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Build-A-Bear is a perfect one,” Cychol said. “Build-A-Bear gives<br />
kids an experience <strong>the</strong>y will cherish for <strong>the</strong> rest of <strong>the</strong>ir lives. It<br />
fits perfectly with our promise to improve <strong>the</strong> health of children<br />
because it takes more than doctors and medication to help kids<br />
feel better. We saw <strong>the</strong> integration of our two organizations as<br />
an enhancement to our community, and a fun addition to our<br />
medical center.”<br />
Over <strong>the</strong> next couple of years, a relationship developed<br />
between <strong>Cook</strong> Children’s and Build-A-Bear, beginning with<br />
Chief Development Bear John Hogan flying from St. Louis to<br />
Fort Worth to visit <strong>Cook</strong> Children’s, learn about its culture and<br />
determine if a partnership would be a good idea. Hogan returned<br />
home with a glowing report, and <strong>the</strong> foundation of <strong>the</strong> relationship<br />
was formed.<br />
“We are very excited to partner with <strong>Cook</strong> Children’s in bringing<br />
Build-A-Bear Workshop to <strong>the</strong> medical center,” said Maxine Clark<br />
founder and chief executive bear of Build-A-Bear Workshop.<br />
“When kids are sick or injured, making a new furry friend is a<br />
great way to take <strong>the</strong>ir mind off of <strong>the</strong>ir treatment and a teddy<br />
bear hug can help <strong>the</strong>m feel better. We’re proud that Build-A-Bear<br />
Workshop can be one of <strong>the</strong> ‘pawsitive’ experiences that<br />
<strong>Cook</strong> Children’s offers to <strong>the</strong> children <strong>the</strong>y help.”<br />
While <strong>the</strong> additions of <strong>the</strong> new retail shops will enhance a<br />
family’s stay, <strong>the</strong>y also serve an important purpose in helping fund<br />
<strong>Cook</strong> Children’s, a not-for-profit organization. All of <strong>the</strong> stores at<br />
<strong>the</strong> medical center are owned and operated by <strong>Cook</strong> Children’s.<br />
So, each time a coffee is purchased at Starbucks and a private<br />
party is held or furry friend is built at Build-A-Bear, that money<br />
feeds directly back into <strong>Cook</strong> Children’s. By adding <strong>the</strong>se and<br />
o<strong>the</strong>r various stores, <strong>Cook</strong> Children’s will also create jobs, helping<br />
<strong>the</strong> community from that standpoint.<br />
“Traditional health care administrative types probably would not<br />
incorporate a Build-A-Bear in <strong>the</strong> business model,” Stan Davis,<br />
vice president of <strong>Cook</strong> Children’s Facility and Ancillary Services,<br />
said. “A retail pharmacy Sure that makes sense. But a Build-<br />
A-Bear doesn’t fit in <strong>the</strong> normal DNA of a pediatric health care<br />
organization. But why not That’s what I love about<br />
<strong>Cook</strong> Children’s. That’s what we’re about. Let a child be a<br />
child. Being sick shouldn’t prevent <strong>the</strong>m from focusing on <strong>the</strong>ir<br />
childhood and being a kid.”<br />
To build a bear or plan a party,<br />
call <strong>Cook</strong> Children’s Build-A-Bear<br />
Workshop at 682-885-2327.<br />
Mon-Fri, 10 a.m.-7 p.m.<br />
Sat, 10 a.m.-6 p.m.<br />
Sun, Noon-6 p.m.<br />
www.cookchildrens.org | Summer 2011 5