Guido Baumgartner, Coty Germany GmbH, Immediate ... - Marques

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Guido Baumgartner, Coty Germany GmbH, Immediate ... - Marques

Guido Baumgartner, Coty Germany GmbH, Immediate ... - Marques

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Friends – Fans – Foes?<br />

G. <strong>Baumgartner</strong> June 15th, 2012 13

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G. <strong>Baumgartner</strong> June 15th, 2012 12

Friends – Fans – Foes? G. <strong>Baumgartner</strong> June 15th, 2012 13

Page 1 and 2: Social Media & Brand Protection or
Page 3 and 4: ..which are: • Good & Evil are cl
Page 5 and 6: Examples G. Baumgartner June 15th,
Page 7 and 8: G. Baumgartner June 15th, 2012 7
Page 9 and 10: G. Baumgartner June 15th, 2012 9
Page 11: G. Baumgartner June 15th, 2012 11
Page 15 and 16: G. Baumgartner June 15th, 2012 15
Page 17 and 18: The Future is Digital G. Baumgartne
Page 19 and 20: What is the real incentive for S.M.
Page 21 and 22: Problems to come with • User gene
Page 23 and 24: Corporate Guidelines G. Baumgartner
Page 25 and 26: What are the key elements? G. Baumg