Unique Magazine July 2013

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C H E L T E N H A M
Local community and business magazine
for you. by you.
Your community, your magazine...
Welcome to our first issue > July 2013
Inside: Local stories,
people and businesses
PAGE 4 PAGE 9 PAGE 10
Local events
PAGE 12 PAGE 14 PAGE 7
Rapid Sales Growth
PAGE 15 Theo Ross
PAGE 5 PAGE 6
Sales Coach
get involved
m. 07973 898982
e. theo@smbc13.co.uk www.smbc13.co.uk
scan or browse...
smbc13 Business Card v2.indd 1 20/02/2013 14:27
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unique introduction
“
Hello and welcome to the first edition of Unique Cheltenham
the Community Business Magazine. My reasons for starting
Unique were to assist people to find business/trades people
they can trust to work on their home/car etc. Also as a
business owner myself I want to encourage people to buy
local and develop that relationship based on trust and quality.
Unique will also include local stories and community events,
please email your stories to me on sales@smbc13.co.uk.
”
It’s fun to be unique
Steve Taylor, Founder
inside...
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PAGE 14
PAGE 15
charity
business coaching
printing
business security
advertising benefits
coffee and cake
charity
recommendations
photography
business of the month
what’s on
recruitment
PAGE 21
PAGE 22
PAGE 23
PAGE 23
PAGE 23
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PAGE 24
PAGE 25
PAGE 26
PAGE 31
PAGE 38
PAGE 42
pubs
wedding venue
hairdressers
fashion
spa
jobs
business
car sales
car repair
car cleaning
childcare
schools
uniquecheltenham.co.uk
page 3

Winston’s Wish is
asking runners to put
their best foot forward
for Cheltenham’s
Half Marathon 2013.
Winston’s Wish, the leading charity for childhood bereavement, is very excited to have been
nominated as the official charity partner for the new Cheltenham Half Marathon. Runners will hit
the streets on Sunday 15 September through the very heart of Cheltenham in this exciting new
race. Runners who join Team Winston will be helping to raise vital funds to support specialist
bereavement care for children confronted by the death of a parent or sibling.
Catherine Ind, Acting Chief Executive at Winston’s Wish said: “We are honoured to be involved
with this new half marathon and for it to be on our doorstep! This is a great challenge and we hope
people will be inspired to run, raise money for Winston’s Wish and give bereaved children hope and
confidence for a brighter future. We are looking forward to supporting all our runners and cheering
them on as they cross the finish line!”
With months to go before the big day, there’s plenty of time to train for the race, even for complete
beginners. Our runners always find that running for a charity provides that extra motivation and
inspiration to stick to a fitness plan. Winston’s Wish has a wonderful running ethos and we will
be there throughout your race journey providing support, training advice as well as cheers and
encouragement on race day.
We believe that Cheltenham’s wide streets and beautiful tree lined regency architecture provide the
perfect running track for a traffic-free road race. The proposed route has even been designed to be
mainly flat, to suit all abilities; meaning no excuse, this is definitely an event not to be missed!
Each year over 24,000 children will receive the life changing news that their parent or sibling has
died. With the support of Team Winston runners, Winston’s Wish will continue to strive to meet the
ever increasing demand on its services. Winston’s Wish supports many thousands of children
and their families every year through our in depth, specialist
bereavement programmes.
For more information visit www.winstonswish.org.uk.
To join Team Winston and be a part of this exciting new event then
don’t delay, email community@winstonswish.org.uk or call 01242
515157 today and bag your place before they are all snapped up!
page 4
uniquecheltenham.co.uk/charity

Rapid Sales Growth
Theo Ross
Cheltenham’s Sales Premier Coach Business Coaching Service
m. 07973 898982
e. theo@smbc13.co.uk www.smbc13.co.uk
Quality Mentoring Service which includes a
Free Initial Business Meeting
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SMBC13 Monthly Package includes :
• Business coach works one day in your business to
understand your business firsthand
• Bespoke Action Plan with 3/4 key business drivers
created for the business owner
• SMBC13 available to business owner for one
month to discuss any issues
• SMBC13 Business Partners available to clients i.e
Accountant, Marketing & Design etc
• Follow up meeting with business owner to review
their progress on Action Plan
Business Coaching is vital for an objective
view of your business today.
For more information or a Quote Call
SMBC13 on 07749 325043
uniquecheltenham.co.uk/businesscoaching
page 5

