IN WISCONSIN BRAND GUIDELINES
IN WISCONSIN BRAND GUIDELINES
IN WISCONSIN BRAND GUIDELINES
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ACTION LOGO<br />
When creating an Action Logo, the paired element is to be one word, all caps in D<strong>IN</strong> Bold Alt<br />
or D<strong>IN</strong> Bold font and placed within the circle of the In Wisconsin Primary logo. (Please refer<br />
to page 8.)<br />
When using the Action Logo, adhere to the guidelines for proper spacing of the logo.<br />
(Please refer to page 7.)<br />
When using the logo for target audiences outside of Wisconsin who may or may not know<br />
the shape of the state, we recommend using the Action Logo that contains WISCONS<strong>IN</strong> to<br />
avoid any confusion.<br />
EXAMPLES OF AN ACTION LOGO:<br />
PRODUCED<br />
DRIVEN<br />
ACTION LOGO VIOLATIONS:<br />
PRODUCED<br />
DR<br />
IV E N<br />
Do not change the placement<br />
of the Action Logo.<br />
Do not change the<br />
typeface of the Action Logo.<br />
Do not add additional<br />
words to the Action Logo.<br />
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