for</strong>ecast to grow to account <strong>for</strong> 15-20% of <strong>the</strong> total global<br />

market by 2015. 2<br />

Tapping into <strong>the</strong> SRI investments/ Tool <strong>for</strong> international institutional investors<br />

We are currently witnessing a significant global flow of capital from <strong>the</strong><br />

developed markets to <strong>the</strong> emerging markets driven by <strong>the</strong> quest <strong>for</strong> higher<br />

returns and <strong>the</strong> pumping of liquidity by <strong>the</strong> Fed and o<strong>the</strong>r central banks. But our<br />

region is overlooked by global investors. The MENA region tends to be better at<br />

exporting capital than retaining and importing capital. But attracting international<br />

institutional investors is particularly important <strong>for</strong> <strong>the</strong> region in that ‘patient<br />

capital’ tends to dampen market volatility and deepens <strong>the</strong> sophistication of<br />

markets with more efficiently priced stocks.<br />

Market perceptions and expectations of returns and risks determine where global<br />

capital will flow, and, ceteris paribus, it will flow to where it is best protected.<br />

Global capital flows will generally avoid markets where investor protection is<br />

perceived as weak or uncertain – and this is <strong>the</strong> general perception of <strong>the</strong> MENA<br />

markets.<br />

Although ESG reporting among <strong>the</strong> regional companies on <strong>the</strong> whole is weak<br />

when compared to o<strong>the</strong>r emerging markets, <strong>the</strong> companies included in <strong>the</strong> HASPI<br />

stand out as <strong>the</strong> better per<strong>for</strong>ming companies. In o<strong>the</strong>r words, <strong>the</strong> ESG Index is a<br />

useful tool <strong>for</strong> institutional investors in identifying MENA companies with strong<br />

ESG practices.<br />

Of course, a company’s inclusion in HASPI is not a guarantee that fraud,<br />

governance scandals or environmental disasters will not happen. But it provides<br />

an extra layer of assurance. In <strong>the</strong>se turbulent times, fund managers need that<br />

extra layer of assurance. And <strong>the</strong>n <strong>the</strong>re is <strong>the</strong> human dynamic - a fund manager<br />

will face many awkward questions from investors if he or she decides to invest in<br />

2 See Booz & Co.<br />

http://investmentadvisor.com/Issues/2009/September%202009/PublishingImages/Whitepaper_ResponsibleInvest<br />

ing.pdf<br />

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a company that is not part of <strong>the</strong> Index, which <strong>the</strong>n experiences an ESG-related<br />

incident! Neglect ESG at your own peril!<br />

International institutional investors tend to be wary of <strong>the</strong> MENA region because<br />

of our poor track record in transparency, ESG disclosure and reporting. The<br />

<strong>Hawkamah</strong>/S&P Index addresses <strong>the</strong> elephant in <strong>the</strong> room, and identifies <strong>the</strong><br />

companies that go <strong>the</strong> extra mile in ESG reporting. The reporting has a “signaling<br />

effect”, acting as a proxy <strong>for</strong> good management. The potential is large: <strong>the</strong> IFC<br />

estimates that MENA assets under management related to sustainability are in<br />

excess of $54 billion, greater than in India or China.<br />

SRI and Regional Investors<br />

Socially responsible investing is yet to take off among <strong>the</strong> region’s institutional<br />

investors. For example, <strong>the</strong>re are only two UNPRI signatories in <strong>the</strong> MENA,<br />

<strong>Hawkamah</strong> being <strong>the</strong> first. Abraaj Capital, one of <strong>Hawkamah</strong>’s partners, remains<br />

<strong>the</strong> only investor in <strong>the</strong> region to sign up to <strong>the</strong> Principles. I urge all regional<br />

investors to adopt <strong>the</strong>se Principles and <strong>Hawkamah</strong> is more than happy to<br />

facilitate this process.<br />

The underdeveloped state of responsible investing is not particularly surprising,<br />

given that ESG is a relatively new concept in <strong>the</strong> region. Though investors in <strong>the</strong><br />

region do acknowledge <strong>the</strong> importance of ESG <strong>for</strong> sustainable and lower return<br />

volatility, ESG factors are not <strong>for</strong>mally integrated in <strong>the</strong> investment process. Part<br />

of this is due to unavailability of data and indicators, lack of know-how, lack of<br />

governance specialists within investment houses, and because it is a difficult task<br />

to assign a numerical figure to governance criteria.<br />

That is why <strong>the</strong> S&P/<strong>Hawkamah</strong> Index is particularly useful to <strong>the</strong> region’s<br />

investors. HASPI is based on <strong>the</strong> tried and tested methodology of two earlier<br />

indices – one in India and <strong>the</strong> o<strong>the</strong>r in Egypt- both of which have outper<strong>for</strong>med<br />

<strong>the</strong> market benchmark. HASPI, in o<strong>the</strong>r words, is a useful tool <strong>for</strong> <strong>the</strong> region’s<br />

investors as a way to incorporate ESG factors in <strong>the</strong>ir investment process.<br />

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The ESG Index and Listed Companies<br />

HASPI is not only a tool <strong>for</strong> investors, but also <strong>for</strong> companies. <strong>Hawkamah</strong> believes<br />

in providing incentives <strong>for</strong> per<strong>for</strong>mance. Inclusion in <strong>the</strong> Index provides public<br />

recognition <strong>for</strong> <strong>the</strong> region’s companies of <strong>the</strong>ir ESG practices. But <strong>the</strong> Index is<br />

more than just a badge of honor. As <strong>the</strong> SRI movement spreads among <strong>the</strong><br />

investment community, capital will start flowing towards companies with better<br />

ESG reporting, <strong>the</strong>reby improving <strong>the</strong>ir access to external capital.<br />