DON’T
THROW
MONEY
DOWN
THE DRAIN
Reduce your overheads...
Cost effective advertising, print and web solutions.
Call us now on 01242 306101
www.cheltenhamgraphicdesign.com
page 6
uniquecheltenham.co.uk/printer

uniquecheltenham.co.uk/businesssecurity
page 7

Local business directory
FREE
C H E L T E N H A M
for you.
by you.
unique advertising benefits
• Independent • Local • Targeted • Fresh & interesting
1) 10,000 Magazines delivered directly to your ideal customer,
magazine delivered to Tivoli, Montpellier etc
2) Opportunity to attend monthly networking meeting for FREE
with other business owners, build your network contacts
3) Online community website, building your links with customers
4) Advertising via Social Media Linked In, Facebook and Twitter
5) Use a specific Call Tracker Telephone number, so you know
exactly how much business you make from advertising with Unique
6) Customer Testimonial page in magazine and website - Added
Kudos for your brand
7) No business competitor in the magazine, only 1 plumber, 1
builder etc
8) Unique also carry out a customer satisfaction survey on two of
your customers every month you place an advert.
Try Unique for £250 for all of these benefits? Or carry on
with same advertising and get exactly the same results!
To advertise contact Steve Taylor 07749 325043
page 8
uniquecheltenham.co.uk/advertising-benefits

uniquecheltenham.co.uk/coffeeandcake
page 9

Hilary and Rob of Emmaus Cheltenham
a unique approach to homelessness
Tucked down Henrietta Street,
behind the Brewery the Emmaus
Charity Shop might look like any
other, selling furniture, bric a brac
and clothing. But did you know that
this shop is part of an international
movement that has a UNIQUE
approach to homelessness?
Emmaus Gloucestershire is one of 26
communities in the UK providing homeless
people with a place to live and work.
The shop in Cheltenham is one of four in
Gloucestershire that supports 23 formerly
homeless people, called companions. It is
UNIQUELY staffed - in return for board and
lodging companions give up the right to state
benefits and work 40 hours in the shops and
furniture warehouse.
We have a UNIQUE way of using the surplus
that we generate – we give it to others
who need it more than we do. This can be
local charities, individual families in need,
and international aid projects. Currently we
are supporting homelessness services in
Gloucestershire and several projects in India.
It’s not about the money we generate and
the excellent shops we provide in four
communities, it is about changing lives.
We have believe that in helping others we
help ourselves, and that meaningful work
restores dignity and inclusion in society.
The perception of people who are homeless
is that they are a drain on society, but the
residents of Emmaus Communities turn this
perception on its head. Not only do they work
to support themselves, but they also work to
help others.
It is a UNIQUE and successful business
run much like a co-operative. All goods
are donated and are sold on at low prices
with a high turnover of stock. We don’t
sell new goods or pay for our stock. The
people of Gloucestershire generously give
their unwanted goods and larger items are
collected free of charge. Emmaus rarely
says no to goods offered and we dispose of
the things we can’t sell in way that doesn’t
damage the environment – last year we
saved 415 tonnes from landfill.
It is a UNIQUE business and successful
business model. In 2011 UK research
(Just Economics) forecast a Social Return
on investment (SROI) of £11 for every £1
invested. The savings to taxpayers for every
companion living and working at Emmaus
Gloucestershire is calculated to be £47,442.
The first Emmaus Companion, living with
the founder Abbé Pierre in 1948 in France
helped to build temporary homes for those
in need, first in the priest’s own garden,
then wherever land could be bought or
scrounged. He later said; “Whatever else
he might have given me - money, home,
somewhere to work - I’d have still tried to kill
myself again. What I was missing, and what
he offered, was something to live for.”
It’s UNIQUE – but it works! It works because
companions work 40 hours a week to make
us independent and surplus generating. It
works because the people of Cheltenham
and Gloucestershire provide us with the
goods to sell and come and buy from us.
Most importantly it works because we work
for others and make a difference to lives
home and abroad.
visit us at 19 Henrietta St Cheltenham GL50 4AA Tel: 01242 269734
page 10
uniquecheltenham.co.uk/emmaus

