23.03.2015 Views

IN WISCONSIN BRAND GUIDELINES

IN WISCONSIN BRAND GUIDELINES

IN WISCONSIN BRAND GUIDELINES

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EXTERNAL:<br />

LOGO<br />

ADOPTION<br />

When creating a modified “Smile” or Horizontal Primary logo, the “Wisconsin Economic<br />

Development Corporation” is to be replaced with the name of the modifying EDO.<br />

D<strong>IN</strong> Regular in initial caps is to be used for the “Smile” logo, while D<strong>IN</strong> Bold Alt or<br />

D<strong>IN</strong> Bold in all caps is to be used for the Horizontal Primary logo.<br />

MODIFIED “SMILE” LOGO:<br />

MODIFIED HORIZONTAL PRIMARY LOGO:<br />

NORTHEAST<br />

Northeast<br />

MODIFIED “SMILE”<br />

LOGO / REVERSED:<br />

MODIFIED HORIZONTAL PRIMARY<br />

LOGO / REVERSED:<br />

NORTHEAST<br />

Northeast<br />

The logo should always be reproduced from the original electronic file.<br />

Logos are provided in both Vector (print) and JPEG (web) file formats.<br />

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