You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
“Being able to personalize a bear at our own Build-A-Bear Workshop will allow our patients to work<br />
through many feelings related to <strong>the</strong>ir illness or injury,” said Jill Koss, director of Family Support<br />
Services for <strong>Cook</strong> Children’s. “Being able to choose <strong>the</strong>ir animal, use <strong>the</strong>ir own voice to create a<br />
message and <strong>the</strong>n have a heart ceremony is a powerful experience for patients and siblings<br />
alike.”<br />
Along with <strong>the</strong> comfort provided by <strong>the</strong> stuffed animal, bringing a Build-A-Bear<br />
Workshop to <strong>Cook</strong> Children’s made financial sense. Each year, more than 3.3 million<br />
people enter <strong>the</strong> doors of <strong>the</strong> medical center. And, with <strong>the</strong> recent expansion at<br />
<strong>Cook</strong> Children’s, even more visitors are anticipated. The leadership team at<br />
<strong>Cook</strong> Children’s embarked on a retail assessment plan three years ago. The plan<br />
included talking to families, patients, physicians and staff members to learn <strong>the</strong><br />
types of retail stores <strong>the</strong>y wanted to see in <strong>the</strong> medical center.<br />
The assessment showed a need for more food and drink options, which<br />
led to a Starbucks in <strong>the</strong> medical center. The Starbucks was an immediate<br />
success, selling three times <strong>the</strong> volume expected. To meet <strong>the</strong> growing<br />
need for food items, a Chick-fil-A ® will be housed at <strong>the</strong> expanded medical<br />
center. <strong>Cook</strong> Children’s also has plans for a retail pharmacy within <strong>the</strong><br />
medical center to help educate families needing medicine for <strong>the</strong>ir children<br />
and offer <strong>the</strong> convenience of getting <strong>the</strong> medication immediately<br />
after <strong>the</strong> prescription.<br />
All of <strong>the</strong>se new amenities are designed to make<br />
<strong>the</strong> time spent at <strong>Cook</strong> Children’s better for families,<br />
patients and staff. But in addition to adding more<br />
convenience, <strong>the</strong> leadership team wanted to add<br />
more fun! At <strong>Cook</strong> Children’s, we never forget that we<br />
are a pediatric health care organization. One of <strong>the</strong><br />
stores mentioned throughout <strong>the</strong> survey was Build-A-<br />
Bear, which also happens to be a favorite of Nancy<br />
Cychol, <strong>the</strong> president of <strong>Cook</strong> Children’s Medical<br />
Center.<br />
“The partnership between <strong>Cook</strong> Children’s and<br />
4 Children’s Promise | The magazine of <strong>Cook</strong> Children’s