“
unique recommendations
Voted for by
customers and readers
These are just a selection of the many
customer testimonials provided from
our advertisers, which just goes to
show how unique they are.
”
THIS MONTH’S TOP 3 LOCAL
BUSINESSES AS VOTED BY THEIR
CUSTOMERS AND UNIQUE READERS.
1. XXXXXXXXXXXXXX
2. XXXXXXXXXXXXXX
3. XXXXXXXXXXXXXX
Rapid Sales Growth
Theo Ross
“SMBC13 were brilliant their honest no nonsense approach really impressed
Sales Coach
m. 07973 898982
me, and the marketing ideas were both innovative and great value for money.
e. theo@smbc13.co.uk www.smbc13.co.uk
I will be recommending SMBC13 to my business contacts.”
smbc13 Business Card v2.indd 1 20/02/2013 14:27
Property & Poolcare, Cheltenham
THIS IS AN EXAMPLE PAGE
“Cheltenham Printing offer exactly the type of service we need, quick on
budget printing delivered by a great team who are always happy to speak with
us. We would recommend them to anyone.”
Clanfield Guttering, Bampton
Please let us know of anyone who has given you excellent service,
please email us at sales@smbc13.co.uk
uniquecheltenham.co.uk/cheltenham-directory
page 11

page 12
uniquecheltenham.co.uk/photographer

unique
business of
the month...
Rapid Sales Growth
Theo Ross
Sales Coach
Every month we choose our business m. of 07973 the 898982 month and
create this feature highlighting a great local company.
This month we have chosen SMBC13.
e. theo@smbc13.co.uk www.smbc13.co.uk
smbc13 Business Card v2.indd 1
SMBC13 is a business consultancy which concentrates on accelerating clients sales immediately to
increase their profits. They work with small and medium sized companies where they give them an
honest appraisal on how they see their business strengths and weaknesses and how they can take
them to the next level.
SMBC13 help business owners from evaluating their business plan/strategy and then create a
Bespoke Action Plan with 3/4 key drivers to ramp up your Sales and Profits. They then review and
recommend a marketing plan and reduce costs into the business.
They work with business owners on short-term one-off activities or can work within the business to
achieve long-term profitability.
SMBC13 specialise in:
Rapid Sales Growth
Business Coaching
Rapid Sales Growth
Marketing Strategy
Social Media
Steve Taylor
Owner of SMBC13
Areas of expertise:
Rapid Sales Growth
Identifying key money making drivers
Excellent Customer Service
Business networking
Improving Small and medium sized businesses
Call smbc13 on 01242 699752 (don’t forget to mention unique!)
“At unique we like SMBC13 because they help other local
businesses. Local businesses and shops are an important part
of our community and we need to support them!”
Find out more, visit... smbc13.co.uk
uniquecheltenham.co.uk/business
page 13

unique cheltenham
events in July
A selection of events & happenings
in the local community including
business launches and functions:
Everyman Theatre
Cheltenham
Save The Last Dance for me Mon 1st July - Sat 6th July
Gloucestershire Dance Festival
Tue 9th July
Cole Porter Song Book
Wed 10th July - 13th July
Counterfeit Stones
Wed 10th July
Dancing Queen
Thu 11th July
Motown Show
Fri 12th July
_____________________________________________________
National Trust Lodge Park
(Booked via Everyman Theatre )
The Barber of Seville
Candelit Opera Gala
GL54 3PP
Fri 12th July
Sat 13th July
Got an event you want to see featured here?
Please email us at sales@smbc13.co.uk
page 14
uniquecheltenham.co.uk/cheltenham-news

UK’S ONLY INDEPENDENT SPECIALIST
AUTOMOTIVE & CUSTOMER SERVICE RECRUITER
Charles Ford Recruitment are an honest and client
focused recruitment company. We offer our clients
several different recruitment packages, we can help
in the following sectors:
Automotive Customer Service Administration
All candidates can come with a 12 Month Guarantee
Call Steve @ Charles Ford today on
01242 699752 or 07731 899854
Charles Ford Recruitment taking the hassle out of Recruitment
Special Offer for Unique
CV Rewriting Service, rewrite your CV for only £50 (£75 RRP)
Just email your CV to sales@charlesfordrecruitment.com.
Call Steve @ Charles Ford on 07731 899854 for more information reference payment.
uniquecheltenham.co.uk/recruitment
page 15

C H E L T E N H A M
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• Local Events and
Cheltenham people’s stories
Email us with your news!
• Quality local trades people
that you can trust
We only feature businesses we trust.
• What’s going on in
Cheltenham
Got an event? Let us know!
• Guest Speakers
Features from local people and business
Take a look inside and get involved
Please email your stories to sales@smbc13.co.uk
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