Planning a Breakfast Meeting - TCT

Guide to PLANNING A
Breakfast Meeting at tct
Promoting a Satellite Symposium
Promotion by the
Sponsoring Company
Premeeting Promotion
Although the Cardiovascular Research
Foundation promotes all scheduled satellite
symposia, sponsoring companies and their
organizing agencies are strongly encouraged
to promote satellite symposia independently
as creating awareness does have an impact
on symposium attendance. There are a
variety of ways to accomplish this.
First, sponsoring companies may advertise in
the Satellite Symposia Guide. The cost of
placing a four-color 8.5” x 11” advertisement in
the Satellite Symposia Guide is as follows:
• $6,500 for one advertisement
• $10,000 for two advertisements
• $15,000 for three advertisements
Advertisements must be approved by
the Cardiovascular Research Foundation and
must be sent via e-mail to Elizabeth DeVita-
Coyle, ecoyle@crf.org, by September 11, 2013.
Payments must be received prior to this date.
Additionally, Breakfast Meetings may be
promoted by mailing a marketing piece to the
TCT preregistration list. The preregistration list
(value $3,500) is included in the Breakfast
Meeting application fee. The list will be sent via
e-mail to sponsoring companies or their
organizing agency as an Excel spreadsheet.
The list includes mailing addresses only for
preregistered physicians and health care
providers (industry representatives are
excluded) and contains approximately
2,500-3,000 names (subject to change). The list
is seeded and companies who mail to the list
more than once will be billed $3,500 for each
additional use.
Advertisements, brochures, flyers, and
postcards must be approved by the
Cardiovascular Research Foundation before
printing. Submissions must be sent via e-mail
as PDF attachments with page divisions
clearly defined to Elizabeth DeVita-Coyle,
ecoyle@crf.org, by September 11, 2013.
Marketing materials must include registration
details. Attendees may register for satellite
symposia by visiting the Web site address:
http://www.tctconference.com/satelliteprograms
The TCT logo must be included on marketing
pieces promoting Breakfast Meetings, except
for signage. Logos may be downloaded online:
http://www.tctconference.com/logos
The TCT logo may be anywhere on the printed
piece, but the phrase “A Breakfast Meeting at”
must be placed directly above the TCT logo
(see example below). The logo may not be
altered in any way.
Marketing materials should instruct attendees
wishing to register by fax or e-mail to include
their name, contact information, and the
symposium for which they are registering.
The mandatory information to be included in
order for your brochure to be approved includes:
• Title of meeting
• Location
• Date
• Time: Breakfast will be served at 6:30 am,
the Breakfast Meeting runs from
7:00 am-8:00 am, and the breakfast time must
be separated on all invitations from the
program time
• CME statement for meetings supported
through an educational grant
• Faculty
• TCT logo (as described herein)
• Registration details (as described herein)
Sponsoring companies or their organizing
agency may send 500 brochures for distribution
at the satellite symposia kiosks for arrival on or
before October 18, 2013. All boxes must be
labeled:
TCT 2013 c/o NexxtShow
Rush: Show Management Material
Satellite Symposia
(insert sponsoring company name)
(insert date of meeting)
YRC
201 Haskins Way
South San Francisco, CA 94080
Tel: 650-952-1112
On-site Promotion
Tristar Publishing is the official daily bag
provider for TCT. This shared marketing
opportunity offers sponsoring companies the
opportunity to deliver brochures, flyers, and
invitations directly to the attendees as they
enter the convention center. Promotional pieces
must be approved by the Cardiovascular
Research Foundation. Please contact Tristar
Publishing for additional information, including
quantities, pricing, and shipping labels.
For more information, please contact:
Nan Blunk, Melanie Johnson,
or Darcey Tenbrink
TriStar Publishing, Inc.
7285 W. 132nd Street, Suite 300
Overland Park, KS 66213
Tel: 913-491-4200
Fax: 913-491-4202
E-mail: Nan Blunk, nblunk@tristarpub.com
Melanie Johnson, mjohnson@tristarpub.com
Darcey Tenbrink, dtenbrink@tristarpub.com
Transcatheter Cardiovascular Therapeutics 2013
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