It also sets <strong>the</strong> benchmark <strong>for</strong> companies <strong>for</strong> <strong>the</strong> type of ESG or sustainability<br />

reporting expected by long-term investors. I encourage <strong>the</strong> region’s stock<br />

exchanges and regulators to pay heed to this new benchmark and mandate<br />

improved sustainability reporting by <strong>the</strong> companies <strong>the</strong>y are listing & supervising.<br />

ESG reporting should be part of listing criteria.<br />

The Ultimate Beneficiaries<br />

So far I have mentioned a number of reasons why <strong>Hawkamah</strong> started <strong>the</strong><br />

development of this Index with our partners - I have highlighted <strong>the</strong> link between<br />

ESG and long-term per<strong>for</strong>mance, how ESG is good <strong>for</strong> <strong>the</strong> bottom line, how <strong>the</strong><br />

Index will potentially help attract long-term international institutional investors to<br />

<strong>the</strong> MENA, which in turn will help deepen our markets and make <strong>the</strong>m more<br />

efficient. But <strong>the</strong> ultimate beneficiaries of our companies practicing better ESG<br />

and of our investors adopting ESG criteria are all of us, including future<br />

generations.<br />

The MENA region is also particularly vulnerable to climate change. We live in<br />

some of <strong>the</strong> most fragile ecologies on earth. We are one of <strong>the</strong> most vulnerable<br />

regions to warming, reduced precipitation and rise in sea levels. Water supply<br />

sources in <strong>the</strong> Arab world, two-thirds of which originate outside <strong>the</strong> region, are<br />

being stretched to <strong>the</strong>ir limits. The level of water scarcity is <strong>the</strong> highest in <strong>the</strong><br />

world and is rapidly growing, threatening to lead to confrontation, to ‘water<br />

wars’.<br />

A recent report by <strong>the</strong> Arab Forum <strong>for</strong> Environment and Development stated that<br />

<strong>the</strong> Arab world will be facing severe water shortages as early as 2015, as <strong>the</strong><br />

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annual per capita share will be less than 500 cubic meters. This is less than 10% of<br />

<strong>the</strong> world’s average. The same report warned that without fundamental changes<br />

in policies and practices, <strong>the</strong> situation will get worse, with drastic social, political<br />

and economic ramifications.<br />

Global models predict sea levels rising from about 0.1 to 0.3 meters by <strong>the</strong> year<br />

2050 and from about 0.1 to 0.9 meters by 2100. For MENA, <strong>the</strong> social, economic,<br />

and ecological impacts are expected to be relatively higher compared to <strong>the</strong> rest<br />

of <strong>the</strong> world. Low-lying coastal areas in Tunisia, Lebanon, Qatar, Libya, UAE,<br />

Kuwait, and particularly Egypt are at particular risk.<br />

Adding to environmental stress & damage, <strong>the</strong> MENA region is becoming a<br />

significant contributor in terms of greenhouse emissions. Currently it represents<br />

about 6% of global greenhouse gas emissions, but we have <strong>the</strong> fastest rising<br />

regional per capita emissions in <strong>the</strong> world. The region’s emissions grew five times<br />

faster than <strong>the</strong> global average from 1990-2005.<br />

We can easily imagine <strong>the</strong> impact of an oil spill similar to <strong>the</strong> one in <strong>the</strong> Gulf of<br />

Mexico happening here. The damage would be an environmental and human life<br />

threatening calamity, an ecocide. The Gulf here is our livelihood. We must ensure<br />

that our governments and companies are doing <strong>the</strong>ir best to manage and<br />

minimize <strong>the</strong>ir environmental risks. For <strong>the</strong> sustainability, not only of our<br />

investments and companies, but of our region and way of life, <strong>for</strong> intergenerational<br />

equity – we need to start taking ESG seriously.<br />

We must do so by supporting initiatives such as HASPI, but o<strong>the</strong>r initiatives as well<br />

such as <strong>the</strong> work of <strong>the</strong> Clean Energy Business Council, which aims to stimulate<br />

investment in <strong>the</strong> development and deployment of <strong>the</strong> world’s best clean energy<br />

technologies in our region.<br />

As <strong>the</strong> World Bank reminds us, <strong>the</strong> economic costs of environmental degradation<br />

are high in our region, varying from 2.1 percent of gross domestic product (GDP)<br />

in Tunisia, to as high as 7.1 percent of GDP in Iran. “This high cost of<br />

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environmental degradation spills into public finances, household budgets, <strong>the</strong><br />

competitiveness of <strong>the</strong> economy, and inter-generational equity.” 3<br />

Conclusion<br />

For <strong>Hawkamah</strong>, <strong>the</strong> rationale <strong>for</strong> developing HASPI is to address investor concerns<br />

about ESG practices in <strong>the</strong> MENA companies and raise awareness among regional<br />

companies and market players of <strong>the</strong> need <strong>for</strong> better ESG practices to attract<br />

patient capital, as well as to address core environmental and societal challenges,<br />

in <strong>the</strong> light of international best practice and standards. In essence, HASPI should<br />

be viewed as a useful benchmark <strong>for</strong> corporate sector re<strong>for</strong>m in <strong>the</strong> region. It<br />

aligns both <strong>the</strong> incentives to build our markets and societies, with <strong>the</strong> need to<br />

modernize our corporations by providing market incentives to corporate actors<br />

and regulators.<br />

Beyond this launch, more work needs to be done. <strong>Hawkamah</strong> stands ready to<br />

work with <strong>the</strong> region’s regulators, its stock markets and companies to improve<br />

our ESG practices.<br />

Thank you <strong>for</strong> your time and support.<br />

3 See World Bank “Sector Brief - Environment in MENA" http://go.worldbank.org/CUS7GMVHM0<br />

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