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Annual report 2008 - Polkomtel

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T h e l a r g e s t<br />

n e t w o r k i n P o l a n d<br />

<strong>Polkomtel</strong> S.A. has again<br />

„Polska zza siódmej miedzy” – the<br />

concerts and shows, enjoying im-<br />

volleyball project that has been<br />

P olkomtel S.A. has again actively<br />

Company, yielding a return rate that<br />

actively participated in<br />

the organization of the<br />

World League and World<br />

Grand Prix, turning these<br />

events into exceptional<br />

spectacles.<br />

Maciej Szumowski competition for<br />

<strong>report</strong>ers<br />

This competition, organized since<br />

2006 by Polskapresse, TVN and the<br />

Association of Maciek Szumowski’s<br />

Friends, is directed at young journalists.<br />

The honored works can be used as<br />

screenplays for TV <strong>report</strong>s at the TVN<br />

mense popularity among the audience.<br />

The choice of repertoire and<br />

the exceptional climate of the place<br />

guarantee unique impressions.<br />

Cooperation with the Opoka<br />

Foundation<br />

In <strong>2008</strong>, <strong>Polkomtel</strong> S.A. dynamically<br />

ongoing since 1998 and includes<br />

the sponsorship of:<br />

Poland’s women’s and men’s<br />

national teams;<br />

titular sponsorship for the<br />

volleyball league – PlusLiga<br />

for men’s teams and PlusLiga<br />

Kobiet for women’s teams;<br />

participated in the organization of<br />

the World League and World Grand<br />

Prix, turning these events into exceptional<br />

spectacles. Matches of<br />

the national team had full audiences<br />

in the sports centers, and many<br />

millions viewers at their TV sets.<br />

many times exceeded the financial<br />

investments made into this project.<br />

Polish sports fans have a deeply ingrained<br />

image of <strong>Polkomtel</strong> S.A. as<br />

the sponsor of Polish volleyball. This<br />

is another element of the company’s<br />

competitive advantage.<br />

television channel. <strong>Polkomtel</strong> S.A. is<br />

the patron of the competition, and<br />

sponsor of the awards.<br />

The Summer Opera Festival<br />

developed its cooperation with the<br />

Opoka Foundation which operates<br />

the largest Catholic web portal in<br />

Poland – www.opoka.org.pl. During<br />

the past year, a community por-<br />

all youth national teams;<br />

titular sponsorship of Poland’s<br />

Women Beach Volleyball Championship<br />

– the Simplus Cup;<br />

Poland’s disabled persons na-<br />

<strong>Polkomtel</strong> S.A. became the Partner of the Foundation<br />

Institute for Eastern Studies – the organizer of the 18th<br />

Economic Forum in Krynica Zdrój.<br />

in Krakow<br />

tal “e-pilgrimage” was developed,<br />

tional team.<br />

The Summer Opera Festival in Kra-<br />

which contains the Virtual Pilgrim-<br />

T he volleyball interests of<br />

Tour de Pologne<br />

kow is one of the most important cul-<br />

age Map, guide on pilgrimages,<br />

I <strong>2008</strong>, <strong>Polkomtel</strong> S.A. entered<br />

<strong>Polkomtel</strong> S.A. are completed by the<br />

Tour de Pologne is one of the old-<br />

tural events, taking place regularly<br />

e-letters from pilgrims and MMS gal-<br />

into two important agreements – in<br />

eighth Women Beach Volleyball Cham-<br />

est and the most important sports<br />

since 1997. This festival, with recit-<br />

leries. During the <strong>2008</strong> pilgrimage<br />

April one on titular sponsorship<br />

pionship. This event is covered by titu-<br />

events in Poland. This race belongs<br />

als of outstanding Polish and foreign<br />

season, the portal had over 1 million<br />

for the Polish national volleyball<br />

lar sponsorship, under the Simplus Cup<br />

to the Pro Tour UCI calendar, one of<br />

solo singers, takes place in the sum-<br />

100 thousand views. <strong>Polkomtel</strong> S.A.<br />

league, and in August – on a con-<br />

name. As previously, it attracted large<br />

the most prestigious cycling events<br />

mer, at the Opera in scenic open-air<br />

is the portal’s technological partner.<br />

tract for the support of both Polish<br />

numbers of fans spending the summer<br />

worldwide. <strong>Polkomtel</strong> S.A. partici-<br />

settings. In recognition for its many<br />

The purpose of cooperation with<br />

national teams. Cooperation with<br />

in the most attractive locations at the<br />

pates in the organization of this<br />

years of support for the Krakow Op-<br />

the Foundation is to educate and to<br />

the Professional Volleyball League<br />

seaside or in the Mazury Lake District.<br />

event since 1996, as the Official<br />

era’s undertakings, <strong>Polkomtel</strong> S.A.<br />

promote modern technologies in the<br />

covers five seasons and will con-<br />

Thanks to intense activities of the<br />

Sponsor and Technological Part-<br />

was rewarded with the prestigious<br />

Catholic Church community.<br />

tinue until 2013. Having in mind<br />

Company targeted at promotion of this<br />

ner. The 65th Tour de Pologne was<br />

title VOX OPERA 2007.<br />

appropriate preparation of the<br />

sport, beach volleyball became a popu-<br />

one of the most significant sports<br />

players for the World Champion-<br />

lar leisure in the summer.<br />

events in terms of organization and<br />

Summer Scene at the LAPIDARIUM<br />

Sports<br />

ships that will be held in Poland in<br />

logistics, taking place in Poland. It<br />

The Summer Scene at the Lapidar-<br />

Volleyball<br />

2014, the Company signed a con-<br />

T he involvement of <strong>Polkomtel</strong> S.A.<br />

was attended by competitors from<br />

ium Theater of the Warsaw Histori-<br />

In <strong>2008</strong>, <strong>Polkomtel</strong> S.A. continued<br />

tract for the sponsorship of both<br />

as sponsor of the Polish volleyball<br />

30 countries, representing the 18<br />

cal Museum is an annual series of<br />

its unique, on a European scale,<br />

National Teams until 2014.<br />

brought measurable benefits for the<br />

world’s best cycling teams of UCI<br />

64<br />

POLKOMTEL S.A. – ANNUAL REPORT <strong>2008</strong><br />

POLKOMTEL S.A. – ANNUAL REPORT <strong>2008</strong> 65

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