âThe Journey is Better Than the Innâ Miguel de Cervantes

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1. Merchandise to

the market

2. Execute on the

“Universals”

3. Approach labor

as sales driver,

not a cost driver

4. Aggressively

seize the

opportunity

5. Learn from the

food shows,

farmers markets,

etc

6. What the best in

class are doing?

Solutions

Hispanics and Convenience Stores - Hispanic Retail 360

Sonia Quiroga Thomas Spanish Waves - Hispanic Retail 360

Roberto Ruiz Univision Communications Inc. - Hispanic Retail 360

Registered Attendees - Hispanic Retail 360

1. Merchandise to the market 2. Execute on the “Universals” 3. Approach labor as sales driver, not a cost driver 4. Aggressively seize the opportunity 5. Learn from the food shows, farmers markets, etc 6. What the best in class are doing? Solutions

1. Upscale is among the fastest growing segments Hispanic growth 2. Generational Forces 3. No one supplier accounts for more than 13% of sales 4. Non-Hispanics crave authentic Hispanic cuisine 5. Mega trends moving into Hispanic “wheel-house” Source: 2012 Hispanic Consumer Insights Team

Page 1 and 2: “The Journey is Better Than the I
Page 4 and 5: 140 120 130 100 80 60 40 20 50.5 66
Page 6 and 7: Source: U.S. Census 2010
Page 10 and 11: 1. Generations X and Y control more

âThe Journey is Better Than the Innâ Miguel de Cervantes

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âThe Journey is Better Than the Innâ Miguel de Cervantes